What users are saying about
Top Rated
44 Ratings
Top Rated
44 Ratings
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Score 8.4 out of 101
25 Ratings
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Score 8.2 out of 101

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Likelihood to Recommend

AB Tasty

I can only mention where AB Tasty has been useful as I haven't had negative experiences on the tests we have carried out. A useful scenario for us is that we use AB Tasty to test changes on pages in a test environment instead of having to test on live
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Webtrends Optimize

Webtrends optimize is a marketing solution aimed squarely at transactional and eCom based websites. I would only recommend a colleague to engage with the solution once the marketing dept is at a point where their website is fully optimized in regards to SEO and all the other fundamentals in order to truly build upon what Webtrends can offer. This shows you an easier way of measuring your ROI and the money you will invest with the tool-moving forward.
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Pros

  • Simple one-tag implementation allows you to get up and running in minimal time.
  • In-page visual editor allows changes to be made to the site without technical expertise.
  • Dedicated account and technical support with impressive turnaround times.
  • Strong segmentation and personalisation options.
  • Huge range of integrations.
Craig Lawrence profile photo
  • A/b Multivariate testing
  • Content personalization and tailoring to various customer segments
  • Variety of eCom optimization tools to increase sales and conversions
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Cons

  • Occasional glitches within the visual editor, especially with responsive content.
  • Better debugging tools when testing experiments locally i.e. a preview environment.
  • Occasionally when adding goals in to the reporting tool, they will not load immediately.
Craig Lawrence profile photo
  • The cost is a factor. When you're trying to save money, particularly as a startup (a lot of our clients are up-and-comers) it has to be seen as an investment...but the cost to implement the system is fairly large.
  • There's a bit of a steep learning curve, you can't just dive into the program.
  • It's not impossible but it's not as easy as snapping your fingers to easily implement the program cross-platform.
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Likelihood to Renew

AB Tasty7.7
Based on 8 answers
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
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Webtrends Optimize5.3
Based on 5 answers
I have moved to another company and we have a lesser need to use the product.
Robert Nowell profile photo

Usability

No score
No answers yet
No answers on this topic
Webtrends Optimize7.0
Based on 2 answers
Set up of basic tests that do not use segmentation or targeting is an intuitive experience that can be learned quickly by new users. However, as the need for segmentation and other more advanced capabilities arise, the experience begins to degrade.
Michael O'Connor profile photo

Reliability and Availability

No score
No answers yet
No answers on this topic
Webtrends Optimize10.0
Based on 1 answer
zero complaints. I'm not aware of it ever failing.
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Performance

No score
No answers yet
No answers on this topic
Webtrends Optimize10.0
Based on 1 answer
Zero complaints. It seemed to do its job quickly and accurately.
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Support

AB Tasty8.2
Based on 1 answer
People are avalaible and they know very well their product wich help to resolve quick issues. Also the benchmark they have help us to improve our own business
Fabrice Moncaut profile photo
Webtrends Optimize9.0
Based on 1 answer
no complaints.
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Online Training

No score
No answers yet
No answers on this topic
Webtrends Optimize6.0
Based on 1 answer
Online training was ok. Because every test is a custom test, there's only so much that can be covered in a generic lesson.
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Implementation

No score
No answers yet
No answers on this topic
Webtrends Optimize7.0
Based on 1 answer
Implementation was pretty straightforward
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Alternatives Considered

AB Tasty shares data with many analytics solutions as Google Analytics or At Internet solutions
David Reymond profile photo
There's a LOT of B2B software out there. It's easy to get lost in all of the incoherent noise, between different programs. Webtrends is constantly updating and working with their users to create the best experience possible. I would highly recommend webtrends, and as a second suggestion - Google Analytics.
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Return on Investment

  • I used it for research purposes it was a very high positive impact (easy to use, implement)
David Reymond profile photo
  • Webtrends have had a positive impact on the bottom line, delivering an ROI within the first 9 months.
Stuart Brown profile photo

Pricing Details

AB Tasty

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Webtrends Optimize

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details