Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Panopto
Score 7.6 out of 10
N/A
Panopto is a video management platform for businesses and universities from the company of the same name in Seattle, supporting the recording, sharing, live streaming, and (after recording) sharing via LMS or internal video site, video search, and virtual classroom.
$14.99
per month
Vidyard
Score 9.0 out of 10
N/A
Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.
$0
per month per user
Vimeo
Score 8.8 out of 10
N/A
Vimeo is a video experience platform. They enable anyone to create high-quality video experiences to connect and bring ideas to life. They proudly serve their growing community of nearly 300 million users — from creative storytellers to globally distributed teams at the world's largest companies.
$9
per month
Pricing
PanoptoVidyardVimeo
Editions & Modules
Pro
$14.99
per month
Free
$0
per month per user
Starter
$59
per month per user
Enterprise
Custom Pricing
per year
Teams
Contact Sales
per month per user
Starter
$9
per month
Standard
$25
per month
Advanced
$65
per month
Enterprise
Contact sales
Offerings
Pricing Offerings
PanoptoVidyardVimeo
Free Trial
NoYesYes
Free/Freemium Version
NoYesNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
PanoptoVidyardVimeo
Considered Multiple Products
Panopto
Chose Panopto
Panopto has the best captioning features that I've seen for a video repository. This enables us to caption videos quickly and efficiently. It also has tags and chaptering which makes viewing videos easier. We can also link videos inside Panopto to outside entities without …
Chose Panopto
The only other products like Panopto that I have used are Studio (which is part of the Canvas LMS) and Tegrity.

Studio seems to be much more limited in its functionality, but perhaps it is intended to serve a different audience/market. I prefer Panopto's ability to link to …
Chose Panopto
Overall, Panopto is much better organization. Their is no case against this!
Chose Panopto
Panopto holds us fairly well against these other tools as a recorder and basic editor. It's easy to download the application or use a browser based tool to start recording in a few minutes. Video encoding is relatively fast so content can be distributed to students quickly. …
Chose Panopto
Kaltura is sleeker and more polished, both on the user-facing and backend. Panopto has been doing in-class lecture capture for longer, but Kaltura's new(er) offering is catching up. Kaltura was easier and more intuitive for faculty and instructors in many ways. Panopto is still …
Chose Panopto
At the end of the day, it came down to affordability for us. Panopto is affordable for smaller institutions. It is also geared primarily at lecture capture compared to many of the others that are first a media library. Panopto's focus is also education, so they do understand …
Chose Panopto
Cost wise, unless you have a huge audience, Panopto is better.

Both Zoom Meeting and Kaltura and for more expensive and a smaller program/company may not have the demand to justify them.
Chose Panopto
Camtasia, now TechSmith Relay, is also a screen capture program. It is very basic and just captures the screen. Panopto allows you to edit your videos more, create quizzes to incorporate into the videos, and can automatically create closed captioning for your videos, which …
Vidyard
Chose Vidyard
Loom is up to par, and I can't say much about that. Bombbomb woefully underperformed. It was good and it worked, but it was slower and trickier to get it working and recording videos.
Chose Vidyard
Vidyard seems to be the easiest to use especially for our sales teams. Our Customer Advocate and Implementation Teams do use CloudApp. It seems similar, but less applicable for sales. Vidyard has awesome salesforce and HubSpot integrations!
Chose Vidyard
Vidyard could definitely take some things away from Pardot. Making the tool as easy to use as possible and also making the integration seamless is of paramount importance. I guess to simplify it, we never really have had issues with Pardot. It seemed like we were constantly on …
Chose Vidyard
Honestly, I chose Vidyard because my influencer contacts in my network recommended it and it was at the time at least integrated with LinkedIn. I really hope you can somehow continue the integration with LinkedIn as that was very helpful and a big factor in me deciding to use …
Chose Vidyard
Very similar. The only thing Loom has in its favor is the free version seems to allow you to download some videos and the embed works better in Notion which is a tool we use for everything.
