6sense vs. Sprinklr Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.6 out of 10
N/A
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…N/A
Sprinklr Social
Score 8.8 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$249
per month per seat
Pricing
6senseSprinklr Social
Editions & Modules
No answers on this topic
Self-Serve Social Media Management Solution
$249
per month per seat
Self-Serve SMM and Customer Service Solution
$359
per month per seat
Enterprise Custom Social Media Management Solution
Contact Sales
Offerings
Pricing Offerings
6senseSprinklr Social
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Features
6senseSprinklr Social
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.8
84 Ratings
3% below category average
Sprinklr Social
9.2
51 Ratings
14% above category average
Automated routing and prioritization7.868 Ratings8.644 Ratings
Customer interaction histories7.977 Ratings9.250 Ratings
Syndicated content7.556 Ratings00 Ratings
Personalization7.770 Ratings00 Ratings
Engagement data tracking8.081 Ratings00 Ratings
Bulk actions00 Ratings9.747 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.9
82 Ratings
1% above category average
Sprinklr Social
-
Ratings
Ad campaign creation8.177 Ratings00 Ratings
Display advertising7.979 Ratings00 Ratings
Contextual advertising8.068 Ratings00 Ratings
Social advertising7.874 Ratings00 Ratings
Ad reporting and analytics7.880 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.3
94 Ratings
3% above category average
Sprinklr Social
-
Ratings
Standard visitor segmentation8.691 Ratings00 Ratings
Behavioral visitor segmentation8.193 Ratings00 Ratings
ABM sales intelligence8.387 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
8.3
99 Ratings
5% above category average
Sprinklr Social
-
Ratings
3rd party intent signals8.597 Ratings00 Ratings
Downstream intent signals8.191 Ratings00 Ratings
Account identification8.495 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
7.7
84 Ratings
8% below category average
Sprinklr Social
-
Ratings
Automated workflow & orchestration7.784 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
6sense
-
Ratings
Sprinklr Social
9.0
52 Ratings
15% above category average
Boolean keyword searches00 Ratings9.745 Ratings
Filtering out noise/spam00 Ratings8.548 Ratings
Sentiment analysis00 Ratings8.449 Ratings
Broad channel coverage00 Ratings9.648 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
6sense
-
Ratings
Sprinklr Social
9.7
52 Ratings
18% above category average
Content planning and scheduling00 Ratings9.749 Ratings
Audience targeting00 Ratings9.744 Ratings
Content optimization00 Ratings9.742 Ratings
Workflow management00 Ratings9.746 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
6sense
-
Ratings
Sprinklr Social
9.6
44 Ratings
21% above category average
Lead generation00 Ratings9.531 Ratings
Content marketing00 Ratings9.437 Ratings
Paid media management00 Ratings9.632 Ratings
Campaigns and promotions00 Ratings9.838 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
6sense
-
Ratings
Sprinklr Social
9.8
55 Ratings
15% above category average
Twitter00 Ratings9.853 Ratings
Facebook00 Ratings9.753 Ratings
LinkedIn00 Ratings9.740 Ratings
Google+00 Ratings9.827 Ratings
Instagram00 Ratings9.752 Ratings
Pinterest00 Ratings9.828 Ratings
YouTube00 Ratings9.838 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
6sense
-
Ratings
Sprinklr Social
9.6
54 Ratings
19% above category average
Campaign success analytics00 Ratings9.650 Ratings
Real-time tracking00 Ratings9.453 Ratings
Competitor analysis00 Ratings9.636 Ratings
Account management
Comparison of Account management features of Product A and Product B
6sense
-
Ratings
Sprinklr Social
8.7
52 Ratings
8% above category average
Role-based user permissions & privileges00 Ratings9.751 Ratings
Mobile access00 Ratings7.645 Ratings
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6senseSprinklr Social
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User Ratings
6senseSprinklr Social
Likelihood to Recommend
8.7
(223 ratings)
9.5
(80 ratings)
Likelihood to Renew
9.0
(13 ratings)
7.0
(29 ratings)
Usability
9.6
(27 ratings)
10.0
(8 ratings)
Availability
10.0
(3 ratings)
9.1
(5 ratings)
Performance
9.8
(3 ratings)
8.2
(4 ratings)
Support Rating
9.6
(28 ratings)
10.0
(34 ratings)
In-Person Training
-
(0 ratings)
7.0
(2 ratings)
Online Training
1.0
(1 ratings)
8.4
(3 ratings)
Implementation Rating
9.6
(4 ratings)
9.0
(5 ratings)
Configurability
9.7
(3 ratings)
-
(0 ratings)
Ease of integration
10.0
(2 ratings)
-
(0 ratings)
Product Scalability
9.9
(3 ratings)
8.2
(1 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
6senseSprinklr Social
Likelihood to Recommend
6sense
I think it's more suited for people or the access that we have. Sales intelligence and the predictive model. It's more suited for people on the demand gen side, the actual iframe itself. Then sales intelligence is for our sales team. It makes sense for demand gen and ABM analysts have access to both, but truthfully, our source of truth and bread and butter is the predictive model.
