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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A

    Zoom Workplace

    Score8.6 out of 10
    N/AZoom Workplace, Zoom’s open collaboration platform with an AI Companion, empowers teams to be more productive, and strengthen customer relationships throughout the customer lifecycle with Zoom’s Business Services for sales, marketing, and customer experience teams, including Zoom Contact Center.

    $16.99

    per month per user

    Pricing
    Demandbase OneZoom Workplace
    Editions & Modules
    No answers on this topic
    Add-On Zoom Translated Captions
    $5
    per month per license
    Pro
    $16.99
    per month per user
    Business
    $21.99
    per month per user
    Add-On - Conference Room Connector
    $499
    per year
    Basic
    Free
    Enterprise
    Custom
    Add-On - Zoom Whiteboard
    starting at $2.49
    per month per user
    Add-On - Large Meetings
    starting at $600
    per year
    Add-On - Cloud Storage
    starting at $120
    per year
    Add-On Audio Conferencing
    starting at $1200
    per year
    Add-On Zoom Phone Power Pack
    Starting at $300
    per year per user
    Add-On - Quality of Service Subscription
    Contact Sales
    Offerings
    Pricing Offerings
    Demandbase OneZoom Workplace
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsThe Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.Discount available for annual billing.
    More Pricing Information
    Community Pulse
    Demandbase OneZoom Workplace
    Considered Both Products
    Demandbase
    No answer on this topic
    Zoom
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    115 Answers
    92%
    Would buy again
    412 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    83 Answers
    93%
    Delivers good value for the price
    386 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    118 Answers
    95%
    Happy with the feature set
    437 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    74 Answers
    92%
    Lived up to sales and marketing promises
    287 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    69 Answers
    95%
    Implementation went as expected
    327 Answers
    Features
    Demandbase OneZoom Workplace
    Engagement
    Comparison of Engagement features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Zoom Workplace
    -
    Ratings
    Automated routing and prioritization6.439 Ratings00 Ratings
    Customer interaction histories6.443 Ratings00 Ratings
    Syndicated content4.03 Ratings00 Ratings
    Personalization6.240 Ratings00 Ratings
    Engagement data tracking6.847 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Zoom Workplace
    -
    Ratings
    Ad campaign creation6.732 Ratings00 Ratings
    Display advertising7.132 Ratings00 Ratings
    Contextual advertising6.525 Ratings00 Ratings
    Social advertising5.726 Ratings00 Ratings
    Ad reporting and analytics6.433 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Zoom Workplace
    -
    Ratings
    Standard visitor segmentation6.949 Ratings00 Ratings
    Behavioral visitor segmentation6.746 Ratings00 Ratings
    ABM sales intelligence6.548 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    Zoom Workplace
    -
    Ratings
    3rd party intent signals6.547 Ratings00 Ratings
    Downstream intent signals6.546 Ratings00 Ratings
    Account identification6.851 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Zoom Workplace
    -
    Ratings
    Automated workflow & orchestration6.944 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.5
    1005 Ratings
    1% above category average
    High quality audio00 Ratings8.8997 Ratings
    High quality video00 Ratings8.9997 Ratings
    Screen Sharing
    Comparison of Screen Sharing features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.7
    1005 Ratings
    2% above category average
    Desktop sharing00 Ratings9.31004 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.7
    1011 Ratings
    1% above category average
    Calendar integration00 Ratings9.0922 Ratings
    Meeting initiation00 Ratings9.1985 Ratings
    Record meetings / events00 Ratings9.2960 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.5
    873 Ratings
    2% above category average
    Live chat00 Ratings9.1855 Ratings
    Online Events Security
    Comparison of Online Events Security features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.9
    863 Ratings
    11% above category average
    User authentication00 Ratings8.9754 Ratings
    Participant roles & permissions00 Ratings8.7828 Ratings
    Cloud PBX
    Comparison of Cloud PBX features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.1
    235 Ratings
    5% below category average
    Hosted PBX00 Ratings8.4111 Ratings
    Multi-level Interactive Voice Response (IVR)00 Ratings7.8140 Ratings
    Directory of employee names00 Ratings8.2217 Ratings
    Call Management
    Comparison of Call Management features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.2
    263 Ratings
    6% below category average
    Answering rules00 Ratings8.6191 Ratings
    Call recording00 Ratings8.7239 Ratings
    Call park00 Ratings7.9146 Ratings
    Call screening00 Ratings8.0164 Ratings
    Message alerts00 Ratings8.2209 Ratings
    Business SMS/External Messaging00 Ratings8.0134 Ratings
    Voicemail Transcription00 Ratings8.0182 Ratings
    Mobile apps
    Comparison of Mobile apps features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.9
    296 Ratings
    1% above category average
    Mobile app for iOS00 Ratings8.8262 Ratings
    Mobile app for Android00 Ratings8.9180 Ratings
    Unified Communications Platform and Collaboration
    Comparison of Unified Communications Platform and Collaboration features of Demandbase One and Zoom Workplace
    Feature
    Demandbase One
    -
    Ratings
    Zoom Workplace
    8.7
    248 Ratings
    2% above category average
    Centralized communications management00 Ratings8.9198 Ratings
    Team messaging00 Ratings8.9213 Ratings
    Team document sharing00 Ratings8.6192 Ratings
    Call and meeting analytics00 Ratings8.4201 Ratings
    Best Alternatives
    Demandbase OneZoom Workplace
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Broadvoice | GoContact
    Score9.1 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Webex Calling
    Score8.8 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Webex Calling
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Demandbase OneZoom Workplace
    Likelihood to Recommend
    6.7
    (225 ratings)
    8.8
    (1069 ratings)
    Likelihood to Renew
    4.7
    (30 ratings)
    9.4
    (27 ratings)
    Usability
    6.6
    (94 ratings)
    9.5
    (46 ratings)
    Availability
    7.0
    (2 ratings)
    9.1
    (2 ratings)
    Performance
    7.3
    (2 ratings)
    9.0
    (3 ratings)
    Support Rating
    10.0
    (50 ratings)
    6.4
    (46 ratings)
    In-Person Training
    6.0
    (1 ratings)
    9.1
    (1 ratings)
    Online Training
    9.9
