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Top Rated
572 Ratings

Adobe Analytics

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Top Rated
572 Ratings
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Score 8 out of 100
47 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

Adobe Analytics

I have
always wanted an excellent and cost-effective analytics tool, so I chose Adobe Analytics accordingly. It is a very user-friendly platform that offers different
and easy-to-use features. It is no doubt a great invention highly recommended. I am also highly impressed by its customer support that gives well and professional response.
Bella Castilla | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

This software can be installed manually or via a third party installer. Those less happy with coding may prefer to check availability of Piwik via the web host before choosing it as a preferred option. That aside, the important issue when choosing any analytics package is whether it tracks the range of data that you need. Piwik is very rich in this respect.
Sharon Hurley Hall | TrustRadius Reviewer

Pros

Adobe Analytics

  • [...] Adobe Analytics contains a very useful element called Workspace which is a self-service that generates and analyzes data based on the flow of clicks within our website.
  • It also integrates an option that works as anomaly detection and helps us determine and understand all abnormal activity within our website.
Terri Harris | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

  • Piwik does a great job of allowing customized campaign tracking to try and hit marketing or funding goals.
  • The robust plugin architecture allows for a large amount of custom development to track very specific needs. The availability of a REST API also allows you to build in support for Piwik to your in-house applications which can enable developers to track bugs with more precision.
  • The dashboard structure allows you to create specialized views for specific user roles so that you can give a specific focus to a small subsection of the reported data. This is an excellent way to show non-technical users only the portion of the data they are interested in without getting bogged down into the details.
Anonymous | TrustRadius Reviewer

Cons

Adobe Analytics

  • Although it has an understandable amount of display modes we feel that it can integrate more customization options.
  • Sometimes, the analysis does not match the real data of our page.
  • It presents errors when providing real-time reports of the activity within our domain.
Ronald Gilbert | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

  • I wish there were some additional pre-formatted tiles/tabs to choose from
  • Creating custom data sets for tiles/tabs is not straightforward and there isn't much in the way of explanations on how to do it
  • I have clicked the "WP-Piwik - SEO" button in setting/statistics but can't seem to get the data to populate. Again, not much in the way of "Help" on the site to assist in figuring it out.
Jeff Wallace | TrustRadius Reviewer

Likelihood to Renew

Adobe Analytics

Adobe Analytics 7.7
Based on 40 answers
We've found multiple uses for Adobe Analytics in our organization. Each department analyzes the data they need and creates actionables based off of that data. For E-Commerce, we're constantly using data to analyze user engagement, website performance and evaluate ROI.
Natasha Watts | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

Matomo Analytics (formerly Piwik) 8.7
Based on 13 answers
Given, that I do not make a decision wherever to buy the product, I think the biggest culprit would be name recognition (that Piwik currently lacks compared to Google Analytics and such). Also, not to put it into negative light, but being "free" raises eyebrows, as being a lesser software
Mike Tihonchik | TrustRadius Reviewer

Usability

Adobe Analytics

Adobe Analytics 8.2
Based on 22 answers
[Adobe Analytics] is super easy and can hold a huge dataset. Since it is online our system takes no load and runs faster. Reports and dashboards are super easy to build. The report section is even more interesting for a new user to pull reports with few clicks and without many manual interventions like coding etc.
Saurav Khawas | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

Matomo Analytics (formerly Piwik) 9.0
Based on 3 answers
Piwik succeeds in presenting me (and my associates and my clients...) large amounts of data in a user friendly way. The interface and functionality can easily be customized. While some enhancements do need technical background (API calls by programming language from the webserver or javascript), others are easy to use (goal / event tracking)
Hendrik Schaper | TrustRadius Reviewer

Reliability and Availability

Adobe Analytics

Adobe Analytics 9.0
Based on 10 answers
Adobe SiteCatalyst has a good up-time track record, but there are cases in which the interface reports a "Network Acceleration" issue, which can be frustrating. There are also times when data can be "latent" for customers, but most of these cases are due to spikes in traffic or temporary server issues.
Anonymous | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