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Sprinklr
In my perspective, I would say Sprinklr Modern Sales &
Engagement is best suited for teams and organizations who are more involved in
automating social media activities, getting a great analytical report on
activity engagement, and generating lists and bolds that helps determine the
trends and events, etc. One of the best tools that one could use for clients
with every information they would need.
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Pros
6sense
  • It makes my job a lot easier in terms of sales is an art as well as a science. It provides that science and the methodology of understanding who is the best people for me to reach out to and at what time should I prioritize certain companies for Q4 versus immediate. It kind of helps balance with my book of who's worth engaging with and getting out in front of versus those that I can probably schedule something for down the line and continue to nurture.
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Sprinklr
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
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Cons
6sense
  • The only thing that I can think of, and it's not something that I particularly find annoying, but I know that executives, when they do have pushback about the tool, the thing that I hear them say is that they want that ability to see not just how 6sense is impacting from an attribution standpoint, the sale, they want to see more broad attribution capabilities within the tool. I actually think that having a marketer's level knowledge of the technology, I think it probably could be accomplished. That's a possibility that I think would make it an even easier sell internally or externally.
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Sprinklr
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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Likelihood to Renew
6sense
I rated 6Sense a 10 because it has become an indispensable tool for our sales and marketing teams. The platform’s ability to identify high-intent accounts and provide actionable insights has significantly improved our targeting and engagement strategies, resulting in better conversion rates and a more streamlined workflow. Its predictive capabilities give us a competitive edge by allowing us to reach prospects at the right time with personalized messaging. Additionally, 6Sense’s seamless integration with our existing tech stack and CRM makes it easy for our teams to collaborate and align on shared goals. The value it brings to our business development efforts ensures it remains a crucial part of our growth strategy.
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Sprinklr
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
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Usability
6sense
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
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Sprinklr
It's simple to learn and easy to use. Compared to other social media monitoring tools like it, it has less of a learning curve than most. Between the filters, macros, tagging, and ability to like or reply to posts, it seems pretty comprehensive. At the very least, it accomplishes everything that my organization uses it for
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Reliability and Availability
6sense
I've never noticed it being down but I rarely log into the web interface
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Sprinklr
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
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Performance
6sense
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
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Sprinklr
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
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Support Rating
6sense
We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
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Sprinklr
Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
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In-Person Training
6sense
No answers on this topic
Sprinklr
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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Online Training
6sense
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
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Sprinklr
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
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Implementation Rating
6sense
dont implement it
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Sprinklr
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
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Alternatives Considered
6sense
6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
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Sprinklr
As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
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Scalability
6sense
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
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Sprinklr
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
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Return on Investment
6sense
  • I would say prioritizing accounts that 6sense is telling us to do has increased our win rates, has increased our meeting rates, our SDRs, prioritizing six QA from 6sense has greatly increased the amount of meetings they've been able to book. Then from there, open opportunities. Almost all of our closed won opportunities had extensive outreach via marketing. That was because of our knowledge of them through 6sense.
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Sprinklr
  • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
  • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
  • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
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ScreenShots