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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ClickFunnels

    Score8.3 out of 10
    N/AClickFunnels offers a web page designer oriented around setting up a sales funnel easily, for those with no coding and design experience.

    $97

    per month

    Ion Interactive

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools.N/A
    Pricing
    ClickFunnelsIon Interactive
    Editions & Modules
    ClickFunnels
    $97.00
    per month
    ClickFunnels Platinum
    $297.00
    per month
    TwoCommaClubX
    $2497.00
    per month
    Managed Services + SaaS
    Custom
    per year
    Offerings
    Pricing Offerings
    ClickFunnelsIon Interactive
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$5,500 per customer
    Additional Details—ion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
    More Pricing Information
    Community Pulse
    ClickFunnelsIon Interactive
    Considered Both Products
    ClickFunnels
    No answer on this topic
    Ion Interactive LLC
    No answer on this topic
    Key User Insights
    Would buy again
    87%
    Would buy again
    20 Answers
    No answers on this topic
    Delivers good value for the price
    82%
    Delivers good value for the price
    18 Answers
    No answers on this topic
    Happy with the feature set
    78%
    Happy with the feature set
    18 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    90%
    Lived up to sales and marketing promises
    19 Answers
    No answers on this topic
    Implementation went as expected
    82%
    Implementation went as expected
    18 Answers
    No answers on this topic
    Features
    ClickFunnelsIon Interactive
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of ClickFunnels and Ion Interactive
    Feature
    ClickFunnels
    1.9
    12 Ratings
    104% below category average
    Ion Interactive
    -
    Ratings
    Landing page A/B testing:2.111 Ratings00 Ratings
    Dynamic page text replacement1.77 Ratings00 Ratings
    Real-time analytics dashboard2.012 Ratings00 Ratings
    SEO tools1.810 Ratings00 Ratings
    Optimization recommendations1.78 Ratings00 Ratings
    Content Creation
    Comparison of Content Creation features of ClickFunnels and Ion Interactive
    Feature
    ClickFunnels
    -
    Ratings
    Ion Interactive
    7.5
    105 Ratings
    4% below category average
    Ideation00 Ratings10.099 Ratings
    Content collaboration00 Ratings5.094 Ratings
    Content Publishing
    Comparison of Content Publishing features of ClickFunnels and Ion Interactive
    Feature
    ClickFunnels
    -
    Ratings
    Ion Interactive
    8.7
    120 Ratings
    11% above category average
    Content hub00 Ratings10.0104 Ratings
    Forms / Gated content00 Ratings10.0107 Ratings
    Embedded CTAs00 Ratings10.0108 Ratings
    Content distribution00 Ratings8.093 Ratings
    Content promotion00 Ratings8.086 Ratings
    Content automation00 Ratings6.090 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of ClickFunnels and Ion Interactive
    Feature
    ClickFunnels
    -
    Ratings
    Ion Interactive
    8.5
    118 Ratings
    14% above category average
    Audience profiling and targeting00 Ratings6.091 Ratings
    Closed-loop tracking and reporting00 Ratings8.095 Ratings
    Content performance analytics00 Ratings10.0116 Ratings
    Campaign optimization dashboard00 Ratings10.0107 Ratings
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    ClickFunnelsIon Interactive
    Small Businesses
    Instapage
    Score9.8 out of 10
    Contently
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    Medium-sized Companies
    Unbounce
    Score8.3 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    No answers on this topic
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClickFunnelsIon Interactive
    Likelihood to Recommend
    7.0
    (33 ratings)
    10.0
    (135 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    7.0
    (22 ratings)
    Usability
    10.0
    (2 ratings)
    7.4
    (17 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    10.0
    (12 ratings)
    10.0
    (18 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    10.0
    (6 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (2 ratings)
    User Testimonials
    ClickFunnelsIon Interactive
    Likelihood to Recommend
    ClickFunnels
    Great for an all-in-one marketing package. From the web page to lead and email capture. Running ads to a sales funnel page to capture leads to a sale on a shopping cart page and the ability to up-sell and down-sell products with ease. Whether your business is face-to-face or online ClickFunnels has everything and more that you require to run marketing.
    Incentivized
    Read full review
    Ion Interactive LLC
    If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
    Incentivized
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    Pros
    ClickFunnels
    • The ease of building landing pages is incredible. It's just drag and drop, and still very customizable. It's simple enough that anyone can build a page, not just a designer. They have simple templates to start from and you can make a great branded page easily from there.
    • It's great at generating leads. You can embed simple opt-in forms in webpages at the top of your landing page and integrate with your CRM and it also stores your leads in the system as well. Opting in can trigger a number of different actions, including a thank you page, a second offer, or trigger an automated email.
    • ClickFunnels's biggest strength is sales funnels. Easily create a continuous set of pages that get someone from a visitor to a subscriber, and to a paid customer. You don't have to "glue" a bunch of different systems together like a page builder, shopping cart, eCommerce tool, email marketing tool, or CRM. It's all interconnected so you can churn out sales quickly, all automated.
    Incentivized
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    Ion Interactive LLC
    • Quick Starts make it so easy to get started.
    • Real-time updates are awesome and save a ton of wasteful process.
    • The combination of user friendliness for simple things and the flexibility to do more complex things is great.
