LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$50
per month per user
Intuit Mailchimp
Score 8.2 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
per month
Pricing
LeadSquared
Intuit Mailchimp
Editions & Modules
Sales Super
$50
per month per user
LeadSquared Sales Pro
$60
per month per user
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Offerings
Pricing Offerings
LeadSquared
Intuit Mailchimp
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Optional
No setup fee
Additional Details
Additional add-ons and modules available for expanded functionality.
I moved from MailChimp to LeadSquared. Primarily because I wanted landing pages and email marketing in one software. Plus I wanted more advanced ways of segmenting customers and data based triggering of autoresponders.
LeadSquared is able to provide very important and informative reports and dashboards which is something we were looking for a long time and LeadSquared gave us all the things that we need. This is the main reason we selected LeadSquared against other alternatives.
We tried integrating Zoho CRM but couldn't integrate it well and get our agents to use it. So, we looked at many other options and finalized on LeadSquared.
Intuit Mailchimp
No answer on this topic
Features
LeadSquared
Intuit Mailchimp
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LeadSquared
7.4
39 Ratings
8% below category average
Intuit Mailchimp
8.1
533 Ratings
6% above category average
WYSIWYG email editor
7.035 Ratings
8.4492 Ratings
Dynamic content
7.027 Ratings
7.8475 Ratings
Landing pages
5.832 Ratings
8.0366 Ratings
A/B testing
8.110 Ratings
7.8396 Ratings
Mobile optimization
6.033 Ratings
8.3489 Ratings
Email deliverability reporting
5.039 Ratings
8.6518 Ratings
List management
9.038 Ratings
8.2515 Ratings
Triggered drip sequences
10.024 Ratings
8.2351 Ratings
Ability to test dynamic content
00 Ratings
7.8456 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LeadSquared
8.5
40 Ratings
11% above category average
Intuit Mailchimp
8.9
37 Ratings
13% above category average
Lead nurturing automation
10.038 Ratings
7.631 Ratings
Lead scoring and grading
9.039 Ratings
10.01 Ratings
Data quality management
5.116 Ratings
8.235 Ratings
Automated sales alerts and tasks
10.036 Ratings
10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LeadSquared
4.1
25 Ratings
56% below category average
Intuit Mailchimp
8.1
88 Ratings
9% above category average
Calendaring
2.114 Ratings
7.948 Ratings
Event/webinar marketing
00 Ratings
8.374 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LeadSquared
6.0
39 Ratings
23% below category average
Intuit Mailchimp
8.2
514 Ratings
12% above category average
Dashboards
6.039 Ratings
8.4178 Ratings
Standard reports
8.039 Ratings
8.4512 Ratings
Custom reports
4.033 Ratings
7.893 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LeadSquared
9.0
35 Ratings
11% above category average
Intuit Mailchimp
7.5
92 Ratings
1% above category average
API
10.031 Ratings
7.770 Ratings
Role-based workflow & approvals
8.030 Ratings
7.739 Ratings
Customizability
10.035 Ratings
5.62 Ratings
Integration with Salesforce.com
00 Ratings
8.038 Ratings
Integration with Microsoft Dynamics CRM
00 Ratings
7.332 Ratings
Integration with SugarCRM
00 Ratings
8.12 Ratings
Third-party software integrations
00 Ratings
7.880 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
If you require an easy to use email marketing tool that your team can quickly get up and running with then Intuit Mailchimp is a great option. I haven't had any team member struggle with their drag and drop email builder and the steps you have to take to add an email, create and send a campaign are all straightforward.
Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
Daily attendance history and man-days management can be done.
Sales performance and their values are mapped clearly.
Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
The interface is a bit complicated, and I need to spend some time to learn new functions and understanding how it works. I don't like working with email templates because of the limited customization options. However, functions like AI for generating emails, segmentation, and analytics still work well and are very useful.
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new customers.
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Automated Lead Nurturing helps reduce a lot of manual work.
A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.