What users are saying about
197 Ratings
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Score 7 out of 100
402 Ratings
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Score 7.5 out of 100

Likelihood to Recommend

Coveo Qubit

Qubit is well suited for companies who need to provide a strong business case before implementing any new functionality / changes to their website.It is also great for making in-day changes and showing different content to different types of customersI wouldn't recommend it if you wanted to do only testing or only personalisation - it works best and is most cost effective when doing both together
Anonymous | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely is a great A/B testing tool for any size business. The Optimizely platform democratizes A/B testing through a simple interface, excellent training tools, easy implementation and low dependence on IT resources. Utilizing Optimizely I've been able to run robust experimentation programs with a variety of resources (acting as a 1-person team with limited access to IT resources as well as managing a team with high access to resources). Additionally, Optimizely is well-priced and positioned to be affordable for a variety of business sizes.
Emily Emmer | TrustRadius Reviewer

Feature Rating Comparison

Testing and Experimentation

Coveo Qubit
Optimizely Web Experimentation
6.9
a/b experiment testing
Coveo Qubit
Optimizely Web Experimentation
8.1
Split URL testing
Coveo Qubit
Optimizely Web Experimentation
8.1
Multivariate testing
Coveo Qubit
Optimizely Web Experimentation
6.3
Multi-page/funnel testing
Coveo Qubit
Optimizely Web Experimentation
5.8
Cross-browser testing
Coveo Qubit
Optimizely Web Experimentation
6.9
Mobile app testing
Coveo Qubit
Optimizely Web Experimentation
6.9
Test significance
Coveo Qubit
Optimizely Web Experimentation
7.0
Visual / WYSIWYG editor
Coveo Qubit
Optimizely Web Experimentation
7.0
Advanced code editor
Coveo Qubit
Optimizely Web Experimentation
6.9
Page surveys
Coveo Qubit
Optimizely Web Experimentation
7.2
Visitor recordings
Coveo Qubit
Optimizely Web Experimentation
7.1
Preview mode
Coveo Qubit
Optimizely Web Experimentation
6.7
Test duration calculator
Coveo Qubit
Optimizely Web Experimentation
6.8
Experiment scheduler
Coveo Qubit
Optimizely Web Experimentation
7.7
Experiment workflow and approval
Coveo Qubit
Optimizely Web Experimentation
6.8
Dynamic experiment activation
Coveo Qubit
Optimizely Web Experimentation
6.6
Client-side tests
Coveo Qubit
Optimizely Web Experimentation
6.8
Server-side tests
Coveo Qubit
Optimizely Web Experimentation
6.5
Mutually exclusive tests
Coveo Qubit
Optimizely Web Experimentation
5.7

Audience Segmentation & Targeting

Coveo Qubit
Optimizely Web Experimentation
6.9
Standard visitor segmentation
Coveo Qubit
Optimizely Web Experimentation
7.9
Behavioral visitor segmentation
Coveo Qubit
Optimizely Web Experimentation
6.6
Traffic allocation control
Coveo Qubit
Optimizely Web Experimentation
7.6
Website personalization
Coveo Qubit
Optimizely Web Experimentation
5.7

Results and Analysis

Coveo Qubit
Optimizely Web Experimentation
6.9
Heatmap tool
Coveo Qubit
Optimizely Web Experimentation
7.6
Click analytics
Coveo Qubit
Optimizely Web Experimentation
6.6
Scroll maps
Coveo Qubit
Optimizely Web Experimentation
7.7
Form fill analysis
Coveo Qubit
Optimizely Web Experimentation
6.6
Conversion tracking
Coveo Qubit
Optimizely Web Experimentation
7.3
Goal tracking
Coveo Qubit
Optimizely Web Experimentation
7.3
Test reporting
Coveo Qubit
Optimizely Web Experimentation
7.2
Results segmentation
Coveo Qubit
Optimizely Web Experimentation
6.0
CSV export
Coveo Qubit
Optimizely Web Experimentation
6.3
Experiments results dashboard
Coveo Qubit
Optimizely Web Experimentation
6.5

Pros

Coveo Qubit

  • Qubit platform uses solid testing algorithms and delivers reliable reporting and analytics of testing campaigns. The dashboard section is easy to use and provides a good high level overview of the core campaign metric performances.
  • On-boarding and implementation of Qubit technology was painless and well handed throughout the entire process even with more complicated platforms.
  • Turn-around time for development and testing of campaigns is extremely fast. This enables the business to have a much higher throughput of tests and allows for quick validation of ideas rather than having to wait for months before a test is ready to go live on production site.
Anonymous | TrustRadius Reviewer

Optimizely Web Experimentation

  • Optimizely makes it extremely easy to setup almost any type of split or multi-variate testing experiment. It has a variety of test triggers types & many ways to segment incoming visitors.
  • I believe Optimizely's results dashboard is one of the best among split testing software. It allowed my team to get insights into the running of tests, like time to significance and a view of metric changes over time.
  • Optimizely is very easy to use for non-engineers. It has a powerful visual interface that allows marketers and advertisers to setup complex variations without 1 line of code.
  • In terms of documentation and implementation, I believe Optimizely is ahead of its competitors in terms of its focus on reliability and speed.
Alec Dibble | TrustRadius Reviewer

