FormAssembly vs. Formstack Forms

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FormAssembly
Score 9.1 out of 10
N/A
FormAssembly is an enterprise data collection and automation platform designed to enable organizations to capture clean, compliant data from the start. With the latest edition of the platform, FormAssembly Atlas, and its built-in AI assistant, Fai, forms and workflows build themselves, connect to Salesforce and other systems in just a few clicks, and ensure every record is structured, secure, and ready for automation or AI. In short, FormAssembly is designed to…N/A
Formstack Forms
Score 7.5 out of 10
N/A
Formstack is an online form building solution. Its drag-and-drop web form creator gives digital marketers a tool for online data collection and engagement. Users can collect payments and pass form data to popular marketing apps through third-party integrations. With Formstack, users can capture responses, store the information and share it with their teams.N/A
Pricing
FormAssemblyFormstack Forms
Editions & Modules
Atlas Explorer
Contact Sales
per month
Atlas Team
Contact sales
Gov Cloud
Contact sales
Atlas Enterprise
Contact Sales
Enterprise
Contact sales team
Offerings
Pricing Offerings
FormAssemblyFormstack Forms
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPlans start at $50/month (billed annually), including: 20 Digital Forms 1,000 Submissions Per Form 14,400 API Calls Per Day Drag-and-Drop Form Builder Custom Themes Payment Integrations Salesforce Integration SSO User Management Form Prefill
More Pricing Information
Community Pulse
FormAssemblyFormstack Forms
Considered Both Products
FormAssembly
Chose FormAssembly
I have used typeform, Yupform and jotform before choosing FormAssembly. Compared to them, FormAssembly is better for business use and handles complex workflows more smoothky. It is Salesforce integrtion is more reliable and reduce manual work. While other are simpler or have …
Chose FormAssembly
FormAssembly's features were more expansive than SurveyMonkey, in my opinion. When doing a comparison, we really liked that we could set up formulas to calculate expenses for us and that they would be easy to update as needed for rates that change from year to year.
Chose FormAssembly
More options, better customization, and friendly to admins. All 3 of those products have their warts, but the biggest hurdle is that they just don't work as well as FormAssembly. FormStack is nice in SF, but the features are limited, and the styling options are way worse. Titan …
Chose FormAssembly
FormAssembly is by far the better program when it comes to security and ease of use. The ability to connect multiple forms and create pathways depending upon responses allows for ease of use by respondents.
Chose FormAssembly
Overall we were looking specifically for a Salesforce-connected form provider, and found FormAssembly offered the most dynamic and powerful suite of Salesforce integrations across the form vendors we evaluated. I would specifically highlight that the logic a user can create …
Chose FormAssembly
I still use Google for simple tasks, but FormAssembly really does it all.
Chose FormAssembly
I know there are other options in the market but realistically we went with the one that our developers were familiar with and recommended which was FormAssembly. Knowing that it would work well with Salesforce
Chose FormAssembly
Form Assembly allows for advanced data mapping, pre-filling forms with Salesforce data, and working with custom objects. FormAssembly excels in Salesforce Integration, as it is highly specialized and deeply integrated. Often considered the industry leader for Salesforce forms, …
Chose FormAssembly
FormAssembly has superior Salesforce configuration settings, but JotForm offers a much greater variety of systems integrations. We don't really use reports or workflows in FormAssembly, but the Jotform Report Builder is frustrating at best. Workflows feel comparable from my …
Chose FormAssembly
Jotform didn't have the two-way SF connectors we needed, if I remember correctly.
Chose FormAssembly
We use both, but SMA is nice because you have a portal you can log into. In all other ways, Formassembly is better in my opinion.
Chose FormAssembly
It is easier to design a form through Formassembly and integrate the results with Salesforce. When compared with docomotion, Formassembly is user-friendly. Additionally, the new feature in Formassembly that allows for designing signatures is beneficial.
