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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Folloze

    Score8.1 out of 10
    Enterprise companies (1,001+ employees)
    Folloze is an marketing orchestration platform that enables B2B marketing and sales teams to deliver personalized, data-driven buyer experiences across the entire customer journey. The platform supports use cases including ABM/ABX campaigns, digital sales rooms, website personalization, sales development, and event activation.N/A

    Skype (discontinued)

    Score7.1 out of 10
    N/ASkype (the personal edition or Skype free) was a web meeting, video conferencing, and VoIP software, now superseded by Microsoft Teams' free edition and unsupported from May 2025.

    $2.99

    per month

    Pricing
    FollozeSkype (discontinued)
    Editions & Modules
    Folloze
    Contact Sales
    United States Subscription
    $2.99
    per month
    North America Subscription
    $6.99
    per month
    India Subscription
    $7.99
    per month
    Offerings
    Pricing Offerings
    FollozeSkype (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    FollozeSkype (discontinued)
    Considered Both Products
    Folloze
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    48 Answers
    86%
    Would buy again
    85 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    40 Answers
    93%
    Delivers good value for the price
    80 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    46 Answers
    85%
    Happy with the feature set
    84 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    36 Answers
    84%
    Lived up to sales and marketing promises
    53 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    41 Answers
    96%
    Implementation went as expected
    70 Answers
    Features
    FollozeSkype (discontinued)
    Engagement
    Comparison of Engagement features of Folloze and Skype (discontinued)
    Feature
    Folloze
    7.7
    11 Ratings
    6% above category average
    Skype (discontinued)
    -
    Ratings
    Automated routing and prioritization7.510 Ratings00 Ratings
    Customer interaction histories7.710 Ratings00 Ratings
    Syndicated content7.39 Ratings00 Ratings
    Personalization8.111 Ratings00 Ratings
    Engagement data tracking7.611 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Folloze and Skype (discontinued)
    Feature
    Folloze
    7.4
    9 Ratings
    3% above category average
    Skype (discontinued)
    -
    Ratings
    Ad campaign creation7.89 Ratings00 Ratings
    Display advertising7.49 Ratings00 Ratings
    Contextual advertising7.19 Ratings00 Ratings
    Social advertising7.39 Ratings00 Ratings
    Ad reporting and analytics7.59 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Folloze and Skype (discontinued)
    Feature
    Folloze
    7.4
    11 Ratings
    4% above category average
    Skype (discontinued)
    -
    Ratings
    Standard visitor segmentation7.011 Ratings00 Ratings
    Behavioral visitor segmentation7.610 Ratings00 Ratings
    ABM sales intelligence7.510 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Folloze and Skype (discontinued)
    Feature
    Folloze
    6.8
    11 Ratings
    2% below category average
    Skype (discontinued)
    -
    Ratings
    3rd party intent signals6.410 Ratings00 Ratings
    Downstream intent signals7.110 Ratings00 Ratings
    Account identification6.811 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Folloze and Skype (discontinued)
    Feature
    Folloze
    7.5
    9 Ratings
    0% above category average
    Skype (discontinued)
    -
    Ratings
    Automated workflow & orchestration7.59 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of Folloze and Skype (discontinued)
    Feature
    Folloze
    -
    Ratings
    Skype (discontinued)
    6.2
    138 Ratings
    24% below category average
    High quality audio00 Ratings6.5135 Ratings
    High quality video00 Ratings7.2133 Ratings
    Low bandwidth requirements00 Ratings5.5130 Ratings
    Mobile support00 Ratings5.5118 Ratings
    Screen Sharing
    Comparison of Screen Sharing features of Folloze and Skype (discontinued)
    Feature
    Folloze
    -
    Ratings
    Skype (discontinued)
    6.2
    119 Ratings
    25% below category average
    Desktop sharing00 Ratings5.5118 Ratings
    Whiteboards00 Ratings6.860 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Folloze and Skype (discontinued)
    Feature
    Folloze
    -
    Ratings
    Skype (discontinued)
    6.0
    118 Ratings
    31% below category average
    Calendar integration00 Ratings6.185 Ratings
    Meeting initiation00 Ratings6.3106 Ratings
    Integrates with social media00 Ratings4.465 Ratings
    Record meetings / events00 Ratings7.077 Ratings
    Slideshows00 Ratings6.268 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Folloze and Skype (discontinued)
    Feature
    Folloze
    -
    Ratings
    Skype (discontinued)
    5.3
    111 Ratings
    41% below category average
    Live chat00 Ratings5.5110 Ratings
    Audience polling00 Ratings5.364 Ratings
    Q&A00 Ratings5.362 Ratings
    Online Events Security
    Comparison of Online Events Security features of Folloze and Skype (discontinued)
    Feature
    Folloze
    -
    Ratings
    Skype (discontinued)
    7.4
    101 Ratings
    9% below category average
    User authentication00 Ratings8.988 Ratings
    Participant roles & permissions00 Ratings7.183 Ratings
    Confidential attendee list00 Ratings6.260 Ratings
    VoIP system collaboration
    Comparison of VoIP system collaboration features of Folloze and Skype (discontinued)
    Feature
    Folloze
    -
    Ratings
    Skype (discontinued)
    6.5
    4 Ratings
    12% below category average
    Video conferencing00 Ratings5.74 Ratings
    Audio conferencing00 Ratings6.54 Ratings
    Video screen sharing00 Ratings6.14 Ratings
    Instant messaging00 Ratings7.94 Ratings
    Best Alternatives
    FollozeSkype (discontinued)
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    ClickMeeting
    Score9.5 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    JioMeet
    Score9.8 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Webex Meetings
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FollozeSkype (discontinued)
    Likelihood to Recommend
    7.6
    (49 ratings)
    9.3
    (140 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    10.0
    (5 ratings)
    Usability
    7.7
    (49 ratings)
    6.0
    (4 ratings)
    Availability
    8.2
    (1 ratings)
    10.0
    (1 ratings)
    Performance
    7.3
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    6.4
    (41 ratings)
    10.0
    (42 ratings)
    Online Training
    4.5
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    10.0
