Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Constant Contact
Score 7.9 out of 10
N/A
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.
$12
per month
Emplifi
Score 8.7 out of 10
Mid-Size Companies (51-1,000 employees)
Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…N/A
TikTok for Business
Score 8.3 out of 10
N/A
TikTok for Business is a global platform designed to give brands and marketers the solutions to be creative storytellers and meaningfully engage with the TikTok community. They offer solutions that can deliver across every marketing touchpoint, TikTok for Business offers brands an opportunity for storytelling through a portfolio of full-screen video formats that appear natively within the user experience.N/A
Pricing
Constant ContactEmplifiTikTok for Business
Editions & Modules
Lite
Starting at $12.00
per month
Standard
Starting at $35.00
per month
Premium
Starting at $80.00
per month
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Constant ContactEmplifiTikTok for Business
Free Trial
YesNoNo
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoYesNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
More Pricing Information
Community Pulse
Constant ContactEmplifiTikTok for Business
Features
Constant ContactEmplifiTikTok for Business
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Constant Contact
8.7
120 Ratings
8% above category average
Emplifi
-
Ratings
TikTok for Business
-
Ratings
WYSIWYG email editor9.1102 Ratings00 Ratings00 Ratings
Dynamic content9.0104 Ratings00 Ratings00 Ratings
Ability to test dynamic content8.582 Ratings00 Ratings00 Ratings
Landing pages8.878 Ratings00 Ratings00 Ratings
A/B testing7.973 Ratings00 Ratings00 Ratings
Mobile optimization8.686 Ratings00 Ratings00 Ratings
Email deliverability reporting9.5116 Ratings00 Ratings00 Ratings
List management8.9118 Ratings00 Ratings00 Ratings
Triggered drip sequences7.862 Ratings00 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Constant Contact
8.4
117 Ratings
9% above category average
Emplifi
-
Ratings
TikTok for Business
-
Ratings
Dashboards8.488 Ratings00 Ratings00 Ratings
Standard reports9.2115 Ratings00 Ratings00 Ratings
Custom reports7.558 Ratings00 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Constant Contact
8.3
69 Ratings
3% above category average
Emplifi
-
Ratings
TikTok for Business
-
Ratings
URL Validation8.231 Ratings00 Ratings00 Ratings
Link Tracking7.934 Ratings00 Ratings00 Ratings
Image Validation8.932 Ratings00 Ratings00 Ratings
Inbox Display8.635 Ratings00 Ratings00 Ratings
Email Accessibility Tools7.928 Ratings00 Ratings00 Ratings
Spelling and Grammar Check9.256 Ratings00 Ratings00 Ratings
Spam Testing6.026 Ratings00 Ratings00 Ratings
Email Previews9.768 Ratings00 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
6.4
7 Ratings
17% below category average
TikTok for Business
-
Ratings
Boolean keyword searches00 Ratings6.75 Ratings00 Ratings
Filtering out noise/spam00 Ratings6.46 Ratings00 Ratings
Sentiment analysis00 Ratings5.55 Ratings00 Ratings
Broad channel coverage00 Ratings7.07 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
7.3
8 Ratings
10% below category average
TikTok for Business
-
Ratings
Content planning and scheduling00 Ratings7.38 Ratings00 Ratings
Audience targeting00 Ratings7.07 Ratings00 Ratings
Content optimization00 Ratings7.38 Ratings00 Ratings
Workflow management00 Ratings7.67 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
7.3
7 Ratings
10% below category average
TikTok for Business
-
Ratings
Automated routing and prioritization00 Ratings7.37 Ratings00 Ratings
Customer interaction histories00 Ratings8.25 Ratings00 Ratings
Bulk actions00 Ratings6.46 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
7.6
6 Ratings
1% below category average
TikTok for Business
-
Ratings
Lead generation00 Ratings8.01 Ratings00 Ratings
Content marketing00 Ratings7.66 Ratings00 Ratings
Paid media management00 Ratings7.74 Ratings00 Ratings
Campaigns and promotions00 Ratings7.34 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
5.8
8 Ratings
36% below category average
TikTok for Business
-
Ratings
Twitter00 Ratings6.18 Ratings00 Ratings
Facebook00 Ratings7.98 Ratings00 Ratings
LinkedIn00 Ratings4.17 Ratings00 Ratings
Google+00 Ratings8.01 Ratings00 Ratings
Instagram00 Ratings7.38 Ratings00 Ratings
Pinterest00 Ratings3.25 Ratings00 Ratings
YouTube00 Ratings3.95 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
6.4
8 Ratings
19% below category average
TikTok for Business
-
Ratings
Campaign success analytics00 Ratings7.07 Ratings00 Ratings
Real-time tracking00 Ratings6.78 Ratings00 Ratings
Competitor analysis00 Ratings5.57 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Constant Contact
-
Ratings
Emplifi
6.7
8 Ratings
17% below category average
TikTok for Business
-
Ratings
Role-based user permissions & privileges00 Ratings7.38 Ratings00 Ratings
Mobile access00 Ratings6.15 Ratings00 Ratings
Best Alternatives
Constant ContactEmplifiTikTok for Business
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
ManyChat
ManyChat
Score 7.4 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Sprinklr Social
Sprinklr Social
Score 8.7 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Sprinklr Social
Sprinklr Social
Score 8.7 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Constant ContactEmplifiTikTok for Business
Likelihood to Recommend
9.2
(135 ratings)
9.2
(110 ratings)
10.0
(2 ratings)
Likelihood to Renew
9.9
(23 ratings)
9.1
(6 ratings)
-
(0 ratings)
Usability
10.0
(12 ratings)
8.3
(36 ratings)
10.0
(1 ratings)
Availability
9.0
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Performance
10.0
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(9 ratings)
8.5