Chose Vidyard
Vidyard is easy to use, and the feedback is instant when you send the Vidyard, with their name on the whiteboard and your waving hand.
Chose Vidyard
I have previously dabbled in Loom and Vimeo, which have slightly different use cases. Overall I think Vidyard provides the beauty and ease of being able to record your screen directly and can host those videos too.
Chose Vidyard
I used Soapbox for a time by myself and it did some very similar things. It had an easy interface too. But Vidyard was more robust and once we started using it I never looked back.
Chose Vidyard
I have not looked at other products.
Chose Vidyard
We selected Vidyard because Wistia didn't offer as many robust lead generation features and didn't offer as deep of integration with Hubspot. We also wanted to have that main video hub and Wistia didn't have that at all when we were doing this evaluation, though I think they …
Chose Vidyard
Pricing-wise, it's definitely in between the two options above. It offers more capabilities than Wistia and is less expensive than Brightcove.
Chose Vidyard
Have not used anything else, this was the first thing I was introduced to and I never looked elsewhere due to how happy I was with the product.
Chose Vidyard
Our company chose Vidyard, but honestly, after I learned about this tool and started using it, I would have chosen Vidyard over the others. It's easy to use. I love the plugin in my Chrome. It has a more intuitive UI/UX than the others and better analytics (even in the free …
Chose Vidyard
We did not evaluate other tools at the time.
Chose Vidyard
No comparison in terms of sharing and quickly implementing with our current sales and marketing process.
Chose Vidyard
Allego was next to impossible for even our internal team, let alone our team out in the field, to learn and develop. Their support was constant, but we never seemed to achieve anything in our meetings. The product owners at Vidyard have been much more personable and in-tune …
Chose Vidyard
I've used Loom which was fine. Not a tremendous difference that I could tell you about. I've only used the free version of Loom.
Vimeo
Chose Vimeo
Vimeo has a more secure hosting environment than Facebook Live. We can push to Facebook from Vimeo, so that eliminated the need for Facebook alone. YouTube has too many ad interactions, and too many suggested videos on the sidebar, so the Vimeo site has a cleaner and more …
Chose Vimeo
It is a similar alternative to Vimeo. It is a cloud-based video platform that offers a suite of tools for businesses to manage, deliver, and monetize their video content.
Chose Vimeo
Vimeo is more reasonably priced and a little more user-friendly. Plus, I like the look of it and that I can use it at a price that doesn't break the bank for a small business like mine. It seems to have more features than these other platforms, so you don't have to have so many …
Chose Vimeo
We have used You Tube, but do not like that an add for ANYTHING may pop up before your video plays. In a setting where there are parents/families or members of our leadership group this can and has led to some very awkward moments that we have had to try and laugh off.
Chose Vimeo
The only thing was the ability to stream pre-recorded videos hosted on Vimeo which recently totally failed to deliver and that's why we are leaving.
Chose Vimeo
Cinesend is a MUCH slicker platform. It integrates well with our website, and provides a much better branded experience. It costs slightly less, and provides much better access to information and user control.

If you have a reasonable level of website knowledge in your company, …
Chose Vimeo
Youtube does not have the ability to livestream from anything other than your computer unless you have more than 1,000 subscribers. Vimeo on the other hand allow you to livestream from mobile, camera etc, you just have to subscribe.

Wistia does not have livestream capability.
Chose Vimeo
We are currently looking at Dacast as an alternative option to Vimeo for many obvious reasons. However, we have not tried Dacast yet, we will be doing a free trial next week. While they offer a lower storage that Vimeo, and cost about 400 more per year than Vimeo, they offer …
Chose Vimeo
Vimeo leaves ClickMeeting in the dust when comparing compatibility on social media and other platforms. Vimeo has also been proven to be much more customizable. In ClickMeeting for example, video formatting may be changed if a certain font is not recognized by ClickMeeting. It …
Chose Vimeo
We publish our films to Vimeo and YouTube, but our films come first to Vimeo by way of Frame.Io, which is our client editing platform. The videos move over from Frame.Io to Vimeo effortlessly, with longer films moving slowly and shorter films moving quickly. After the films are …
Chose Vimeo
For our business applications, the primary competitor to Vimeo is YouTube, although Dailymotion is arguably a competitor for some of our business applications, though not others. The most complete full-featured competitor for our business use cases is YouTube, and I think Vimeo …
Chose Vimeo
We also use YouTube to publish our films, but that is more for SEO sake than for everyday use. Vimeo is the primary way we share films whether via the direct URL or by sharing the video link on our social media.
