SAS Marketing Ops

SAS Marketing Ops

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Score 7.8 out of 100
SAS Marketing Operations Management

Overview

Recent Reviews

SAS MOM Rocks!

8 out of 10
March 15, 2017
Right now its used for tracking marketing campaigns for the business by the marketing department. At the moment the department is still …
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Pricing

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What is SAS Marketing Ops?

SAS Marketing Operations Management provides customers with a fully integrated marketing platform that combines Marketing Resource Management capabilities (through acquisition Assetlinek in 2011) in conjunction with performance management and multi-channel campaign capabilities to drive performance…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is SAS Marketing Ops?

SAS Marketing Operations Management provides customers with a fully integrated marketing platform that combines Marketing Resource Management capabilities (through acquisition Assetlinek in 2011) in conjunction with performance management and multi-channel campaign capabilities to drive performance and accountability throughout the marketing organization.

SAS Marketing Ops Integrations

SAS Marketing Ops Competitors

SAS Marketing Ops Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

SAS Marketing Operations Management provides customers with a fully integrated marketing platform that combines Marketing Resource Management capabilities (through acquisition Assetlinek in 2011) in conjunction with performance management and multi-channel campaign capabilities to drive performance and accountability throughout the marketing organization.

Alterian Real-Time CX Platform, Aprimo, and HCL Unica are common alternatives for SAS Marketing Ops.

The most common users of SAS Marketing Ops are from Mid-sized Companies (51-1,000 employees) and the Information Technology & Services industry.

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Reviews and Ratings

 (12)

Ratings

Reviews

(1-1 of 1)
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March 15, 2017

SAS MOM Rocks!

Score 8 out of 10
Vetted Review
Verified User
Review Source
Right now its used for tracking marketing campaigns for the business by the marketing department. At the moment the department is still very green when it comes to the software and face usability challenges. Others are challenged with familiarizing themselves with the interface. Overall the issue isn't the tool but the users.
  • Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
  • Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
  • Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
  • It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
  • Missing feature: Hubspot CRM integration.