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HubSpot Content Hub vs. Intuit Mailchimp vs. Squarespace

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HubSpot Content Hub

    Score7.8 out of 10
    N/AHubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.

    $20

    per month

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Squarespace

    Score8.4 out of 10
    N/ASquarespace is a CMS platform that allows users to create a DIY blog, eCommerce store, and/or portfolio (visual art or music). Some Squarespace website and shop templates are industry or use case-specific, such as menu builders for restaurant sites.

    $25

    per month

    Pricing
    HubSpot Content HubIntuit MailchimpSquarespace
    Editions & Modules
    Starter
    $20
    per month per seat
    Content Hub Professional
    $500
    per month 3 seats included, $50 for each additional seat
    Content Hub Enterprise
    $1500
    per month 5 seats included, $75 for each additional seat
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Basic
    $25
    per month
    Core
    $36
    per month
    Plus
    $56
    per month
    Advanced
    $139
    per month
    Offerings
    Pricing Offerings
    HubSpot Content HubIntuit MailchimpSquarespace
    Free Trial
    YesYesYes
    Free/Freemium Version
    YesYesNo
    Premium Consulting/Integration Services
    NoYesNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsAnnual commitment required. A discount is offered for annual billing.—28% to 36% discount available for annual pricing.
    More Pricing Information
    Community Pulse
    HubSpot Content HubIntuit MailchimpSquarespace
    Considered Multiple Products
    HubSpot
    Chose HubSpot Content Hub
    HubSpot has better SEO features than Squarespace. Alt text for instance. HubSpot has a fully built-in suite of basic tools that need a [variety] of plug-ins for WordPress. However, WordPress is ultimately more versatile. We've decided to keep our CRM with HubSpot, but will …
    Incentivized
    Intuit
    Chose Intuit Mailchimp
    Mailchimp is a bit more expensive than its competitor, Squarespace, but their analytics capabilities are much better. For simpler projects, you can go with the cheap version but if you want to work on the big leagues and need a state of the art product then Mailchimp is …
    Incentivized
    Chose Intuit Mailchimp
    I have used a lot of email marketing tools over the years and Intuit Mailchimp is one that I keep going back to, it simple and easy to use, no messing around and it does what it says one tin.
    Incentivized
    Chose Intuit Mailchimp
    They are both similar in usability. It just depends on preference
    Incentivized
    Chose Intuit Mailchimp
    Mailchimp is a little more complex and offers features that these other platforms don't have, which makes it ideal for creating high-quality email content. I also very much appreciate how you're able to track your engagement analytics through the Mailchimp platform, allowing …
    Incentivized
    Chose Intuit Mailchimp
    Mailchimp is a solid platform that you can depend on. Also, it is very affordable, especially when compared to other tools such as HubSpot. Also, I can see that they are continually working to make the platform better and better. Lastly, we are able to do everything in-house …
    Incentivized
    Chose Intuit Mailchimp
    Constant Contact is more expensive and hasn't (in the past) really had an A/B testing component. Despite that, it generally had better customer service. We decided to go with Mailchimp because of cost reasons and its more attractive formatting. I also think Mailchimp now …
    Incentivized
    Squarespace
    Chose Squarespace
    Submittable and Squarespace serve different functions but Squarespace is by far the easier and more user friendly platform.
    Incentivized
    Chose Squarespace
    Squarespace is the top of the pack when it comes to "set it and forget it" website builders. Wordpess is slightly more flexible but still requires a watchful eye from and administrative standpoint. Others, like Drupal, are more extensible but are better for larger websites that …
    Incentivized
    Chose Squarespace
    It's hard for me to say how Squarespace stacks up against these other options as I've only recently just begun to look into other options. I selected Squarespace initially due to good marketing on their part to get me to look at them first, and also because we initially only …
    Incentivized
    Chose Squarespace
    Wix has a lot more flexibility than Squarespace in designing really original web content, with the same front end, no code style that Squarespace offers. If you want to do something really unique with your site, you can drag and drop something anywhere on the page, similar to a …
    Incentivized
    Chose Squarespace
    Much easier to use than WordPress, Umbraco, go daddy designs. Looks expensively built and beautifully designed.
    Incentivized
    Chose Squarespace
    Squarespace was much more modern in design and the templates more attractive. The customization options for each template are growing and some sites are almost 100% customizable. Weebly did not have as modern designs or nearly as many customization options.
    Incentivized
    Chose Squarespace
    WordPress.com is the closest competitor to Squarespace that I have used or recommended. WordPress offers significantly more options for templates, plugins, and customizations, but lacks the dead-simple and beautiful approach that Squarespace brings. It is easy to get lost in …
    Incentivized
    Chose Squarespace
    I find Wix to truly be a blank slate. The templates offered can be modified to give you more control over the finished product but the downside to this is the added step of formatting for responsive viewing. It is often overlooked by clients who want to maintain their site once …
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    15 Answers
    88%
    Would buy again
    251 Answers
    97%
    Would buy again
    35 Answers
    Delivers good value for the price
    88%
    Delivers good value for the price
    14 Answers
    91%
    Delivers good value for the price
    244 Answers
    100%
    Delivers good value for the price
    35 Answers
    Happy with the feature set
    82%
    Happy with the feature set
    14 Answers
    89%
    Happy with the feature set
    255 Answers
    94%
    Happy with the feature set
    34 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    91%
    Lived up to sales and marketing promises
