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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BrightEdge

    Score7.7 out of 10
    N/ABrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.

    $0

    per month

    SEO PowerSuite

    Score9 out of 10
    N/ASEO PowerSuite is a SEO software tookit that includes 4 applications - Rank Tracker, WebSite Auditor, SEO SpyGlass, and LinkAssistant. Each application helps website owners and SEOs focus on a specific aspect of search engine optimization. With Rank Tracker, the user can set up rank monitoring, analyze competitors, look for new keyword ideas and organize them in relevant keyword groups. WebSite Auditor helps to run sitewide audits for technical issues, as well as get actionable recommendation…

    $299

    per year

    WebCEO

    Score10 out of 10
    N/AWeb CEO is a SaaS-based, enterprise-level SEO platform comprised of 24 online tools for digital agencies. It has a language wiki that the vendor reports is actively used by 200,000 users to keep the interface multilingual (available in English, Arabic, Simplified Chinese, Traditional Chinise, Danish, Dutch, Finnish, French, German, Hebrew, Hungarian, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian, Greek, Brazilian and…

    $36

    per month

    Pricing
    BrightEdgeSEO PowerSuiteWebCEO
    Editions & Modules
    No answers on this topic
    Free
    $0
    forever license
    Professional
    $299
    per year license
    Enterprise
    $499
    per year license
    Solo
    $36
    per month per user
    Agency Unlimited
    99 + scanning fees
    per month
    StartUp
    $119
    per month
    Corporate
    $299
    per month
    Offerings
    Pricing Offerings
    BrightEdgeSEO PowerSuiteWebCEO
    Free Trial
    NoYesYes
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsSOLO: 1 project, 100 unique keywords, 5 SERP scan depth, weekly automated scanning, 1,000 pages audited; 1,000 backlinks analyzed. STARTUP: 5 projects; 750 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 5,000 pages audited (1,000 pages/project); 10,000 backlinks analyzed (2,000 backlinks/project); branded SEO reports; 5 SEO leads per day. AGENCY UNLIMITED: unlimited projects ($2 per project/mo); unlimited keywords with Unlimited search engines ($4/1,000 rank queries); 10 SERP scan depth; monthly/weekly/daily automated scanning (manual scanning on demand); unlimited pages audited; unlimited backlinks analyzed ($8/10,000 backlinks found); branded SEO reports; 5 SEO leads per day + unlimited leads for an extra cost; SEO audit button on your site; White-label SEO tools on a domain ($40/mo); SEO tools API, full functionality; White-label support & training; all scanning except for rankings and backlinks at no extra cost. CORPORATE: 30 projects; 2400 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 150,000 pages audited (5,000 pages/project); 180,000 backlinks analyzed (6,000 backlinks/project); branded SEO reports; 5 SEO leads per day; SEO audit button added to the site.
    More Pricing Information
    Community Pulse
    BrightEdgeSEO PowerSuiteWebCEO
    Considered Multiple Products
    BrightEdge
    Chose BrightEdge
    Much smoother platform and more useful default reporting.
    Incentivized
    SEO PowerSuite
    Chose SEO PowerSuite
    I prefer SEO PowerSuite.
    Ahrefs is good for backlinks
    WebCEO was good for risky domain reports
    Incentivized
    WebCEO
    Chose WebCEO
    Web CEO stacks up adequately against other basic ranking reporting tools. We ultimately chose Web CEO for its competitive ranking reporting and control over building keyword groups and labeling keyword sets. It also integrates the best into our reporting than other platforms' …
    Incentivized
    Chose WebCEO
    Web CEO is very good against the alternatives. It has a better interface, more alternatives to tracking sites, and lots of opportunities to apply but it fails when we talk about social signs and social insights. But overall it’s one of the best online software products in the …
    Incentivized
    Chose WebCEO
    While SEO PowerSuite utilizes just as much data, Web CEO does a better job at the KPIs that matter. MOZ can be fragmented in interface and reports a lot of data, some of which is less important to strategy overall. Web CEO is the most thorough in terms of the organic and paid …
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    24 Answers
    92%
    Would buy again
    12 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    21 Answers
    92%
    Delivers good value for the price
    12 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    24 Answers
    100%
    Happy with the feature set
    13 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    20 Answers
    100%
    Lived up to sales and marketing promises
    13 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    21 Answers
    100%
    Implementation went as expected
    13 Answers
    No answers on this topic
    Features
    BrightEdgeSEO PowerSuiteWebCEO
    SEO
    Comparison of SEO features of BrightEdge and SEO PowerSuite and WebCEO
    Feature
    BrightEdge
    7.3
    48 Ratings
    5% below category average
    SEO PowerSuite
    8.9
    15 Ratings
    15% above category average
    WebCEO
    8.5
    11 Ratings
    10% above category average
    Keyword analysis7.348 Ratings8.015 Ratings8.011 Ratings
    Backlink management7.041 Ratings9.014 Ratings7.011 Ratings
    SERP ranking tracking8.045 Ratings7.015 Ratings10.011 Ratings
    Page grader5.040 Ratings10.015 Ratings9.010 Ratings
    Competitive analysis7.148 Ratings10.015 Ratings10.011 Ratings
    Site audit / diagnostics8.545 Ratings10.015 Ratings9.010 Ratings
    Site recommendations6.548 Ratings8.013 Ratings9.010 Ratings
    Task management8.941 Ratings9.08 Ratings6.08 Ratings
    SEO Channels
    Comparison of SEO Channels features of BrightEdge and SEO PowerSuite and WebCEO
    Feature
    BrightEdge
    9.0
    46 Ratings
    17% above category average
    SEO PowerSuite
    9.2
    15 Ratings
    19% above category average
    WebCEO
    7.8
