Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Analytics
Score 8.2 out of 10
N/A
Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
$0
per month
Quadient Inspire
Score 9.5 out of 10
Enterprise companies (1,001+ employees)
Quadient Inspire offers a customer experience management portfolio that provides human-centric communication solutions that span the entire customer lifecycle, to help organizations to create meaningful connections with their customers, wherever, whenever they prefer.N/A
Pricing
Google AnalyticsQuadient Inspire
Editions & Modules
Google Analytics 360
150,000
per year
Google Analytics
Free
No answers on this topic
Offerings
Pricing Offerings
Google AnalyticsQuadient Inspire
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThe solution is highly modular. Pricing may differ a lot depending on usage and configuration.
More Pricing Information
Community Pulse
Google AnalyticsQuadient Inspire
Features
Google AnalyticsQuadient Inspire
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Google Analytics
8.4
11 Ratings
4% above category average
Quadient Inspire
-
Ratings
Lead Conversion Tracking8.110 Ratings00 Ratings
Bounce Rate Measurement8.410 Ratings00 Ratings
Device and Browser Reporting9.211 Ratings00 Ratings
Pageview Tracking9.011 Ratings00 Ratings
Event Tracking8.311 Ratings00 Ratings
Reporting in real-time7.910 Ratings00 Ratings
Referral Source Tracking8.510 Ratings00 Ratings
Customizable Dashboards7.910 Ratings00 Ratings
Best Alternatives
Google AnalyticsQuadient Inspire
Small Businesses
StatCounter
StatCounter
Score 9.0 out of 10
EZ Texting
EZ Texting
Score 9.1 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 9.0 out of 10
EZ Texting
EZ Texting
Score 9.1 out of 10
Enterprises
Optimal
Optimal
Score 9.1 out of 10
Front
Front
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google AnalyticsQuadient Inspire
Likelihood to Recommend
8.5
(192 ratings)
9.0
(35 ratings)
Likelihood to Renew
9.0
(51 ratings)
9.1
(2 ratings)
Usability
7.4
(19 ratings)
9.0
(19 ratings)
Availability
10.0
(4 ratings)
9.1
(1 ratings)
Performance
10.0
(2 ratings)
8.2
(1 ratings)
Support Rating
7.0
(42 ratings)
7.9
(21 ratings)
In-Person Training
-
(0 ratings)
10.0
(1 ratings)
Online Training
10.0
(2 ratings)
9.1
(2 ratings)
Implementation Rating
9.0
(7 ratings)
9.1
(1 ratings)
Configurability
6.0
(2 ratings)
8.2
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.3
(5 ratings)
Ease of integration
10.0
(1 ratings)
1.0
(1 ratings)
Product Scalability
10.0
(2 ratings)
9.1
(1 ratings)
Professional Services
-
(0 ratings)
8.9
(5 ratings)
Vendor post-sale
10.0
(1 ratings)
9.1
(1 ratings)
Vendor pre-sale
9.0
(1 ratings)
9.1
(1 ratings)
User Testimonials
Google AnalyticsQuadient Inspire
Likelihood to Recommend
Google
Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
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Quadient
Scenarios where Quadient Inspire is well suited - When we want to create some content which can be reused, as we create blocks in Quadient which has some data in it, and these blocks can be reused. When we want to create consistent content and want to deliver it through omni-channel medium in large volume, as Quadient Inspire makes delivery of large volume communications possible, and it does so in mere seconds. Scenarios where Quadient Inspire is less appropriate - sometimes it feels like editing in a Word document is easier than Quadient Inspire, e.g., when we need to add bullet points in the content.
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Pros
Google
  • Multiple reports to see website use and behavior
  • Allows you to customize reports with days, weeks, months, and years
  • You can build out a dashboard to easily view stats from multiple websites in one place
  • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
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Quadient
  • Highly flexible data ingestion
  • Clear and powerful workflow design that makes support easy to understand as teams evolve
  • Great internal debugging tool that simplifies and accelerates the development cycle
  • Powerful scripting structure available at nearly every aspect of data management, composition, and finishing allowing for specialized requirements not available in the standard toolset to be met
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Cons
Google
  • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
  • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
  • Gotchas around filtering and data validation.
  • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
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Quadient
  • Within CJM: Not easy to share maps with a large group of people, still needs to be done on an individual basis which is time-consuming.
  • Not able to unload all file types into maps. It would be great to have video.
  • There are a lot of third-party suppliers that make up the full services in Inspire. This limits the development that Quadient can do to.
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Likelihood to Renew
Google
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
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Quadient
We are using Quadient Inspire products since last 5 years. And we are able to achieve everything with respect to the customer's needs and desired output. Quadient is adding new very important features every day that make document structure very easy for developers and end users. We would like to stick with Quadient for a long time.