    215 Answers
    97%
    Lived up to sales and marketing promises
    31 Answers
    Implementation went as expected
    89%
    Implementation went as expected
    8 Answers
    94%
    Implementation went as expected
    247 Answers
    97%
    Implementation went as expected
    33 Answers
    Features
    HubSpot Content HubIntuit MailchimpSquarespace
    Email & Online Marketing
    Comparison of Email & Online Marketing features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    8.1
    585 Ratings
    4% above category average
    Squarespace
    -
    Ratings
    WYSIWYG email editor00 Ratings8.1537 Ratings00 Ratings
    Dynamic content00 Ratings8.1519 Ratings00 Ratings
    Ability to test dynamic content00 Ratings8.2499 Ratings00 Ratings
    Landing pages00 Ratings8.3404 Ratings00 Ratings
    A/B testing00 Ratings7.7434 Ratings00 Ratings
    Mobile optimization00 Ratings7.9535 Ratings00 Ratings
    Email deliverability reporting00 Ratings8.8568 Ratings00 Ratings
    List management00 Ratings8.1564 Ratings00 Ratings
    Triggered drip sequences00 Ratings7.7385 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Squarespace
    -
    Ratings
    Lead nurturing automation00 Ratings7.465 Ratings00 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings00 Ratings
    Data quality management00 Ratings8.372 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Squarespace
    -
    Ratings
    Calendaring00 Ratings7.448 Ratings00 Ratings
    Event/webinar marketing00 Ratings8.4112 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Squarespace
    -
    Ratings
    Social sharing and campaigns00 Ratings8.3116 Ratings00 Ratings
    Social profile integration00 Ratings8.1107 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Squarespace
    -
    Ratings
    Dashboards00 Ratings8.6229 Ratings00 Ratings
    Standard reports00 Ratings8.6560 Ratings00 Ratings
    Custom reports00 Ratings7.9130 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    Squarespace
    6.6
    58 Ratings
    17% below category average
    API00 Ratings7.9107 Ratings7.051 Ratings
    Role-based workflow & approvals00 Ratings8.470 Ratings00 Ratings
    Customizability00 Ratings5.62 Ratings00 Ratings
    Integration with Salesforce.com00 Ratings8.554 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.647 Ratings00 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings00 Ratings
    Third-party software integrations00 Ratings7.9109 Ratings00 Ratings
    Internationalization / multi-language00 Ratings00 Ratings6.237 Ratings
    Security
    Comparison of Security features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    -
    Ratings
    Squarespace
    8.4
    67 Ratings
    2% above category average
    Role-based user permissions00 Ratings00 Ratings8.467 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    -
    Ratings
    Squarespace
    7.5
    99 Ratings
    4% below category average
    WYSIWYG editor00 Ratings00 Ratings9.284 Ratings
    Code quality / cleanliness00 Ratings00 Ratings6.778 Ratings
    Admin section00 Ratings00 Ratings7.398 Ratings
    Page templates00 Ratings00 Ratings7.099 Ratings
    Library of website themes00 Ratings00 Ratings7.296 Ratings
    Mobile optimization / responsive design00 Ratings00 Ratings8.195 Ratings
    Publishing workflow00 Ratings00 Ratings8.386 Ratings
    Form generator00 Ratings00 Ratings6.580 Ratings
    Web Content Management
    Comparison of Web Content Management features of HubSpot Content Hub and Intuit Mailchimp and Squarespace
    Feature
    HubSpot Content Hub
    -
    Ratings
    Intuit Mailchimp
    -
    Ratings
    Squarespace
    6.1
    89 Ratings
    21% below category average
    Content taxonomy00 Ratings00 Ratings7.376 Ratings
    SEO support00 Ratings00 Ratings6.380 Ratings
    Bulk management00 Ratings00 Ratings5.851 Ratings
    Availability / breadth of extensions00 Ratings00 Ratings5.565 Ratings
    Community / comment management00 Ratings00 Ratings5.567 Ratings
    Best Alternatives
    HubSpot Content HubIntuit MailchimpSquarespace
    Small Businesses
    Contently
    Score9.9 out of 10
    Vbout
    Score9.9 out of 10
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Bloomreach
    Score9.2 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Iterable
    Score8.2 out of 10
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    HubSpot Content HubIntuit MailchimpSquarespace
    Likelihood to Recommend
    7.5
    (18 ratings)
    8.7
    (608 ratings)
    8.6
    (100 ratings)
    Likelihood to Renew
    6.0
    (1 ratings)
    10.0
    (55 ratings)
    10.0
    (4 ratings)
    Usability
    7.8
    (8 ratings)
    8.5
    (477 ratings)
    8.5
    (14 ratings)
    Availability
    9.0
    (1 ratings)
    9.5
    (6 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    8.9
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.8
    (20 ratings)
    10.0
    (2 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.4
    (22 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (1 ratings)
    10.0
    (2 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    8.0
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    9.5
    (6 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    HubSpot Content HubIntuit MailchimpSquarespace
    Likelihood to Recommend
    HubSpot
    If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
    Incentivized
    Read full review
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
    Read full review
    Squarespace
    Squarespace is one of the best solutions out there for building a website or web experience that looks good, has great functionality and is cost-effective, even for smaller businesses. Although most people in marketing will find most of the elements intuitive, if the creator is struggling with any of the functionality, there are many, many support options and other users who can offer assistance.
    Incentivized
    Read full review
    Pros
    HubSpot
    • Asset control is super easy if your willing to create folder structures that make sense
    • Drag and drop building elements are great, even if you create custom blocks
    • control of domains and how they link into your main system is super easy
    Incentivized
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    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
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    Squarespace
    • Stupid simple to use. I know very creative people who cannot code and this is probably the easiest ever platform for them!
