Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.
$12
per month
Folloze
Score 8.3 out of 10
Enterprise companies (1,001+ employees)
Folloze is an marketing orchestration platform that enables B2B marketing and sales teams to deliver personalized, data-driven buyer experiences across the entire customer journey. The platform supports use cases including ABM/ABX campaigns, digital sales rooms, website personalization, sales development, and event activation.
N/A
Pricing
Constant Contact
Folloze
Editions & Modules
Lite
Starting at $12.00
per month
Standard
Starting at $35.00
per month
Premium
Starting at $80.00
per month
Folloze
Contact Sales
Offerings
Pricing Offerings
Constant Contact
Folloze
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Required
Additional Details
The SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
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More Pricing Information
Community Pulse
Constant Contact
Folloze
Features
Constant Contact
Folloze
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Constant Contact
8.7
120 Ratings
8% above category average
Folloze
-
Ratings
WYSIWYG email editor
9.2102 Ratings
00 Ratings
Dynamic content
9.2104 Ratings
00 Ratings
Ability to test dynamic content
8.582 Ratings
00 Ratings
Landing pages
8.978 Ratings
00 Ratings
A/B testing
8.073 Ratings
00 Ratings
Mobile optimization
8.686 Ratings
00 Ratings
Email deliverability reporting
9.6116 Ratings
00 Ratings
List management
9.0118 Ratings
00 Ratings
Triggered drip sequences
7.862 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Constant Contact
8.4
117 Ratings
9% above category average
Folloze
-
Ratings
Dashboards
8.488 Ratings
00 Ratings
Standard reports
9.3115 Ratings
00 Ratings
Custom reports
7.558 Ratings
00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Constant Contact
8.3
69 Ratings
3% above category average
Folloze
-
Ratings
URL Validation
8.231 Ratings
00 Ratings
Link Tracking
7.934 Ratings
00 Ratings
Image Validation
8.932 Ratings
00 Ratings
Inbox Display
8.635 Ratings
00 Ratings
Email Accessibility Tools
7.928 Ratings
00 Ratings
Spelling and Grammar Check
9.356 Ratings
00 Ratings
Spam Testing
6.026 Ratings
00 Ratings
Email Previews
9.768 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Constant Contact
-
Ratings
Folloze
7.7
11 Ratings
1% above category average
Automated routing and prioritization
00 Ratings
7.510 Ratings
Customer interaction histories
00 Ratings
7.610 Ratings
Syndicated content
00 Ratings
7.49 Ratings
Personalization
00 Ratings
8.111 Ratings
Engagement data tracking
00 Ratings
7.711 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Constant Contact
-
Ratings
Folloze
7.4
9 Ratings
5% below category average
Ad campaign creation
00 Ratings
7.69 Ratings
Display advertising
00 Ratings
7.59 Ratings
Contextual advertising
00 Ratings
7.29 Ratings
Social advertising
00 Ratings
7.29 Ratings
Ad reporting and analytics
00 Ratings
7.59 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Constant Contact
-
Ratings
Folloze
7.4
11 Ratings
3% below category average
Standard visitor segmentation
00 Ratings
7.211 Ratings
Behavioral visitor segmentation
00 Ratings
7.510 Ratings
ABM sales intelligence
00 Ratings
7.510 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Constant Contact
-
Ratings
Folloze
6.9
11 Ratings
9% below category average
3rd party intent signals
00 Ratings
6.410 Ratings
Downstream intent signals
00 Ratings
7.210 Ratings
Account identification
00 Ratings
7.211 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
Integrating the contact form with our CRM has been a lengthy and on-going process
We use iframe for some of our content pieces and I think it could look better than it does now
We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
I have had nothing but positive impacts from using Constant Contact.
The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.