Constant Contact vs Insightly

What users are saying about

Score 8.1 out of 10

Based on 716 reviews and ratings

Score 7.9 out of 10

Based on 661 reviews and ratings

Feature Set Ratings

Email & Online Marketing

7.7

Constant Contact

77%

Insightly

Feature Set Not Supported

N/A

Constant Contact ranks higher in 9/9 features

WYSIWYG email editor

7.8

78%

82 Ratings

N/A

0 Ratings

Dynamic content

7.6

76%

82 Ratings

N/A

0 Ratings

Ability to test dynamic content

7.5

75%

81 Ratings

N/A

0 Ratings

Landing pages

7.6

76%

56 Ratings

N/A

0 Ratings

A/B testing

7.4

74%

52 Ratings

N/A

0 Ratings

Mobile optimization

8.0

80%

85 Ratings

N/A

0 Ratings

Email deliverability reporting

8.6

86%

135 Ratings

N/A

0 Ratings

List management

8.4

84%

90 Ratings

N/A

0 Ratings

Triggered drip sequences

6.7

67%

47 Ratings

N/A

0 Ratings

Reporting & Analytics

7.8

Constant Contact

78%

Insightly

Feature Set Not Supported

N/A

Constant Contact ranks higher in 3/3 features

Dashboards

7.8

78%

87 Ratings

N/A

0 Ratings

Standard reports

8.2

82%

87 Ratings

N/A

0 Ratings

Custom reports

7.5

75%

58 Ratings

N/A

0 Ratings

Pre-Send Testing

8.1

Constant Contact

81%

Insightly

Feature Set Not Supported

N/A

Constant Contact ranks higher in 8/8 features

URL Validation

8.4

84%

31 Ratings

N/A

0 Ratings

Link Tracking

8.0

80%

34 Ratings

N/A

0 Ratings

Image Validation

8.2

82%

31 Ratings

N/A

0 Ratings

Inbox Display

8.0

80%

34 Ratings

N/A

0 Ratings

Email Accessibility Tools

8.0

80%

28 Ratings

N/A

0 Ratings

Spelling and Grammar Check

7.8

78%

31 Ratings

N/A

0 Ratings

Spam Testing

7.8

78%

26 Ratings

N/A

0 Ratings

Email Previews

8.6

86%

40 Ratings

N/A

0 Ratings

Sales Force Automation

Constant Contact

Feature Set Not Supported

N/A

8.1

Insightly

81%

Insightly ranks higher in 9/9 features

Customer data management / contact management

N/A

0 Ratings

9.0

90%

304 Ratings

Workflow management

N/A

0 Ratings

8.7

87%

272 Ratings

Territory management

N/A

0 Ratings

8.1

81%

31 Ratings

Opportunity management

N/A

0 Ratings

8.4

84%

279 Ratings

Integration with email client (e.g., Outlook or Gmail)