    11 Ratings
    3% above category average
    Local SEO9.037 Ratings9.014 Ratings9.010 Ratings
    Social SEO9.031 Ratings8.012 Ratings5.010 Ratings
    Mobile SEO9.042 Ratings10.014 Ratings8.011 Ratings
    Global SEO9.035 Ratings10.014 Ratings9.010 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of BrightEdge and SEO PowerSuite and WebCEO
    Feature
    BrightEdge
    8.6
    46 Ratings
    2% above category average
    SEO PowerSuite
    10.0
    15 Ratings
    17% above category average
    WebCEO
    8.7
    10 Ratings
    3% above category average
    Multi-domain support9.036 Ratings10.012 Ratings8.39 Ratings
    Integration with web analytics tools8.345 Ratings10.014 Ratings9.110 Ratings
    Best Alternatives
    BrightEdgeSEO PowerSuiteWebCEO
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    BrightEdgeSEO PowerSuiteWebCEO
    Likelihood to Recommend
    8.7
    (80 ratings)
    9.0
    (17 ratings)
    10.0
    (19 ratings)
    Likelihood to Renew
    10.0
    (35 ratings)
    9.0
    (2 ratings)
    9.7
    (8 ratings)
    Usability
    7.8
    (12 ratings)
    9.0
    (1 ratings)
    8.5
    (2 ratings)
    Support Rating
    9.0
    (14 ratings)
    10.0
    (1 ratings)
    9.1
    (3 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.3
    (2 ratings)
    -
    (0 ratings)
    7.9
    (2 ratings)
    User Testimonials
    BrightEdgeSEO PowerSuiteWebCEO
    Likelihood to Recommend
    BrightEdge
    BrightEdge is great for large companies and large SEO teams since it's pricey but worth it if you have a large team or organization using it. For small businesses, I would use a different tool like Semrush because of the price and the variety of tools it offers.
    Incentivized
    Read full review
    SEO PowerSuite
    After starting your online business, you have to use SEO PowerSuite to start up. You want to know where you have to go in terms of SEO journey, what keywords you need to use, who your competition is and which locations are the most important to you. Also, you need to know the power of your website, how well it performs now and how it can be improved. If you just want to start blogging for fun, about stuff that interests you and only you, you might find this program a bit over the top. It has way too many features to "just" see how many visitors you get on your website. A simple plugin will probably do the job.
    Read full review
    WebCEO
    If you are just wanting to have a web page without any idea of wanting to gain exposure for it via Google or social media channels then WebCEO is probably not for you. However, if you are like me and my Graceful Touch blog project where building a stronger and stronger backbone of digital success is important to you then WebCEO is without question your number one place to go.
    Read full review
    Pros
    BrightEdge
    • Instant - Keyword research tool is by far our team's favorite item on the platform
    • DataCube - We are able to uncover competitive gaps and hone in on specific sets of pages using filters containing our business product assortment attribute.
    • Professional services have been attentive when asking for changes
    Read full review
    SEO PowerSuite
    • Finds keyword opportunities with the best chance to rank
    • Finds your most ominous competitors
    • Finds the opportunities for content changes that make a difference in ranking
    • Checks your site for technical issues and suggest fixes for them
    • Finds backlinks for your site and opportunities to go for
    • Helps you with all four areas of SEO: On-page, Off-Page, Technical and Experiential
    • Helps your organize project data and tasks in easy to use columns and filters
    • Helps you setup automatic checks on all aspects of your SEO campaigns to stay up to date
    Incentivized
    Read full review
    WebCEO
    • The on-page optimization tools help a lot in researching competitor keywords, competitor traffic, and backlinks and Google search queries. We are able to compile this data to enhance online content and optimize our promotional channels.
    • Keeping track of a wide array of functions with tools that show us what has been done and with percentages of completion. This helps us to share tasks like projects with team members so they can easily see which parts o their work still need attention
    • Providing our clients, and our sales crew, with detailed as well as Summary data for explaining to clients what areas of their sites need attention and how their campaigns are succeeding (or lacking) in different geographical areas.
    Read full review
    Cons
    BrightEdge
    • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
    • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
    • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
    Incentivized
    Read full review
    SEO PowerSuite
    • The software is not strong with processing large amounts of data. So, it is really good for small and medium size businesses, but can be cumbersome for large projects.
    • Due to large number of settings it takes time to learn it.
    • Need to purchase proxies or captcha solution. I think those can be provides as part of the package already.
    Read full review
    WebCEO
    • Its hard to say any negatives on WEB CEO, probably that there are so many tools to use haha! However as previously mentioned the support team are only a click away to help explain anything.
    • The dashboard can be overwhelming with a lot of metrics displayed. This can be customised though to display what you want. The same goes for the menu items, a lot of useful tools! But just have to learn the layout and where everything is located.
    Read full review
    Likelihood to Renew
    BrightEdge
    I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
    Read full review
    SEO PowerSuite
    I gave SEO PowerSuite a two because our company did not renew our subscription. The pricing was too complicated and having multiple platforms made it more difficult to use. We dropped our subscription to SEO PowerSuite and implemented Moz. Moz gave us a full view of all of the metrics we were looking for on one web-based platform. Plus, the pricing model was simple so it was easier to get senior management to cosign on.
