Gainsight CS vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gainsight CS
Score 8.8 out of 10
Mid-Size Companies (51-1,000 employees)
Gainsight Customer Success (CS) is presented as a growth engine for modern post-sale teams. Built for CROs, CS leaders, and operations pros, it provides visibility into customer health, expansion potential, and revenue risk. With automation, AI, and health scoring, Gainsight helps scale outcomes without scaling headcount. With its playbooks and success plans to CSQL tracking and journey orchestration, Gainsight CS helps teams to take the right action at the right time, every time. Access to…
$2,500
Per Company Per Month
Salesforce Sales Cloud
Score 8.8 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
Gainsight CSSalesforce Sales Cloud
Editions & Modules
Subscription
$2,500
Per Company Per Month
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
Gainsight CSSalesforce Sales Cloud
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredOptional
Additional Details
More Pricing Information
Community Pulse
Gainsight CSSalesforce Sales Cloud
Considered Both Products
Gainsight CS
Chose Gainsight CS
Gainsight CS is a lot more Customer Success focused, the other platforms I used (Salesforce) is more Sales focused and wasn't as easy to navigate.
Chose Gainsight CS
Gainsight certainly outperforms Startdeliver, but it's about use cases (Startdeliver is for a certain niche), and everything is better than Salesforce. Planhat, however, is becoming a clear key player here, overtaking the momentum and becoming the market leader and next-gen …
Chose Gainsight CS
Both provide a source of truth for previous and current customer engagement and health.
Chose Gainsight CS
They're pretty neck and neck. Both are super similar. I love the icons for logging account activity in Totango. I also like the dropdown activity tab we have in Gainsight. We need to improve our auto forms for QBR notes and cancellation notes, but I do like that we can have …
Chose Gainsight CS
Gainsight CS is always my first pick for a CSM tool - it's user friendly and intuitive; plus the tools like Success Plans and Health Score config really set it apart
Chose Gainsight CS
Gainsight CS is beautiful and much more user friendly HOWEVER it does take more time to set up to have the desired impact than a software like ChurnZero.
Chose Gainsight CS
More customization with Gainsight CS, but Churn zero did have a great UI and easier to use. Would recommend CZ if you're a smaller company with no technical admin.
Chose Gainsight CS
Our organization chose Gainsight CS because, in our experience, Gainsight CS is Much better and easier to use
Chose Gainsight CS
Gainsight CS is a little more polished and has a wider range of capabilities. However, Planhat did appear to be very easy to use. The biggest difference was PlanHats admin capabilities and how simple it was to configure. Planhat was also considerably less expensive.
Chose Gainsight CS
Overall look and feel of the platform was what won us initially. We demoed these two side by side and everyday navigation for the CSM's was easier. In the end this is very important as the data is the data either way but if the CSM's enjoy using it and feel the impact on their …
Chose Gainsight CS
It’s emailing tool isn’t as robust as outreach.
Chose Gainsight CS
Though sharing similar core functionality, Gainsight CS has always seemed more user-friendly and intuitive overall. There are areas of customization that I have not seen in other products, and the integration capabilities allow us a broader usage. Ultimately, the end goal is …
Chose Gainsight CS
They work together and the integration is great.
Chose Gainsight CS
Our organization chose Gainsight CS because, in our experience, Gainsight CS is the Best for enterprise businesses
Chose Gainsight CS
Left Planhat because we outgrew it. Not able to bring in external data.
Chose Gainsight CS
I have only used Gainsight CS.
Chose Gainsight CS
Totango was easier to use whereas Gainsight is extremely customizable. Sometimes you need something with more custom availability. For less technical people, Totango was easier to use and get used to and could be managed by a smaller team.
Chose Gainsight CS
The most comprehensive in our evaluations.
