Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Surveys
Score 8.1 out of 10
N/A
Google Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.
$10
per completed survey
Gravity Forms
Score 6.0 out of 10
N/A
Gravity Forms from Rocketgenius is a form builder plugin on WordPress used to add a survey feature to websites.
$59
one-time fee
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$99
per month
Pricing
Google SurveysGravity FormsSurveyMonkey
Editions & Modules
Surveys
10¢
per completed survey
No answers on this topic
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
Offerings
Pricing Offerings
Google SurveysGravity FormsSurveyMonkey
Free Trial
NoNoNo
Free/Freemium Version
NoNoYes
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google SurveysGravity FormsSurveyMonkey
Considered Multiple Products
Google Surveys
Chose Google Surveys
Most people use Google or have an account which makes it very easy for them to use. SurveyMonkey is also easy but lacks some of the integration that Google Surveys offers. Google Surveys has a feature where it can send the user a record of their responses. This is not a feature …
Chose Google Surveys
Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample.

As we have Microsoft 365, sometimes Microsoft …
Chose Google Surveys
The other survey systems are similar, but Google Surveys has a higher price point. I also find support to be lacking at times.
Chose Google Surveys
Ease of use
Ease of configuration
Ease distribution to stakeholders
Chose Google Surveys
We used Google Surveys a couple of times because it was easy to set up a quick set of questions. We also liked that it created a visual of the data and fed our analytics. But overall, we've remained with Qualtrics because many of our surveys are complicated and found it …
Chose Google Surveys
Google Surveys is a more complete program compared to SmartSurvey and SnapSurveys because it is well integrated within the Google Classroom and for me, that is very important because as a Teacher I want to find out what my students are thinking about a specific subject area. …
Chose Google Surveys
Google Surveys is easy to use when you are familiar with other products from the Google family and makes it quick for everyone to set up simple surveys and send them out to participants. While our organization is using Microsoft, often staff and faculty choose to use Google …
Gravity Forms

