Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Reply
Score 7.2 out of 10
Small Businesses (1-50 employees)
Reply.io helps sales teams book more meetings by automating outreach with smart AI. It finds leads, writes personalized messages, handles replies, and books meetings, so you can focus on closing deals. Reply.io's AI SDR learns the product, targets its potential users, and engages across email, LinkedIn, SMS, WhatsApp, and calls. Additionally it: Handles replies, books meetings, and works in multiple languages Has access to 1B+ leads with…
$50
per month
Pricing
Apollo.io
Reply
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
AI Chat
$50
per month
Email Volume
$59
per month per user
Multichannel
$99
per month per user
Agency
$166 (starts at)
per month (billed annually) per account
AI SDR Starter
starting with $800
per month 1000 active contacts
AI SDR Growth
Starts from $2500
per month 5000 active contacts
Offerings
Pricing Offerings
Apollo.io
Reply
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
Optional
Additional Details
20% discount for annual billing on the Basic and Professional plans.
If you're a call-heavy organization, ZoomInfo is way better for you, in my opinion. If you're somebody that's just looking for emails and the right person to reach out to, then Apollo.io works well. It's going to depend on your industry, so I use a mix of both. I feel like the …
We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did …
Compared to ZoomInfo, Apollo.io offers comparable data coverage at a fraction of the cost with a more intuitive interface. Against Common Room, Apollo.io is more outbound-execution focused while Common Room excels at signal aggregation. Warmly serves a different real-time …
We liked Apollo.io's interface and easy to understand pricing structure more than the rest. We also felt that Apollo.io's value was higher as it included a lot of other features that we currently aren't taking advantage of for the same if not lower price than its competitors. I …
Apollo.io's ability to push contacts directly through our CRM makes outreach a breeze. The pricing has been our biggest decision factor, I've found it to be the cheapest with the same if not more features. I've used their competitors in the past and I always opt to use …
Apollo has everything with in it and does not require any extra integration and extra tools to be purchased to manage emails, pipelines and does not need to depend on excell sheets for managing everything. It increase productivity and also help me getting right party contact …
We've evaluated ZoomInfo, Outreach, Salesloft, and HubSpot Sales Hub as Apollo.io alternatives. Apollo.io won out with its unified interface for lead gen, AI messaging, and analytics—reducing tool switches, costs by 30%, and ramping up outreach speed. No other matched its …
Apollo.io is usually better than saleshandy and Lusha because it does many sales tasks in one platform. Lusha is mainly used to find contact details like emails and phone numbers, and saleshandy is mostly used for sending cold email campaigns. Apollo.io, however, combines both …
Apollo is much better than lemlist because it gives you more comprehensive offerings in terms of CRM, automated messages, and the UI is much easier and better.
Reply is simpler and faster for reps. Sequencing, task queues, and basic A/B testing are easy to run, so ramp time and admin overhead stay low. Salesloft is stronger for enterprise governance, dialer ecosystem, and deeper analytics. HubSpot offers the widest footprint with CRM, …
I’ve used Apollo.io alongside Reply, and while Apollo offers broader data enrichment and prospecting tools, Reply shines in its simplicity and focus on outreach automation. Reply’s interface feels lighter and more intuitive, making it easier to manage campaigns without …
Reply is a very good and widely known platform. I find it to be a lot more sophisticated and composed. I believe this tool works great for both large and small companies, which makes it stand out. There are so many other tools that work great, but they are restricted to the …
Its customer service is very professional. They
respond to my messages within a few minutes. I recently had a hard time creating templates, and their representative gives me the right workable solution, which makes me more comfortable using the platform on the next step.
It …
These tools are great, but they aren't built for what we use Reply for. Reply is perfect for doing these outbound campaigns at scale, whereas with ActiveCampaign and Vitally we were trying to turn the tools into something they are not.
Reply is more user-friendly and has more features than the other tools I’ve used. It doesn’t have every feature we need, but it works better than the others that exist in the important aspects (connects to Gmail, accurate results, customization, etc.)
