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Brightspot

Score8.9 out of 10

4 Reviews and Ratings

What is Brightspot?

Brightspot (formerly Perfect Sense) is a content management system for businesses looking to distinguish themselves via digital transformation. The platform helps editors and developers to utilize publishing processes, customized workstreams and collaboration features. This helps users to deliver content to audiences without compromise.

Media

An example of an article content type
An example of a composable module
An example of a dashboard

1 / 3

Top Performing Features

  • Role-based user permissions

    Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.

    Category average: 8.3

  • Availability / breadth of extensions

    There is a broad library of extensions, plug-ins, modules or add-ons that allow users to easily customize their websites without building custom code.

    Category average: 7.5

  • API

    An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.

    Category average: 8

Areas for Improvement

  • SEO support

    The CMS helps users create the right website infrastructure (pagination, page headers, titles, meta tags, url structure, etc.) to increase the site’s visibility in search engine results.

    Category average: 7.6

  • Bulk management

    Users can change an attribute on a group of documents or sites all at once through features such as global search and replace, making bulk changes easier.

    Category average: 7.3

  • Library of website themes

    A library of website frameworks or themes is available as a starting point for building a website.

    Category average: 7.2

Love Brightspot!

Use Cases and Deployment Scope

Brightspot allows us to be flexible in our presentation of news pages and stories. It allows us to be nimble

Pros

  • Easy configuration of new sections, pages, etc.
  • Works well with other tools, like identity/paywall, video, podcast sources, etc
  • Great support

Cons

  • Personalization features (dependent on integration with a CDP)

Return on Investment

  • All positive, allowing the newsroom to react to events without engineering help

Alternatives Considered

CUE DAM and ARC Toolkit

Other Software Used

JW Player, Libsyn

Good balance of ease of use and flexibility

Use Cases and Deployment Scope

Our content and units were siloed, Brightspot helped unify our content and enforce brand and style guidelines across the organization.

Pros

  • Ease of use to users
  • Intuitive display
  • High traffic loads

Cons

  • Documentation
  • Updates on new features being available
  • Mathematical equations

Return on Investment

  • Enforced brand guidelines
  • Helped unify staff to company’s mission
  • Helped market the company to new audiences

Alternatives Considered

WordPress, Drupal and AquaCRM

Other Software Used

BlueConic, Mailchimp, Tableau Cloud