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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Folloze

    Score8.1 out of 10
    Enterprise companies (1,001+ employees)
    Folloze is an marketing orchestration platform that enables B2B marketing and sales teams to deliver personalized, data-driven buyer experiences across the entire customer journey. The platform supports use cases including ABM/ABX campaigns, digital sales rooms, website personalization, sales development, and event activation.N/A
    Pricing
    Constant ContactFolloze
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Folloze
    Contact Sales
    Offerings
    Pricing Offerings
    Constant ContactFolloze
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.—
    More Pricing Information
    Community Pulse
    Constant ContactFolloze
    Considered Both Products
    Constant Contact
    No answer on this topic
    Folloze
    No answer on this topic
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    98%
    Would buy again
    48 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    98%
    Delivers good value for the price
    40 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    94%
    Happy with the feature set
    46 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    100%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    100%
    Implementation went as expected
    41 Answers
    Features
    Constant ContactFolloze
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and Folloze
    Feature
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    Folloze
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.8104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.473 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences8.062 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and Folloze
    Feature
    Constant Contact
    8.6
    117 Ratings
    12% above category average
    Folloze
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and Folloze
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    Folloze
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Constant Contact and Folloze
    Feature
    Constant Contact
    -
    Ratings
    Folloze
    7.7
    11 Ratings
    6% above category average
    Automated routing and prioritization00 Ratings7.510 Ratings
    Customer interaction histories00 Ratings7.710 Ratings
    Syndicated content00 Ratings7.39 Ratings
    Personalization00 Ratings8.111 Ratings
    Engagement data tracking00 Ratings7.611 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Constant Contact and Folloze
    Feature
    Constant Contact
    -
    Ratings
    Folloze
    7.4
    9 Ratings
    3% above category average
    Ad campaign creation00 Ratings7.89 Ratings
    Display advertising00 Ratings7.49 Ratings
    Contextual advertising00 Ratings7.19 Ratings
    Social advertising00 Ratings7.39 Ratings
    Ad reporting and analytics00 Ratings7.59 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Constant Contact and Folloze
    Feature
    Constant Contact
    -
    Ratings
    Folloze
    7.4
    11 Ratings
    4% above category average
    Standard visitor segmentation00 Ratings7.011 Ratings
    Behavioral visitor segmentation00 Ratings7.610 Ratings
    ABM sales intelligence00 Ratings7.510 Ratings
    Intent Data
    Comparison of Intent Data features of Constant Contact and Folloze
    Feature
    Constant Contact
    -
    Ratings
    Folloze
    6.8
    11 Ratings
    2% below category average
    3rd party intent signals00 Ratings6.410 Ratings
    Downstream intent signals00 Ratings7.110 Ratings
    Account identification00 Ratings6.811 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Constant Contact and Folloze
    Feature
    Constant Contact
    -
    Ratings
    Folloze
    7.5
    9 Ratings
    0% above category average
    Automated workflow & orchestration00 Ratings7.59 Ratings
    Best Alternatives
    Constant ContactFolloze
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactFolloze
    Likelihood to Recommend
    9.8
    (135 ratings)
    7.6
    (49 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    9.1
    (2 ratings)
    Usability
    10.0
    (12 ratings)
    7.7
    (49 ratings)
    Availability
    9.0
    (2 ratings)
    8.2
    (1 ratings)
    Performance
    10.0
    (2 ratings)
    7.3
    (1 ratings)
    Support Rating
    10.0
    (9 ratings)
    6.4
    (41 ratings)
    Online Training
    10.0
    (1 ratings)
    4.5
    (1 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    9.1
    (2 ratings)
    Configurability
    10.0
    (1 ratings)
    5.5
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    4.5
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    10.0
    (1 ratings)
    5.5
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Constant ContactFolloze
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Folloze
    I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Folloze
    • Plug into Salesforce. We live in Salesforce, so it's a must!
    • Ease of use when designing boards. We love to all feel like graphic designers.
    • Dashboards showing activity levels of all types.
    • Storing assets within folloze. Makes it super easy to build a board fast.
    • Cloning boards. Time saver!!
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Folloze
    • Integrating the contact form with our CRM has been a lengthy and on-going process
    • We use iframe for some of our content pieces and I think it could look better than it does now
    • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Folloze
    Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
    Incentivized
    Read full review
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Folloze
    Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
    Incentivized
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    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Folloze
    sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
    Incentivized
    Read full review
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Folloze
    pages load slow sometimes
    Incentivized
    Read full review
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Folloze
    Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
    Incentivized
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    Online Training
    Constant Contact
    No answers on this topic
    Folloze
    5 as we did it with our own people in house and not with Folloze
    Incentivized
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    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Folloze
    I was not involved with the implementation of Folloze. This project was executed before I was hired
    Incentivized
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    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Folloze
    Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Constant Contact
    No answers on this topic
    Folloze
    cannot disclose
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Folloze
    there are still a lot of things that need to be made available within the product
    Incentivized
    Read full review
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Folloze
    • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
    • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    Folloze Screenshots

    Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of The interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.