Chose Vimeo
Dropbox takes much longer to upload than Vimeo. Vimeo is much more user-friendly and allows for more customization.
Chose Vimeo
We also use Youtube to host our videos, but rely principally on Vimeo for hosting them to our site and sharing them with others. Vimeo has a great feature where it allows you to update a video if you ever make changes to it. While the video file changes, the URL and all embeds …
Chose Vimeo
Similar in nature. Integration with MAP and SFDC were a bit more built out and native with Wistia. Folder management is on par with both.
Chose Vimeo
Vimeo is best suited for internal video sharing and proofing as well as video storage for creatives, such as video editors and marketers. I think most organizations who need a simple, lightweight access-controlled video sharing platform should use Vimeo since it is easy enough …
Chose Vimeo
We've tried YouTube in the past, and it's just not as good as Vimeo. Vimeo is a software that's built for professionals. And while it doesn't have the "marketability" of Youtube, it looks and FEELS better than a traditional YouTube setting, which is quickly becoming a platform …
Chose Vimeo
YouTube was the platform we primarily used previously, after having restrictions and having locked out of a couple of accounts we needed a better platform. We also lost some of our videos. We also have an internal app to track client videos and Vimeo supported it better. With …
Chose Vimeo
The only competitor we've used to Vimeo is YouTube. Both offer embedded players, basic view counts, etc... but Vimeo has (in my opinion) easier customization for embed options, security features, and thumbnail selection. Youtube has a better recommendation system and the …
Chose Vimeo
In higher ed we have a couple of options that integrate directly with our LMS (Blackboard/Canvas) that are comparable. Kaltura is outstanding but it's very expensive whereas I've found Viddler(and YouTube) to be much more simplistic. I've worked with other tools that want to …
Chose Vimeo
I recall that we looked at YouTube and Wistia. We were looking for a solid, no-frills solution to host and embed videos within our application, and Vimeo just seemed to do that the best, and at the best price.
Chose Vimeo
We use Zoom for a lot of recordings (webinars, videos, etc.) but it doesn't stack up to Vimeo Pro in terms of features and functionality. So we just use Zoom for recording purposes now.
Chose Vimeo
In my opinion, Vimeo Pro beats these competing products hands down because it has customizable features and just for video. The other services treat your videos only as files (indistinguishable from other file types except by their extension and preview). The ability to offer …
Features
PanoptoVidyardVimeo
Video Marketing
Comparison of Video Marketing features of Product A and Product B
Panopto
7.0
Ratings
8% below category average
Vidyard
6.2
Ratings
20% below category average
Vimeo
5.3
Ratings
36% below category average
Video personalization7.00 Ratings9.10 Ratings6.50 Ratings
eCommerce6.00 Ratings2.80 Ratings3.00 Ratings
Support for advertisements7.00 Ratings5.50 Ratings2.90 Ratings
Video SEO8.00 Ratings6.30 Ratings6.50 Ratings
Lead generation00 Ratings7.90 Ratings6.00 Ratings
Integration to Marketing Automation00 Ratings5.50 Ratings7.00 Ratings
Video Platform Integrations
Comparison of Video Platform Integrations features of Product A and Product B
Panopto
9.4
Ratings
41% above category average
Vidyard
5.1
Ratings
19% below category average
Vimeo
2.8
Ratings
75% below category average
Integration to LMS9.40 Ratings00 Ratings10.00 Ratings
Integration to Salesforce.com00 Ratings3.00 Ratings1.00 Ratings
Integration to Marketo00 Ratings5.00 Ratings1.00 Ratings
Integration to HubSpot00 Ratings5.20 Ratings1.00 Ratings
Integration to Eloqua00 Ratings7.30 Ratings1.00 Ratings
Video Security
Comparison of Video Security features of Product A and Product B
Panopto
8.8
Ratings
3% above category average
Vidyard
8.3
Ratings
3% below category average
Vimeo
9.1
Ratings
6% above category average
Video access controls9.00 Ratings8.50 Ratings8.80 Ratings