Chose FormAssembly
Our website couldn’t handle self-hosting Formidable Forms as a plug-in on our website and would frequently crash. Titan Forms had poor communication and was difficult to schedule customer service. Formstack was self-hosted on our Salesforce, but was overpriced for our use case …
Chose FormAssembly
We decided on FA forms as they are easy to setup, great user experience and API enabled
Chose FormAssembly
The customer support as well as usability of FormAssembly has been vastly superior.
Chose FormAssembly
I do not find much flexibility with advanced conditional/logic, customization, workflow, mapping, file, images, and doc upload.
Chose FormAssembly
The ease of use, integration with Salesforce, exportability of results, etc. Just basically has it hands down over the competition.
Chose FormAssembly
TargetX Forms is another option that I have. We decided to continue using FormAssembly due to the lack of features and flexibility available in TargetX Forms.
Chose FormAssembly
We have only used FormAssembly, once we were made aware of it by a consultant a few years ago. I checked the vendor recommendations against the Salesforce forums to see if it was recommended there and it was, plus I read the user-reviews on the AppExchange page. Once I got …
Chose FormAssembly
FormAsssembly is the leader in Salesforce integrated forms. It is the most powerful, dependable,and has the best Salesforce integration.
Chose FormAssembly
When we were researching options 2 years ago, FormAssembly beat other form tools hands down based on Salesforce integration features. The ability to declaratively set up prefill and post-submission data connectors supporting complex hierarchical data relationships was huge …
Formstack Forms
Chose Formstack Forms
SurveyMonkey, Constant Contact and HubSpot Marketing Hub
Chose Formstack Forms
I haven't used SurveyMonkey in a while, but in my recent experience, Formstack Forms offers great functionality and ALSO integrates with the other Formstack products we have, such as Formstack Documents and Formstack Sign. This additional perk of integrations makes the …
Chose Formstack Forms
Cheaper than most alternatives and very easy to use
Other systems can be more complicated to setup
The system can be access from most anywhere
Chose Formstack Forms
I feel like Formstack is Google forms on steroids. They both serve the same purpose and I have more experience using Google forms but feel like I have more resources at my disposal with Formstack. Honestly, these are 2 only products I would use in this category, with Formstack …
Chose Formstack Forms
Wufoo and Formstack are very similar - almost as if they were built by the same company or ex-employees. Except Formstack UI was better and modern at least when we selected it. While the team was happy with Wufoo and Surveymonkey, our IT team picked Formstack based on their …
Chose Formstack Forms
We used Survey Monkey previously and the process of pulling data, reporting, and integrating the data was much easier and faster. The page logic let us shorten the end-user experience, and the layout and design were significantly improved. Our end-users reported a better user …
Chose Formstack Forms
Flexibility, tools and ROI are the reasons we chose Formstack. Data being exportable to other tools and systems we use also helped to make this determination. The level of complexity and conditional logic it has even at its most basic levels gives it an edge over most …
Chose Formstack Forms
I found Blackbaud NetCommunity to have a much steeper learning curve, and to be fairly expensive. I opted to use Formstack instead, which meant exporting/importing data with some regularity.
Chose Formstack Forms
Formstack just had more versatility. We had to start in a rush and they gave us what we needed to hit the ground running. They didn't delay or bog us down with complicated sales pitches, and didn't leave us in the dark on what to do. We didn't need to google how to use the …
Chose Formstack Forms
I am not aware of other competitors out there to FormStack other than modules or plug-ins deployed on WordPress or Drupal built sites. I do think that forms deployed through marketing automation platforms (HubSpot, Marketo, Pardot) are better alternatives due to the if-then …
Chose Formstack Forms
I didn't evaluate any other products.
Chose Formstack Forms
Formstack proved to be more robust, easier to use and friendlier to work with when questions/issues emerged.
Chose Formstack Forms
Formstack was much easier to use. Drag and drop creation made organizing and reorganizing easy. Forms were easy to brand and looked professional. Easy field creation and the breadth of field options made Formstack the forerunner.
Chose Formstack Forms
I have never used anything like Formstack before!
Chose Formstack Forms
I have began switching over to Form Assembly for our new sales cycle but have not started using it yet. I cannot give a good product evaluation or comparison because Formstack is the only product I have used.
