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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Exclaimer

    Score8.8 out of 10
    N/AExclaimer is a provider of email signature solutions, operating with the goal of empowering businesses to u

    $0.90

    per month (billed annually) per user

    Mailigen

    Score7.1 out of 10
    N/AMailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation and lifecycle email marketing. Mailigen offers several integration points including online surveys that you can use to segment your audience and send personalized emails.

    $10

    per month

    Pricing
    ExclaimerMailigen
    Editions & Modules
    Starter
    $0.90
    per month (billed annually) per user
    Standard
    $1.45
    per month (billed annually) per user
    Pro
    $1.75
    per month (billed annually) per user
    Mailigen
    $10.00
    per month
    Offerings
    Pricing Offerings
    ExclaimerMailigen
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsLicensing is based on the number of active mailboxes Exclaimer adds email signatures to. Subscriptions are on a monthly or annual basis. Volume and charitable discounts are available. Minimum number of users is 10 per month.—
    More Pricing Information
    Community Pulse
    ExclaimerMailigen
    Considered Both Products
    Exclaimer
    No answer on this topic
    Mailigen
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    275 Answers
    No answers on this topic
    Delivers good value for the price
    99%
    Delivers good value for the price
    262 Answers
    No answers on this topic
    Happy with the feature set
    97%
    Happy with the feature set
    275 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    231 Answers
    No answers on this topic
    Implementation went as expected
    93%
    Implementation went as expected
    243 Answers
    No answers on this topic
    Features
    ExclaimerMailigen
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Exclaimer and Mailigen
    Feature
    Exclaimer
    -
    Ratings
    Mailigen
    7.4
    1 Ratings
    8% below category average
    WYSIWYG email editor00 Ratings8.01 Ratings
    Dynamic content00 Ratings8.01 Ratings
    Ability to test dynamic content00 Ratings7.01 Ratings
    A/B testing00 Ratings6.01 Ratings
    Mobile optimization00 Ratings8.01 Ratings
    Email deliverability reporting00 Ratings9.01 Ratings
    List management00 Ratings3.01 Ratings
    Triggered drip sequences00 Ratings10.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Exclaimer and Mailigen
    Feature
    Exclaimer
    -
    Ratings
    Mailigen
    3.0
    1 Ratings
    87% below category average
    Dashboards00 Ratings3.01 Ratings
    Standard reports00 Ratings4.01 Ratings
    Custom reports00 Ratings2.01 Ratings
    Best Alternatives
    ExclaimerMailigen
    Small Businesses
    No answers on this topic
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    No answers on this topic
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ExclaimerMailigen
    Likelihood to Recommend
    8.9
    (288 ratings)
    8.0
    (7 ratings)
    Likelihood to Renew
    9.0
    (17 ratings)
    8.6
    (6 ratings)
    Usability
    10.0
    (67 ratings)
    8.2
    (1 ratings)
    Availability
    9.1
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (19 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    7.8
    (7 ratings)
    7.3
    (1 ratings)
    Configurability
    8.2
    (2 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    9.1
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (2 ratings)
    -
    (0 ratings)
    Professional Services
    1.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    1.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    ExclaimerMailigen
    Likelihood to Recommend
    Exclaimer
    Exclaimer is highly beneficial for larger companies that have a range of business units and requirements around the look and feel of signatures. Smaller organisations are unlikely to need the same degree of customisation, so the requirement is diminished. Particularly as there is something of a cost premium and another platform to manage.
    Incentivized
    Read full review
    Mailigen
    Mailigen is great for designing and scheduling campaigns that do not require expert knowledge in the field. Creating specific lists, segmentation, & scheduling campaigns are very straightforward and user-friendly. Do not use Mailigen for email marketing blasts! If you are unable to provide documented evidence that the user 'Opt-in' to receive your campaigns, then expect the campaign to be flagged or contacted by your Mailigen Account Manager. You must comply with the CAN-SPAM Act ... no ifs, ands, or buts!
    Incentivized
    Read full review
    Pros
    Exclaimer
    • Allows for easily customizing the templates for the signatures.
    • Allows uploading custom logos or banners to be applied in the different signatures
    • Allows assigning specific signatures to groups of users
    • Connects easily with all Google Suite email accounts within the organization
    Incentivized
    Read full review
    Mailigen
    • Mail deliverability. MailiGen gets the mail delivered. We have our own data centre hosting and servers but struggled to get our bulk mails reliably delivered. Since we switched to MailiGen delivery rates have more than tripled.
    • Template editor and tools. There is a rich assortment of tools for preparation of mailers. They are easy to use and we often train customers is a single 2 hour session.
    • Mail List security and manageability. Cloud based mail lists are important best practices for some of our corporate customers, who often store mail address lists in Excel. These lists get lost, damaged and stolen. The MailiGen list management tools centralize list storage and provide tools for segmentation, importing and exporting.
    • Stats!! The mail campaign stats that MailiGen provides are world class. They are simple to understand and rich in depth. Our customers love the stats.
    Read full review
    Cons
    Exclaimer
    • A complete tutorial could be added to avoid common pitfalls (such as when to use 0 and when to use auto).
    • The email add-in seems quite clunky when getting going.
    • There is no way to self-serve user-specific changes (such as toggling on/off certain extras, such as direct dials, extensions, and job titles).
    Incentivized
    Read full review
    Mailigen
    • Segment creating could be more functional and may include statistics from previous mails. Time to time I need to use more advanced functions like "send information to people who clicked on link A".
    • It does not allow the user to choose mobile/tablet friendly templates. I'd like to decide myself.
    Read full review
    Likelihood to Renew