N/A

0 Ratings

8.7

87%

284 Ratings

Contract management

N/A

0 Ratings

6.5

65%

21 Ratings

Quote & order management

N/A

0 Ratings

7.8

78%

24 Ratings

Interaction tracking

N/A

0 Ratings

8.1

81%

249 Ratings

Channel / partner relationship management

N/A

0 Ratings

7.7

77%

24 Ratings

Customer Service & Support

Constant Contact

Feature Set Not Supported

N/A

7.1

Insightly

71%

Insightly ranks higher in 3/3 features

Case management

N/A

0 Ratings

7.0

70%

11 Ratings

Call center management

N/A

0 Ratings

7.2

72%

8 Ratings

Help desk management

N/A

0 Ratings

7.1

71%

9 Ratings

Marketing Automation

Constant Contact

Feature Set Not Supported

N/A

8.0

Insightly

80%

Insightly ranks higher in 2/2 features

Lead management

N/A

0 Ratings

8.1

81%

237 Ratings

Email marketing

N/A

0 Ratings

8.0

80%

192 Ratings

CRM Project Management

Constant Contact

Feature Set Not Supported

N/A

7.6

Insightly

76%

Insightly ranks higher in 3/3 features

Task management

N/A

0 Ratings

8.4

84%

292 Ratings

Billing and invoicing management

N/A

0 Ratings

6.0

60%

39 Ratings

Reporting

N/A

0 Ratings

8.3

83%

245 Ratings

CRM Reporting & Analytics

Constant Contact

Feature Set Not Supported

N/A

8.2

Insightly

82%

Insightly ranks higher in 3/3 features

Forecasting

N/A

0 Ratings

7.0

70%

92 Ratings

Pipeline visualization

N/A

0 Ratings

8.8

88%

242 Ratings

Customizable reports

N/A

0 Ratings

8.7

87%

234 Ratings

Customization

Constant Contact

Feature Set Not Supported

N/A

7.5

Insightly

75%

Insightly ranks higher in 4/4 features

Custom fields

N/A

0 Ratings

8.6

86%

266 Ratings

Custom objects

N/A

0 Ratings

7.7

77%

34 Ratings

Scripting environment

N/A

0 Ratings

6.8

68%

6 Ratings

API for custom integration

N/A

0 Ratings

7.0

70%

124 Ratings

Security

Constant Contact

Feature Set Not Supported

N/A

8.7

Insightly

87%

Insightly ranks higher in 2/2 features

Single sign-on capability

N/A

0 Ratings

8.8

88%

202 Ratings

Role-based user permissions

N/A

0 Ratings

8.5

85%

133 Ratings

Social CRM

Constant Contact

Feature Set Not Supported

N/A

7.4

Insightly

74%

Insightly ranks higher in 2/2 features

Social data

N/A

0 Ratings

6.8

68%

25 Ratings

Social engagement

N/A

0 Ratings

8.0

80%

78 Ratings

Integrations with 3rd-party Software

Constant Contact

Feature Set Not Supported

N/A

6.6

Insightly

66%

Insightly ranks higher in 2/2 features

Marketing automation

N/A

0 Ratings

8.1

81%

100 Ratings

Compensation management

N/A

0 Ratings

5.1

51%

4 Ratings

Platform

Constant Contact

Feature Set Not Supported

N/A

8.9

Insightly

89%

Insightly ranks higher in 1/1 features

Mobile access

N/A

0 Ratings

8.9

89%

259 Ratings

Attribute Ratings

Constant Contact is rated higher in 8 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Performance, Support Rating, Online Training, Implementation Rating, Product Scalability
Insightly is rated higher in 1 area: Availability

Constant Contact

83%

106 Ratings

8.2

Insightly

82%

329 Ratings

Constant Contact

90%

21 Ratings

7.1

Insightly

71%

20 Ratings

Constant Contact

100%

9 Ratings

9.0

Insightly

90%

62 Ratings

Constant Contact

90%

4 Ratings

10.0

Insightly

100%

6 Ratings

Constant Contact

100%

4 Ratings

8.3

Insightly

83%

44 Ratings

Constant Contact

100%

17 Ratings

8.4

Insightly

84%

42 Ratings

Constant Contact

100%

1 Rating

9.0

Insightly

90%

5 Ratings

Constant Contact

100%

9 Ratings

8.6

Insightly

86%

57 Ratings

Constant Contact

100%

1 Rating

7.8

Insightly

78%

6 Ratings

Pros

You can accomplish quite a bit using the drag and drop interface, so there is less custom HTML required.
Easy to use for folks who are not tech savvy.
Very quick upload speed for contact lists when compared with other email marketing vendors.
Easy to customize contact lists.
Displays much more consistently across different email clients when compared with other email marketing vendors.

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Verified User

Analyst in Marketing

Insurance Company, 501-1000 employees

View all 106 answers on this topic

It is a great CRM tool that is very intuitive and makes it easy to manage opportunities.
I like that it can clearly show activity on projects, schedule tasks, and effectively manage directory contacts.
I can automatically subscribe my leads to the email list through the web forms provided by Insightly.

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Michael Guth

CMO (Chief Marketing Officer)

Spectrum ReachMarketing & Advertising, 1001-5000 employees

View all 329 answers on this topic

Cons

The interface is definitely a bit difficult to use and it takes some getting used to.
More customization and exporting of html would be awesome.
They could expand on features that other email marketing software has such as tying in with social media, more flows, etc.

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Verified User

Strategist in Marketing

Marketing & Advertising Company, 11-50 employees

View all 106 answers on this topic

Without putting information in Notes, there is no way to maintain multiple fields' yearly information over several years.
Would like to be able to edit (re-order) the list of LIST VIEW queries
It would be great if the STATE field had a dropdown with the states listed
In NOTES, you can report on Comment count - It would be nice you could report on comment count in TASKS also

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Verified User

Administrative Assistant in Other

Non-profit Organization Management Company, 1-10 employees

View all 329 answers on this topic

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

$9.99 per month

Constant Contact Editions & Modules

Edition

Core	$9.99¹
Plus	$45.00¹

per month

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Starting Price

$0 per month Up to 2 users

Insightly Editions & Modules

Edition

Plus	$29.00¹
Professional	$49.00¹
Enterprise	$99.00¹
Free	$0²

Per User/Per Month (billed annually)
per month Up to 2 users

Additional Pricing Details

—

Likelihood to Renew

Constant Contact 9.0

Based on 21 answers

There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.

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Ty Swartz, CPP, USN Ret.

Multimedia Communications Supervisor

Virginia Beach City GovernmentGovernment Administration, 5001-10,000 employees

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Insightly 7.1

Based on 20 answers

Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers

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Vanessa Johnson

Development Coordinator / Implementation Specialist

the school collectiveComputer Software, 1-10 employees

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Usability

Constant Contact 10.0

Based on 9 answers

There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome

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Giselle Aguiar

Owner, Consultant

AZ Social Media WizInternet, Myself Only

View all 9 answers on this topic

Insightly 9.0

Based on 62 answers

Insightly cannot store large amount of data as it has limitation of storing large amount of data and that requires a lot of effort. It requires great amount of computation time as well to perform territory and customer segmentation analysis based on algorithm used which leads to delay in delivery of projects.

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Verified User

Analyst in Engineering

Health, Wellness and Fitness Company, 10,001+ employees

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Reliability and Availability

Constant Contact 9.0

Based on 4 answers

No major problems in sending out the email campaigns and accessing the analytics

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Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 4 answers on this topic

Insightly 10.0

Based on 6 answers

Knock on wood... I haven't had any difficulties with Insightly's availability to-date. I mostly use it on my desktop and infrequently access via my Android phone. No access issues.

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Jane Beisell PMP, CIA

Owner

Life Simplified, LLC "Organized for Clarity" (R)Management Consulting, 1-10 employees

View all 6 answers on this topic

Performance

Constant Contact 10.0

Based on 4 answers

The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours

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Verified User

Employee in Marketing

Retail Company, 51-200 employees

View all 4 answers on this topic

Insightly 8.3

Based on 44 answers

The interface is very user friendly and easy to navigate. Reports can quickly be made, including custom fields.The website response has always been quick to load and has never been unavailable when I have needed access. They listen to requests for additional or custom features, and they hold workshops frequently to assist new and experienced users.

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Douglas Psulkowski, P.E.

Project Manager

Henkels & McCoy, Inc.Construction, 5001-10,000 employees

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Support Rating

Constant Contact 10.0

Based on 17 answers

I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.

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Verified User

Administrative Assistant in Marketing

Real Estate Company, 51-200 employees

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Insightly 8.4

Based on 42 answers

We're very disappointed with the technical support Insightly has to offer. Firstly, there is a lack of proper training modules or technical resources available online, even with a strong community of users. Then, their support team is highly unresponsive and so slow in getting a speedy resolution to your problem. We have faced issues in the past and it was almost impossible to get in touch with their support team. On the other hand, during implementation, their support team was great and made sure everything was set up properly and smoothly.

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Shivam Bhatt

Business Operations Manager

ZS AssociatesManagement Consulting, 5001-10,000 employees

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Online Training

Constant Contact 10.0

Based on 1 answer

No answer on this topic is available.

Insightly 9.0

Based on 5 answers

Insightly is a very useful tool, it has the essential capabilities that a company need. Easy to use and very intuitive, so, you don't need tutorial or extra documents. Navigation inside the platform is quite simple. You will be able to store your client's information, about your potential business opportunities, organize teams and users and, connect your emails

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Eduardo Reyes

Network Operation

Alcance Media GroupMarketing and Advertising, 11-50 employees

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Implementation Rating

Constant Contact 10.0

Based on 9 answers

Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding

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Verified User

Employee in Marketing

Retail Company, 51-200 employees

View all 9 answers on this topic

Insightly 8.6

Based on 57 answers

The only missing thing at this time that would make our implementation complete would be a tighter integration with Xero allowing us to send quotes and report on quotes from Insightly!Xero has, excuse the pun, ZERO reporting on quotes sent!!!They are both very good products, however it's the little things that make good GREAT!

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Jeremy Grant

Chief Information Officer

One Digital MediaInformation Technology and Services, 51-200 employees

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Alternatives Considered

We tried Mailchimp. We could send messages to larger groups for free with Constant Contact. And we simply found more people read the emails and responded more frequently when we used Constant Contact. I think it's because it didn't feel as much like a marketing tool as when we contacted them with Mailchimp.

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Verified User

Contributor in Other

Religious Institutions Company, 10,001+ employees

View all 106 answers on this topic

Insightly is cheaper compared to Intercom and catered to our needs as much as we wanted, hence we chose Insightly. They do offer the usual CRM things we needed, on top of which they also support workflow automation, email management as well as marketing tool. So no sense in choosing another expensive software compared to this one.

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Verified User

Analyst in Finance and Accounting

Financial Services Company, 10,001+ employees

View all 329 answers on this topic

Scalability

Constant Contact 10.0

Based on 1 answer

Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list

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Verified User

Manager in Research & Development

Public Policy Company, 11-50 employees

View all 1 answers on this topic

Insightly 7.8

Based on 6 answers

(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of.(-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.

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Phil Cashen

Vice President

Shadow Polymer Industries, IncMedical Devices, 11-50 employees

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Return on Investment

Good email marketing option that we need to expand on
We have not had a strong determinable ROI, but we do not always know if a donation resulted from an email
Very affordable and we plan in keeping it as a resource

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Terri Betts

Director of Development

Health Care Center for the HomelessHospital & Health Care, 51-200 employees

View all 106 answers on this topic

The sales process has been more accessible and it has also been easier to read reports, avoiding the previous confusion.
As it is an all-in-one platform, less staff is required to do CRM and project monitoring.
I have been able to attract a large number of new clients by being able to have a different CRM platform where an excellent operation and performance is found, streamlining the work process.

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Stella Olsson

Territory Sales Manager

AltriaConsumer Goods, 5001-10,000 employees

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Screenshots

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See All (7) Insightly Screenshots