Dealfront vs. Folloze

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Dealfront
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Formed from the merger of Leadfeeder and Echobot, Dealfront is a Go-to-Market Platform for Europe used by businesses to find leads and close deals.N/A
Folloze
Score 8.1 out of 10
Enterprise companies (1,001+ employees)
Folloze's no-code digital experience platform enables B2B marketing and sales teams to deliver personalized buyer experiences across the customer journey. It's used to create digital destinations for use cases including ABM/ABX campaigns, website engagement, sales development, and event activation.N/A
Pricing
DealfrontFolloze
Editions & Modules
No answers on this topic
Folloze
Contact Sales
Offerings
Pricing Offerings
DealfrontFolloze
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
DealfrontFolloze
Features
DealfrontFolloze
Lead Management
Comparison of Lead Management features of Product A and Product B
Dealfront
7.7
1 Ratings
0% above category average
Folloze
-
Ratings
Data quality management7.01 Ratings00 Ratings
Automated sales alerts and tasks6.01 Ratings00 Ratings
Lead segmentation and distribution10.01 Ratings00 Ratings
Lead Management Integrations
Comparison of Lead Management Integrations features of Product A and Product B
Dealfront
9.3
1 Ratings
22% above category average
Folloze
-
Ratings
Integrations with advertising platforms7.01 Ratings00 Ratings
Integrations with CRMs10.01 Ratings00 Ratings
Integrations with data storage tools10.01 Ratings00 Ratings
Integrations with lead automation tools10.01 Ratings00 Ratings
Conversion Rate Optimization
Comparison of Conversion Rate Optimization features of Product A and Product B
Dealfront
8.5
1 Ratings
3% above category average
Folloze
-
Ratings
KPI analytics10.01 Ratings00 Ratings
Drop-off analytics7.01 Ratings00 Ratings
Form Building
Comparison of Form Building features of Product A and Product B
Dealfront
10.0
1 Ratings
18% above category average
Folloze
-
Ratings
Conditional logic paths10.01 Ratings00 Ratings
Web embedding10.01 Ratings00 Ratings
Date picker10.01 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Dealfront
-
Ratings
Folloze
7.7
11 Ratings
2% above category average
Automated routing and prioritization00 Ratings7.510 Ratings
Customer interaction histories00 Ratings7.510 Ratings
Syndicated content00 Ratings7.49 Ratings
Personalization00 Ratings8.111 Ratings
Engagement data tracking00 Ratings7.811 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Dealfront
-
Ratings
Folloze
7.4
9 Ratings
3% below category average
Ad campaign creation00 Ratings7.59 Ratings
Display advertising00 Ratings7.59 Ratings
Contextual advertising00 Ratings7.49 Ratings
Social advertising00 Ratings7.19 Ratings
Ad reporting and analytics00 Ratings7.59 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Dealfront
-
Ratings
Folloze
7.4
11 Ratings
2% below category average
Standard visitor segmentation00 Ratings7.211 Ratings
Behavioral visitor segmentation00 Ratings7.510 Ratings
ABM sales intelligence00 Ratings7.510 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Dealfront
-
Ratings
Folloze
7.0
11 Ratings
5% below category average
3rd party intent signals00 Ratings6.410 Ratings
Downstream intent signals00 Ratings7.210 Ratings
Account identification00 Ratings7.311 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Dealfront
-
Ratings
Folloze
7.5
9 Ratings
1% below category average
Automated workflow & orchestration00 Ratings7.59 Ratings
Best Alternatives
DealfrontFolloze
Small Businesses
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Dealfront
Dealfront
Score 8.9 out of 10
Medium-sized Companies
Lead Forensics
Lead Forensics
Score 9.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Enterprises
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
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User Ratings
DealfrontFolloze
Likelihood to Recommend
1.2
(14 ratings)
7.5
(49 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.1
(2 ratings)
Usability
10.0
(1 ratings)
7.9
(49 ratings)
Availability
-
(0 ratings)
8.2
(1 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
-
(0 ratings)
6.2
(41 ratings)
Online Training
-
(0 ratings)
4.5
(1 ratings)
Implementation Rating
-
(0 ratings)
9.1
(2 ratings)
Configurability
-
(0 ratings)
5.5
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
4.5
(1 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
-
(0 ratings)
5.5
(1 ratings)
Professional Services
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
DealfrontFolloze
Likelihood to Recommend
Leadfeeder
If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
Read full review
Folloze
I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
Read full review
Pros
Leadfeeder
  • Research Quality versus invested Time is absolutely efficient and motivating. Quick Research or Standard Alerts, both are done easily with instant results.
  • Usability of the User Interface in any of the modules is very supportive. New Team members are trained in short time. Very much self-explaining.
  • The connectivity between the modules is great and saves time. Each module has its key topic, but in Connection with the other modules this practical tool turns out to be even smarter more and powerful.
Read full review
Folloze
  • Plug into Salesforce. We live in Salesforce, so it's a must!
  • Ease of use when designing boards. We love to all feel like graphic designers.
  • Dashboards showing activity levels of all types.
  • Storing assets within folloze. Makes it super easy to build a board fast.
  • Cloning boards. Time saver!!
Read full review
Cons
Leadfeeder
  • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
Read full review
Folloze
  • Integrating the contact form with our CRM has been a lengthy and on-going process
  • We use iframe for some of our content pieces and I think it could look better than it does now
  • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
Read full review
Likelihood to Renew
Leadfeeder
Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
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Folloze
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
Read full review
Usability
Leadfeeder
Always found the system super intuitive to use. I've never been stuck finding what I'm looking for and the team has some very clear and easy to understand documentation online.
Read full review
Folloze
Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
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Reliability and Availability
Leadfeeder
No answers on this topic
Folloze
sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
Read full review
Performance
Leadfeeder
No answers on this topic
Folloze
pages load slow sometimes
Read full review
Support Rating
Leadfeeder
No answers on this topic
Folloze
Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
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Online Training
Leadfeeder
No answers on this topic
Folloze
5 as we did it with our own people in house and not with Folloze
Read full review
Implementation Rating
Leadfeeder
No answers on this topic
Folloze
I was not involved with the implementation of Folloze. This project was executed before I was hired
Read full review
Alternatives Considered
Leadfeeder
Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
Read full review
Folloze
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
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Contract Terms and Pricing Model
Leadfeeder
No answers on this topic
Folloze
cannot disclose
Read full review
Scalability
Leadfeeder
No answers on this topic
Folloze
there are still a lot of things that need to be made available within the product
Read full review
Return on Investment
Leadfeeder
  • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
  • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
Read full review
Folloze
  • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
  • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
Read full review
ScreenShots

Dealfront Screenshots

Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.

Folloze Screenshots

Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of the interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.