User management9.00 Ratings6.20 Ratings9.00 Ratings
Video link sharing10.00 Ratings10.00 Ratings10.00 Ratings
Internal video8.00 Ratings8.50 Ratings8.80 Ratings
External video8.00 Ratings8.50 Ratings8.80 Ratings
Video Player
Comparison of Video Player features of Product A and Product B
Panopto
8.5
Ratings
4% above category average
Vidyard
6.0
Ratings
31% below category average
Vimeo
8.4
Ratings
2% above category average
Player customization7.00 Ratings5.50 Ratings7.20 Ratings
Embedded videos9.00 Ratings5.70 Ratings8.50 Ratings
Video quality / Bandwidth controls8.80 Ratings5.00 Ratings8.80 Ratings
Mobile compatibility9.00 Ratings7.70 Ratings9.00 Ratings
Video Analytics
Comparison of Video Analytics features of Product A and Product B
Panopto
7.5
Ratings
5% below category average
Vidyard
8.0
Ratings
2% above category average
Vimeo
9.0
Ratings
13% above category average
A/B testing9.00 Ratings6.30 Ratings7.90 Ratings
Streaming quality reports6.00 Ratings9.00 Ratings9.00 Ratings
Per viewer tracking8.00 Ratings9.20 Ratings9.50 Ratings
Per video tracking8.00 Ratings9.20 Ratings9.50 Ratings
Video analytics dashboard6.30 Ratings6.20 Ratings9.00 Ratings
Video Hosting, Management & Storage
Comparison of Video Hosting, Management & Storage features of Product A and Product B
Panopto
8.1
Ratings
6% below category average
Vidyard
6.2
Ratings
33% below category average
Vimeo
9.3
Ratings
8% above category average
On-Demand video7.60 Ratings6.20 Ratings10.00 Ratings
Live streaming7.20 Ratings5.50 Ratings10.00 Ratings
Impact of streaming on network8.00 Ratings7.30 Ratings10.00 Ratings
Video upload & format support9.00 Ratings6.20 Ratings9.50 Ratings
Video library / File management9.20 Ratings5.60 Ratings7.30 Ratings
Video portal7.80 Ratings6.20 Ratings9.00 Ratings
Video Engagement
Comparison of Video Engagement features of Product A and Product B
Panopto
8.8
Ratings
10% above category average
Vidyard
6.2
Ratings
25% below category average
Vimeo
4.9
Ratings
47% below category average
Audience polling10.00 Ratings00 Ratings1.10 Ratings
Audience Q&A / Live chat7.20 Ratings00 Ratings6.80 Ratings
Video comments9.20 Ratings6.20 Ratings6.80 Ratings
Best Alternatives
PanoptoVidyardVimeo
Small Businesses
Wistia
Wistia
Score 9.6 out of 10
Wistia
Wistia
Score 9.6 out of 10
Wistia
Wistia
Score 9.6 out of 10
Medium-sized Companies
Flipgrid
Flipgrid
Score 1.0 out of 10
Flipgrid
Flipgrid
Score 1.0 out of 10
Flipgrid
Flipgrid
Score 1.0 out of 10
Enterprises
Ensemble Video
Ensemble Video
Score 9.1 out of 10
Panopto
Panopto
Score 7.6 out of 10
Panopto
Panopto
Score 7.6 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
PanoptoVidyardVimeo
Likelihood to Recommend
8.0
(0 ratings)
9.5
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
8.0
(0 ratings)
Usability
8.0
(0 ratings)
8.9
(0 ratings)
8.5
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
9.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
10.0
(0 ratings)
Support Rating
7.0
(0 ratings)
7.0
(0 ratings)
5.0
(0 ratings)
Online Training
-
(0 ratings)
10.0
(0 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
7.0
(0 ratings)
Configurability
-
(0 ratings)
7.0
(0 ratings)
9.0
(0 ratings)
Ease of integration
7.0
(0 ratings)
10.0
(0 ratings)
8.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
8.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(0 ratings)
5.0
(0 ratings)
User Testimonials
PanoptoVidyardVimeo
Likelihood to Recommend
The more I used it, the more I appreciated its ease of use. If I ever ran into a situation that I felt might be a learning opportunity at some point in the future, I would simply log in, record a session, and only allow access if/when it was appropriate later. Since the more recent versions also work on mobile phones, there really wasn't a time when I couldn't record something to review or present later. During covid, teachers didn't have access to their normal equipment, and students weren't always able to get access to a robust recording setup to do their recordings. Some students actually did recordings of presentations in their cars, or in the stairwells. Portability is powerful. I think that we all run into situations where our presentation didn't go quite as well as we had intended. As Panopto grew, they focused more on allowing the user to control their content and perform some basic (I would argue more than basic) editing, which made actions like awkward pauses easy to "fix" as you could create smooth, blended transitions easily.