Reply is a great tool, but it is not as sophisticated as Outreach. I think Outreach works best for larger companies, while Reply works great for smaller ones. The two tools have a lot of similarities. Outreach has also built a culture around their product, whereas Reply has not …
We've used MailChimp's email chain automation but they don't work as well as Reply.io when you need a plain text email to write to your contact. Our Business Development Managers are happier with Reply.io and say it has met their needs a lot better than the instruments that …
I terms of outbound emails, I would say Reply.io is very similar to SalesLoft Cadence. I haven't used Cadence since last year, so there may be upgrades that I'm unaware of. But I prefer the interface for Reply and it's significantly cheaper. For teams smaller than 4 you can't …
I think Reply.io has the most features for the price and the ability for me to insert dynamic images was the real winner. I have found that this is usually an enterprise feature in most of the platforms I have evaluated. I also like that this is accessible to the every day …
Ideally, you can organize your list of potential clients based on various criteria, such as business unit, economic sector, location (by country or city), company size, etc. I have tested this with companies in my country and confirmed that the results are genuine, provided the contacts are verified. El mejor escenario es que puedes organizar la lista de clientes potenciales basado en muchos ítems como: unidad de negocio, sector económico, ubicación (por país o ciudad), tamaños de las empresas, etc. Lo he probado con empresas de mi país y he certificado que los resultados son reales si son contactos verificados. This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
The reply is an excellent sales management solution. If any company wants to save time and keep their sales team flexible, they should try it first. It is a fantastic tool for delivering multiple emails to any target audience. This is also the best deal for firms who looking for an all-in-one solution, as it provides virtually unlimited email addresses along with CRM and outreach automation.
Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
This product gives me the liberty to very easily and freely navigate all things on my own, which does not require many skills to start working.
This product gives us the leverage of creating our own tailored and personalized templates for our teams in just a matter of minutes.
This program is so automated that it performs everything on its own from LinkedIn to email search, to even booking meetings.
I found the onboarding process pretty great and efficient. I am really happy with the overall customer support. They are some of the nicest people I have met who are there to willingly help me at any time of need and problem.
Their usability is also hands down very good. However, I find their user interface to be slightly less user-friendly, so there is some degree of scope in the improvement of their user intuitiveness and user-friendliness.
Syncing to other programs. You cannot interrelate Reply with other software in a simple way. Zapier is required and even then it’s not perfect.
Similar to syncing, there’s no way to export results of particular campaigns. This is awful. If I send out a campaign to a group, I’d like to export the results to enter into a CRM since I can’t sync the contacts. One of these features must be added ASAP.
Organization. While Reply itself is user-friendly, keeping campaigns and contacts and results organized is not. You cannot organize campaigns or file them away when they are done. Therefore you have to delete campaigns to stay organized and lose results, which you cannot even export.
There is a learning curve with Apollo.io, but it's not overwhelming. There's simply a lot of functionality, so it takes a bit to learn the navigation and feature set. I wouldn't let that scare you, though, as there's an AI chat to help you find what you're looking for.
Reply’s overall usability is strong. The interface is intuitive, and most features are easy to navigate without much training. Creating and managing sequences is straightforward, and the automation flow saves a lot of manual effort. Occasionally, the dashboard can feel a bit cluttered, and reporting could be more flexible. But overall, it’s a user-friendly tool that allows teams to get started quickly and operate efficiently day to day
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
I generally receive a reply in no time at all and found not only the support org. but the sales team to be extremely helpful. Additionally I found a great onboarding process with plenty of resources to consume.
If you're a call-heavy organization, ZoomInfo is way better for you, in my opinion. If you're somebody that's just looking for emails and the right person to reach out to, then Apollo.io works well. It's going to depend on your industry, so I use a mix of both. I feel like the Apollo.io extension works a lot better than ZoomInfo because ZoomInfo always gives you a lot of errors, and sometimes it doesn't work or load. For the most part, Apollo.io does, and I never have an issue with the extension as well.
Reply is simpler and faster for reps. Sequencing, task queues, and basic A/B testing are easy to run, so ramp time and admin overhead stay low. Salesloft is stronger for enterprise governance, dialer ecosystem, and deeper analytics. HubSpot offers the widest footprint with CRM, marketing automation, and complex workflows, but it’s heavier and pricier. We chose Reply for speed, cleaner UX, and cost efficiency. Tradeoff: it lacks some HubSpot extras like advanced workflows, ticketing, and multi-touch attribution.
Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead
Reply.io has been a lot more effective than MailChimp in terms of the follow-ups for the email chains. We use them to contact the people who said they wanted to do business with us and MailChimp's emails usually went to Promotions on Gmail. With Reply.io, we overcame this problem and the open rate improved 30%.