Chose Formstack Forms
For run of the mill data collection, I have used Google Forms, Office 365 Excel Forms, and SharePoint lists. And in WordPress I have used Gravity Forms.

Google Forms and Office 365 are nice tools with not nearly the same feature-set available from Formstack. While they are …
Chose Formstack Forms
We have found that no other software gives us the freedom that Formstack does to be creative in our form building. Formstack has by far the most user-friendly interface of any other product we have used. We especially like the Digital Signature, SubAccounts and Calculating …
Chose Formstack Forms
Drupal is a much more customizable platform, however you must have someone build the forms first and then you can work with them if you do not have the programming knowledge. If you have any changes to make, it can sometimes be both a time consuming and difficult process. …
Chose Formstack Forms
Formstack allows for multiple users and provides a cleaner UI with richer features and automatic data analysis. GoogleForms is a free alternative, but offers none of these features.
Chose Formstack Forms
I've created multiple webforms from scratch & the Formstack API is much more efficient in both creating and managing/updating forms. When I was initially evaluating products (about a dozen or so), Formstack had the cleanest interface and most third-party integrations (payments, …
Features
FormAssemblyFormstack Forms
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
FormAssembly
8.5
Ratings
6% above category average
Formstack Forms
8.5
Ratings
6% above category average
Survey templates8.50 Ratings8.70 Ratings
Themes8.00 Ratings8.00 Ratings
Custom logo/branding8.90 Ratings8.80 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
FormAssembly
8.5
Ratings
0% below category average
Formstack Forms
7.6
Ratings
11% below category average
Changes to live survey8.40 Ratings6.70 Ratings
Question design help8.30 Ratings8.00 Ratings
Multiple question types8.90 Ratings8.10 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
FormAssembly
9.2
Ratings
10% above category average
Formstack Forms
7.7
Ratings
8% below category average
Survey logic flexibility9.20 Ratings7.70 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
FormAssembly
8.1
Ratings
0% below category average
Formstack Forms
8.7
Ratings
7% above category average
Response tracking8.80 Ratings10.00 Ratings
Data export9.00 Ratings10.00 Ratings
Standard reports8.00 Ratings7.70 Ratings
Custom reports7.40 Ratings5.80 Ratings
Analytics7.50 Ratings10.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
FormAssembly
8.6
Ratings
1% below category average
Formstack Forms
10.0
Ratings
15% above category average
Access controls8.20 Ratings10.00 Ratings
Compliance8.90 Ratings10.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
FormAssembly
7.0
Ratings
14% below category average
Formstack Forms
8.0
Ratings
1% below category average
Vendor-offered crowdsourcing6.00 Ratings8.00 Ratings
Respondent restrictions8.00 Ratings8.00 Ratings
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User Ratings
FormAssemblyFormstack Forms
Likelihood to Recommend
9.3
(0 ratings)
7.7
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
2.0
(0 ratings)
Usability
9.3
(0 ratings)
9.2
(0 ratings)
Availability
10.0
(0 ratings)
10.0
(0 ratings)
Support Rating
5.8
(0 ratings)
6.4
(0 ratings)
Implementation Rating
9.1
(0 ratings)
1.0
(0 ratings)
Ease of integration
8.3
(0 ratings)
-
(0 ratings)
User Testimonials
FormAssemblyFormstack Forms
Likelihood to Recommend
It's affordable, flexible, and does everything you need a form tool to do. It's not that hard to figure out, and an admin can start using it right away, without too much support. Their support documentation is very good, and we can find exactly what we need without much digging.
Read full review
Formstack makes it easy to create a variety of forms. I have used it for event interest and registrations, email list sign-ups, and surveys. I have found it easy to customize, and easy to export data for import into other systems (e.g., CRM).
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Pros
  • Salesforce prefill is a powerful way to prefill forms with records from Salesforce and prevent duplicate data entry.
  • Salesforce submission connector allows us to create some pretty complex and powerful logic to process form submissions into Salesforce data.