    • Chat support is excellent and deeper-dive support has been super helpful.
    • The ability to use these tools in the cloud or embedded has given us tactic flexibility.
    Incentivized
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    Cons
    ClickFunnels
    • End USER EXPERIENCE - OH. MY. GOODNESS. This software needs help in the design department. I don't like critiquing people or products, but in this case, you need to get someone to help you with design to really make your landing page look professional (this is attached to your brand image). A lot of direct response marketers use this platform for younger brands, so typically the designed landing pages on this software don't look great.
    • User navigation - It's not necessarily user intuitive.
    • The software has interior platforms for membership courses - But this is not a great user experience for your course. A micro-course, 7-day trial, or mini-course as an opt-in offer might work here, but COACHES, do not use this as the delivery system of your membership course. Go elsewhere for that, like Teachable, MyKajabi, or Thinkific.
    • They need to make more room for templates. The basic plan of $99 only allows you to have 20 landing pages. According to industry leaders, you should have 40 per offer.
    Incentivized
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    Ion Interactive LLC
    • Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
    • Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
    • I think the controls admins use when creating new users could be a bit more straightforward.
    Incentivized
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    Likelihood to Renew
    ClickFunnels
    I use the funnel on a daily basis and spent a significant sum to hire someone to set this up and design the funnel, there's no way I won't renew the funnel. It is easy to maintain, very cost-effective, and doesn't require a lot of my time to manage properly.
    Incentivized
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    Ion Interactive LLC
    We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
    Incentivized
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    Usability
    ClickFunnels
    Very easy to use and manage. There have been a few times I have needed to make some edits or change the flow of the funnel, and even though I didn't do the initial setup, I have no problems figuring out how to make the changes on my own without their help.
    Incentivized
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    Ion Interactive LLC
    Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
    Incentivized
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    Performance
    ClickFunnels
    No answers on this topic
    Ion Interactive LLC
    Sometimes the editor can be a little slow.
    Read full review
    Support Rating
    ClickFunnels
    I don't think you should have to wait for more than an hour or two to get in touch with someone when you need support. Because they primarily have overseas help, it's typically at least until the next business day until you get help. Then there is the language barrier to deal with. It's not ideal. I have contacted support a few times and have gotten answers. However, I consider myself much savvier than most in terms of understanding all the behind the scenes issues that go on with building a website and online marketing funnels. So if I were a beginner or not as familiar with how to code and create websites, I would think the support is terrible.
    Incentivized
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    Ion Interactive LLC
    The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
    Incentivized
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    Online Training
    ClickFunnels
    No answers on this topic
    Ion Interactive LLC
    They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
    Incentivized
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    Implementation Rating
    ClickFunnels
    Yes, I highly recommend you hire an expert for this. While CF claims that anyone can set up a funnel, there's a difference between having a funnel and having a funnel that works. Between the design and the copy you use, unless you have a marketing background, hire an expert.
    Incentivized
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    Ion Interactive LLC
    There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
    Incentivized
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    Alternatives Considered
    ClickFunnels
    I went with ClickFunnels due to recommendation by a digital marketing mentor. WordPress to me had too much maintenance in the background and it was more time consuming to build pages at the time. Mailchimp is an email marketing software with a website builder and landing page builder but the payment integrations where limited. Kajabi was simply out of my budget at the time and it had more features than i needed
    Incentivized
    Read full review
    Ion Interactive LLC
    I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
    Incentivized
    Read full review
    Scalability
    ClickFunnels
    No answers on this topic
    Ion Interactive LLC
    Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
    Incentivized
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    Return on Investment
    ClickFunnels
    • My clients make more money with it than without it
    • Other builders aren't necessarily better...we've tried and keep coming back to CF
    • If CF 2.0 (which launches around March I'm told) is anywhere near as impressive as Russell Brunson makes it sound, it will be a TOTAL game changer when compared to the current version...(which will still be available as well)
    Incentivized
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    Ion Interactive LLC
    • Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
    • The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
    • It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
    Incentivized
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    ScreenShots

    Ion Interactive Screenshots

    Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.