TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Sisense

    Score6.9 out of 10
    N/ASisense is a BI software and analytics platform. With what the vendor calls their In-Chip™ and Single Stack™ technologies, users have access to a comprehensive tool to analyze and visualize large, disparate data sets without IT resources.N/A
    Pricing
    Google AnalyticsSisense
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsSisense
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Must contact sales team for pricing.
    More Pricing Information
    Community Pulse
    Google AnalyticsSisense
    Considered Both Products
    Google
    No answer on this topic
    Sisense Ltd
    Chose Sisense

    In all honesty price was a driving factor in our selection. This pretty much ruled out GoodData, Jaspersoft, Adobe and Birst. Qlik and SiSense then became shortlisted. Both seemed like excellent and appropriate products for what we needed.

    SiSense had a slicker more usable UI …

    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    No answers on this topic
    Features
    Google AnalyticsSisense
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and Sisense
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Sisense
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Google Analytics and Sisense
    Feature
    Google Analytics
    -
    Ratings
    Sisense
    9.7
    47 Ratings
    17% above category average
    Pixel Perfect reports00 Ratings10.037 Ratings
    Customizable dashboards00 Ratings10.047 Ratings
    Report Formatting Templates00 Ratings9.033 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Google Analytics and Sisense
    Feature
    Google Analytics
    -
    Ratings
    Sisense
    8.8
    47 Ratings
    9% above category average
    Drill-down analysis00 Ratings10.047 Ratings
    Formatting capabilities00 Ratings9.047 Ratings
    Integration with R or other statistical packages00 Ratings9.027 Ratings
    Report sharing and collaboration00 Ratings7.33 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Google Analytics and Sisense
    Feature
    Google Analytics
    -
    Ratings
    Sisense
    10.0
    46 Ratings
    20% above category average
    Publish to Web00 Ratings10.036 Ratings
    Publish to PDF00 Ratings10.046 Ratings
    Report Versioning00 Ratings10.024 Ratings
    Report Delivery Scheduling00 Ratings10.039 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Google Analytics and Sisense
    Feature
    Google Analytics
    -
    Ratings
    Sisense
    9.5
    45 Ratings
    17% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings10.045 Ratings
    Location Analytics / Geographic Visualization00 Ratings9.042 Ratings
    Predictive Analytics00 Ratings9.029 Ratings
    Pattern Recognition and Data Mining00 Ratings10.01 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Google Analytics and Sisense
    Feature
    Google Analytics
    -
    Ratings
    Sisense
    10.0
    45 Ratings
    16% above category average
    Multi-User Support (named login)00 Ratings10.045 Ratings
    Role-Based Security Model00 Ratings10.044 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings10.045 Ratings
    Report-Level Access Control00 Ratings10.01 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Google Analytics and Sisense
    Feature
    Google Analytics
    -
    Ratings
    Sisense
    9.7
    40 Ratings
    22% above category average
    Responsive Design for Web Access00 Ratings10.040 Ratings
    Mobile Application00 Ratings10.025 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings10.034 Ratings
    Best Alternatives
    Google AnalyticsSisense
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsSisense
    Likelihood to Recommend
    8.5
    (193 ratings)
    10.0
    (58 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.9
    (14 ratings)
    Usability
    7.4
    (19 ratings)
    10.0
    (6 ratings)
    Availability
    10.0
    (4 ratings)
    8.2
    (1 ratings)
    Performance
    10.0
    (2 ratings)
    8.2
    (1 ratings)
    Support Rating
    7.0
    (42 ratings)
    9.0
    (6 ratings)
    In-Person Training
    -
    (0 ratings)
    7.3
    (1 ratings)
    Online Training
    10.0
    (2 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    7.1
    (3 ratings)
    Configurability
    6.0
    (2 ratings)
    8.2
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    9.1
    (47 ratings)
    Data Sources
    -
    (0 ratings)
    9.2
    (47 ratings)
    Ease of integration
    10.0
    (1 ratings)
    8.2
    (1 ratings)
    Product Scalability
    10.0
    (2 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Google AnalyticsSisense
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Sisense Ltd
    I believe Sisense is perfectly suited for any organization of any size that have access to the proper resources, as the tool is very expensive. The data connectors come in all shapes and sizes out of the box, which allows a great deal of data control within the ElastiCubes. Additionally, while the platform only runs on Windows platforms, the web application can be accessed on any client: mobile, Apple, Windows, etc. This allows a much more flexible user experience, resulting in data and dashboards reaching further than any other tool.