    Exclaimer
    We are very happy with exclaimer it runs 99.9% of the time without any issues. It also very easy to use and maintain and the design team are happy to use it as its so user friendly. When compared to how much time we used to spend updating banners exclaimer saves us hours. This more than justifies the cost and when it comes to renew we wont be thinking twice about doing so
    Incentivized
    Read full review
    Mailigen
    We are satisfied with this cooperation and we don't see why we should change email marketing service provider at this point. Excellent service and rapid new feature development keeps us very satisfied.
    Read full review
    Usability
    Exclaimer
    In the order that I recall the setup process: Signature templates need to be set up (attribute mapping to AD) Office 365 connector needs to be set up (global admin needed and exclaimer engineer for guidance) Signature policies need to be set up (who gets which signatures) Office membership groups need to be setup (who in the org will use exclaimer) Members need to be added to those groups (user membership) Agents need to be deployed on the end-user hosts (local agent)
    Incentivized
    Read full review
    Mailigen
    Although it is easy to use for basic users and people with no experience in e-mail marketing, but for more advanced users it still lacks functionality - really advanced filtering - on it's web interface. However everything is possible once you use API.
    Read full review
    Reliability and Availability
    Exclaimer
    Never had any issues with availability during our outages.
    Incentivized
    Read full review
    Mailigen
    No answers on this topic
    Performance
    Exclaimer
    I have to admit that there has been an odd occasion when the pages have taken a while to load. This is the exception rather than the rule.
    Incentivized
    Read full review
    Mailigen
    No answers on this topic
    Support Rating
    Exclaimer
    I've only had one issue in 7 years where I needed to reach out to Exclaimer for support, but it was handled quickly and resolved my issue. No messing around to provide additional information. Just a quick solution to what I was facing which resolved the issue on the first go around.
    Incentivized
    Read full review
    Mailigen
    Although time to time I send a support ticket, but more frequently I use the live support option on their website. I get instant feedback and feel that my problem is addressed immediately.
    Read full review
    Implementation Rating
    Exclaimer
    Our implementation was relatively easy as we weren't cutting over from anything. We just got the software installed, set up the file share and got active directory set up. We got exsync on a scheduled task and it just worked. We built our templates and policies and it has always been relatively smooth.
    Incentivized
    Read full review
    Mailigen
    With most systems it is faily easy. It offers CSV import so transferring contacts should be easy.
    Read full review
    Alternatives Considered
    Exclaimer
    Exclaimer blows the doors off compared to Letsignit. Exclaimer is a little more expensive, but you get what you pay for. What you get is a much better user interface, real analytics instead of one crappy report you have to manually sort, and a much more robust campaign area. With Letsignit I was constantly getting messages that they were experiencing one problem or another, leading to service outages that impacted our users. Gotta love it when the CEO calls because he can't find his email signature. I've had no service interruptions with Exclaim and no email "excuses." That's the sort of thing that makes you lose confidence in a supplier quickly. Oh, and no communication/bills in French. I lived near the Canadian border, I get it, but you have customer databases, communicate appropriately.
    Incentivized
    Read full review
    Mailigen
    Mailigen falls short to Listrak due to Listrak's far superior contact, conversion, and message analytics. Some features are unavailable or not easily integrated with the Mailigen platform compared to its competition, but features such as model acquisition & shopping cart abandonment are available. The ability to integrate such features into your website may be easier when using a competitors platform, but easy usability comes with a price. Extra perks such Coupon managers & etc. are useful features that allow you to generate Barcodes & QR codes, as well as track various data analytics when implementing this feature. Small items as such are what Mailigen lacks in comparison to its competitors, but their price point kicks the rest out of the water if you can live without some of the bells and whistles.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Exclaimer
    Everything runs smoothly between us
    Incentivized
    Read full review
    Mailigen
    No answers on this topic
    Scalability
    Exclaimer
    you can easily design more than one signature and spit it among the organisation
    Incentivized
    Read full review
    Mailigen
    No answers on this topic
    Professional Services
    Exclaimer
    We used the Design Template service; this was a very pleasant experience and the design team we in constant communication with us to ensure the templates were designed exactly to our remit.
    Incentivized
    Read full review
    Mailigen
    No answers on this topic
    Return on Investment
    Exclaimer
    • Uniform feel for all emails sent by the organisation.
    • Meets regulatory Compliance.
    • Ability to send out the right phone numbers for the right departments.
    • It is easy to onboard new staff with the correct details from day 1 (no setup is needed from the new starter).
    Incentivized
    Read full review
    Mailigen
    • Better delivery of mail campaigns giving better ROI numbers
    • Better stats so that we can assess what works and what does not.
    Read full review
    ScreenShots

    Exclaimer Screenshots

    Screenshot of how Exclaimer helps amplify every email with optimized email signatures for the whole organization.Screenshot of the Social Feeds feature. This can display the three latest social posts in an email signature, to strengthen connections and communities.Screenshot of where Exclaimer gives users the ability to automate and schedule signature updates. This helps to guarantee consistent, branded signatures on every email – even from mobile devices and Macs.Screenshot of the Exclaimer Cloud Outlook Add-in, which allows users to choose their email signature as they compose a message.Screenshot of where users can assign signatures to teams, departments, or entire organizations. This interface lets users tailor messages for specific recipients, fostering engagement through personalized approaches.