Chose Gainsight CS
Our organization chose Gainsight CS because, in our experience, Gainsight CS allows for CSM customization
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
Compared to GoldMine, the contrast is night and day. GoldMine is good and simple but extremely limiting in what it can do and doesn't work well across as many functions. Salesforce effortlessly provides strong tools for all roles within our organization allowing them a view and …
Features
Gainsight CSSalesforce Sales Cloud
Security
Comparison of Security features of Product A and Product B
Gainsight CS
8.2
279 Ratings
7% below category average
Salesforce Sales Cloud
9.0
253 Ratings
7% above category average
Role-based user permissions8.2279 Ratings8.9225 Ratings
Single sign-on capability00 Ratings9.0221 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Gainsight CS
8.1
327 Ratings
7% below category average
Salesforce Sales Cloud
-
Ratings
API7.9218 Ratings00 Ratings
Integration with Salesforce.com8.5321 Ratings00 Ratings
Integration with Marketo7.974 Ratings00 Ratings
Integration with Eloqua8.137 Ratings00 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Gainsight CS
7.7
346 Ratings
13% below category average
Salesforce Sales Cloud
-
Ratings
Product usage7.9331 Ratings00 Ratings
Help desk / support tickets7.5265 Ratings00 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Gainsight CS
8.1
349 Ratings
6% below category average
Salesforce Sales Cloud
-
Ratings
NPS surveys8.6281 Ratings00 Ratings
Sponsor tracking7.4226 Ratings00 Ratings
Customer profiles8.5301 Ratings00 Ratings
Automated workflow8.2330 Ratings00 Ratings
Internal collaboration7.6316 Ratings00 Ratings
Customer health scoring8.5339 Ratings00 Ratings
Customer segmentation8.0289 Ratings00 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Gainsight CS
7.9
343 Ratings
7% below category average
Salesforce Sales Cloud
-
Ratings
Customer health trends8.3322 Ratings00 Ratings
Engagement analytics8.2289 Ratings00 Ratings
Revenue forecasting6.7187 Ratings00 Ratings
Dashboards8.3340 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.2
269 Ratings
5% above category average
Customer data management / contact management00 Ratings8.9269 Ratings
Workflow management00 Ratings8.4258 Ratings
Territory management00 Ratings7.7211 Ratings
Opportunity management00 Ratings8.9259 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.0244 Ratings
Contract management00 Ratings7.9215 Ratings
Quote & order management00 Ratings7.7198 Ratings
Interaction tracking00 Ratings8.6229 Ratings
Channel / partner relationship management00 Ratings8.0190 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
7.8
104 Ratings
2% above category average
Case management00 Ratings8.2102 Ratings
Call center management00 Ratings7.782 Ratings
Help desk management00 Ratings7.486 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.1
244 Ratings
5% above category average
Lead management00 Ratings8.2239 Ratings
Email marketing00 Ratings8.1206 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.1
248 Ratings
6% above category average
Task management00 Ratings8.3236 Ratings
Billing and invoicing management00 Ratings7.478 Ratings
Reporting00 Ratings8.5201 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.3
260 Ratings
9% above category average
Forecasting00 Ratings7.9228 Ratings
Pipeline visualization00 Ratings8.2247 Ratings
Customizable reports00 Ratings8.6257 Ratings
Customization
Comparison of Customization features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.6
252 Ratings
12% above category average
Custom fields00 Ratings9.0249 Ratings
Custom objects00 Ratings8.8239 Ratings
Scripting environment00 Ratings8.2176 Ratings
API for custom integration00 Ratings8.6209 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.2
160 Ratings
10% above category average
Social data00 Ratings8.4158 Ratings
Social engagement00 Ratings8.0156 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
8.1
217 Ratings
9% above category average
Marketing automation00 Ratings8.2213 Ratings
Compensation management00 Ratings8.1146 Ratings
Platform
Comparison of Platform features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Sales Cloud
7.8
232 Ratings
4% above category average
Mobile access00 Ratings7.8232 Ratings
Best Alternatives
Gainsight CSSalesforce Sales Cloud
Small Businesses
ChurnZero
ChurnZero
Score 8.7 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Cisco Webex Experience Management (discontinued)
Cisco Webex Experience Management (discontinued)
Score 8.5 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Gainsight CSSalesforce Sales Cloud
Likelihood to Recommend
8.9
(349 ratings)
9.0
(425 ratings)
Likelihood to Renew
9.2
(20 ratings)
10.0
(58 ratings)
Usability
8.2
(138 ratings)
8.4
(135 ratings)
Availability
9.1
(2 ratings)
9.8
(27 ratings)
Performance
8.2
(2 ratings)
9.0
(18 ratings)
Support Rating
8.8
(134 ratings)
8.9
(92 ratings)
In-Person Training
-
(0 ratings)
7.9
(11 ratings)
Online Training
9.1
(3 ratings)
9.1
(15 ratings)
Implementation Rating
6.3
(6 ratings)
2.2
(18 ratings)
Configurability
6.4
(1 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.8
(9 ratings)
Product Scalability
6.4
(2 ratings)
8.8
(83 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
Vendor post-sale
6.4
(1 ratings)
-
(0 ratings)
User Testimonials
Gainsight CSSalesforce Sales Cloud
Likelihood to Recommend
Gainsight
There are a couple of tedious areas that can give CSMs double work, like when they fill out details in a text form field, but if they don't click save for each form field, they have to retype everything. Overall, I think this is one of the better CRMs to use for companies that are enterprise. It's fast, intuitive, and easy to use.