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (11 ratings)
    6.4
    (11 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.0
    (13 ratings)
    Ease of integration
    10.0
    (1 ratings)
    7.3
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    9.8
    (3 ratings)
    Professional Services
    -
    (0 ratings)
    9.2
    (8 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.1
    (2 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    7.3
    (2 ratings)
    User Testimonials
    Demandbase OneZoom Workplace
    Likelihood to Recommend
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Zoom
    In most cases, and I mean almost all, Zoom is vastly superior to Teams in terms of functionality and ease of use. Case in point: I recently tried to join a Teams meeting in the web browser, and it took me multiple attempts to access it. This NEVER happens with a Zoom link.
    Incentivized
    Read full review
    Pros
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Zoom
    • Audio quality of phone calls is spot on. Calls are clear and crisp.
    • Video quality of video meetings are clear and there aren't any pixelization artifacts that some systems can have.
    • Having AI summaries have been life changing for us. We no longer have to concentrate on note taking, like we did in the past. The summaries are accurate and enable us to put our efforts in the meeting or conversation. Plus, we can save them into our practice management system as required.
    Incentivized
    Read full review
    Cons
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Zoom
    • Love notes - allow insertion of table or grid
    • Allow admin to turn off DND
    • Allow a way to group individual people chats - not channels just individual peeps into groups for ease of finding - like how you can group shared calendars into sections in Outlook
    Incentivized
    Read full review
    Likelihood to Renew
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Zoom
    We're sticking with Zoom for the foreseeable future--given its compelling feature set, ease of use, and advanced technology, there's just no other competition to be excited about. Plus it's a Gartner-recognized industry leader, so it's a rather easy choice.
    Read full review
    Usability
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Zoom
    Zoom is made for the non tech office. It has features that can be made to do what you need to run things on a day to day basis. Immediately we we able to get meetings going with remote employees. The ability to be able to add smartphone connected people was a big plus. Zoom met our needs at the time.
    Read full review
    Reliability and Availability
    Demandbase
    Seems to always work.
    Read full review
    Zoom
    There have been less than a handful of outages during our two years with Zoom, and whenever there was one, an email informing us of the outage went out immediately, and they had the issue resolved shortly thereafter.
    Read full review
    Performance
    Demandbase
    It's pretty fast.
    Read full review
    Zoom
    Zoom has among the best performance of any video conference platform, as I've mentioned several times. Besides that, their Chat platform works great, and their back end always runs smooth. It's unfortunate that reporting can now only be done by one month at a time, but nonetheless, it only takes a second to run any kind of Zoom report, whether it's an attendee report, Poll results, a user report, a list of meetings from the past month, etc.
    Read full review
    Support Rating
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    Zoom
    Because I got a response right away, and was assigned one specific individual to work with me from the beginning to the resolution. I had an actual email address and direct contact with this person without having to start over and over every time I contacted Zoom - this singular individual remained attentive and was well informed on the subject matter and quite able to resolve my needs.
    Incentivized
    Read full review
    In-Person Training
    Demandbase
    She was fine, but we only had one session
    Read full review
    Zoom
    No answers on this topic
    Online Training
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Zoom
    No answers on this topic
    Implementation Rating
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Zoom
    If you receive any pushback from higher ups, point to any of the various positive reviews like this one. Or show Zoom's excellent Gartner report, or articles describing Zoom's partnership with Sequoia capital. It's not difficult to show how Zoom is a trustworthy industry leader with best-in-class technology.
    Read full review
    Alternatives Considered
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Zoom
    Zoom Workplace is typically on the more expensive end against other options, but it's the industry leader for a reason. It has the most brand credibility by far, but that doesn't mean it's perfect. There are limitations when it comes to technical performance, customization and video/audio quality. I prefer Slack myself for communication apps, but Zoom Workplace is a good alternative.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Demandbase
    No answers on this topic
    Zoom
    The billing and price model is really fair for so many functions that they offer, our remote work requires each of the features that Zoom offers, so accepting payment for a tool like this is the least we can do. I like that billing arrives on time and that they offer opportunities and payment times.
    Read full review
    Scalability
    Demandbase
    No answers on this topic
    Zoom
    Because the Basic licenses are completely free, and because it's very easy to configure and install Zoom, and because anyone can join Zoom from a link without needing an account, scaling is a Breeze. There are absolutely no roadblocks. My company keeps adding more Zoom Pro license every week since it's so in demand. We were able to convert users from several different platforms onto Zoom with no trouble at all.
    Read full review
    Professional Services
    Demandbase
    No answers on this topic
    Zoom
    Zoom is perfect for our business. We use it to video chat with prospective clients. The name recognition alone gives us credibility and it is very easy to screen share and send content out.
    Read full review
    Return on Investment
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    Zoom
    • We have not lost much productivity in our teamwork during the pandemic because of the ability to have Zoom video calls and keep everyone in touch. This is definitely a positive.
    • We are able to have more people participate in coaching sessions (described earlier) because we don't have room space limitations. This is a big positive.
    • Being able to start a meeting instantly is great when we are doing support and/or training with a client over the phone and need to be able to share a visible
    Incentivized
    Read full review
    ScreenShots