    Read full review
    WebCEO
    I didn't even hesitate to renew my subscription to Web CEO. It has become the #1 tool in my arsenal and I use it at work, on my personal projects, everywhere! I literally don't know what I would do if I didn't have access to this software anymore. This software has been crucial in the success of my clients and my websites.
    Read full review
    Usability
    BrightEdge
    Because it depends on the feature, it's either easier or not to use. Some of them, not being particularly friendly, I no longer use, and I focus on the ones where insights are easy to understand and data seems well-elaborated.
    Incentivized
    Read full review
    SEO PowerSuite
    Overall, the documentation makes SEO PowerSuite easy to use; however, if someone was just starting off, it will take a bit of a higher learning curve as there are a lot of tools to work with. Starting off can be overwhelming, but once you get the hang of it, it's fairly intuitive
    Incentivized
    Read full review
    WebCEO
    In general it is easy to use. Some of the functions take a little getting used to and first time through it is not obvious what needs to be set up first. It would be a great improvement to have a central setup screen where all of the data required by each module could be entered in one go.
    Read full review
    Support Rating
    BrightEdge
    This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
    Read full review
    SEO PowerSuite
    I have had several interactions with support at SEO PowerSuite. Each time I have been quite pleased with the response. I have interacted with billing and tools support and have found them to both be on top of things. they follow up well and they get the issue resolved in a timely manner. I have no complaints here.
    Incentivized
    Read full review
    WebCEO
    Most support networks focus on answering questions as WebCEO does. With my experience with WebCEO, I now call those the average support providers. Then there are the exceptional support providers who really go to the next level in making sure you are taken care of. While WebCEO certainly does this I've decided to remove them from qualifying at this level. Instead, I made a whole new category for their support called extraordinarily amazing. They respond in a timely fashion. Offer great value along the way. But then even have fun what with their unnecessary but great graphics that they include in their support. This is the upper edge of everything and leaves me with a huge smile on my face.
    Read full review
    Online Training
    BrightEdge
    No answers on this topic
    SEO PowerSuite
    SEO Powersuite has a lot of training videos online, combined with some live streaming tutorials. Also, they have a guide that comes with their software to outline the basics of your SEO workflow. This will get you on the right track right from the start. Their guides and tutorials are easy to follow and detail every possible option you have when doing work with SEO Powersuite. Even if you want to switch to different software, the courses are easy to implement in all other tools too! Very recommended if you want to get started in the SEO world, or want to expand your knowledge.
    Read full review
    WebCEO
    No answers on this topic
    Implementation Rating
    BrightEdge
    For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
    Read full review
    SEO PowerSuite
    No answers on this topic
    WebCEO
    You can start using Web CEO in under 5 minutes so the implementation is very minimal. Simply setup your projects for your sites, hook them up to Google Analytics and your good to go. You can start analyzing data and viewing keyword tracking results in no time at all.
    Read full review
    Alternatives Considered
    BrightEdge
    While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
    Read full review
    SEO PowerSuite
    It works in combination with all of them, the closest would be a combination of Ahrefs, Majestic, and Screaming Frog. However, where this tool steps up its game, is when you integrate it with Google Search Console and then tie them both into Google Data Studio. When you get this right, you can show your client how much money they would need to spend on PPC to get the same 'value' of traffic. This changes the way they look at optimization, now the cost of a term in PPC is also used as a reason to optimize the customer journey.
    Read full review
    WebCEO
    Of course, each of these tools has its pros and cons, but Web CEO provides by far the most insights about your website and your competitors and helps you to take informed action to improve your ranking and site traffic.
    Read full review
    Return on Investment
    BrightEdge
    • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
    • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
    Incentivized
    Read full review
    SEO PowerSuite
    • SEO PowerSuite is a one-time payment SEO software which shortens the time it takes for you to optimize websites in terms of SEO, content, visibility and conversions which can improve your ROI if used wisely.
    • Can be used on multiple platforms and scales nicely. An Enterprise license allows multiple people to run the software, and it's easy to set up. It's updated regularly which means zero maintenance.
    • BuzzBundle and LinkAssistant can increase your brands reach, potentially increasing the number of prospects and leads.
    Incentivized
    Read full review
    WebCEO
    • I would say that as a tool. Web CEO has a decent amount of kick to it. I just think that it is lacking that knockout punch that its competitors have
    • The social metrics and competitor metrics are great, they just don#t have that zing to them. I think some GUI tweaks would move Web CEO onto the next level. It is a pity, as Web CEO is one step from greatness.
    Incentivized
    Read full review
    ScreenShots