No answer on this topic

SurveyMonkey
Chose SurveyMonkey
I haven't personally created a survey using Google Surveys, but I have received one from multiple employees lately. I believe it is slowing going to push out SurveyMonkey from our school, as the Google Suite of products have been adopted and are more widely used throughout the …
Chose SurveyMonkey
In my opinion, SurveyMonkey is the gold standard. Google Forms and Google Surveys, while being able to connect easily to other Google tools, are not as adept or intuitive as SurveyMonkey is. Google is trying to be all things for all people, and while it does a lot of those …
Chose SurveyMonkey
It's probably above Google Surveys and below the other two. I didn't select SurveyMonkey, the company already had it and I made the decision to get an additional license for my work.
Chose SurveyMonkey
SurveyMonkey has a visualisation, and for Google Survey, you have to download your data the some other program, like Looker. But Google Survey is fully connectable to Google Sheets, and Survey Monkey doesn't allow you to download your database, especially if it is free text …
Features
Google SurveysGravity FormsSurveyMonkey
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Google Surveys
7.7
17 Ratings
4% below category average
Gravity Forms
5.0
2 Ratings
46% below category average
SurveyMonkey
7.2
76 Ratings
10% below category average
Survey templates8.617 Ratings5.12 Ratings8.075 Ratings
Themes7.115 Ratings5.02 Ratings7.367 Ratings
Custom logo/branding7.314 Ratings5.02 Ratings6.367 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Google Surveys
8.4
16 Ratings
1% below category average
Gravity Forms
5.1
2 Ratings
50% below category average
SurveyMonkey
7.6
78 Ratings
11% below category average
Changes to live survey9.615 Ratings5.12 Ratings7.062 Ratings
Question design help8.013 Ratings5.02 Ratings6.872 Ratings
Multiple question types7.516 Ratings5.12 Ratings9.078 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Google Surveys
6.7
15 Ratings
21% below category average
Gravity Forms
5.0
2 Ratings
50% below category average
SurveyMonkey
7.3
72 Ratings
13% below category average
Survey logic flexibility6.715 Ratings5.02 Ratings7.372 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Google Surveys
7.6
16 Ratings
6% below category average
Gravity Forms
5.1
2 Ratings
45% below category average
SurveyMonkey
7.1
78 Ratings
13% below category average
Response tracking7.716 Ratings5.12 Ratings7.577 Ratings
Data export8.415 Ratings5.12 Ratings6.374 Ratings
Standard reports7.314 Ratings5.12 Ratings8.077 Ratings
Custom reports7.412 Ratings5.12 Ratings6.864 Ratings
Analytics7.414 Ratings5.12 Ratings7.065 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Google Surveys
8.0
16 Ratings
7% below category average
Gravity Forms
5.1
2 Ratings
51% below category average
SurveyMonkey
8.3
67 Ratings
4% below category average
Access controls7.715 Ratings5.12 Ratings8.067 Ratings
Compliance8.313 Ratings5.12 Ratings8.558 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Google Surveys
5.6
13 Ratings
36% below category average
Gravity Forms
5.1
2 Ratings
45% below category average
SurveyMonkey
7.5
48 Ratings
7% below category average
Vendor-offered crowdsourcing5.610 Ratings5.12 Ratings7.332 Ratings
Respondent restrictions5.612 Ratings5.12 Ratings7.846 Ratings
Best Alternatives
Google SurveysGravity FormsSurveyMonkey
Small Businesses
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Medium-sized Companies
Qualaroo
Qualaroo
Score 7.0 out of 10
Qualaroo
Qualaroo
Score 7.0 out of 10
Qualaroo
Qualaroo
Score 7.0 out of 10
Enterprises
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Google SurveysGravity FormsSurveyMonkey
Likelihood to Recommend
6.4
(16 ratings)
2.2
(2 ratings)
8.7
(110 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
9.0
(26 ratings)
Usability
7.0
(14 ratings)
5.1
(2 ratings)
9.0
(41 ratings)
Availability
-
(0 ratings)
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
-
(0 ratings)
6.0
(1 ratings)
Support Rating
7.5
(12 ratings)
10.0
(1 ratings)
9.4
(35 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
10.0
(2 ratings)
User Testimonials
Google SurveysGravity FormsSurveyMonkey
Likelihood to Recommend
Google
Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
Read full review
Rocketgenius, Inc
Gravity Forms is fine for general use such as a contact form. It is not suitable for using in conjunction with their PayPal Checkout add-on.
Read full review
Momentive (SurveyMonkey, Inc)
SurveyMonkey is well suited for external, professional, client-facing forms and complex question types. I've tried generating forms on HubSpot, and it's not nearly as intuitive or clean-looking, and not all question types are supported (e.g. Likert scales). For quick, internal forms that don't need to be as pretty or professional, I find that Google Forms is the quickest and easiest to pull together, especially since it has a single, universal respondent link. If I wanted to embed a link in a mass email, SurveyMonkey doesn't allow multiple respondents to use the same link on my plan.
Read full review
Pros
Google
  • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
  • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
  • Run an election for board members (use of the "other" notation so that people can write in their own choices).
Read full review
Rocketgenius, Inc
  • Forms
  • Surveys
  • Data Collection
Read full review
Momentive (SurveyMonkey, Inc)
  • Keeps identifiable information anonymous.
  • Being able to close the survey at a set time without having to remember to do so.
  • Takes the guess work out of response collecting.
  • Makes it easy to categorize responses within the same survey. Being able to add tags to open-ended questions makes it easy for us to identify patterns in responses.
  • An array of survey options and questions.
  • An all around great product that meets multiple needs.
  • Can have multiple collectors for the same survey to included manual input.
Read full review
Cons
Google
  • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
  • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
Read full review
Rocketgenius, Inc
  • Their PayPal checkout does not work as described.
Read full review
Momentive (SurveyMonkey, Inc)
  • I would like to have more customizable options for branding it to our hospital colors. Some survey options allow you to enter html color codes. SurveyMonkey allows you to change colors and you have to pick from selected options.
  • Embedding the surveys into a webpage, like WordPress is not as seamless as other services.
Read full review
Likelihood to Renew
Google
No answers on this topic
Rocketgenius, Inc
I need this for my forms and can't live without it.
Read full review
Momentive (SurveyMonkey, Inc)
Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
Read full review
Usability
Google
Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
Read full review
Rocketgenius, Inc
Because I lost hours of time (revenue) trying to figure out why their PayPal Checkout add-on wasn't sending the correct data to PayPal. Although I followed Gravity Forms documentation and also reached out to support.
Read full review
Momentive (SurveyMonkey, Inc)
It does everything a survey software should do, and it does it very well. I can't speak for how well it would work for a business that was surveying tens of thousands of people - but for a small business of 50 employees with a couple of thousand clients, it does everything it needs to do.
Read full review
Performance
Google
No answers on this topic
Rocketgenius, Inc
No answers on this topic
Momentive (SurveyMonkey, Inc)
still to many limitations for more complex surveys --skips, filtered questions, etc.
Read full review
Support Rating
Google
This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
Read full review
Rocketgenius, Inc
Very responsive and helpful.
Read full review
Momentive (SurveyMonkey, Inc)
I've never had to contact the SurveyMonkey customer care team directly, but they have a pretty good library of help articles on their website. Everything from designing and executing your survey to account and billing questions. I never had a need for further support from Survey Monkey.
Read full review
Implementation Rating
Google
No answers on this topic
Rocketgenius, Inc
I tested it and liked it and went for it.
Read full review
Momentive (SurveyMonkey, Inc)
Implementation not required.
Read full review
Alternatives Considered
Google
Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
Read full review
Rocketgenius, Inc
No answers on this topic
Momentive (SurveyMonkey, Inc)
SurveyMonkey is easier to customize and provides much more in depth analytics. SurveyMonkey also provides better templates providing us with a better presentation to our employees. SurveyMonkey also comes with a more trustworthy platform that ensures confidentiality, which is incredibly important to our employees and means we're getting more reliable results from the surveys.
Read full review
Return on Investment
Google
  • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
  • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
Read full review
Rocketgenius, Inc
  • I recommended Gravity Forms to a client that accepts subscription payments online. After purchasing the plugin and the PayPal Checkout add-on, I spent hours and hours trying to get it to sync correctly with PayPal. It never did, so I ended up using PayPal's built-in buttons. Which defeated the whole purpose of purchasing Gravity Forms and the add-on. Gravity Form's support tried to help, but had no explanation as to why the PayPal checkout add-on wasn't working.
Read full review
Momentive (SurveyMonkey, Inc)
  • The speed at which we can develop, program, execute and generate actual usable results provides significant value, particularly when we need fresh numbers to illustrate a point.
  • The fact that we can execute a research project so quickly means that new research is always a primary option when we're developing campaigns. That's a huge value proposition.
Read full review
ScreenShots