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot

    Zoom Workplace Screenshots

    Screenshot of an example collaboration feature. These are used to:
Transcribe, summarize, and capture action items with AI Companion from your in-person meetings.
Improve visibility and alignment by sharing emails to chats
Elevate a chat to a meeting or phone call to get to resolution faster. 
Continue meeting conversations and easily access shared information in Team Chat.Screenshot of an example of Zoom's productivity features. These features are used to:
Improve productivity across teams, locations, and time zones.
Organize project deliverables and assets in a centralized, collaborative doc.
Collaborate and map out projects visually on a whiteboard.
Jumpstart brainstorming sessions using AI and templates.
Gather valuable team input for well-informed decision-making with surveys and polls.
Stay on top of action items surfaced from across Zoom Workplace.Screenshot of some additional collaboration features. These are used to:
Optimize office experiences and in-person time.
Make sure remote participants feel connected with what is going on in the room.
Collaborate across remote and in-person teams on a virtual whiteboard.
Easily know and identify who is in the room and who is speaking in a Zoom Room with smart name tags and smart speaker tags.Screenshot of an example of Zoom's AI companion. This feature is used to streamline communications, improve productivity, increase employee engagement, and optimize flexible work.Screenshot of additional AI Companion features. The tools is also used to:
Launch internal campaigns.
Deliver visually rich updates with live streams, billboards, and videos.
Ensure critical comms are never missed with read receipts.
Send updates to deskless workers with Workvivo TV and Chat.