Cons

Coveo Qubit

  • While they do work very closely with us, especially our success manager, more involvement on a technical level or a dedicated engineer, would be a great advantage. We develop a lot of experiences in house and, like all companies that dev in house, we have our own way of working. A dedicated engineer that got to know us better as well and understood how we work could only help. Sometimes, a few errors can get through QA due to this.
Anonymous | TrustRadius Reviewer

Optimizely Web Experimentation

  • Actual creation of an A/B test is confusing and difficult (like the differences between Pages vs URLs etc.).
  • Setting up a URL Redirect Experiment is so convoluted it seems like it's not even a feature Optimizely wants you to use. Instead, it's like I'm tricking Optimizely into alternating between 2 URLs. That really needs to be cleaned up as it would be very helpful.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Coveo Qubit

Coveo Qubit 8.1
Based on 29 answers
Qubit is currently providing resources and support we do not have internally. Our relationship managers are exceptional and I feel well informed and well supported by their team. The tool is nice, but our contacts from the company are the real reason to maintain our relationship. They work hard for clarity and continue to help us push for additional opportunities.
Zach Shelley | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 9.0
Based on 42 answers
Because it's an incredible and essential tool for my line of work as a conversion optimization specialist. Really couldn't do my job nearly as effectively without it. It's paid for itself many times over and I feel like I'm only beginning to unlock the tools potential.
Jeremy Bradford | TrustRadius Reviewer

Usability

Coveo Qubit

Coveo Qubit 7.1
Based on 17 answers
Very simple user interface, built on top of advanced functionality, makes the platform easy to use. The team at Qubit are also very open to feedback and introduce new and useful features fairly often. On the reporting side, the inbuilt dashboard reports are good for a top-level view of test results, and Qubit have made a lot of their output data available should you wish to run your own analysis
Gideon Caspi | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 8.0
Based on 57 answers
Without a doubt, after 8 years using various different testing tools, Optimizely is by far the easiest to use. Feedback from developers and more technical teams has always been positive, mostly due to the code editor allowing for easy implementation along with the creation of advanced audience segments using advanced javascript. For business users and non-technical people, the wysiwig editor allows for smaller changes to be made quickly whilst somewhat educating the user on the types of code changes that are being made.
Ashley Smith | TrustRadius Reviewer

Reliability and Availability

Coveo Qubit

Coveo Qubit 9.0
Based on 6 answers
I would say that the Qubit account managers are always available for any request. We have a lot of different promotions that could always do with last minute optimizing or changes and Qubit can be relied on to get this changes up and running in an impressive amount of time, so that we don't need to patch live or wait for the next IT sprint. Invaluable to our business.
Miriam Isaac | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 9.0
Based on 10 answers
Web interface is nearly always available. Javascript snippet (which actually runs the test) is distributed on a CDN for near-constant availability.
Albert Wavering | TrustRadius Reviewer

Performance

Coveo Qubit

Coveo Qubit 7.3
Based on 42 answers
Technology is good for A/B testing and personalisation - allowing any team with a dedicated developer to create test relatively easily and to report/analyse them in a fair amount of details. Some advanced features, especially on the set up of test cells, are dearly missing.Unfortunately, new features are often not free of bugs...Also, support is sub-par, which means new features are realised without proper documentation, example or training (but of our Qubit counterparts and internally).
Anonymous | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 6.0
Based on 10 answers
We have had some issues with screen flicker when loading experiment content. We had to dial back some of the creative changes to load smaller files.
Shawn Daley | TrustRadius Reviewer

Support Rating

Coveo Qubit

Coveo Qubit 6.8
Based on 38 answers
Qubit are supportive and flexible in providing support. They are happy working out of usual hours, even on weekends and if I have any doubts about the set up of an experience they’re quick to respond and willing to check my work. On particularly big revenue days they monitor our account and they’re quick to identify and problem solve any issues.
Anonymous | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 9.1
Based on 28 answers
They always are quick to respond, and are so friendly and helpful. They always answer the phone right away. And [they are] always willing to not only help you with your problem, but if you need ideas they have suggestions as well.
Sean Cleveland | TrustRadius Reviewer

In-Person Training

Coveo Qubit

Coveo Qubit 8.0
Based on 6 answers
The training was great, but would be great to have a script or PDF with some explanations of the qubit JS layer. Without the script you can just try to learn on your own, so the training is not as powerfull as it could be. On the other hand - would be great to have training related to reading statistics or personalisation.
Art Bukowski | TrustRadius Reviewer