  • General form prefill options via query strings in the URL is a helpful feature.
  • The ability to use custom CSS and javascript on the page makes the forms very extensible and has been helpful to give us even more functionality.
Read full review
  • Formstack allowed us to customize the look and feel of our forms to match our branding. It was easy for our engineers to integrate the forms within our onboarding process to deliver a seamless experience.
  • Formstack integrates well with HubSpot, our marketing automation platform of choice.
  • Formstack offered us a lot of flexibility in the types/formats of questions we could deploy (open-ended text, multi-choice, single choice, etc.). This made it easy to get data the way we wanted and facilitated getting that data into HubSpot.
Read full review
Cons
  • we could always use more styling options when it comes to the form builder
  • in our past use of the form builder when adding attachments to a form, there was an upload limit of 35MB. It would be great if this limit was increased.
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  • Buggy Updates: Formstack tends to make on-the-fly updates that break features. We run into this about once a year
  • Appearance: the forms are starting to look dated compared to some of the competitors (looking at you, Typeform)
  • Dynamic Data: passing data from one field to another is not-exactly doable
  • Paid Add-Ons: the price for Formstack is already an arm and a leg; the fact that they have additional monthly paid add-ons is frustrating
  • User Limits: user accounts barely do anything outside of 'view/edit' permissions, thus the low volume allocated seems a bit greedy at $10/user/mo for more
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Likelihood to Renew
One major point for us is our migration to a completely Microsoft infrastructure. IN addition to that, the afore mentioned need to ingest external data resources means that we do have our eyes open toward the landscape so that we can fill these needs. This in no way indicates a move away from FormAssembly: their support is first rate, and so far the product has always stood up to the tests we've put it through.
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Our user base has come to rely on Formstack to get forms done. The Formstack tools make it easy to start from scratch or copy an existing form to "quick start" a new, similar form. The price is right and frees up IT staff to do more transformative work.
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Usability
My perspective is mainly from IT delivery and operations, rather than from the students who entering data. the system is user-friendly, easy to navigate, and has excellent integration with Salesforce. While error handling could be improved, the support channel has limited capacity to maintain a good service level and lacks the ability to handle complex cases via conference call or screensharing.
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I give it this rating because Ali feel like just about anyone can use this. Now with 7 billion people in the work I understand that’s not the case but I feel like Formstack get it pretty simple where a majority of humans could use it and navigate through. The only reason I didn’t give it a higher rating is because I think Google Forms is a little easier to use and that it’s pretty much impossible for any product to get a 10 on usability in my opinion.
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Support Rating
While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
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Formstack has awesome support! They are always quick to respond and genuinely care for their clients' success. They will work with you to find a solution or let developers know about your feature request. There are a few things on the feature request forum that I wish they would implement sooner, but I am at least grateful that they give clients a space to voice their ideas and take them into consideration.
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Implementation Rating
we had a successful implementation and great adoption
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We implemented on one of the earlier versions. Through continuous engineering improvements, the interface keeps getting easier and more intuitive. Therefore, later implementations keep getting easier and better.
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Alternatives Considered
FormAssembly's features were more expansive than SurveyMonkey, in my opinion. When doing a comparison, we really liked that we could set up formulas to calculate expenses for us and that they would be easy to update as needed for rates that change from year to year.
Read full review
Formstack just had more versatility. We had to start in a rush and they gave us what we needed to hit the ground running. They didn't delay or bog us down with complicated sales pitches, and didn't leave us in the dark on what to do. We didn't need to google how to use the program!
Read full review
Return on Investment
  • FormAssembly makes it easy to share registration forms with targeted groups of users
  • It makes it easy to track registration numbers and form errors and reach out to people who may need assistance
  • It's very easy to create registration forms quickly
Read full review
  • Positive - ability to analyze submission trends - e.g. when a marketing email is sent, looking at increased form viewing and submissions in relation to the sending of the campaign.
  • Immediate response - those that submit forms receive immediate response that their form has been submitted.
Read full review
ScreenShots

FormAssembly Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of