    • Pretty website templates and great functionality with showing off portfolios.
    • They've already figured out what are the problems that non-coding people have when creating websites and they've figured out a simple solution for all of it.
    Incentivized
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    Cons
    HubSpot
    • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
    • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
    • It's expensive.
    Incentivized
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    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Squarespace
    • Customizing the sites can be highly UN intuitive
    • Navigation for editing the sites can be difficult and frustrating
    • Squarespace has different versions and it's hard to know which version you're on. You can't switch after you start making a site with one version.
    Incentivized
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    Likelihood to Renew
    HubSpot
    I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
    Incentivized
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    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
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    Squarespace
    Unless our website requires significantly more functionality in the future, I can't see us terminating our contract
    Incentivized
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    Usability
    HubSpot
    HubSpot CMS HUB is well-rounded and brings a robust list of capabilities while maintaining an ease-of-use that beginners can engage. HubSpot is by far the best at doing this among the half-dozen or so CMS platforms I've used in my 20+ years experience. It turns glorified business card websites into purposeful marketing machines that become a key part of a marketing strategy rather than a complicated and frustrating mess.
    Incentivized
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    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
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    Squarespace
    It's simple to use for someone who is really good with computers as well as those who are not. I've been using my personal squarespace for years and have also helped clients build a starting page which they are later able to manage theirselves.
    Incentivized
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    Reliability and Availability
    HubSpot
    As of now we didn't face any application errors and unplanned outages.
    Incentivized
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    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Squarespace
    No answers on this topic
    Performance
    HubSpot
    Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.
    Incentivized
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    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
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    Squarespace
    No answers on this topic
    Support Rating
    HubSpot
    They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
    Incentivized
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    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
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    Squarespace
    Help is available directly from the back end and uses full sentence searching to find answers to questions others may have asked before. With a ton of articles and support questions documents, it is very likely that your question has been answered. If not each page has the ability to open a direct email to support. Each case has a number and can be followed. Responses are often quick and have links and directions clearly stated
    Incentivized
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    Online Training
    HubSpot
    Pretty easy and resources available at fingertips.
    Incentivized
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    Intuit
    No answers on this topic
    Squarespace
    No answers on this topic
    Implementation Rating
    HubSpot
    Yes, recreation of landing pages, forms and email templates.
    Incentivized
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    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
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    Squarespace
    No answers on this topic
    Alternatives Considered
    HubSpot
    We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data
    Incentivized
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    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
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    Squarespace
    Squarespace was quicker to set up and more accessible to manipulate the theme, pictures, and content. The page layouts are more versatile and fluid. With WordPress, more time-consuming efforts go into making a template work the way you want it to (because of the lack of the drag-and-drop grids that Squarespace has).
    Incentivized
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    Scalability
    HubSpot
    Because it aligns with our goals and streamlined all the hubspot at one place.
    Incentivized
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    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
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    Squarespace
    No answers on this topic
    Return on Investment
    HubSpot
    • When I was using it I couldn't see the direct return on investment since I was only seeing web development.
    • Practicality when creating articles and content
    • Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
    • Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
    • Practicidad al momento de crear artículos y contenido
    • Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero
    Incentivized
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    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
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    Squarespace
    • The cost is reasonably decent. My client says they spent about $20 a month or $240 a year. I asked her if she could add Google AdSense to her blog one day, and they believe they can. They said a custom site would cost them $3000-10,000 depending on who does it. And I agreed, but I found the website they created was on the lower end of that range.
    Incentivized
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    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.