TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    ON24

    Score7.5 out of 10
    N/AON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.N/A
    Pricing
    Constant ContactON24
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Constant ContactON24
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.—
    More Pricing Information
    Community Pulse
    Constant ContactON24
    Considered Both Products
    Constant Contact
    Chose Constant Contact
    Constant contact is the winner. It has all the features & functionality we want, and it is very user friendly.
    Incentivized
    Cvent
    Chose ON24
    • User-friendly
    • Flawless integration
    • No additional software installation
    Incentivized
    Chose ON24
    They don't. WebEx was not a good platform for what we needed. There were too many inconsistencies and outages that could not be rectified.
    Incentivized
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    94%
    Would buy again
    137 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    94%
    Delivers good value for the price
    102 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    95%
    Happy with the feature set
    143 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    95%
    Lived up to sales and marketing promises
    88 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    94%
    Implementation went as expected
    94 Answers
    Features
    Constant ContactON24
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and ON24
    Feature
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    ON24
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.7104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.473 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences8.062 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and ON24
    Feature
    Constant Contact
    8.5
    117 Ratings
    11% above category average
    ON24
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and ON24
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    ON24
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Constant Contact and ON24
    Feature
    Constant Contact
    -
    Ratings
    ON24
    9.7
    1 Ratings
    12% above category average
    Responsive Design for Web Access00 Ratings10.01 Ratings
    Mobile Application00 Ratings9.01 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings10.01 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Constant Contact and ON24
    Feature
    Constant Contact
    -
    Ratings
    ON24
    8.3
    413 Ratings
    1% below category average
    Calendar integration00 Ratings8.1356 Ratings
    Meeting initiation00 Ratings10.04 Ratings
    Integrates with social media00 Ratings10.03 Ratings
    Record meetings / events00 Ratings7.1395 Ratings
    Slideshows00 Ratings7.2392 Ratings
    Event registration00 Ratings7.4389 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Constant Contact and ON24
    Feature
    Constant Contact
    -
    Ratings
    ON24
    8.3
    416 Ratings
    1% below category average
    Live chat00 Ratings10.04 Ratings
    Audience polling00 Ratings6.8377 Ratings
    Q&A00 Ratings8.1413 Ratings
    Online Events Security
    Comparison of Online Events Security features of Constant Contact and ON24
    Feature
    Constant Contact
    -
    Ratings
    ON24
    9.0
    384 Ratings
    5% above category average
    User authentication00 Ratings10.03 Ratings
    Participant roles & permissions00 Ratings8.9374 Ratings
    Confidential attendee list00 Ratings8.0357 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of Constant Contact and ON24
    Feature
    Constant Contact
    -
    Ratings
    ON24
    8.0
    390 Ratings
    6% below category average
    Branding options00 Ratings8.5382 Ratings
    Integration to Marketing Automation00 Ratings7.9335 Ratings
    Attendee list export00 Ratings7.638 Ratings
    Virtual Event
    Comparison of Virtual Event features of Constant Contact and ON24
    Feature
    Constant Contact
    -
    Ratings
    ON24
    8.8
    42 Ratings
    9% above category average
    Registration, RSVP, and ticketing00 Ratings10.01 Ratings
    Email marketing00 Ratings6.538 Ratings
    Livestreaming00 Ratings10.01 Ratings
    Audience engagement00 Ratings8.042 Ratings
    Event recording00 Ratings10.01 Ratings
    Virtual booths00 Ratings10.01 Ratings
    Networking00 Ratings9.01 Ratings
    Event analytics00 Ratings7.242 Ratings
    Best Alternatives
    Constant ContactON24
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Whova
    Score9.6 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Splash
    Score7.7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Webex Events (formerly Socio)
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactON24
    Likelihood to Recommend
    9.8
    (135 ratings)
    6.8
    (461 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    9.9
    (44 ratings)
    Usability
    10.0
    (12 ratings)
    9.0
    (28 ratings)
    Availability
    9.0
    (2 ratings)
    9.0
    (210 ratings)
    Performance
    10.0
    (2 ratings)
    7.7
    (8 ratings)
    Support Rating
    10.0
    (9 ratings)
    9.9
    (33 ratings)
    In-Person Training
    -
    (0 ratings)
    9.0
    (4 ratings)
    Online Training
    10.0
    (1 ratings)
    3.7
    (5 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    7.5
    (12 ratings)
    Configurability
    10.0
    (1 ratings)
    8.0
