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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bloomreach

    Score9.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    Bloomreach personalizes the customer experience for brands around the world. Loomi AI, its agentic platform, understands customers in context — then tailors their experience in real time. Connected to applications at every touchpoint, Loomi AI brings personalization to life across email, web,…N/A

    Wix

    Score8.1 out of 10
    N/AWix is a website builder used to grown an online presence. The platform allows users to build their website from scratch, choose from designer-made templates, or use an AI website builder to add sections, images, and text.

    $17

    per month

    Pricing
    BloomreachWix
    Editions & Modules
    No answers on this topic
    Free
    $0
    Light
    $17
    per month
    Core
    $29
    per month
    Business
    $39
    per month
    Business Elite
    $159
    per month
    Offerings
    Pricing Offerings
    BloomreachWix
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.
    More Pricing Information
    Features
    BloomreachWix
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Bloomreach and Wix
    Feature
    Bloomreach
    8.3
    102 Ratings
    8% above category average
    Wix
    -
    Ratings
    WYSIWYG email editor8.589 Ratings00 Ratings
    Dynamic content8.798 Ratings00 Ratings
    Ability to test dynamic content8.297 Ratings00 Ratings
    Landing pages6.855 Ratings00 Ratings
    A/B testing8.998 Ratings00 Ratings
    Mobile optimization9.189 Ratings00 Ratings
    Email deliverability reporting9.199 Ratings00 Ratings
    List management8.084 Ratings00 Ratings
    Triggered drip sequences7.974 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Bloomreach and Wix
    Feature
    Bloomreach
    7.6
    82 Ratings
    3% below category average
    Wix
    -
    Ratings
    Lead nurturing automation7.870 Ratings00 Ratings
    Lead scoring and grading8.065 Ratings00 Ratings
    Data quality management8.477 Ratings00 Ratings
    Automated sales alerts and tasks6.846 Ratings00 Ratings
    Lead segmentation and distribution7.03 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Bloomreach and Wix
    Feature
    Bloomreach
    7.2
    76 Ratings
    3% below category average
    Wix
    -
    Ratings
    Calendaring6.870 Ratings00 Ratings
    Event/webinar marketing7.553 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Bloomreach and Wix
    Feature
    Bloomreach
    7.5
    54 Ratings
    0% above category average
    Wix
    -
    Ratings
    Social sharing and campaigns7.146 Ratings00 Ratings
    Social profile integration7.937 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Bloomreach and Wix
    Feature
    Bloomreach
    8.2
    101 Ratings
    11% above category average
    Wix
    -
    Ratings
    Dashboards7.9101 Ratings00 Ratings
    Standard reports8.497 Ratings00 Ratings
    Custom reports8.497 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Bloomreach and Wix
    Feature
    Bloomreach
    8.3
    127 Ratings
    10% above category average
    Wix
    -
    Ratings
    API8.7121 Ratings00 Ratings
    Role-based workflow & approvals8.680 Ratings00 Ratings
    Customizability8.890 Ratings00 Ratings
    Integration with Salesforce.com7.612 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM7.812 Ratings00 Ratings
    Integration with SugarCRM7.89 Ratings00 Ratings
    Third-party software integrations7.664 Ratings00 Ratings
    Best Alternatives
    BloomreachWix
    Small Businesses
    Vbout
    Score9.9 out of 10
    WebWave
    Score9.5 out of 10
    Medium-sized Companies
    GetResponse
    Score8.5 out of 10
    10Web
    Score7.6 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BloomreachWix
    Likelihood to Recommend
    9.2
    (190 ratings)
    7.5
    (101 ratings)
    Likelihood to Renew
    8.6
    (12 ratings)
    7.0
    (4 ratings)
    Usability
    8.6
    (54 ratings)
    7.7
    (10 ratings)
    Availability
    7.6
    (22 ratings)
    10.0
    (2 ratings)
    Performance
    7.8
    (21 ratings)
    10.0
    (2 ratings)
    Bloomreach Customer Support
    8.0
    (17 ratings)
    -
    (0 ratings)
    Support Rating
    8.5
    (153 ratings)
    6.0
    (1 ratings)
    In-Person Training
    8.4
    (2 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.2
    (4 ratings)
    8.0
    (1 ratings)
    Configurability
    8.6
    (2 ratings)
    10.0
    (1 ratings)
    Ease of integration
    8.8
    (2 ratings)
    9.0
    (1 ratings)
    Product Scalability
    8.0
    (22 ratings)
    8.0
    (2 ratings)
    Vendor post-sale
    9.1
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.9
    (2 ratings)
    10.0
    (1 ratings)
    User Testimonials
    BloomreachWix
    Likelihood to Recommend
    Bloomreach
    They've just been a great partner to work with. They put forth 100% when bringing platforms to the merchant and were highly prepared and knowledgeable during the sales cycle and implementation, and remained very connected post-implementation to ensure client success with the platform. Their CEO is always eager to sit down, talk shop, and listen to clients' needs, and you can tell from his enthusiasm that he cares about making this company the best in class.
    Incentivized
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    Wix
    I would recommend Wix if you're more website-savvy; it is more customizable than Squarespace. However, Squarespace's modules look more polished than Wix's, which you drag and drop onto the site. With Wix, you need to do a lot more work, and it allows for more customizations, but I am a lot quicker on Squarespace.
    Incentivized
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    Pros
    Bloomreach
    • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
    • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
    • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
    Incentivized
    Read full review
    Wix
    • Easy to create and duplicate website, and web pages for similar products, services and campaigns, so you do not have to start from scratch
    • Find features such as video, image and button, and templates to customise your website's feel and look. For example, recently, I was able to add a countdown timer for the sale of tickets to our online conference.
    • Creating website Anchors - making it easy for you to take a visitor to a particular part of a page so that they do not need to scroll through the entire webpage making it more user-friendly.
    • The SEO part of Wix makes it easy for you to set up meta data, create fully functional social media shares that are on brand and looks professional in the Google search engine..
    Incentivized
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    Cons
    Bloomreach
    • Improve introduction to Bloomreach-specific terminology such as running aggregates. These are really powerful but can be difficult to understand
    • Introduce more options for report exporting - it would be good to be able to schedule reports to send to different email addresses
    Incentivized
    Read full review
    Wix
    • In my opinion, with the removal of the ADI web-building tool in favor of editor, user-friendliness has suffered tremendously.