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In my industry, there really isn't a time that I feel would be inappropriate to use the tool. I feel it's most useful to an audience that you haven't connected with yet, however. I think your content is what can get you into trouble. A friend of mine was blocked from a decent amount of prospects after sending a video promoting a happy hour.
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If you're a small company with one or two employees, I'm sure that Vimeo is great. When it comes to larger organizations and teams, they clearly are treating such customers stepmotherly. You need a basic account in order to be an admin on a Pro-plan team, but you only get basic support (3 days wait). The teams function is riddled with bugs and affects the whole experience. In this case, I would not recommend Vimeo at all.
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Pros
  • It captures multiple streams simultaneous (video, desktop, audio only etc) and is pretty smart when it comes to working with imported PowerPoint Decks.
  • The end product can easily be shared in multiple formats and it has pretty rich content editing abilities for doing basic post-production clean up.
  • They have recently introduced an in-line quizzing feature which can integrate with your LMS's Gradebook.
  • The Analytics feature is very strong - we can get student level analytics when we integrate/embed the videos into our LMS.
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  • The UI is really easy to use, especially for new users looking to get up to speed fast
  • On the paid version, I really like being able to download the videos
  • For onboarding new people and explaining processes, I like the playlist feature
  • For sensitive data, I like being able to password our videos
  • I like being able to brand our video player page
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  • Image and Branding - Vimeo has always had an edge on design and branding versus its competitors like YouTube. Using Vimeo as a content delivery platform gives the appearance of being luxurious and having a high-end product.
  • Video Configuration - I've used YouTube through multiple iterations of their video management and configuration options, and Vimeo has continued to beat it hands down, both in ease of use and robustness. I can easily organize my Vimeo videos into tags and playlists while I still struggle with YouTube, where it is quite laborious.
  • User Interaction - Vimeo allows you to capture user email addresses for email lists with ease, something its competitors have not figured out yet. You can easily split your video into chapters and hyperlink from within the video to other areas, features which competitors like YouTube have in some form but not nearly as easy to use or well-implemented as Vimeo.
  • Video Analytics - Vimeo has a full-featured analytics suite that helps content creators understand user interaction and engagement with their videos.
  • Versioning and Collaboration - Vimeo has workflows for video history and for collaboration where you can have a content creator upload a video which enters a pipeline for an editor to approve. I have not used these workflows, but it's pretty cool that they have implemented features like this.
  • Custom Micro-Sites - I have only ever embedded Vimeo videos in websites that I've created, or sent them as links to clients, but I have seen well-designed micro-sites for content creators built using Vimeo. Overall, Vimeo does design and branding very well. Their micro-sites look much better, visually speaking, than competitors like YouTube whose equivalent feature, the YouTube Channel, just seems dry in comparison.