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    Sisense Ltd
    • Customization - lots of supported and community plugins available. Users can also adjust the look and feel through JavaScript.
    • Innovation - Sisense is continuing to push the envelope by developing new features through Sisense Labs.
    • Customer support - the commitment to excellent customer service and ensuring organizations get the most out of their investment.
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Sisense Ltd
    • The usability of the application on mobile devices needs some improvement, especially navigation and filtering.
    • Dashboards that are created by multiple users can be a bit of a hassle to share by Admins.
    • If you need to embed dashboards into your website, you are require to buy a license separate from the user and platform license. This is a norm on most BI visualization tools, but Sisense can seem a bit on the high side, cost-wide.
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Sisense Ltd
    I think the business and myself as a user has come to rely on SiSense as a dashboarding and quick ad-hoc reporting tool. I am hoping to integrate SiSense dashboards into more parts of the business in the future. We have reduced our report turn-around time for the most part from hours/days to minutes and in some cases almost the speed of thought. Reports are also easier on the eye and more easily distributed. I would also like to say that the support and professionalism from the SiSense team has been excellent.
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Sisense Ltd
    New V5 is ground floor of an exciting collection of possibilities. Weekly Sisense developers come up with new functionality that they share with us in their forums. The move to HTML5 has been pleasing in that widgets auto size themselves into appropriate forms in the board but everyone of them can be popped out to full page size to be looked at in more detail
    Read full review
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Sisense Ltd
    There are very few situations when there is unexpected downtime. Mostly during development, new dashboard implementation and during upgrades. other then that there were very few crashes.
    Read full review
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Sisense Ltd
    SiSense is usually performing better then other solutions even if going for complex reports/dashboards(of course within reasonable frames). I haven't noticed any bad influence on other systems, usually if something happens it stays within SiSense.
    Read full review
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    Sisense Ltd
    SiSense's support ninjas are very knowledgeable and are exceptionally responsive. So far, all of the issues we ran into were resolved within minimum time. My sense of dealing with the support staff at SiSense is that they are very focused on not just answering your immediate question, but also to delve into the cause of the matter.
    Read full review
    In-Person Training
    Google
    No answers on this topic
    Sisense Ltd
    Easy and free training that allowed us quickly understand basics in SiSense and start using them. More advanced features requires some browsing through SiSense forums, but there is always support to help, and SiSense support is one of the best whith which I worked so far.
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    Sisense Ltd
    Many examples, videos and scenarios which you try on your own right away. This combined with in-person training gives you enough to utilize most of SiSense's power.
    Read full review
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    Sisense Ltd
    Remember to migrate the plugins. The documentation however is pretty straight forward.
    Read full review
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
    Read full review
    Sisense Ltd
    1) Easy to use, really, there is nothing too much to say. The set up is easy and not confusing. You can use it internally or externally.
    2) Customer Service, having spoken to various product reps from similar industry. Sisense rep provides you with the best support to get started, and it is really appreciated.
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    Sisense Ltd
    Product is quite easily scalable. The whole installation can be easily moved to stronger machine if needed.
    Read full review
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    Sisense Ltd
    • Report development time is reduced from 2~3 days to 2~3 hours.
    • Report querying time is improved from 0.5~10 mins to 2~30 seconds.
    • A 2-staff team delivers 10 times the BI output that we did on the old system.
    • We were able to deliver BI and data analysis for all business functions instead of a very limited group of users
    Read full review
    ScreenShots