Read full review
Salesforce
Obviously, for any business, there are two main areas to focus on — the sales path and the service path. Sales Cloud wouldn’t be suited for a company that’s primarily into support services. For those kinds of companies, Salesforce has a different product — Service Cloud. So, for anyone in the support or service space, Sales Cloud isn’t the right fit.
Read full review
Pros
Gainsight
  • Ability to capture all customer information in one spot
  • Gantt charts for overall success plans to map out TAM deliverables
  • Automatically integrate feeds from sources to build reports as needed
  • Ability to capture customer follow-up tasks so I'm not trying to capture the list of actions too repetitively (e.g. using the "Tasks" section of an entry)
  • Ability to use the plugin to automatically add emails to timeline; ability to use calendar integration to automatically add meeting minutes that will sync up to Gong notes
Read full review
Salesforce
  • The customizations - We have an organization that operates differently from most companies, so we’ve had to implement quite a few customizations — and Salesforce allows us to do that quite quickly. Most of the time, delays come from dependencies on other internal parties rather than the system itself.
  • From my perspective as a consultant, one of the biggest advantages is that everything is in Salesforce — all the details, all in one place. The ability to customize it easily is a big plus; there’s really a lot you can do with it.
Read full review
Cons
Gainsight
  • Quite time consuming from a system admin perspective. It can do almost anything but does nothing without a system admin building it. Example, I wanted to identify accounts in Gainsight that didn't have any contacts (people) records. It's possible, but requires creating a custom field and a rule in the Rules Engine, and then a report.
  • Customer Goals and Success Plans feel like they should be tightly connected but aren't. My impression is that these were two separate features developed at different times that have never been properly reconciled.
  • Need better customer facing features. Hoping that the new Spaces functionality is a good answer to this.
  • Connection between CTAs and Tasks can get confusing. Some follow up items are so simple that I want to just create a CTA without any tasks, but the flaw with that approach is that it won't show up if I have any views that are based on Tasks. So I have to toggle between views of CTAs and Tasks and understand them as sometimes the same thing and sometimes different things.
  • It's nice to be able to send a Timeline entry via email, which we WANT to use for sending meeting recaps, but there isn't a way to have an email template in this area. Our CSMs send many, many meeting recaps via email and we haven't been able to identify a good approach that gives us both a fast process for CSMs and a professional customer facing email.
Read full review
Salesforce
  • We still need to include the production part. We started using Salesforce to sell the seeds — our inventory is in SAP — and from there we handle sales and track the process of planting, harvesting, selling, and then collecting payments. But we don’t yet manage the earlier production processes, like production planning. We handle allocation, but not full production planning, and that’s an area where we still have room for improvement.
Read full review
Likelihood to Renew
Gainsight
Gainsight offers a level of support that I've not experience before. They will work with you to come up with a solution to a problem - or help match you with another client that has a similar setup as you to get their feedback. Also the functionality that we have built within the software works for us. It's 'easy' to use (once you get the hang of it) and our users rather enjoy working in the software.
Read full review
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
Read full review
Usability
Gainsight
Reiterating that yes, it is one of the major players, and has for many years been a pioneer in driving customer success tooling, but is lagging behind with what you pay vs. the agility you want and need these days. Rather, OK to adopt internally, but CS members feel it is too administrative.
Read full review
Salesforce
Because I think it could be easier. We have different standards today since we’re used to interacting with consumer apps like Starbucks, where all you do is scan your card. Then, when you use Sales Cloud, there are still a lot of manual inputs. So my mission with AI is really about figuring out how to make that easier.
Read full review
Reliability and Availability
Gainsight
Rarely any issues with availability or outages. When they do occur, there is excellent communication and consistent updates. Bugs are usually addressed in a timely manner, and communication around those issues is also extremely good
Read full review
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Read full review
Performance
Gainsight
There are some times when it can take almost a minute to load some of our reports or the rules engine. Within a rule it can also take time to load the actions as they each load one at a time when scrolling. The ability to scroll without waiting would be ideal
Read full review
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Read full review
Support Rating
Gainsight
The CSMs are very hands-on and helpful, both Elaine and Lane have provided a lot of guidance and value over the years. Support is responsive and will jump on things as needed. The thought leadership and community is probably the most valuable part of our support from Gainsight.