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Cons
  • Captions are always a problem for us. We would like to caption all our videos and currently, the automatic captioning is not very good.
  • We would like integration with our VLE grade book to allow seamless submission and grading for students.
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  • It would be great if there could be a manager view so we don't have to give them admin privileges to see their team's vidyard videos.
  • It would be great to be able to see who viewed the video if multiple people are on the email.
  • It would be great if we could make the videos dynamic so that it would insert a person's first name or SL booking based off dynamic fields in SL.
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  • The Vimeo videos do not appear on search engine results, it would be better if search engines can find them.
  • The search option can be made better. Looking up for old videos are a hassle sometimes.
  • Can have CC autogeneration option, it would be better.
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Likelihood to Renew
No answers on this topic
It has been an integral part of both our employees and customers experience. I would highly recommend VidYard to anyone looking for new ways to make their support interactions more personable and efficient. Not only that, but is a huge value add for existing customers of the HubSpot product as well.
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I usually extract the links of all lectures from the embed code, but now Vimeo is not allowing that feature. Instead, I have to copy the whole embed code and then extract the URL from the embed code separately. This process has become cumbersome and a bit of hassle since I don't need the whole embed code.
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Usability
Needs some work, but I'm sure improvements will come over time
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Vidyard does what it is supposed to do, but it takes regular use and adoption to really get any benefit. It is much more beneficial as a 1:1 personal sales video tool than in mass marketing email blast campaigns. The analytics are insightful and the tool has some cool ways to make videos more interactive and branded.
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The design is clean and intuitive for the most part, which allows for ease of use by both novice and experience users. We are grateful for the ways that the front-end video player is easy to navigate and intuitive to use, and the backend is generally designed the same way. Tools and options are where you expect to find them, and it was easy to navigate the storage on the backend through folders and content filters
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Reliability and Availability
No answers on this topic
Absolutely, the unpredictable nature of technology always keeps us on our toes. However, I'm pleased to share that my experience with Vidyard has been remarkably consistent and reassuring. To date, I haven't encountered any instances of service outages. This unparalleled reliability and dependability have instilled a high level of confidence in the platform, making it a stalwart companion in our digital endeavors. While the tech landscape can be uncertain, Vidyard's track record of steadfast performance has truly set it apart.
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I use Vimeo all the time, and never had any issues with the system.
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Performance
No answers on this topic
It performs very well. I have never had any bugs while recording, and none of the videos have been impaired or corrupted. I don't believe it integrates with any other software but you could contact the company to learn more. I am not sure if it is only available on Chrome.
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Vimeo does well in performance with systems with ease. I have not encountered any issues with loading pages or slowing down in other software or systems.
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Support Rating
Panopto has been quick to answer any questions, but their rollouts and updates have caused issues where we felt a little blindsided by unexpected changes. Their development cycle is slow and often their promises for future updates have been extremely slow or never come.
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Customer support at Vidyard has always been good. When I first looked into the product, the salesperson took a consultative approach that allowed me to see how Vidyard would benefit our specific use case. Since coming on board, the customer service team has been quick to respond if I have any questions.
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Terrible support. When I subscribed to Premium we were guaranteed support. However, after the first e-mail I received from them, I never heard from them again. I sent several emails over the course of a couple of weeks acknowledging that due to covid, I did not expect a miracle overnight and that I was keen to work on the issue with them. I have not heard from customer service at all. This is very disappointing. We lost customers due to the poor quality of the livestreams and were left to sort the issue out without their help.
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In-Person Training
No answers on this topic
The training experience proved to be tremendously valuable. Our dedicated representative exhibited an exceptional level of helpfulness and patience as she skillfully addressed all of our inquiries. Notably, she went beyond merely answering questions, providing us with a wealth of resources and sharing best practices that are pivotal for our success in utilizing the software.Her guidance transcended the boundaries of a conventional training session, empowering us with insights that extend far beyond the immediate
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No answers on this topic
Online Training
No answers on this topic
The online training experience proved to be incredibly valuable. Our dedicated representative demonstrated exceptional patience and unwavering support in addressing our queries and requests, which greatly contributed to our learning process. Their guidance was pivotal in helping us navigate the intricacies of the training, ensuring that we absorbed the material effectively.
