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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Talkdesk

    Score8.2 out of 10
    N/ATalkdesk® supports CX with Customer Experience Automation (CXA), using AI agents to replace manual workflows. Powered by the Talkdesk Data Cloud, CXA delivers real-time context and fast deployment—to transform CX without a rip-and-replace.

    $85

    per month per user

    Pricing
    Google AnalyticsTalkdesk
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Digital Essentials
    $85
    per month per user
    Voice Essentials
    $105
    per month per user
    Elite
    $165
    per month per user
    Elite
    $165
    per month per user
    Industry Experience Clouds
    $225
    per month per user
    Offerings
    Pricing Offerings
    Google AnalyticsTalkdesk
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—*Talkdesk also offers per hour login consumption pricing and concurrent pricing. Prices are based on a minimum 3 year commitment to these Editions. Additional telco and usage fees not included. Due to foreign exchange rate approximation, list price is not the exact price that will be quoted.
    More Pricing Information
    Community Pulse
    Google AnalyticsTalkdesk
    Considered Both Products
    Google
    No answer on this topic
    Talkdesk
    Chose Talkdesk
    Although the call quality was great from Aircall and also good prices lot of the integration is in beta which limits the functionality. During our trial, we were having a hard time getting data transferred to our tools. So we opted for talkdesk and we are pretty happy with our …
    Incentivized
    Chose Talkdesk
    Talkdesk blows these two competitors away. There is not a contest in my eyes if you ask me. Talkdesk trumps these competitors (if you even call them that) with their many different customizations, ease of use, remote workforce options, and the ability to be able to manage our …
    Incentivized
    Chose Talkdesk
    Easier to use, but I was using an Avaya phone and not software.
    Incentivized
    Chose Talkdesk
    We thought to use just google mail or calls via Slack but Talkdesk was the best choice for the queue which was our biggest need - it is a great tool for sharing data and seeing call history. We really needed to bring our support team to scale and couldn't have done it without …
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    95%
    Would buy again
    345 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    97%
    Delivers good value for the price
    275 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    96%
    Happy with the feature set
    347 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    93%
    Lived up to sales and marketing promises
    195 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    94%
    Implementation went as expected
    219 Answers
    Features
    Google AnalyticsTalkdesk
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and Talkdesk
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Talkdesk
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Contact Center Software
    Comparison of Contact Center Software features of Google Analytics and Talkdesk
    Feature
    Google Analytics
    -
    Ratings
    Talkdesk
    8.2
    500 Ratings
    3% below category average
    Agent dashboard00 Ratings7.3479 Ratings
    Validate callers00 Ratings8.3420 Ratings
    Outbound response00 Ratings8.4439 Ratings
    Call forwarding00 Ratings8.5431 Ratings
    Click-to-call (CTC)00 Ratings8.2397 Ratings
    Warm transfer00 Ratings8.8454 Ratings
    Predictive dialing00 Ratings8.9231 Ratings
    Interactive voice response00 Ratings8.5321 Ratings
    REST APIs00 Ratings7.2255 Ratings
    Call scripts00 Ratings8.2229 Ratings
    Call tracking00 Ratings8.6447 Ratings
    Multichannel integration00 Ratings7.0329 Ratings
    CRM software integration00 Ratings8.5381 Ratings
    Workforce Optimization (WFO)
    Comparison of Workforce Optimization (WFO) features of Google Analytics and Talkdesk
    Feature
    Google Analytics
    -
    Ratings
    Talkdesk
    8.0
    484 Ratings
    4% below category average
    Inbound call routing00 Ratings9.0444 Ratings
    Omnichannel inbound routing00 Ratings7.0322 Ratings
    Recording00 Ratings9.0468 Ratings
    Quality management00 Ratings8.5426 Ratings
    Call analytics00 Ratings8.5440 Ratings
    Historical reporting00 Ratings8.2448 Ratings
    Live reporting00 Ratings7.8441 Ratings
    Customer surveys00 Ratings7.3249 Ratings
    Customer interaction analytics00 Ratings6.8283 Ratings
    Best Alternatives
    Google AnalyticsTalkdesk
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Zendesk Talk
    Score8.2 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Genesys Multicloud CX (discontinued)
    Score8 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Bright Pattern Contact Center
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsTalkdesk
    Likelihood to Recommend
    8.5
    (193 ratings)
    8.3
    (514 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.5
    (40 ratings)
    Usability
    7.4
    (19 ratings)
    8.6
    (330 ratings)
    Availability
    10.0
    (4 ratings)
    9.2
    (9 ratings)
    Performance
    10.0
    (2 ratings)
    9.6
    (9 ratings)
    Support Rating
    7.0
    (42 ratings)
    5.6
    (132 ratings)
    In-Person Training
    -
    (0 ratings)
    7.6
    (4 ratings)
    Online Training
    10.0
    (2 ratings)
    8.6
    (7 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    7.2
    (224 ratings)
    Configurability
    6.0
    (2 ratings)
    10.0
    (7 ratings)
    Ease of integration
    10.0
    (1 ratings)
    10.0
    (1 ratings)
    Product Scalability
    10.0
    (2 ratings)
    9.8
    (8 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.1
    (3 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    9.1
    (3 ratings)
    User Testimonials
    Google AnalyticsTalkdesk
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Talkdesk
    As a growing company, we did not have customer service contacts set up like a traditional contact center, even though we were trying to operate like one. Talkdesk made the transition simple to orchestrate the new setup, allowing customers to have their contacts answered quickly. As Talkdesk has continued to roll out new products such as Copilot and AI Autopilot, we are implementing and continuing to realize the benefits.
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    Talkdesk
    • Talkdesk excels at reporting. It offers a wide range of reports, such as Aux, AHT, and productivity reports, which are great for monitoring performance.
    • Talkdesk has speech-to-text analytics. This is an AI transcript system. The AI detects speech and transcribes it.
    • Talkdesk is easy to integrate with other apps. Such as Calabrio and Zendesk.
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Talkdesk