Read full review
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
Read full review
In-Person Training
Gainsight
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
Read full review
Online Training
Gainsight
The online videos are very good for basic tasks in the platform, but it isn't very descriptive or helpful trying to make your own specific variables fit the simple example that is typically used. Typically, I'll watch a video, try on my own and still have to get help from support or Customer Success team
Read full review
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
Read full review
Implementation Rating
Gainsight
I was not part of the implantation (I took over later). However, based on what was passed to me, the tool was not well implemented at our org. I think this had to do with complexity, wrong person assigned in our org, and org buy-in. I think it would have been very successful if we had a better assignment process internally.
Read full review
Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
Read full review
Alternatives Considered
Gainsight
Gainsight has always been the leader in the industry, in my opinion. While a lot more expensive that their competitors, the tool seems to have a better UI and functionality that support the CS organization. My prior employer had a very good implementation of Gainsight and it's a tool I used every day. Some from the Sales org also wanted access based on the great data I was able to monitor from the tool. When talking to customers, the graphs and trends helped me tell a story of activity that was very helpful.
Read full review
Salesforce
So I've evaluated, implemented Microsoft Dynamics in the past. I've used Oracle CRM solutions. I've used Daylight, which is a very niche CRM system the last couple of years. And I've evaluated a variety from Legacy Microsoft Ones to Zoho and Sugar when making implementation decisions at other companies. But usually I've gone with Salesforce. I'd say it's better than most. The only one that I generally prefer, and last time I chose an implementation from scratch, I did Microsoft Dynamics. And the reason is for small mid-size organization, Microsoft Dynamics, if you already have Microsoft Office products, it's much better integrated to all of the Excel, Word, OneNote, Outlook email than what you get from Salesforce. And so that's the only one that if someone's a Microsoft organization and small sized company, it'll save a lot of integration things, a lot of security, a lot of login and access and IT management by just sticking within the Microsoft ecosystem. But outside of that, if you don't use Microsoft or if you're a large organization or have other needs that you want, Salesforce I'd say is better than all of the other CRM offerings out there. It's the easiest to use and the most robust and the most vendors and products for the ecosystem.
Read full review
Contract Terms and Pricing Model
Gainsight
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
Read full review
Scalability
Gainsight
It can lean a little heavily toward Customer Success, but the ability to customize many areas based on specific user or account characteristics allows you to make it work across many different roles. This also makes collaboration within the tool across teams possible. It a flexible tool if you have a skilled admin to help guide your process building.
Read full review
Salesforce
It's very scalable as it has a ton of features (but you do need an admin who understands how to leverage these features). Because of the various features, we've also needed to host onboarding sessions with our users so that they can familiarize themselves with the platform, which isn't always super user-friendly or intuitive.
Read full review
Professional Services
Gainsight
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
Read full review
Return on Investment
Gainsight
  • No metrics yet, but we have improved our at-risk customers by identifying risks earlier via our automated health score and with our Gainsight approved mitigation workflow, CSMs and leaders have better discipline with mitigation efforts and sharing at-risk customers across the org so other teams can step in and assist
Read full review
Salesforce
  • It is easy for the sales team to track how well the dealers in their region are selling products.
  • It is easy to generate reports and see how well sales are each month compared to past months.
  • Quicker time to get products shipped to customers.
Read full review
ScreenShots

Gainsight CS Screenshots

Screenshot of the Journey Orchestrator, used to build personalized, scalable customer journeys with lifecycle-based emails, playbooks, and triggered workflows, so no customer slips through the cracks.Screenshot of an AI Cheat Sheet. These offer AI-generated summaries, suggestions, and insights tailored to each account—so CSMs spend less time analyzing, and more time acting.Screenshot of AI Scorecards. These are used to analyze renewal and churn data to recommend new measures, refine weights, and create high-impact scorecards (or refine existing ones), to forecast with more precision and act with confidence.Screenshot of Success Plans, where users can create clear, outcome-based plans with customers—then track progress, assign owners, and show stakeholders exactly how value is being driven.Screenshot of Gainsight Home, which provides one place for customer success teams to prioritize, act, and prove impact—powered by real-time insights, AI signals, and workflows designed to drive retention and expansion.Screenshot of Customer 360. This interface brings together usage data, health scores, playbooks, and account details into one unified view.

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of