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No answers on this topic
Implementation Rating
No answers on this topic
It's pretty straightforward. The bulk of the work goes on outside of Vidyard - it's the time required to add different videos to your website - that was probably the only difficult part and had nothing to do with Vidyard.
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Vimeo does provide the legwork of content curation and management of sources. The quality of content is not bad from a viewer's point of view. I think the analytics could use a little bit of improvement, only because my department has a lot of users.
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Alternatives Considered
Panopto has the best captioning features that I've seen for a video repository. This enables us to caption videos quickly and efficiently. It also has tags and chaptering which makes viewing videos easier. We can also link videos inside Panopto to outside entities without needing them to have a Panopto account. Panopto works best if you have a LOT of video content, but if you only have some or don't care about organization, SharePoint (or Microsoft Stream) might be a cheaper/more efficient option.
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Vidyard seems to be the easiest to use especially for our sales teams. Our Customer Advocate and Implementation Teams do use CloudApp. It seems similar, but less applicable for sales. Vidyard has awesome Salesforce and HubSpot integrations!
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Vimeo is more reasonably priced and a little more user-friendly. Plus, I like the look of it and that I can use it at a price that doesn't break the bank for a small business like mine. It seems to have more features than these other platforms, so you don't have to have so many different platforms just for your video needs.
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Scalability
No answers on this topic
The product exhibits an exceptional degree of scalability, accommodating diverse usage scenarios across various departments within our organization. This remarkable flexibility has enabled us to harness the software's potential in ways tailored to the unique needs of each team.In particular, the impact on our communication efforts with both potential and existing customers has been truly transformative.
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Vimeo does well with integrating videos in the Absorb LMS that I currently manage.
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Return on Investment
  • During the pandemic, Panopto allows our faculty to quickly stage up lectures that were normally delivered in person, and these recordings reached thousands of students who could not come to campus for class.
  • Both faculty and student report high satisfaction with the flexibility and convenience of having Panopto video content available in a course to watch and rewatch for learner reinforcement.
  • Panopto's adaptable media distribution reduced impact on student technology and internet speeds when they might not have access to broadband connections, allowing them to continue to access essential course materials.
  • Speech to text capabilities. increase accessibility compliance of media content.
  • Archiving training materials in Panopto allows faculty, staff, TAs, and students to easily find recordings for reference.
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  • Vidyard has shown a greater number of email opens when sent to prospects.
  • I believe the ROI for Vidyard has been well received and definitely worth the $$$.
  • We have had a greater number of people attending events when invited through Vidyard. This has led to more opportunities being created.
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  • General membership engagement has increased significantly. We are accustomed to 20-35% of users viewing content and that has increased to about 40-60% within the past 5 months.
  • We have found that linking a Vimeo video where the video can be viewed in-app or on the website is when we see most views, rather than redirecting users to the Vimeo account.
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ScreenShots

Vidyard Screenshots

Screenshot of where users can record and send sales videos from a browser, desktop, or phone to connect, convert, and close—all while remote.Screenshot of how screen recording can be used to deliver effective product demos, presentations, and proposal walkthroughs that build buyer consensus across the full sales cycle.Screenshot of some insights into viewer behavior, displayed within Vidyard's video analytics. Here, viewers can track video views, engagement, and drop-off rates to understand how an audience interacts with content and optimize video strategy for maximum impactScreenshot of how CRM integrations push video view data to lead and contact records. Viewing data can be used to surface high-intent leads, and measure videos’ impact on pipeline and revenue.Screenshot of Vidyard's customizable calls-to-action (CTAs), used to drive conversions and capture leads. Clickable buttons and forms can be added directly to videos to encourage viewers to take the next step, whether it's downloading a resource or signing up for a demo.Screenshot of some of Vidyard's integrations.