No score
No answers yet
No answers on this topic

Performance

Adobe Analytics

Adobe Analytics 8.5
Based on 8 answers
The speed with which visualizations and data sets are returned within the tool and or data warehouse can be dissapointing.
Jonathon Frampton | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

No score
No answers yet
No answers on this topic

Support Rating

Adobe Analytics

Adobe Analytics 6.8
Based on 49 answers
The initial emails to Client Care are rarely handled correctly. We very often get brushed-off with just a link to existing documentation on the Adobe website. It isn't until we escalate that we actually get closer to the answers that we need. This can be very frustrating, especially when it is an error or problem on the Adobe side, and not user error.
Anonymous | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

Matomo Analytics (formerly Piwik) 7.9
Based on 5 answers
The best thing about the Matomo support is that they have a forum which basically you can find the answer to almost all of your questions and most of the time you don't need to contact them regarding your questions and problems but if you need help they will answer in a reasonable time slots.
Alireza Hassani | TrustRadius Reviewer

In-Person Training

Adobe Analytics

Adobe Analytics 3.6
Based on 3 answers
It was a one-day training several years ago that cost the organization several thousand dollars. There were only about 10 people in the training class. Adobe tried to cram so much information into that one-day class that none of our users felt like they really learned anything helpful from the experience. Follow-up training is too expensive
Nicholas Dragon | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

No score
No answers yet
No answers on this topic

Online Training

Adobe Analytics

Adobe Analytics 8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.
Anonymous | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Analytics

Adobe Analytics 7.0
Based on 17 answers
I can't say that the implementation of this product went much different than the implementation of just about any other product within the cloud. Granted there were times that things crawled to a slower pace because of the program, knowledge of the program, and connectivity. But these are all issues that one would expect when rolling out a release of a new cloud-based product.
Anonymous | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

Matomo Analytics (formerly Piwik) 9.0
Based on 1 answer
Only one hiccup when we were using a beta installation. Other than that, smooth sailing.
Erik Rühling | TrustRadius Reviewer

Alternatives Considered

Adobe Analytics

The reporting interface is much simpler and intuitive in Adobe Analytics compared to Google Analytics. Much better anomaly detection capabilities and speed to insights. Easy to drill down by dimensions and customize reports. There are limitations in Google Analytics for the number of breakdowns and it becomes a blocker for effective analysis sometimes.
Nidhal Firoze | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

With Matomo Analytics you have total control of your platform, whereas with Google Analytics you never know how they'll be using your data. Being an open source platform allows you to build plugins and themes for this great platform. Some of the users have already build some plugins freely available and some are commercial.
Jean Franco | TrustRadius Reviewer

Return on Investment

Adobe Analytics

  • Adobe Analytics has helped us target specific audiences in some countries and drive conversion up. The money we spend based on data from Adobe Analytics almost always leads to increases in conversion.
  • Adobe Analytics has also informed us of many changes that we have made to our checkout experience over the years which has lead to increased conversion.
Anonymous | TrustRadius Reviewer

Matomo Analytics (formerly Piwik)

  • We can see the analytics of our web applications and thus having the insight of the systems' behavior.
  • It helps in improving the performance and scalability of our web application.
  • It helps us improve the user experience on our sites; seeing the user's activity we can take decisions to make it better.
  • A cost-effective tool, since it is free.
Cristian Bodnarasec | TrustRadius Reviewer

Screenshots

Pricing Details

Adobe Analytics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Analytics Editions & Modules

Additional Pricing Details

Matomo Analytics (formerly Piwik)

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Matomo Analytics (formerly Piwik) Editions & Modules

On-premise Edition
Free download (open source)$0
Content Optimization Bundle$5792
Growth Bundle$1,1492
Premium Bundle$1,4992
Email Support Subscription$2,0902
  1. per installation
SaaS Edition
Essential$91
Business$291
Enterprise$1992
Free 30 day trial$03
  1. number of pageviews (monthly traffic)
  2. your requirements and monthly traffic
  3. limited to 30 days
Additional Pricing Details
On-premise Edition is free to download and install on one's own servers.

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