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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A

    Salesforce Spiff

    Score8.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Salesforce Spiff is a commission software that combines the familiarity of a spreadsheet with automation at scale. It is designed to streamline workflows, enable easier communication, and instill a high level of trust across all stakeholders.

    $900

    per year per user

    Pricing
    Demandbase OneSalesforce Spiff
    Editions & Modules
    No answers on this topic
    Spiff
    $75
    per month (billed annually) per user
    Offerings
    Pricing Offerings
    Demandbase OneSalesforce Spiff
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsThe Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.—
    More Pricing Information
    Community Pulse
    Demandbase OneSalesforce Spiff
    Considered Both Products
    Demandbase
    No answer on this topic
    Salesforce
    Chose Salesforce Spiff
    Spiff does not really integrate with ADP and I really wish it would. I think there is a lot of potential there and it could help solve any discrepancies with my check. Also having someone to go to, i.e. with ADP I can go to HR, but Can I also do that for Spiff? Or is there a …
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    115 Answers
    97%
    Would buy again
    228 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    83 Answers
    99%
    Delivers good value for the price
    126 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    118 Answers
    97%
    Happy with the feature set
    227 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    74 Answers
    99%
    Lived up to sales and marketing promises
    109 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    69 Answers
    95%
    Implementation went as expected
    96 Answers
    Features
    Demandbase OneSalesforce Spiff
    Engagement
    Comparison of Engagement features of Demandbase One and Salesforce Spiff
    Feature
    Demandbase One
    5.9
    47 Ratings
    21% below category average
    Salesforce Spiff
    -
    Ratings
    Automated routing and prioritization6.439 Ratings00 Ratings
    Customer interaction histories6.443 Ratings00 Ratings
    Syndicated content4.03 Ratings00 Ratings
    Personalization6.240 Ratings00 Ratings
    Engagement data tracking6.847 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Demandbase One and Salesforce Spiff
    Feature
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Salesforce Spiff
    -
    Ratings
    Ad campaign creation6.732 Ratings00 Ratings
    Display advertising7.132 Ratings00 Ratings
    Contextual advertising6.525 Ratings00 Ratings
    Social advertising5.726 Ratings00 Ratings
    Ad reporting and analytics6.433 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Demandbase One and Salesforce Spiff
    Feature
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Salesforce Spiff
    -
    Ratings
    Standard visitor segmentation6.949 Ratings00 Ratings
    Behavioral visitor segmentation6.746 Ratings00 Ratings
    ABM sales intelligence6.548 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Demandbase One and Salesforce Spiff
    Feature
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    Salesforce Spiff
    -
    Ratings
    3rd party intent signals6.547 Ratings00 Ratings
    Downstream intent signals6.546 Ratings00 Ratings
    Account identification6.851 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Demandbase One and Salesforce Spiff
    Feature
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Salesforce Spiff
    -
    Ratings
    Automated workflow & orchestration6.944 Ratings00 Ratings
    Sales ICM
    Comparison of Sales ICM features of Demandbase One and Salesforce Spiff
    Feature
    Demandbase One
    -
    Ratings
    Salesforce Spiff
    8.1
    218 Ratings
    3% above category average
    Sales compensation plan creation00 Ratings7.7167 Ratings
    Complex sales crediting00 Ratings7.5149 Ratings
    Sales compensation process automation00 Ratings9.1195 Ratings
    Incentive auditing/regulation compliance00 Ratings7.3122 Ratings
    Sales compensation dashboards & forecasting00 Ratings8.6191 Ratings
    Incentive modeling00 Ratings9.1137 Ratings
    Agile incentive strategy00 Ratings7.9115 Ratings
    ICM mobile visibility00 Ratings7.3110 Ratings
    Best Alternatives
    Demandbase OneSalesforce Spiff
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    No answers on this topic
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Everstage
    Score9.1 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    CaptivateIQ
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Demandbase OneSalesforce Spiff
    Likelihood to Recommend
    6.7
    (225 ratings)
    8.9
    (234 ratings)
    Likelihood to Renew
    4.7
    (30 ratings)
    9.1
    (9 ratings)
    Usability
    6.6
    (94 ratings)
    8.9
    (223 ratings)
    Availability
    7.0
    (2 ratings)
    9.1
    (4 ratings)
    Performance
    7.3
    (2 ratings)
    9.1
    (4 ratings)
    Support Rating
    10.0
    (50 ratings)
    4.5
    (6 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.9
    (2 ratings)
    9.1
    (2 ratings)
    Implementation Rating
    10.0
    (11 ratings)
    7.8
    (5 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    10.0
    (1 ratings)
    9.1
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.8
    (4 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.1
    (2 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    9.1
    (2 ratings)
    User Testimonials
    Demandbase OneSalesforce Spiff
    Likelihood to Recommend
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Salesforce
    Spiff can serve well organizations that regularly pay OTE and performance-based incentives as it takes away the pain for users to track their OTE pay. It is also very convenient to access past reports for comparison or whatever purpose you may need it for. The build-in ticketing system also allows users to easily raise inquiries and for admins to have a single inbox for inquiries that they need to address.
    Incentivized
    Read full review
    Pros
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Salesforce