    • From experience, customer service is terrible, we've had 5 account executives over 18 months, extremely difficult to get timely answers to pressing issues.
    • Integration with other tools, such as ServiceNow, is not truly integration (in my opinion). There was a marked difference between what the salesperson communicated during the evaluation period and what we actually got once we purchased and implemented the product.
    • We continue to have stability issues which force our agents to restart the Talkdesk client. I frequently receive vague error messages ('something went wrong') that can be frustrating as there's no actual detail to what happened. To be fair, it has improved since we implemented the tool, but if you were to ask our agents what frustrated them, Talkdesk would be at the top of their list.
    • Being a multi-channel platform was one of the things that drew us to Talkdesk; however, the chat channel lags way behind voice in customization and reporting.
    • Lack of training resources. The 'Talkdesk Academy' is often very out-of-date. Would be nice to have actual webinars or online training (even paid training) for various functions of the tool like reporting, WFM, IVR, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Talkdesk
    One of the best tools our there to tackle alot of our needs or issues within the organisation's and is value for money as you find alot of the features already in bedded and the Ai features are user friendly no need for additional training and Talk desk support when any issues arise is amazing
    Incentivized
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Talkdesk
    As a user, the Talkdesk system is pretty easy. However, as a leader or an admin, the system can be difficult to navigate. Talkdesk appeared to integrate different solutions into their environment. While the overall skin of the environment is pretty seamless, it's easy to see that some solutions are segregated off into their own area of the Talkdesk ecosystem. This is pretty evident with Identity, WFM, and System Analytics, where you have to navigate to their respective areas to pull reports and gather data. Where many other reports are available in Explore
    Read full review
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Talkdesk
    Talkdesk is very handy but, sometimes we do face issues were the system can just kick you out and not be able to do calls or receive calls but, what I like about the system once you start refreshing or troubleshooting, everything becomes normal it is a unique system and very modern we don't usually have system issues with Talkdesk.
    Read full review
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Talkdesk
    reports are good until a report is a big one in size then the wait is longer and some call reports delay by an hour or so which is not ideal as we pull these hourly and need them from Work force management perspective and Quality reports are perfectly fine
    Incentivized
    Read full review
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    Talkdesk
    If Talkdesk had a dedicated phone support line I would have given this rating an overall 10. Their knowledge base is absolutely HUGE and at times very helpful. It's easy to search through and their customer support chat system works perfectly fine, but there are just some times that you need to speak to a human on the phone to ensure you are always on the same page.
    Read full review
    In-Person Training
    Google
    No answers on this topic
    Talkdesk
    The training that was given to us was very smooth and professional. I give my trainer 10/ 10 rate the training was so smooth and very helpful she would make sure we also watch videos of how to use the system which made it very easier for us and what was interesting it is because, the system is also easy.
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    Talkdesk
    Nothing is perfect!! Needing the ability to repeat the training so everyone was on board was important. Not real sure how many people had to repeat the training as they trained on their own and given 30 minutes at a time.
    Incentivized
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    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    Talkdesk
    We were very satisfied with the implementation of Talkdesk. The team was able to gather all the data and information about the system we had in place at the moment and delivered us a Talkdesk plan that suited our needs. We had a few calls after implementation where our questions were answered and gave us the confidence to continue using the system.
    Incentivized
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    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
    Read full review
    Talkdesk
    Call recordings, quality assessments, feedback, coaching, and monitoring, the call flow is effortless and painless, changing statuses from after-call work is updated to be qued so you cannot change after aftercall work is finished, shows you the company metrics, SLA, abandonment, number of calls taken and record occupancy for you and the team. Many more features make Talkdesk an innovative software compared to its competitors.
    Incentivized
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    Talkdesk
    talk desk has helped us massively with flexibility of one system giving us all the relevant information we need to be able to drive improvement and also good service from work force management to quality improvement to the reporting of the work and inputs going in and assess outputs to determine the success of our work and remaining development areas
    Incentivized
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    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    Talkdesk
    • Reduced hold times with callback feature = better CX
    • Easy transfer option between teams where we can talk rep-rep first before bringing the caller in = less repeated information the customer has to provide = better CX
    • Modified call dispositions allows for better call management & organization = less work on our end!
    Incentivized
    Read full review
    ScreenShots

    Talkdesk Screenshots

    Screenshot of Talkdesk Guardian™, which is an AI-driven, native cloud compliance solution that enables contact centers to gain visibility and take control of their WFH and hybrid workforce.Screenshot of Talkdesk Autopilot™, which is a tool that handles common customer queries, like orders, returns and billing, and automatically responds with conversational answers. And when complex cases are detected that need human empathy and expertise, the virtual agent will redirect customers to a human agent.Screenshot of Talkdesk AI Trainer™, which equips customers with tools to observe, simulate, and put guardrails on AI, according to their needs. This way, generative AI can be used responsibly, preventing AI mishaps, and protecting the brand from potentially poor AI experiences.