(43 ratings)
-
(0 ratings)
Online Training
10.0
(1 ratings)
6.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(5 ratings)
9.1
(2 ratings)
-
(0 ratings)
Configurability
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Product Scalability
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
Constant ContactEmplifiTikTok for Business
Likelihood to Recommend
Constant Contact
Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
Read full review
Emplifi Inc
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
Read full review
TikTok (ByteDance)
Businesses that are actually strong enough on Meta ADS and are seeking to diversify channels. Great for big companies looking for great awareness results.
Read full review
Pros
Constant Contact
  • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
  • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
  • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
  • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
Read full review
Emplifi Inc
  • Helps us prioritize requests based on urgency and tone
  • Helps us divide work between several teams
  • Helps us keep an eye on how our posts are being recieved and are performing
  • Helps us stay in contact with customers, and helps us understand particular customers needs
  • Helps us separate the chaff from the wheat
Read full review
TikTok (ByteDance)
  • Cost caps - budget controls and management
  • Analytics and audience insights
  • Bidding strategies - designed to fit to strategies
  • Easy to integrate with other softwares
  • Easy to use and set up
Read full review
Cons
Constant Contact
  • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
  • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
Read full review
Emplifi Inc
  • Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
  • Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
  • The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
Read full review
TikTok (ByteDance)
  • There is constant change on the platform, from available content to what is trending
  • Direct conversion tracking does not have good results
  • ROI is harder to track with a less rigorous analytics platform
Read full review
Likelihood to Renew
Constant Contact
There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
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Emplifi Inc
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
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TikTok (ByteDance)
No answers on this topic
Usability
Constant Contact
There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
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Emplifi Inc
Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
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TikTok (ByteDance)
The introduction of smart campaigns, a sort of Meta’s Advantage plus, makes campaigns creation easier and a lot faster.
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Reliability and Availability
Constant Contact
No major problems in sending out the email campaigns and accessing the analytics
Read full review
Emplifi Inc
No answers on this topic
TikTok (ByteDance)
No answers on this topic
Performance
Constant Contact
The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
Read full review
Emplifi Inc
No answers on this topic
TikTok (ByteDance)
No answers on this topic
Support Rating
Constant Contact
I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
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Emplifi Inc
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
Read full review
TikTok (ByteDance)
No answers on this topic
Online Training
Constant Contact
No answers on this topic
Emplifi Inc
The online training was fine but, in the end, the best way to learn any product is by actually using it.
Read full review
TikTok (ByteDance)
No answers on this topic
Implementation Rating
Constant Contact
Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
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Emplifi Inc
The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
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TikTok (ByteDance)
No answers on this topic
Alternatives Considered
Constant Contact
Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
Read full review
Emplifi Inc
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
Read full review
TikTok (ByteDance)
Better audiences, less bad placements, high engagement
Read full review
Scalability
Constant Contact
Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
Read full review
Emplifi Inc
No answers on this topic
TikTok (ByteDance)
No answers on this topic
Return on Investment
Constant Contact
  • I have had nothing but positive impacts from using Constant Contact.
  • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
  • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
Read full review
Emplifi Inc
  • reporting - this has massively reduced the time spent on creating reports for social media activities
  • paid ads - has provided detailed analysis of how our ads are performing
  • community - reduced the time taken to respond to social messages, resulting in more leads
Read full review
TikTok (ByteDance)
  • ROI - has delivered sales leads to us
  • Sales - has provided us with close won sales
  • Easy tool to set up and get more traffic immediately.
Read full review
ScreenShots

Constant Contact Screenshots

Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

Emplifi Screenshots

Screenshot of Emplifi Fuel Command CenterScreenshot of Emplifi Fuel ObjectivesScreenshot of Emplifi Unified AnalyticsScreenshot of social listening with AI-Powered Spike Alerts.Screenshot of the integrated social care interface.