Optimizely Web Experimentation

No score
No answers yet
No answers on this topic

Online Training

Coveo Qubit

No score
No answers yet
No answers on this topic

Optimizely Web Experimentation

Optimizely Web Experimentation 3.0
Based on 1 answer
The tool itself is not very difficult to use so training was not very useful in my opinion. It did not also account for success events more complex than a click (which my company being ecommerce is looking to examine more than a mere click).
Anonymous | TrustRadius Reviewer

Implementation Rating

Coveo Qubit

Coveo Qubit 7.4
Based on 16 answers
Implementation couldn't be easier. All we needed to do was insert the tag. (easy) and set up the data layer. (dev required)This was pretty smooth in comparison to some of the other tools we use on our site, and was done in less than a day.Note : Data needs to be collected for a set period of time before you can accurately rely on the data that you are receiving. This is normal though with everyone else that we have used
Joe Dingley | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 8.0
Based on 22 answers
In retrospect:- I think I should have stressed more demo's / workshopping with the Optimizely team at the start. I felt too confident during demo stages, and when came time to actually start, I was a bit lost. (The answer is likely I should have had them on-hand for our first install.. they offered but I thought I was OK.)- Really getting an understanding / asking them prior to install of how to make it really work for checkout pages / one that uses dynamic content or user interaction to determine what the UI does. Could have saved some time by addressing this at the beginning, as some things we needed to create on our site for Optimizely to "use" as a trigger for the variation test.- Having a number of planned/hoped-for tests already in-hand before working with Optimizely team. Sharing those thoughts with them would likely have started conversations on additional things we needed to do to make them work (rather than figuring that out during the actual builds). Since I had development time available, I could have added more things to the baseline installation since my developers were already "looking under the hood" of the site.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Coveo Qubit

At the time of taking the product, we found no comparable alternatives. Since then, the product has only grown from strength to strength, so it still does not have any comparable competitors that offer both the technical product and business knowledge that Qubit can. Google appear to offering a competing product which may be one to watch in future, and something for Qubit to keep an eye on
Neil Majithia | TrustRadius Reviewer

Optimizely Web Experimentation

I think that Optimizely is more user-friendly than Adobe and Monetate, for example - Adobe is really suited for people with deep pockets and a distinct technical acumen that may not be suitable for a small business. Montetate is not user-friendly - even for seasoned marketers. Apptemize is a pretty great product but they killed their free product. Like Optimzely, they seem to be shooting for enterprise-level clients.
Sylvia Flores | TrustRadius Reviewer

Scalability

Coveo Qubit

Coveo Qubit 8.7
Based on 6 answers
Our requirements change throughout the year like most E Commerce retailers. At Christmas and Peak we're dealing with around ten times the usual traffic on the site. Qubit had no problems with this at all, tests continued to fire, and stats were still reported accurately. I don't think that it is the most server intensive .js anyway, but we have seen no issues at all.
Joe Dingley | TrustRadius Reviewer

Optimizely Web Experimentation

Optimizely Web Experimentation 7.7
Based on 50 answers
It's all you need to design, install, analyze and measure simple tests with Optimizely. When test complexity increases, it becomes necessary to integrate third party analytics tools to perform more detailed analysis such as additional details like page views, average time spent on each page, and bounce rates by variation. Optimizely has very straightforward integrations, so integration with analytics is straightforward.
Katie Goh | TrustRadius Reviewer

Return on Investment

Coveo Qubit

  • Faster recognition of customer needs - finding out exactly what customers are doing when they come on site.
  • Assessment of online assets for effectiveness and improvements - facilitated the analysis of 500 online feedback questionnaires for a campaign.
  • Mapping out lead conversion and helping identify opportunities to improve it.
Dennis Wildman | TrustRadius Reviewer

Optimizely Web Experimentation

  • Optimizely has had a tremendous positive impact on the ROI of our clients. Whether you're just starting your testing program and just want to get your feet wet with a few simple WYSIWYG tests, or you're ready to dive in to complex MVT test designs and Personalization Campaigns, Optimizely has everything you need to create, and maintain, a highly successful testing center.
Anonymous | TrustRadius Reviewer

Screenshots

Optimizely Web Experimentation

Pricing Details

Coveo Qubit

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Optimizely Web Experimentation

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Coveo Qubit
7.3
Optimizely Web Experimentation
7.6

Likelihood to Renew

Coveo Qubit
8.1
Optimizely Web Experimentation
9.0

Usability

Coveo Qubit
7.1
Optimizely Web Experimentation
8.0

Reliability and Availability

Coveo Qubit
9.0
Optimizely Web Experimentation
9.0

Performance

Coveo Qubit
7.3
Optimizely Web Experimentation
6.0

Support Rating

Coveo Qubit
6.8
Optimizely Web Experimentation
9.1

In-Person Training

Coveo Qubit
8.0
Optimizely Web Experimentation

Online Training

Coveo Qubit
Optimizely Web Experimentation
3.0

Implementation Rating

Coveo Qubit
7.4
Optimizely Web Experimentation
8.0

Scalability

Coveo Qubit
8.7
Optimizely Web Experimentation
7.7

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