TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LeadIQ

    Score6 out of 10
    N/ALeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.

    $0

    per month per user

    TechTarget Priority Engine

    Score10 out of 10
    N/APriority Engine is TechTarget's primary intent data offering. The vendor aims to enable marketing and sales teams by providing behavior insights for high priority accounts and leads.N/A
    Pricing
    LeadIQTechTarget Priority Engine
    Editions & Modules
    Free
    $0
    per month per user
    Essential
    $39
    per month per user
    Pro
    $79
    per month per user
    Enterprise
    Ask Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    LeadIQTechTarget Priority Engine
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    LeadIQTechTarget Priority Engine
    Considered Both Products
    LeadIQ
    No answer on this topic
    TechTarget
    Chose TechTarget Priority Engine
    I didn't select TechTarget, but I do appreciate the content information that it provides.
    Incentivized
    Key User Insights
    Would buy again
    85%
    Would buy again
    17 Answers
    88%
    Would buy again
    14 Answers
    Delivers good value for the price
    88%
    Delivers good value for the price
    15 Answers
    100%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    80%
    Happy with the feature set
    16 Answers
    88%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    78%
    Lived up to sales and marketing promises
    14 Answers
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    15 Answers
    100%
    Implementation went as expected
    5 Answers
    Features
    LeadIQTechTarget Priority Engine
    Prospecting
    Comparison of Prospecting features of LeadIQ and TechTarget Priority Engine
    Feature
    LeadIQ
    7.4
    11 Ratings
    4% below category average
    TechTarget Priority Engine
    -
    Ratings
    Advanced search7.710 Ratings00 Ratings
    Identification of new leads5.69 Ratings00 Ratings
    List quality6.311 Ratings00 Ratings
    List upload/download8.010 Ratings00 Ratings
    Ideal customer targeting7.07 Ratings00 Ratings
    Load time/data access9.711 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of LeadIQ and TechTarget Priority Engine
    Feature
    LeadIQ
    8.3
    11 Ratings
    7% above category average
    TechTarget Priority Engine
    10.0
    9 Ratings
    12% above category average
    Contact information8.011 Ratings10.09 Ratings
    Company information9.711 Ratings10.09 Ratings
    Industry information7.310 Ratings10.09 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of LeadIQ and TechTarget Priority Engine
    Feature
    LeadIQ
    7.7
    11 Ratings
    3% above category average
    TechTarget Priority Engine
    -
    Ratings
    Lead qualification process6.45 Ratings00 Ratings
    Smart lists and recommendations5.35 Ratings00 Ratings
    Salesforce integration9.78 Ratings00 Ratings
    Company/business profiles7.38 Ratings00 Ratings
    Alerts and reminders7.54 Ratings00 Ratings
    Data hygiene7.010 Ratings00 Ratings
    Automatic data refresh9.48 Ratings00 Ratings
    Tags8.06 Ratings00 Ratings
    Filters and segmentation8.76 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of LeadIQ and TechTarget Priority Engine
    Feature
    LeadIQ
    6.3
    2 Ratings
    17% below category average
    TechTarget Priority Engine
    -
    Ratings
    Sales email templates6.12 Ratings00 Ratings
    Append emails to records6.52 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of LeadIQ and TechTarget Priority Engine
    Feature
    LeadIQ
    -
    Ratings
    TechTarget Priority Engine
    7.5
    8 Ratings
    7% below category average
    Web Personalization00 Ratings7.06 Ratings
    3rd party intent signals00 Ratings10.08 Ratings
    Downstream intent signals00 Ratings5.74 Ratings
    Account identification00 Ratings10.08 Ratings
    Buyer journey tracking00 Ratings10.08 Ratings
    Revenue forecasts00 Ratings4.03 Ratings
    Audience segmentation00 Ratings5.55 Ratings
    Conversion optimization00 Ratings5.36 Ratings
    Content Syndication00 Ratings10.06 Ratings
    Best Alternatives
    LeadIQTechTarget Priority Engine
    Small Businesses
    Owler
    Score9.7 out of 10
    No answers on this topic
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Bombora
    Score8.8 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    Bombora
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LeadIQTechTarget Priority Engine
    Likelihood to Recommend
    6.6
    (21 ratings)
    10.0
    (16 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (2 ratings)
    10.0
    (1 ratings)
    Support Rating
    7.7
    (10 ratings)
    7.7
    (2 ratings)
    User Testimonials
    LeadIQTechTarget Priority Engine
    Likelihood to Recommend
    LeadIQ
    I think LeadIQ is a great tool. It helps me with prospecting, writing emails, finding information about prospects, etc. I use it daily when writing emails and trying to find people to reach out to. It works well with CRM integration, and most of the time, the extension and scribe functions are working. Sometimes, the numbers are not accurate.
    Incentivized
    Read full review
    TechTarget
    TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.
    Incentivized
    Read full review
    Pros
    LeadIQ
    • Capturing contact and lead information: Name, Designation, Phone Numbers, Work Email Address, Company board line number - almost every single data point one needs in lead or demand generation. The checkmark for verified information is a cherry on the cake.
    • LeadIQ integrates with LinkedIn Sales Navigator, Salesforce, and even SalesLoft pretty well. A simple click of a button from LSN can import the lead into Salesforce. A boon for any Outbound sales team. Additionally, capturing multiple contacts in a single go as well as importing them into a cadence is a time--saver.
    • It's also a community. Since users can suggest changes to make lead information more accurate as well as the option to request more information on a particular lead.
    Incentivized
    Read full review
    TechTarget
    • Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution.
    • I don't know of another alternative source, but TechTarget provides data on content that people are researching.
    • TechTarget provides current tech stack for companies that I'm researching.
    Incentivized
    Read full review
    Cons
    LeadIQ
    • Rocky start to using it - but good follow up with customer service.
    • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
    • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
    Incentivized
    Read full review
    TechTarget
    • It is not particularly intuitive
    • Too many steps to get where I need to go
    • Needs to provide more depth to help determine urgency and intent to buy
    • Response rate from contacting leads based on search behaviors was almost nil. This may be partially due to messaging on our end.
    Incentivized
    Read full review
    Likelihood to Renew
    LeadIQ
    We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
    Incentivized
    Read full review
    TechTarget
    No answers on this topic
    Usability
    LeadIQ
    the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in.
    Incentivized
    Read full review
    TechTarget
    Usability is great, we would love to see how strong the intent is for every keywords
    Incentivized
    Read full review
    Support Rating
    LeadIQ
    I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
    Incentivized
    Read full review
    TechTarget
    I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.
    Incentivized
    Read full review
    Alternatives Considered
    LeadIQ
    The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
    Incentivized
    Read full review
    TechTarget
    TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread
    Incentivized
    Read full review
    Return on Investment
    LeadIQ
    • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
    • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
    Read full review
    TechTarget
    • It is best when used in conjunction with all of our other tooling and not used alone
    • It has enabled my team to have a better feel for what is happening at a prospect's company
    • It sometimes consumes too many hours in the day waiting on data to load, and time is wasted toggling between pages
    Incentivized
    Read full review
    ScreenShots

    LeadIQ Screenshots

    Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.