    SEO PowerSuite Screenshots

    Screenshot of Rank Tracker is the most customizable rank checker tool you'll come across. Whether you need to check positions globally or in local search, in Google SERPs or any of the tool's 400+ search engines — Rank Tracker's got you covered. Whether you need to scan the top 50 or 1,000 search results, track keyword rankings once a week or daily, monitor Universal and Map listings, and track competitor keyword ranks — you can do that even with the software's free trial. Monitor your site average position and visibility score. Observe how your ranking position changes, notice when your keyword enters the top position or gets a featured snippet on Google SERPs. The best part is, everything is unlimited in this keyword position checker — including websites, search engines, and keywords to track.Screenshot of WebSite Auditor does more than analyzing your content. It lets you optimize pages in-app with step-by-step SEO advice as you type. In a separate tab, you can create and edit your pages' title and meta description tags, and preview your Google snippet right below. Done optimizing? A single click will save the SEO-perfect HTML to your hard drive, ready for upload.Screenshot of All your favorite keyword research tools are integrated right into the Rank Tracker keyword rank tool: Google Ads Keyword Planner; Competition research; Domain Research; Related Searches; Autocomplete tools; Related Questions; Google Analytics and Search Console for terms you already rank for. Used together, these sources will give you thousands of keywords you wouldn't have found elsewhere on the web. As you find keyword ideas, the tool will automatically group them by topic, so you can analyze and target entire keyword groups instead of going through bulks of terms one by one.Screenshot of WebSite Auditor will run an SEO audit and quickly reveal every issue on your site that can affect search engine indexation, rankings, and user experience. The audit tool looks for tech SEO issues such as broken links and images, duplicate content, crawling errors, poor mobile usability, site speed, redirect chains, internal linking problems, heavy pages and scripts, W3C validation errors, thin content, and more.Screenshot of Check the exact backlinks your site has — or spy on your competitor's backlinks with SEO SpyGlass. In a matter of minutes, this smart tool will calculate the total number of backlinks the site has and show the exact URL of each and every backlink. Since today's search engines place a huge value on links, this is the number one factor for ranking well.Screenshot of Acquiring that new backlink is often a numbers game — you need link building tools that will provide tons of link suggestions that will serve as a foundation for your link building campaigns. And LinkAssistant is simply the best tool for sheer volume. With 7.1 billion pages crawled on a daily basis, the software will give you backlink opportunities in hundreds and even thousands.

    WebCEO Screenshots

    Screenshot of Project DashboardScreenshot of Keyword ResearchScreenshot of Rank TrackingScreenshot of My BacklinksScreenshot of Site AuditScreenshot of Competitor Metrics