Great Social Media Tool for multiple accounts
Anonymous | TrustRadius Reviewer
Updated April 14, 2020

Great Social Media Tool for multiple accounts

Score 10 out of 10
Vetted Review
Verified User
Review Source

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

We've been using Hootsuite Pro for a number of years. I started using it to monitor twitter parties, tracking hashtags and schedule posts for instagram. Today, I use it for multiple clients and share some of the feeds with clients/colleagues (makes for easy approval process). I use it for Facebook, twitter, instagram and sometimes LinkedIn.
  • Create streams for multiple accounts and platforms and offer an easy overview
  • Schedule, comment on, like and reshare posts on multiple platforms
  • Track trends, hashtags and search terms in separate column
  • schedule content and have clients/colleagues check for approval
  • I've used the platform for a long time but do get some resistance sometimes from others saying it's not very user-friendly
  • Maybe add more features to the analytics side
  • The mobile function is great for on the go tracking and posting
  • It's a cost-effective social media tool.
We are longtime users and find Hootsuite to be the best for easy scheduling and sharing content within organizations.
Hootsuite offers a great way to easily plan out social campaigns. It's a great way to schedule content and have others look at it for approval as well as share with clients.
We don't use the promotion tool on Hootsuite - each promotion goes through the social channel's own platform.
we haven't had a need to contact customer support in a long time. when we have reached out it's always been to our satisfaction.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

One platform for several clients with different needs. We have our own Hootsuite Pro account but also use clients' accounts for approval process and scheduling.
It's also very practical for twitter parties and tracking hashtags and conversations. Since each platform offers their own analytics we don't use Hootsuite's analytics as much.

Hootsuite Feature Ratings

Boolean keyword searches
7
Filtering out noise/spam
5
Sentiment analysis
5
Broad channel coverage
7
Content planning and scheduling
10
Audience targeting
Not Rated
Content optimization
5
Workflow management
8
Automated routing and prioritization
Not Rated
Customer interaction histories
8
Bulk actions
9
Lead generation
Not Rated
Content marketing
5
Paid media management
Not Rated
Campaigns and promotions
2
Twitter
9
Facebook
8
LinkedIn
5
Google+
Not Rated
Instagram
9
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
Not Rated
Role-based user permissions & privileges
9
Mobile access
9

Using Hootsuite

10 - PR, social media, marketing, CEO, president, small biz owners, sales
2 - understanding of social media and social networks, knowledge of clients and clients' marketing goals and calendar
  • Instagram scheduling
  • Facebook scheduling
  • Twitter scheduling and monitoring
  • news monitoring
  • hashtag monitoring
  • streamlining social media approval process
  • might look into using hootsuite analytics more
  • might test using hootsuite for paid promotions
We have used Hootsuite for many years and are not planning on switching

Evaluating Hootsuite and Competitors

  • Price
  • Product Features
  • Product Usability
  • Prior Experience with the Product
  • Existing Relationship with the Vendor
Long time users, knowledge of platform, clients willingness to use for approval process
If a client already use a different platform and don't want to change we might have to switch

Hootsuite Support