CoSchedule vs HubSpot Marketing Hub

Likelihood to Recommend

CoSchedule is well suited for:

Marketing teams who are trying to move away from spreadsheets.
Small teams that are quickly expanding in size.
Organizations who can't afford expensive project management tools.

Marketing Operations Manager

SimpleviewInternet, 201-500 employees

HubSpot [Marketing Hub] is well suited for companies looking to move leads through the sales pipeline. The comprehensive information provided by HubSpot [Marketing Hub] campaigns, including a form, email, and social media, allow marketers to better nurture leads. It may be less suitable for those without robust marketing programs and initiatives.

Read full review

Tory Robinson

Digital Marketing Manager

Orasi SoftwareComputer Software, 201-500 employees

View all 630 answers on this topic

Feature Rating Comparison

CoSchedule

HubSpot Marketing Hub

Task Management

Resource Management

Gantt Charts

Scheduling

Workflow Automation

Team Collaboration

Support for Agile Methodology

Support for Waterfall Methodology

Document Management

Email integration

Mobile Access

Timesheet Tracking

Change request and Case Management

Budget and Expense Management

CoSchedule

HubSpot Marketing Hub

Quotes/estimates

Invoicing

Project & financial reporting

Integration with accounting software

CoSchedule

HubSpot Marketing Hub

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

CoSchedule

HubSpot Marketing Hub

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

CoSchedule

HubSpot Marketing Hub

Calendaring

Event/webinar marketing

CoSchedule

HubSpot Marketing Hub

Social sharing and campaigns

Social profile integration

CoSchedule

HubSpot Marketing Hub

Dashboards

Standard reports

Custom reports

CoSchedule

HubSpot Marketing Hub

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Integration with SugarCRM

Pros

The monthly calendar view gives me a broad overview of all the content we have in production.
The notes section within each blog topic helps me keep an organized list of items or links relevant to that topic.
The headline analyzer gives me another option to test my headline before publishing, to see how it scores.

Read full review

Brandon Weaver

Head of Content

InstapageInternet, 51-200 employees

View all 9 answers on this topic

Bring sales, marketing, support all together into one platform because they now offer each as it's own hub. You can purchase the ones you need, but they are all available. This is a strength because it follows HubSpot's company goal to help customers succeed and that can only be done when all areas of business succeed.
Listening to customers. HubSpot follows its customers' feedback and continues to improve the platform.
HubSpot is focused on customer success. You have a team ready to help you with products, support, and success so whether you're big or small or new or seasoned. HubSpot is there to help you succeed and they've done an awesome job of keeping that at their core.

Read full review

Heather Robinette, MBA

Marketing Manger

ConexlinkComputer Software, 11-50 employees

View all 630 answers on this topic

Cons

Would like to replicate some of the functionality of Buffer (sharing other content easily from multiple sources) to consolidate our marketing calendar in one place.

Read full review

Jeremy Miller

Brand Builder & Keynote Speaker

Sticky BrandingMarketing and Advertising, 1-10 employees

View all 9 answers on this topic

CRM function was too limited for us to use.
Would love to see greater flexibility with reporting dashboards.
Would love to be able to use spend/budget data from LinkedIn Ads connection.
Doesn't offer integration with CRM and suggested third-party partner was painful to work with.
Can't A/B test automated emails-- have to use workaround.

Read full review

Sean Dunshee

Marketing Manager

BrainStorm, Inc.Computer Software, 1001-5000 employees

View all 630 answers on this topic

Likelihood to Renew

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 10.0

Based on 371 answers

Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.

Read full review

Arun C Devan

Managing Director

Blue Ocean Systems Pte LtdInformation Technology and Services, 11-50 employees

View all 371 answers on this topic

Usability

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 7.0

Based on 98 answers

Hubspot shows you what do and makes it easy to find the help articles you need. Over all it shows the system status well. The only issue is when there are syncing issues so you'll have to save often and make sure to refresh so you know your changes synced with the server.

Read full review

Karen Rust

UXM Product Manager

Incite EnergyOil & Energy, 11-50 employees

View all 98 answers on this topic

Reliability and Availability

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 9.1

Based on 50 answers

We made a decision as an agency to only work with Hubspot. The software is easy to work with, and the support is very good

Read full review

Jan Beery

President

KBK CommunicationsMarketing and Advertising, 1-10 employees

View all 50 answers on this topic

Performance

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 8.9

Based on 34 answers

With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration

Read full review

Carah Counts

Digital Marketing Strategist

CareATC, Inc.Medical Practice, 201-500 employees

View all 34 answers on this topic

Support Rating

CoSchedule 9.0

Based on 2 answers

I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.

