Apollo.io vs. Geopointe vs. TechTarget Priority Engine

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Geopointe
Score 9.0 out of 10
N/A
Geopointe is a geolocation app that integrates Salesforce data with Google Maps. Some key features include Geographic Searching, Routing and Optimization, and Mobile Apps.N/A
TechTarget Priority Engine
Score 10.0 out of 10
N/A
Priority Engine is TechTarget's primary intent data offering. The vendor aims to enable marketing and sales teams by providing behavior insights for high priority accounts and leads.N/A
Pricing
Apollo.ioGeopointeTechTarget Priority Engine
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioGeopointeTechTarget Priority Engine
Free Trial
YesNoNo
Free/Freemium Version
YesNoNo
Premium Consulting/Integration Services
YesNoNo
Entry-level Setup FeeOptionalNo setup feeNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioGeopointeTechTarget Priority Engine
Features
Apollo.ioGeopointeTechTarget Priority Engine
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
171 Ratings
6% above category average
Geopointe
9.3
3 Ratings
18% above category average
TechTarget Priority Engine
-
Ratings
Advanced search8.4167 Ratings10.03 Ratings00 Ratings
Identification of new leads8.3167 Ratings8.03 Ratings00 Ratings
List quality7.8169 Ratings10.03 Ratings00 Ratings
List upload/download8.5158 Ratings10.03 Ratings00 Ratings
Ideal customer targeting8.0165 Ratings8.03 Ratings00 Ratings
Load time/data access8.2167 Ratings10.03 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.1
169 Ratings
4% above category average
Geopointe
9.3
2 Ratings
18% above category average
TechTarget Priority Engine
9.9
9 Ratings
12% above category average
Contact information8.1169 Ratings10.02 Ratings9.99 Ratings
Company information8.2169 Ratings10.02 Ratings10.09 Ratings
Industry information8.0167 Ratings8.02 Ratings9.99 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
167 Ratings
5% above category average
Geopointe
9.8
3 Ratings
27% above category average
TechTarget Priority Engine
-
Ratings
Lead qualification process7.7156 Ratings10.02 Ratings00 Ratings
Smart lists and recommendations7.6154 Ratings10.02 Ratings00 Ratings
Salesforce integration8.298 Ratings10.03 Ratings00 Ratings
Company/business profiles8.1161 Ratings10.02 Ratings00 Ratings
Alerts and reminders7.7142 Ratings10.02 Ratings00 Ratings
Data hygiene7.5160 Ratings10.02 Ratings00 Ratings
Automatic data refresh7.5154 Ratings10.03 Ratings00 Ratings
Tags7.7131 Ratings8.01 Ratings00 Ratings
Filters and segmentation8.2157 Ratings10.03 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
150 Ratings
3% above category average
Geopointe
10.0
2 Ratings
29% above category average
TechTarget Priority Engine
-
Ratings
Sales email templates7.7149 Ratings10.02 Ratings00 Ratings
Append emails to records7.8138 Ratings10.02 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Apollo.io
-
Ratings
Geopointe
-
Ratings
TechTarget Priority Engine
7.5
8 Ratings
7% below category average
Web Personalization00 Ratings00 Ratings7.06 Ratings
3rd party intent signals00 Ratings00 Ratings9.98 Ratings
Downstream intent signals00 Ratings00 Ratings5.74 Ratings
Account identification00 Ratings00 Ratings10.08 Ratings
Buyer journey tracking00 Ratings00 Ratings9.98 Ratings
Revenue forecasts00 Ratings00 Ratings4.03 Ratings
Audience segmentation00 Ratings00 Ratings5.55 Ratings
Conversion optimization00 Ratings00 Ratings5.36 Ratings
Content Syndication00 Ratings00 Ratings10.06 Ratings
Best Alternatives
Apollo.ioGeopointeTechTarget Priority Engine
Small Businesses
Lead411
Lead411
Score 8.2 out of 10
Lead411
Lead411
Score 8.2 out of 10
Lusha
Lusha
Score 8.3 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.2 out of 10
Lead411
Lead411
Score 8.2 out of 10
6sense
6sense
Score 8.5 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
6sense
6sense
Score 8.5 out of 10
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User Ratings
Apollo.ioGeopointeTechTarget Priority Engine
Likelihood to Recommend
8.7
(162 ratings)
10.0
(3 ratings)
10.0
(16 ratings)
Likelihood to Renew
8.1
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Usability
8.3
(134 ratings)
-
(0 ratings)
10.0
(1 ratings)
Support Rating
7.0
(6 ratings)
-
(0 ratings)
7.7
(2 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioGeopointeTechTarget Priority Engine
Likelihood to Recommend
Apollo.io
Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.
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Arrowpointe
I feel like our use case scenario is excellent for any company that would like to see more accountability from their sales or service teams. Geopointe's ability to force a Geocheckin when visiting specific Salesforce data is exactly what most companies need. The ROI for combining Salesforce and Geopointe is exponential for any business looking to grow and maintain a good customer relationship.
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TechTarget
TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.
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Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
Read full review
Arrowpointe
  • I like the way that we can utilize the registration and look at an area not exclusively to guarantee that our reps are at an office and working yet if something somehow managed to happen we would have a thought of where they are found.
  • It is an incredible apparatus and resource for our organization for using time effectively.
  • My number one moment was a couple of years prior when one of the top-performing salesmen considered it the best deals device he had found in his 20 years of selling.
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TechTarget
  • Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution.
  • I don't know of another alternative source, but TechTarget provides data on content that people are researching.
  • TechTarget provides current tech stack for companies that I'm researching.
Read full review
Cons
Apollo.io
  • There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
  • The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io
Read full review
Arrowpointe
  • I've found using shapes based on rather weighty data can take some times. Looking for ways to help you optimise in terms of speed and displaying data would be appreciated.
  • A bit more clarity on what you can and cannot do with a license. There are some functions that you get a scattering of capabilities on (assignments) which you can find that you'll need to pay more for to really unlock.
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TechTarget
  • It is not particularly intuitive
  • Too many steps to get where I need to go
  • Needs to provide more depth to help determine urgency and intent to buy
  • Response rate from contacting leads based on search behaviors was almost nil. This may be partially due to messaging on our end.
Read full review
Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Arrowpointe
No answers on this topic
TechTarget
No answers on this topic
Usability
Apollo.io
Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.
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Arrowpointe
No answers on this topic
TechTarget
Usability is great, we would love to see how strong the intent is for every keywords
Read full review
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
Arrowpointe
No answers on this topic
TechTarget
I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.
Read full review
Alternatives Considered
Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.
Read full review
Arrowpointe
By utilizing this instrument I am effectively handling my information as it upholds the CVS records and it is simple for me to import such documents as a result of the Geopointe Maps.
Read full review
TechTarget
TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread
Read full review
Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
Read full review
Arrowpointe
  • Geopointe has provided an exponential ROI in terms of customer retention, and conversion of quotes to orders. This is a difficult metric to calculate but it is evident.
  • Geopointe has provided a substantial positive impact in terms of employee turnover in our outside sales role. Prior to using Salesforce and Geopointe our sales team in many cases was providing false data or copied data from the past. Geopointe's geo-checkin feature eliminates that. We have customized our Outside Sales Agreement to adapt the obligation of the outside sales person, to account for Salesforce and Geopointe and our new expectations.
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TechTarget
  • It is best when used in conjunction with all of our other tooling and not used alone
  • It has enabled my team to have a better feel for what is happening at a prospect's company
  • It sometimes consumes too many hours in the day waiting on data to load, and time is wasted toggling between pages
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings