FormAssembly vs. Typeform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FormAssembly
Score 9.3 out of 10
N/A
FormAssembly is an enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. With the latest edition of the platform, FormAssembly Atlas, and its built-in AI assistant, Fai, forms and workflows build themselves, connect to Salesforce and other systems in just a few clicks, and ensure every record is structured, secure, and ready for automation or AI. In short, FormAssembly is designed to eliminate…
$59
per month
Typeform
Score 8.2 out of 10
N/A
Typeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code. Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file…
$30
*Per Month
Pricing
FormAssemblyTypeform
Editions & Modules
Atlas Explorer
Starting at $59.00
per month
Atlas Team
Contact sales
Gov Cloud
Contact sales
Atlas Enterprise
Contact Sales
Essentials
$30
*Per Month
Professional
$35
*Per Month
Premium
$59
*Per Month
Offerings
Pricing Offerings
FormAssemblyTypeform
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details*For annual contract.
More Pricing Information
Community Pulse
FormAssemblyTypeform
Considered Both Products
FormAssembly
Chose FormAssembly
The big differentiator for me with FormAssembly has always been the Salesforce integration. I have yet to find an alternative form builder that makes building integrations with Salesforce any easier than FormAssembly. I like the look and feel of Typeform forms better than …
Typeform

No answer on this topic

Features
FormAssemblyTypeform
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
FormAssembly
8.9
34 Ratings
11% above category average
Typeform
8.3
49 Ratings
4% above category average
Survey templates9.020 Ratings6.946 Ratings
Themes8.429 Ratings8.749 Ratings
Custom logo/branding9.332 Ratings9.347 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
FormAssembly
8.8
32 Ratings
4% above category average
Typeform
8.9
49 Ratings
5% above category average
Changes to live survey8.824 Ratings8.544 Ratings
Question design help8.326 Ratings8.941 Ratings
Multiple question types9.432 Ratings9.249 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
FormAssembly
9.6
29 Ratings
15% above category average
Typeform
8.5
43 Ratings
3% above category average
Survey logic flexibility9.629 Ratings8.543 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
FormAssembly
8.2
33 Ratings
2% above category average
Typeform
7.7
48 Ratings
5% below category average
Response tracking9.131 Ratings9.247 Ratings
Data export9.131 Ratings8.945 Ratings
Standard reports8.023 Ratings6.843 Ratings
Custom reports7.321 Ratings5.929 Ratings
Analytics7.56 Ratings7.741 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
FormAssembly
8.7
29 Ratings
1% above category average
Typeform
8.9
33 Ratings
3% above category average
Access controls8.226 Ratings9.330 Ratings
Compliance9.226 Ratings8.427 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
FormAssembly
7.1
18 Ratings
13% below category average
Typeform
7.5
26 Ratings
7% below category average
Vendor-offered crowdsourcing6.01 Ratings8.79 Ratings
Respondent restrictions8.218 Ratings6.325 Ratings
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User Ratings
FormAssemblyTypeform
Likelihood to Recommend
9.8
(28 ratings)
7.4
(49 ratings)
Likelihood to Renew
7.7
(2 ratings)
10.0
(1 ratings)
Usability
9.5
(18 ratings)
7.7
(13 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(1 ratings)
5.7
(7 ratings)
User Testimonials
FormAssemblyTypeform
Likelihood to Recommend
FormAssembly
FA serves as the main platform for global students and staff to submit requests, with information sent to connected systems, primarily Salesforce. It is used by all current Oxford University students, not just those at SBS. Teams such as the CRM Team, Web Team, Entrepreneurship Centre, Goldman Sachs Team, and Programme Recruitment and BD teams use FA for various purposes, including degree programmes, open programmes, online programmes, and summer school. The MBA portal also uses FA. The system is user-friendly, easy to configure, supports branding, and incorporates business logic and rules, making it very helpful.
Read full review
Typeform
Typeform is definitely a leader in the online survey space and that's for a reason. Between logic mapping and the ease of use for the end user, it's a solid app. The unfortunate thing, however, is the price tag--particularly considering the protection you receive from bots. Typeform only allows a certain number of responses at certain package levels, ie: the lowest level, you get a very limited number of responses but in order to receive more responses before your survey is locked, you must upgrade. This is what ultimately lead us to cancel with them. When you post a survey on Typeform, that survey is automatically posted publicly on their website--making it widely available to bots. Typeform offers no easy form of protection like a standardized captcha that you can add to the survey in order to filter bots out. Instead, there are several "work arounds" that they advise users to do that have very limited degrees of success. A quick online search shows that Typeform knows this is clearly an issue, yet they have yet to build in a bot-prevention feature. Since their plan prices vary by number of responses, it seems that they have no incentive to limit the amount of bots filling out surveys I believe. Ultimately, we canceled because, although the app is powerful, it just seemed like their business practices were unethical in my opinion.
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Pros
FormAssembly
  • Salesforce prefill is a powerful way to prefill forms with records from Salesforce and prevent duplicate data entry.