    • In my opinion, the removal of the ADI web-building tool in favor of editor makes that a big portion of a website has to be redesigned, as items are now linked to each other in a different way than before.
    • In my opinion, the removal of the ADI web-building tool in favor of editor makes Wix only usable for professional website builders and no longer for the general public.
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    Likelihood to Renew
    Bloomreach
    We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
    Incentivized
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    Wix
    We will definitely renew Wix. The ability to completely control our website has been invaluable to us. We will maintain this service as long as we are an incorporated organization, we've tried several other software options and this has been the best solution by far for all of our needs.
    Incentivized
    Read full review
    Usability
    Bloomreach
    In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
    Incentivized
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    Wix
    Great customization, but a pain to backtrack. They recently added the ability to set fonts etc as headings, title, body etc, but if you did not begin your build with these presets you are screwed if you ever try to change font/ colors/layout etc.
    Incentivized
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    Reliability and Availability
    Bloomreach
    The platform is generally reliable - major outages are rare and most day-to-day campaign operations run without interruption. Where it dips: occasional slowdowns in the analytics dashboard during peak loads, and sometimes scenario executions get delayed without clear explanation. The real-time event processing is mostly solids. Overall uptime is strong - it is not something that keeps me up at night, but it is not flawless either.
    Incentivized
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    Wix
    I never had an outage issue per say. I would say it was very reliable of a website building platform and as a marketing source there was never any issues connecting it to the server. I don’t recall there being any editing tools or hosting issues. Nothing went down when using it.
    Incentivized
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    Performance
    Bloomreach
    Performance in Bloomreach Content is quite good but you need to be ready. Your implementation should follow all the good practices (avoid crazy patterns) and the environment setup should be the right one. With all that, Bloomreach's performance is quite solid. Our usage makes use of complex queries and most of them are really quick. Only when you need something really complex and you aggregate queries that should be separated you would get slower results (but then again, that is not a good practice for any platform).
    Incentivized
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    Wix
    Not complex at all. It teaches you how to use their platform in a dynamic way. Each tutorial offers an explanation that can be reviewed later on. The connection speed of a web page has been smooth so far, with no major problems regarding this subject. Overall, Wix can manage 10+ pages with great connection speed.
    Incentivized
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    Support Rating
    Bloomreach
    The project team consistently delivers excellent collaboration and is always available whenever assistance is needed. Their responsiveness and commitment make working together smooth and efficient. Bloomreach support, which is included for free in the platform, can also be quite useful, especially for quick clarifications. However, the quality and speed of their responses can sometimes vary, depending on the issue.
    Incentivized
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    Wix
    As stated before I didn’t use the support as I did not have the feature and did not often enough need the help. I was able to figure it out mostly on my own by exploring the site. I’ve found exploring and playing on it told me how to do most things.
    Incentivized
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    In-Person Training
    Bloomreach
    The Training was awesome
    Incentivized
    Read full review
    Wix
    No answers on this topic
    Online Training
    Bloomreach
    very informative and patient
    Incentivized
    Read full review
    Wix
    No answers on this topic
    Implementation Rating
    Bloomreach
    All the deployments were done on time
    Incentivized
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    Wix
    Like I said I was a beginner so it was fun to navigate and teach myself how to implement the features when building and maintaining my site. It was a fairly easy place to host my domain, and creat something simple.
    Incentivized
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    Alternatives Considered
    Bloomreach
    Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
    Incentivized
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    Wix
    Wix is a great starting platform for anyone looking to create a website. It definitely holds its own against any other all in one website creation platform. The one thing I would say is if your main focus is solely on eCommerce you may be better off using something like Squarespace which is specifically designed for that market.
    Incentivized
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    Scalability
    Bloomreach
    there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
    Incentivized
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    Wix
    I give this rating to Wix because it's a great content creator. It has a great platform and also offers great customer service. If you encounter any technical issues, with Wix you will find a solution. For premium members or domain holders, this is the same as for Trial members or non-domain holders.
    Incentivized
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    Return on Investment
    Bloomreach
    • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
    • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
    • Knowing the customer allows improved communication and personalize our recommendations.
    • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
    • The most effective tool out there when ROI is in question.
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    Wix
    • Wix has helped the companies I've worked with to promote their products and events. Without Wix, it would be extremely difficult to create landing pages for email campaigns or advertisements so, Wix has enabled us to save a lot of marketing and design labor.
    • As a marketer for a non-profit (and previously for a startup), Wix has helped the companies I've served to build marketing campaigns despite having little to no marketing budget. Because many of its features are free or affordable, small businesses and non-profits receive a huge ROI since there isn't much investment required.
    Incentivized
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    ScreenShots

    Bloomreach Screenshots

    Screenshot of Funnels that simplify targeting.Screenshot of Retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of Web layers with A/B testing.Screenshot of The drag and drop campaign editor.Screenshot of The WYSIWYG Email editor & Fully customisable Email templates.Screenshot of The CRM with 360° customer behaviour history.