    (3 ratings)
    Configurability
    5.5
    (1 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    4.5
    (1 ratings)
    10.0
    (1 ratings)
    Ease of integration
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Product Scalability
    5.5
    (1 ratings)
    10.0
    (1 ratings)
    Professional Services
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    User Testimonials
    FollozeSkype (discontinued)
    Likelihood to Recommend
    Folloze
    I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
    Incentivized
    Read full review
    Discontinued Products
    Having interacted with a new replacement tool, Microsoft Teams, it is challenging to recommend Skype, as it lacks some essential features, such as being less equipped with the latest updates, and it is not platform-independent, causing issues on PCs and phones, as well as during calls that might hinder work.
    Incentivized
    Read full review
    Pros
    Folloze
    • Plug into Salesforce. We live in Salesforce, so it's a must!
    • Ease of use when designing boards. We love to all feel like graphic designers.
    • Dashboards showing activity levels of all types.
    • Storing assets within folloze. Makes it super easy to build a board fast.
    • Cloning boards. Time saver!!
    Incentivized
    Read full review
    Discontinued Products
    • The instant chat function is great. Very straightforward, easy to use, easy to learn, no technical issues.
    • Video calls are pretty easy also, user friendly and a mostly stable connection with no issues.
    • Voice calls are easy also, eliminates the need for an external landline or the need to use your cell phone. Clear connections, not really any dropped calls.
    Incentivized
    Read full review
    Cons
    Folloze
    • Integrating the contact form with our CRM has been a lengthy and on-going process
    • We use iframe for some of our content pieces and I think it could look better than it does now
    • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
    Incentivized
    Read full review
    Discontinued Products
    • Skype is a RESOURCE hog. People who have limited bandwidth will have poor call quality.
    • It is hard to figure out how to use emojis and upload images in the chat.
    • The background images do not fool anybody....it is clearly not your real background.
    Incentivized
    Read full review
    Likelihood to Renew
    Folloze
    Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
    Incentivized
    Read full review
    Discontinued Products
    I have given this rating as this need to give more than that as it's very helpful for us and makes our work more efficient and fast.
    Read full review
    Usability
    Folloze
    Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
    Incentivized
    Read full review
    Discontinued Products
    Skype is not as good as Facetime in terms of ease to glance at it and figure out how it works. I think that's a result of Skype trying to be too many things at once. A lot of the menu and UI could be streamlined, and I would jettison some of the additional functions that have been tacked on over the years to simplify. That being said, while some options are slightly hard to find, they all work flawlessly once found.
    Incentivized
    Read full review
    Reliability and Availability
    Folloze
    sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Performance
    Folloze
    pages load slow sometimes
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    Folloze
    Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
    Incentivized
    Read full review
    Discontinued Products
    I am not aware of the current support level for Skype for business, as I have never used even though I have the product. However, the support for Skype's personal paid users is not where it could be. Users who pay for Skype features do not have a clear path to reach out to support. So, rating 6, can be better as soon as I need to use Skype for business support and get a good experience. I will say that I will renew Skype for Business subscription, which is a significant inconsistency on my end. The explanation is that Skype for Business comes bundled with Office for Business, with no additional cost, so why not.
    Incentivized
    Read full review
    Online Training
    Folloze
    5 as we did it with our own people in house and not with Folloze
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Implementation Rating
    Folloze
    I was not involved with the implementation of Folloze. This project was executed before I was hired
    Incentivized
    Read full review
    Discontinued Products
    It can be used on the phone via mobile application as well as on the desktop by logging in to the website. Easily installed and ready to use.
    Incentivized
    Read full review
    Alternatives Considered
    Folloze
    Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
    Incentivized
    Read full review
    Discontinued Products
    We use Skype in combination with Grasshopper. While Grasshopper acts as a routing toll free number with extensions, if we are making calls directly, we do it through Skype. Skype's desktop and mobile apps are easier to use, and provide unlimited local calls at a flat, affordable rate. Allowing our team to use their existing mobile or desktop devices without additional hardware for business office phone calls is important, and Skype makes that possible
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Folloze
    cannot disclose
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Scalability
    Folloze
    there are still a lot of things that need to be made available within the product
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Professional Services
    Folloze
    No answers on this topic
    Discontinued Products
    The service provided is up to date, as discussed before buying.
    Read full review
    Return on Investment
    Folloze
    • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
    • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
    Incentivized
    Read full review
    Discontinued Products
    • Skype made keeping in touch with an advisor in Mexico very easy. The initiative there resulted in 5 new partnerships.
    • Skype has helped me with account management for at least 3 customers in LATAM--usually it's a fast way to answer a question about a support renewal.
    • For about 9 months Skype helped me stay in touch with a colleague in Prague. We would meet once a week to go over sales activities.
    Incentivized
    Read full review
    ScreenShots

    Folloze Screenshots

    Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of The interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.