  • Salesforce submission connector allows us to create some pretty complex and powerful logic to process form submissions into Salesforce data.
  • General form prefill options via query strings in the URL is a helpful feature.
  • The ability to use custom CSS and javascript on the page makes the forms very extensible and has been helpful to give us even more functionality.
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Typeform
  • The calculator tool allows you to use numerical formulas to create logic within your form for specific behavior.
  • Compatible with modern web browsers for both building a form and publishing, allowing it to work and look good on any device.
  • Integration with products like Zapier allow you to use it as part of a larger automation in your company.
  • Visually pleasing designs with use of themes, images and video to match your branding.
Read full review
Cons
FormAssembly
  • we could always use more styling options when it comes to the form builder
  • in our past use of the form builder when adding attachments to a form, there was an upload limit of 35MB. It would be great if this limit was increased.
Read full review
Typeform
  • The pricing structure is a little steep, especially for the Pro+ plan. It would be nice if they had an a la carte option because there are some features we are paying for that we will never use.
  • When creating forms, sometimes the cursor will inexplicably leave the field you are typing in and leave you with incomplete sentences.
  • Even though we are paying for our use, we still have the Typeform branding on our forms, which I think should be removed once you upgrade from the basic plan.
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Likelihood to Renew
FormAssembly
FormAssembly continues to meet our needs, and the product functionality continues to grow, providing us with new opportunities to utilize the software. We've built many forms and associated processes on FormAssembly. It would require a large effort to migrate to another platform. We have invested a lot of time in learning FormAssembly.
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Typeform
We have had such success with Typeform, and it has been able to exceed our expectations for the range of products it offers
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Usability
FormAssembly
FormAssembly is easy to get started with and very straightforward to use. It is easy to create forms, add questions and fields, and apply branding and logos. The data integrations are also robust, allowing us to pass information to Salesforce easily and quickly see when there is an error with the form in any way.
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Typeform
Typeform takes a little bit of getting used to. Compared to Google Forms there are a lot more parts to the software and customizing the form isn't as intuitive. I have also found that embedding it into one smaller section of a webpage seamlessly can be a little tricky. But everything can be figured out eventually and the analytics are very good.
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Support Rating
FormAssembly
While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
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Typeform
I haven't used the support portion of Typeform, as everything was quite easy to use. I have never encountered a situation where I did not know what to do or how to fix something myself. Typeform is very easy to adopt within any organization, no matter if you understand tech or not.
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Implementation Rating
FormAssembly
I didn't participate in the implementation.
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Typeform
No answers on this topic
Alternatives Considered
FormAssembly
Form Assembly allows for advanced data mapping, pre-filling forms with Salesforce data, and working with custom objects. FormAssembly excels in Salesforce Integration, as it is highly specialized and deeply integrated. Often considered the industry leader for Salesforce forms, Formstack has strong integration, but may not offer the same level of granular control as FormAssembly.
Read full review
Typeform
When looking for a feature rich & flexible / customizable solution, Typeform beats out everyone. However, for specific use cases (like NPS), AskNicely is a clear winner in terms of features, but is much too expensive. Typeform is also fun to use, especially compared to Wufoo which seems so out of date
Read full review
Return on Investment
FormAssembly
  • FormAssembly allows for us to take manual spreadsheet driven processes and standardize them in a scalable manner.
  • FormAssembly allows for our customers to own a process of sales (print shipment allocations) that previously our reps were burden with.
  • FormAssembly integrates well with our TechStack.
Read full review
Typeform
  • Typeform has helped guide our Customer Success, Product, and Marketing teams in strategizing how to engage with customers better, and it has also given us a quick and easy way to do so! By collecting feedback and being able to share it across internal teams, we can coordinate our efforts to build our customers a better tool.
  • Typeform has proved to be an elegant solution to one of our earlier vexing problems (previous survey tools that looked annoying, had extremely limited branding options/were not customizable, and didn't integrate well with the rest of our tool set) while not breaking the bank for us - it's a very reasonable price point and does WAY more than the previous tools we were paying just as much for.
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ScreenShots

FormAssembly Screenshots

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