Read full review

Ben Caplan

Risk Manager, and Insurance Agent

Hummel and Plum Insurance Agency Inc.Insurance, 11-50 employees

View all 2 answers on this topic

HubSpot Marketing Hub 9.1

Based on 162 answers

I had a pretty serious programming issue in my onboarding period. I called and got to someone within 10 minutes. Their hold music was not elevator music, it was Andy Grammer's latest hits which made it seem like less time. They took note of the issue, tried what they knew, and then said they would work on the issue and be in touch soon. The issue was resolved within a day! And they were so pleasant to work with

Read full review

Hillary Johns

Marketing Manager

Alpine Valley PURE ServiceFood & Beverages, 11-50 employees

View all 162 answers on this topic

In-Person Training

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 9.1

Based on 8 answers

I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.

Read full review

Carah Counts

Digital Marketing Strategist

CareATC, Inc.Medical Practice, 201-500 employees

View all 8 answers on this topic

Online Training

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 9.1

Based on 26 answers

I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.

Read full review

Tom Smith

DZone/AnswerHubInformation Technology and Services, 11-50 employees

View all 26 answers on this topic

Implementation Rating

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 7.3

Based on 98 answers

My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run

Read full review

Andrew Driscoll

Marketing Analyst

PSMJ Resources, Inc.Design, 51-200 employees

View all 98 answers on this topic

Alternatives Considered

CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.

Read full review

Verified User

Analyst in Quality Assurance

Computer Software Company, 501-1000 employees

View all 9 answers on this topic

Salesforce and NetSuite are both great software however I believe HubSpot stacks up against them quite well. HubSpot has all of the same features when it comes to Sales Reporting, Dashboards, Follow up tasks, Note Taking, etc as the others. I would say Salesforce is more integrated, it has a lot of other features that can be used outside of sales. HubSpot can be used outside of sales as well such as marketing and customer service but not like Salesforce. NetSuite is great as well but HubSpot has been easier to navigate, train on, and use.

Read full review

Meredith Mackay

Consultant

Medical Advantage GroupHospital & Health Care, 51-200 employees

View all 630 answers on this topic

Scalability

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 7.3

Based on 7 answers

While HubSpot initially, seven years ago, seemed built for SMBs it appears they have scaled their solution for larger enterprises. I do not have experience sending out 10 million-plus emails per month so I don't know how HubSpot would handle that. However, I do know that some other marketing automation platforms have had trouble with such scale. As such, I suggest HubSpot have one of it's enterprise customers share data on the length of time it takes to send out 1 million emails. Are we talking minutes, hours or days? Then decide what's right for you based on your business needs.

Read full review

Tom Smith

DZone/AnswerHubInformation Technology and Services, 11-50 employees

View all 7 answers on this topic

Return on Investment

Probably too early to tell for certain but it is definitely value priced right now. Fully developed content management platforms are running in $15-$20k per year range and more. You can get into a CoSchedule solution for $
Team has found it easy to sign on and review tasks so this is a big time saver. More could be done to enable Guests easier access to content they need to review
It's way faster that other scheduling apps we have tried. The fact that it runs on a cloud based app or inside your Wordpress app is a real plus. Auto save feature also means you don't have to remember to save your content.

Read full review

Al Schoneman

Content Marketing Manager

Electrical Equipment Co. (EECO)Wholesale, 201-500 employees

View all 9 answers on this topic

Since implementing HubSpot, we have had a 60% increase in net new opportunity generation.
We have logged three record-breaking sales quarters.
Our sales team is now using HubSpot Sales Pro to streamline prospecting, close more deals faster, and get more qualified leads into our FlyWheel.

Read full review

Romy Ribitzky

Digital Marketing Director

Velocity Technology SolutionsInformation Technology and Services, 501-1000 employees

View all 630 answers on this topic

Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

CoSchedule Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Required

HubSpot Marketing Hub Editions & Modules

Edition

Pro	$800¹
Enterprise	$3,200²
Starter	$50³
Free	$0⁴

per month (includes 1,000 contacts)
per month (includes 10,000 contacts)
per month (includes 1,000 contacts)
per month

Additional Pricing Details

—

Rating Summary

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub

CoSchedule

HubSpot Marketing Hub