    (6 ratings)
    Ease of integration
    -
    (0 ratings)
    7.7
    (5 ratings)
    Product Scalability
    10.0
    (1 ratings)
    6.4
    (231 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.0
    (6 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.7
    (7 ratings)
    User Testimonials
    Constant ContactON24
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Cvent
    I find that ON24 caters for all types of organisations, having it allows for more choice/options. The experience around virtual events if fantastic and the ON24 team is constantly improving the platform. If you want to run a virtual events programme where you want to generate leads and track engagement, then ON24 is the platform for you
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Cvent
    • Registration pages are easy to build and look clean
    • Console (audience view) offers many tools to use for presentations and to engage the audience
    • Reporting and analytics are robust and provide detailed reports that help us process attendees in our marketing database
    • Support team and responsive and helpful
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Cvent
    • There was a recent update within the past year where the UX designer or developer thought it would be best to wide all titles from the audience view until they placed their mouse on top of the window. That was the worst mistake, as we have a moderator script where we tell the audience what each of the tool bars are and they can’t grasp what the tool is without putting their mouse there. From an accessibility standpoint point, it’s back to 1999 when there was no laws about accessibility.
    • Number one above is a major pain point.
    • ON24 needs to do a better job of introducing features and soliciting feedback from their customers vs making a high impactful change like #1 described above.
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Cvent
    ON24 is everything we expected and everything we needed. It's simple to use, extremely customizable, and scales very easily. The integration to our CRM makes ON24 major lead generator for our sales team from our established webinars series. We can automate lead delivery to our sales team as well. If anything, we will look to expand our partnership in the future.
    Incentivized
    Read full review
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Cvent
    97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events
    Incentivized
    Read full review
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Cvent
    ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.
    Incentivized
    Read full review
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Cvent
    Sometimes (it may be my computer) i cant login to ON24. I create a new PW and then i still cant get in. I clear cache/try new browser etc. and nothing works. I come back in a few hours and its like the problem never existed, its the strangest thing. Outside of that everything works pretty seamless. We've ran into a few bumps with Marketo talking to ON24 and passing reg through but have that figured out now. Not being able to be on a VPN when connecting to webcam on the presenter side does cause issues for our government speakers.
    Incentivized
    Read full review
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Cvent
    ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.
    Incentivized
    Read full review
    In-Person Training
    Constant Contact
    No answers on this topic
    Cvent
    Great communication and clarity
    Read full review
    Online Training
    Constant Contact
    No answers on this topic
    Cvent
    On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information
    Incentivized
    Read full review
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Cvent
    We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars
    Read full review
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Cvent
    From what I've seen, ON24 is built specifically to meet the needs of event marketing (or marketing generally), versus the other platforms which are more about simply providing a mechanism to hold virtual meetings. The integration with sales and marketing systems is really valuable. I don't know about pricing differences, but if the competitors were comparable, I would still select ON24.
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Cvent
    The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.
    Read full review
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Cvent
    • We get a lot of MQLs from our webinars. The integration with SFDC is a game changer over platforms that don't offer that integration.
    • The addition of emojis and chat to our event consoles has greatly increased our engagement.
    • We love marketing the fact that on-demand viewers can still submit questions and we'll answer them by email. Who else can say that?
    • We would like to be able to make changes to all console elements after events have taken place. Sometimes stuff just needs to be updated.
    • As we improve our audience segmentation, we are looking forward to the segment customization options that are now available on the console.
    • The webinars ON24 sponsors provide us with some great ideas for improving our overall strategic marketing.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    ON24 Screenshots

    Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.