Kameleoon vs. Webtrends Optimize

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kameleoon
Score 9.5 out of 10
Enterprise companies (1,001+ employees)
Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.N/A
Webtrends Optimize
Score 9.7 out of 10
N/A
Webtrends Optimize is a web optimization platform and is offered by the company of the same name. The product competes most often with Adobe Test and Target, Maxymiser, SiteSpect, and Optimizely.N/A
Pricing
KameleoonWebtrends Optimize
Editions & Modules
Enterprise
Quote
Per Month [Unlimited Users]
No answers on this topic
Offerings
Pricing Offerings
KameleoonWebtrends Optimize
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsConsulting services are priced on demandThere is no tiering and no different prices for different tools. The entire feature set is available to all users as standard at one price, agreed up front.
More Pricing Information
Community Pulse
KameleoonWebtrends Optimize
Top Pros
Top Cons
Features
KameleoonWebtrends Optimize
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Kameleoon
9.3
44 Ratings
8% above category average
Webtrends Optimize
8.3
1 Ratings
4% below category average
a/b experiment testing9.643 Ratings9.11 Ratings
Split URL testing10.029 Ratings8.21 Ratings
Multivariate testing9.536 Ratings8.21 Ratings
Multi-page/funnel testing9.530 Ratings8.21 Ratings
Cross-browser testing10.029 Ratings8.21 Ratings
Mobile app testing9.118 Ratings8.21 Ratings
Test significance9.039 Ratings8.21 Ratings
Visual / WYSIWYG editor8.138 Ratings8.21 Ratings
Advanced code editor9.437 Ratings8.21 Ratings
Preview mode9.242 Ratings8.21 Ratings
Test duration calculator8.316 Ratings8.21 Ratings
Experiment scheduler9.021 Ratings8.21 Ratings
Experiment workflow and approval9.628 Ratings8.21 Ratings
Dynamic experiment activation9.430 Ratings8.21 Ratings
Client-side tests9.633 Ratings9.11 Ratings
Server-side tests9.817 Ratings8.21 Ratings
Mutually exclusive tests9.921 Ratings8.21 Ratings
Page surveys00 Ratings8.21 Ratings
Visitor recordings00 Ratings8.21 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Kameleoon
9.3
43 Ratings
5% above category average
Webtrends Optimize
8.2
1 Ratings
7% below category average
Standard visitor segmentation9.843 Ratings9.11 Ratings
Behavioral visitor segmentation9.039 Ratings8.21 Ratings
Traffic allocation control9.241 Ratings7.31 Ratings
Website personalization9.331 Ratings8.21 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Kameleoon
8.9
44 Ratings
4% above category average
Webtrends Optimize
8.1
1 Ratings
5% below category average
Conversion tracking8.843 Ratings8.21 Ratings
Goal tracking8.844 Ratings8.21 Ratings
Test reporting8.844 Ratings8.21 Ratings
Results segmentation8.840 Ratings8.21 Ratings
CSV export9.027 Ratings8.21 Ratings
Experiments results dashboard9.039 Ratings8.21 Ratings
Click analytics00 Ratings9.11 Ratings
Scroll maps00 Ratings7.31 Ratings
Form fill analysis00 Ratings7.31 Ratings
Best Alternatives
KameleoonWebtrends Optimize
Small Businesses
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Kameleoon
Kameleoon
Score 9.5 out of 10
Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KameleoonWebtrends Optimize
Likelihood to Recommend
9.5
(71 ratings)
7.4
(17 ratings)
Likelihood to Renew
-
(0 ratings)
5.3
(5 ratings)
Usability
8.0
(3 ratings)
7.0
(2 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
8.9
(13 ratings)
9.1
(2 ratings)
Online Training
-
(0 ratings)
6.0
(1 ratings)
Implementation Rating
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
KameleoonWebtrends Optimize
Likelihood to Recommend
Kameleoon
There are many platforms to choose from when it comes to experimentation and personalization. We've found Kameleoon to be an excellent choice for those looking for a balance in capabilities (it checks all the boxes), cost-effectiveness, and a helpful customer success team paired with a responsive product team.
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Webtrends Optimize
Webtrends optimize is a marketing solution aimed squarely at transactional and eCom based websites. I would only recommend a colleague to engage with the solution once the marketing dept is at a point where their website is fully optimized in regards to SEO and all the other fundamentals in order to truly build upon what Webtrends can offer. This shows you an easier way of measuring your ROI and the money you will invest with the tool-moving forward.
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Pros
Kameleoon
  • Widget editor (creating a widget without any code)
  • Results analysis dashboard (easy to read and understand)
  • The consulting team (always available to help and guide us - Thank you [C...] !!)
  • Segmentation (it allows us to easily target a specific audience)
  • The tool is very intuitive and easy to use
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Webtrends Optimize
  • Intuitive test set-up makes for a low learning curve.
  • Ability to create custom data tables which enable exporting of visitor level data for more in-depth analysis outside of the Webtrends Optimize platform.
