SemRush is a top-notch tool for SEO and SEM
August 31, 2018

SemRush is a top-notch tool for SEO and SEM

Emanuele Pagani | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with SEMRush

SEMRush is used throughout some of our organization by mostly the marketing department to improve organic search, SEO, and keyword selection for paid campaigns on Google AdWords or Facebook.
  • Keyword research
  • Page optimization
  • Competitors performance comparison
  • Online Ads content composition
  • Position Tracking
  • I think could improve on the general UI
  • I would love to have a better and more simple navigation
  • I would need less new functions but a focus on the most important ones
  • Organic traffic has grown
  • Keywords were found and were used by multi-departments
  • It's possible to obtain fast changes reports
  • It's possible to manually crawl for edits
Price is competitive against BrightEdge but doesn't offer a good keyword/content optimization per page like BrightEdge does.
DeepCrawl and WordStream are more technical and not suitable for non-experts.
SEMRush is really well suited for the marketing team that is driving a website or landing pages, that aim for a growth or aims to find organic keywords to optimize their content. Also perfect for SEO managers or advisors to crawl costumer websites and obtain reports. It's not really okay for non-SEO experts or newbies.

Semrush Feature Ratings

8.1
Keyword analysis
8
Backlink management
6
SERP ranking tracking
8
Page grader
9
Competitive analysis
9
Site audit / diagnostics
10
Site recommendations
9
Task management
6
Local SEO
9
Social SEO
9
Mobile SEO
9
Global SEO
9
Multi-domain support
6
Integration with web analytics tools
10