    • It syncs with your internal systems to show how much you have sold during the current period.
    • It tells you how much you should expect to get paid based on your sales.
    • It keeps track of how you have performed over the course of the year and tells you when you are in accellerators.
    • It also details your organizations sales rules and payout rules so that you just have one place to go for all questions commission related.
    Incentivized
    Read full review
    Cons
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Salesforce
    • Although reporting has been improved, it's an area that I feel could use more development (which they are doing).
    • Exports are good but to make them great, being able to customize the formatting and data that shows and which data doesn't show would be a great improvement.
    • The backend can be somewhat confusing with statements and obligations and which should be used when and so on, just as one example. With that being said they are very willing to teach and also just do the updates for you if needed, but if it was a little more intuitive without that help would make it better.
    Incentivized
    Read full review
    Likelihood to Renew
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Salesforce
    I enjoy using it and it is easy to see where you stand, the issue is still no live tracking, or at the very least, twice daily updates. You have the update in the morning, but I would like to see where I stand at the end of the day as well
    Incentivized
    Read full review
    Usability
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Salesforce
    Overall, the use cases of Spiff have been helping us to address important problems when it comes to commission calculation: (1) Accuracy of the commission calculation, (2) Transparency over how the commission is calculated, (3) Automation of commission calculation, which in turn saves us significant amount of time and energy and allow us to focus more on more important tasks
    Incentivized
    Read full review
    Reliability and Availability
    Demandbase
    Seems to always work.
    Read full review
    Salesforce
    In all my time using Spiff, I only recall it being unoperational (outside the times when there is scheduled maintence. During those times, Spiff does a good job at communicating when their services will be offline and why). The times when I do get a small error, 9 times out a 10 a simple refresh of the browser will fix the issue.
    Incentivized
    Read full review
    Performance
    Demandbase
    It's pretty fast.
    Read full review
    Salesforce
    Pages load quickly, dashboards update numerous times throughout the day, and the integrations are seamless and operate without a hitch. On occasion, commissions will be delayed in calculating corrctly by a day or so, but that is quite rare. I don't find that delay to be a huge hinderance anyways.
    Incentivized
    Read full review
    Support Rating
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    Salesforce
    I needed my account to be set up and there seemed to be some technical issues with onboarding and a customer service rep made herself immediately available to liaison with our IT department to get me up and running. I did not expect them to tend to our request with such urgency.
    Read full review
    In-Person Training
    Demandbase
    She was fine, but we only had one session
    Read full review
    Salesforce
    No answers on this topic
    Online Training
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Salesforce
    The training was conducted by our Spiff Account Manager and they would even create recorded videos we could send to the sales team so when they log in, they would understand how to use Spiff. Account managers at Spiff are a huge reason why I like that company.
    Incentivized
    Read full review
    Implementation Rating
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
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    Salesforce
    I wasnt invovled but I heard it went smoothly!
    Incentivized
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    Alternatives Considered
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Salesforce
    It is a night and day difference between Sheets and Excel. The fact that it is integrated with Salesforce and calculates commission as you close deals make it super transparent and efficient when it comes to tracking your performance and commission. Spiff takes the manual work out of the equation. Reduces human error and increases collaboration.
    Incentivized
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    Scalability
    Demandbase
    No answers on this topic
    Salesforce
    We have a fairly large Enterprise sales team (200+ people and growing). Back when I first started at my organization this number was actually around 100 people. We've doubled in size since then and we have had zero problems adding these additional users.
    Incentivized
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    Return on Investment
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    Salesforce
    • increased transparency, allows me to share with my boss where i am at, i dont have to create a separate document tracking this information myself
    • Reassurance on payout and accuracy, i know what is in Salesforce Spiff is already approved and directly translates to the payout of my goals
    • reduction in errors and improved/less communication with the finance team for payouts. no other conversation needs to happen
    Incentivized
    Read full review
    ScreenShots

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot

    Salesforce Spiff Screenshots

    Screenshot of real-time commission statements.Screenshot of customized plans in Spiff's Designer tool.Screenshot of the Spiff experience within Salesforce.Screenshot of multi-step approval workflows to expedite statements getting approved and finalized for payroll.Screenshot of Commission Estimator for improved visibility and behavior for sellers and managers, which in turn, drives more revenue.Screenshot of With Spiff’s Mobile App you can understand how much you are making, how much you have the potential to earn, and progress toward goals, from anywhere!