  • Visual Editor WYSIWYG interface enables non-technical users to easily execute basic tests.
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Cons
Kameleoon
  • Interface of the graphics editor is quite conceptual. It is fine after a few days but it takes a little while to recognize some icons.
  • Their online tutorial could also be easily improved.
  • If you want to do major graphical changes on your website, you will have to inject JS and CSS code which requires some technical background but I don’t know if that point can be improved.
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Webtrends Optimize
  • The cost is a factor. When you're trying to save money, particularly as a startup (a lot of our clients are up-and-comers) it has to be seen as an investment...but the cost to implement the system is fairly large.
  • There's a bit of a steep learning curve, you can't just dive into the program.
  • It's not impossible but it's not as easy as snapping your fingers to easily implement the program cross-platform.
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Likelihood to Renew
Kameleoon
No answers on this topic
Webtrends Optimize
Difficulty was getting business units to take the time and spend the money to test, and then implement, best options.
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Usability
Kameleoon
The Kameleoon platform allows us to carry out both simple and highly complex tests incredibly rapidly. With Kameleoon I can launch many impactful tests without needing to ask for help from our IT team.
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Webtrends Optimize
Set up of basic tests that do not use segmentation or targeting is an intuitive experience that can be learned quickly by new users. However, as the need for segmentation and other more advanced capabilities arise, the experience begins to degrade.
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Reliability and Availability
Kameleoon
No answers on this topic
Webtrends Optimize
zero complaints. I'm not aware of it ever failing.
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Performance
Kameleoon
No answers on this topic
Webtrends Optimize
Zero complaints. It seemed to do its job quickly and accurately.
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Support Rating
Kameleoon
We have a very good relationship with our CSM and with Kameleoon’s technical team. We trust them fully to help us with the set-up of A/B tests and personalizations, analysis of results, and any technical matter that we may encounter. They always do their best to be as responsive as possible, and our communications are always very fluid.
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Webtrends Optimize
The support from the team at Webtrends Optimize is unparalleled. There is always someone to consult should there be any issues.
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Online Training
Kameleoon
No answers on this topic
Webtrends Optimize
Online training was ok. Because every test is a custom test, there's only so much that can be covered in a generic lesson.
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Implementation Rating
Kameleoon
No answers on this topic
Webtrends Optimize
Implementation was pretty straightforward
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Alternatives Considered
Kameleoon
Kameleoon does not compare to others! If I chose this tool, it is above all because the speech made by the members of the company during their presentation was clear.
Real experts who had identified our challenges and our needs. They also came with relevant use cases and recommendations.
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Webtrends Optimize
Webtrends Optimize can be used for much more complex tests, allows better conversion tracking and data collection. Visual Website Optimizer (VWO) is suitable for smaller, simple projects. Webtrends Optimize comes with an excellent consultancy that could save you a lot of time and resources
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Return on Investment
Kameleoon
  • Since we started using Kameleoon, our ROI indicators are all green. Truth is, we rely on exigent customers. If they’re not happy with our service, we will pay for it on the long term. Kameleoon helps us making sure this is not happening by providing us the tools to continuously improve our customers’ experiences.
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Webtrends Optimize
  • So far we haven't seen an ROI that we can accurately measure due to only running a couple of tests that haven't resulted in direct, site wide changes. However, we have learnt a lot about how to set up the right processes and documentation.
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ScreenShots

Webtrends Optimize Screenshots

Screenshot of Reporting dashboard - default viewScreenshot of Specific experiment report - top level overviewScreenshot of Drag & drop segmentation moduleScreenshot of Point & click WYSIWYG Visual EditorScreenshot of Reporting dashboard - specific test or target overviewScreenshot of Reporting dashboard - specific test or target throttle settings