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Usability
Google
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
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Quadient
There are parts of the product that are extremely easy to use, but it can be hard to build it up to get to that point. I'm a power user and I know I've only barely scratched the surface, but the transactional users barely have to lift a finger to get their letters out. There's a lot more that can be done if I had the time and resources to devote to improving our letters more and there are times when the interface is in my way as to meeting those goals, but by and large, it's a swift and easy to use program.
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Reliability and Availability
Google
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
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Quadient
I am giving this rating because Quadient products are highly available. Most of the time all Quadient products are available. In some cases Quadient always follows the planned schedule and maintenance. They always inform all the partners and clients a day or two in advance so that the clients can work accordingly.
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Performance
Google
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
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Quadient
I want you to rate the performance of the Quadient Inspire 9 out of 10. Because every time we work with Quadient products I never feel any sluggishness and any performance issue. Along with this, one thing that we all should understand is that the performance of any application also depends on the computer hardware. So along with the software application, your hardware should also meet the minimum requirements.
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Support Rating
Google
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
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Quadient
Overall Quadient team is very responsive and willing to come to the table and provide valuable information and resolution for problems. What tier of support you have would defiantly impact the experience you have. Had some challenges with a few members of the support team , but when brought up with the vendor it was quickly resolved
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In-Person Training
Google
No answers on this topic
Quadient
I had a couple of weeks of training back in 2005 on the Quadient premises in Hradec Kralowe. The instructor was just great! Besides showing as normal functionalities, he went so far to solve our concrete challenges. He actually encouraged me to become a "real" programmer. I have written my first lines of code in Inspire (GMC PrintNetT) and never looked back.
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Online Training
Google
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
  1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
  2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
  3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
  4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
  5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
  6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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Quadient
Quadient offers online training for all of its products (paid service). You can choose your pace and go through the material and then solve real challenges. At the end, you can choose to take a final assignment and get certification which is a really good thing to do. If you get stuck, the training team will answer any of your questions and give you guidance.
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Implementation Rating
Google
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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Quadient
As you consider your digital transformation, think of the people who may object. They have valid criticisms, valuable insights and information critical to your success. Quadient’s advice is to build a strong internal team and confront these questions early. When everyone understands the project from their perspective, the project has a better chance of success.
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Alternatives Considered
Google
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
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Quadient
The above drop down would not allow me to pick the similar products that I have used previously. Planet Pres : Good in its time. Now very slow compared with Quadient. Compart: As quick... If not slightly quicker than Quadient. This does not counteract how difficult this software is to use. It has no GUI interface and even advanced programmers struggle to use it. Both of these products are inferior to Quadient when it comes to implementing within a normal organisation.
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Contract Terms and Pricing Model
Google
No answers on this topic
Quadient
Not really. It's not cheap, but it's a great value for what you get. This is enterprise-level software and the cost reflects that. The pay-per-page aspect makes sense too. We get a lot of sheets included in our contract and we use them all. It's a good contract with pricing that makes sense.
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Scalability
Google
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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Quadient
I am giving this rating because Quadient products are very reliable. Quadient products can be deployed across multiple departments and sites as needed. We can integrate Quadient products with other applications and tools in a very effective, efficient and flexible way. We can deploy Quadient products in Cloud as well.
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Professional Services
Google
No answers on this topic
Quadient
The PSO team is very involved and knowledgeable. Some times there are availability issues due to the number of companies they are supporting but they do their best to deliver on time. PSO cost aren't cheap, but they deliver a big bang for the buck especially on critical projects or involving them in strategic approaches/decisions.
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Return on Investment
Google
  • It has helped us gain understanding of what is going on on our website.
  • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
  • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
  • It has helped guide our website redesign.
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Quadient
  • Since purchasing Inspire we have won many business opportunities as it enables us to create documents we couldn't do before, for example: Council Tax Bills.
  • It is a lot faster at processing than our previous software. We had one job we had to extract addresses from, it was 56,000 records from a 5.5million line text file. Our previous software took 26 hours to pull out the addresses, Quadient Inspire took 43 seconds!
  • We are able to automate processes through Inspire via CLI batch files, where a job would normally take 30 minutes to set up and process, a bit of time spent on the workflow and automation script means we can just double click a batch file for repeat jobs and the print file is created in seconds.
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ScreenShots

Quadient Inspire Screenshots

Screenshot of Inspire's customer journey mapping , used to identify gaps and pain points in the customer journey.Screenshot of the Quadient Digital Advantage Suite, which enables users to develop personalized mobile and web experiences that are integrated with core systems and aligned with non-digital communication channels.Screenshot of Inspire’s omnichannel preview, which lets users see how the communication will look on a variety of devices and screens.Screenshot of the Inspire Interactive interface used to create personalized ad-hoc communications with pre-approved blocks of content.Screenshot of where users can accept or reject content changes via a ‘change tracking feature that maintains a real-time audit trail.Screenshot of Quadient-hosted public Container Registry, which allows users to download and configure pre-built container images of Inspire Flex, saving dev time.