Lead411 vs. ZoomInfo Sales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lead411
Score 8.2 out of 10
Mid-Size Companies (51-1,000 employees)
Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.
$99
per month per user
ZoomInfo Sales
Score 8.2 out of 10
N/A
ZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.N/A
Pricing
Lead411ZoomInfo Sales
Editions & Modules
Basic Plus Unlimited
$99
per month per user
Enterprise Limited
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
Lead411ZoomInfo Sales
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
More Pricing Information
Community Pulse
Lead411ZoomInfo Sales
Considered Both Products
Lead411
Chose Lead411
Value of Lead411 is better for a smb. In my opinion, Intent data not as good but good enough.
Chose Lead411
ZoomInfo is too expensive and UpLead has a terrible trial period and I could not accurately test it before purchase
Chose Lead411
So far, in my short month using this program, I have managed to land business with two companies! The pricing helps.
Chose Lead411
I have had more success with Lead411 during a trial period compared to their competitors in terms of reaching the targeted prospect by email.
Chose Lead411
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
Chose Lead411
There are a ton of competitors. Since I've been using them for so long I believe their pricing packages may have changed. However, I found that for the price and functionality they are far and away the biggest bang for your buck. Honestly they are sort of my secret weapon.
Chose Lead411
Discover.org was a product I used often at another company but is useless in my new company and industry. They are very limited and industry specific which is a shame considering they offer a good product. Insideview is a comparable product but again we could not find enough …
Chose Lead411
With Lead411 I get a mix of intelligence, data and company information. With these other tools I get one or the other, and I can't buy a seat for myself. I know independent recruiters who I've been pushing to try Lead411, I just haven't found the time to get them on board with …
ZoomInfo Sales
Chose ZoomInfo Sales
Evaluated Clearbit, Lead411 , InsideView for Contact level data
Evaluated and compared to Dun&Broadstreet for company level data.
Chose ZoomInfo Sales
We chose Zoominfo over Lead411 because it seems they had everything we needed at the right price. ZoomInfo not only lets us have manual search capabilities, but also we can buy full lists in bulk. Discover.org rep only followed up with me after 2 months, but the price was too …
Chose ZoomInfo Sales
Within the company I'm in, they just buy the information from a third-party company or get it from people in India.
Chose ZoomInfo Sales
DiscoverOrg was the only one that had value. The rest lacked phone numbers and emails for BtoB customers. Some were more about email tracking. Salestools.io was a total scam and they charged me $500 for 14 leads that had no value and was awful. Salesgenie is better for BtoC …
Chose ZoomInfo Sales
Better than: Hunter.io, Lead411, Spokeo
On par with: RocketReach
Features
Lead411ZoomInfo Sales
Prospecting
Comparison of Prospecting features of Product A and Product B
Lead411
8.1
49 Ratings
4% above category average
ZoomInfo Sales
7.9
720 Ratings
2% above category average
Advanced search8.248 Ratings8.6713 Ratings
Identification of new leads8.043 Ratings7.7675 Ratings
List quality7.348 Ratings7.3701 Ratings
List upload/download8.645 Ratings8.0662 Ratings
Ideal customer targeting8.543 Ratings7.7668 Ratings
Load time/data access8.246 Ratings8.3690 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Lead411
7.6
49 Ratings
2% below category average
ZoomInfo Sales
8.0
713 Ratings
3% above category average
Contact information7.349 Ratings7.8712 Ratings
Company information7.949 Ratings8.4708 Ratings
Industry information7.649 Ratings7.7681 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Lead411
7.7
45 Ratings
3% above category average
ZoomInfo Sales
7.6
698 Ratings
2% above category average
Lead qualification process7.937 Ratings7.583 Ratings
Smart lists and recommendations7.630 Ratings7.286 Ratings
Salesforce integration7.720 Ratings8.7486 Ratings
Company/business profiles7.639 Ratings8.0663 Ratings
Alerts and reminders6.627 Ratings7.2458 Ratings
Data hygiene7.013 Ratings6.8631 Ratings
Automatic data refresh7.633 Ratings7.3549 Ratings
Tags9.34 Ratings7.4485 Ratings
Filters and segmentation7.940 Ratings8.0643 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Lead411
8.6
14 Ratings
14% above category average
ZoomInfo Sales
6.2
248 Ratings
19% below category average
Sales email templates8.214 Ratings6.5245 Ratings
Append emails to records9.01 Ratings5.925 Ratings
Best Alternatives
Lead411ZoomInfo Sales
Small Businesses
UpLead
UpLead
Score 9.4 out of 10
Lead411
Lead411
Score 8.2 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Lead411
Lead411
Score 8.2 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Lead411ZoomInfo Sales
Likelihood to Recommend
8.4
(54 ratings)
8.2
(740 ratings)
Likelihood to Renew
9.0
(7 ratings)
8.7
(21 ratings)
Usability
8.5
(8 ratings)
8.1
(58 ratings)
Performance
7.3
(1 ratings)
-
(0 ratings)
Support Rating
9.1
(4 ratings)
8.3
(7 ratings)
Implementation Rating
-
(0 ratings)
7.8
(4 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.9
(56 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Lead411ZoomInfo Sales
Likelihood to Recommend
Lead411
It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
Read full review
ZoomInfo
I have found it to work best combined with LinkedIn Sales Nav. I use the filters on the sales navigation search to find people I wish to target, then use the sidebar to export individuals with the correct information into our CRM quickly. That is my bread-and-butter play as a BDR; I'm in there every day. It is also helpful to quickly check a company's revenue and employee count.
Read full review
Pros
Lead411
  • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
  • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
Read full review
ZoomInfo
  • Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
  • Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
  • Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
  • Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
Read full review
Cons
Lead411
  • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
Read full review
ZoomInfo
  • For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
  • Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
Read full review
Likelihood to Renew
Lead411
Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
Read full review
ZoomInfo
I'm not the contact. But I see it is where things are moving and if you don't have the information ZoomInfo gathers and continues to be more honed in on our customer or prospective customers, we will lose any advantages we once had and will be left behind.
Read full review
Usability
Lead411
I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
Read full review
ZoomInfo
Overall super simple to use. You do not need any training to use it, just a couple of minutes as it is very intuitive. I love using it because it has everything in one place except cadence. The filters on accounts and prospects is very easy to use as well.
Read full review
Support Rating
Lead411
They are very good at responding to my questions.
Read full review
ZoomInfo
I would give it a higher rating but they keep changing our account managers.
Read full review
Implementation Rating
Lead411
No answers on this topic
ZoomInfo
There would have nice while providing a great platform to use, to have an in person class to show how it would best serve us and to navigate. Nothing was provided to myself outside of having a sign on and the preloaded steps to get through basic processes
Read full review
Alternatives Considered
Lead411
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
Read full review
ZoomInfo
There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are “static” or seeming to be lacking in current data. LI Sales Nav is great, but you’re not going to get ahold of normal mid level people on there, and contact details are protected. The biggest competitive benefit here is you get everything you could possibly want to know, I’m not aware of any other product that can hang.
Read full review
Return on Investment
Lead411
  • I've been able to receive some great contact info that has led to me booking new speakers.
  • I've wasted a lot of time and credits on data that says it was verified and is not correct.
  • It is very labor intensive to keep cost down.
Read full review
ZoomInfo
  • Zoominfo Sales has reduced our company research effort by at least 80%. We now have all the information in one place.
  • TAM (total addressable market) data accuracy is significant.
  • AOP planning is flawless, i.e., allocating budget, sales resources, etc., by territory.
Read full review
ScreenShots

Lead411 Screenshots

Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.