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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite

    Score8.2 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $249

    per month per user

    Recurly

    Score8.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Recurly is a subscription billing platform and manages customer communications via email, business performance monitoring, and account changes. A merchant bank account is required to work with Recurly. A payment gateway is part of the product but it integrates with other gateways, such as PayPal, to give shoppers a more comprehensive suite of payment options.N/A
    Pricing
    HootsuiteRecurly
    Editions & Modules
    Standard
    $199
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $399
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Elite
    Custom Quote
    per month
    Offerings
    Pricing Offerings
    HootsuiteRecurly
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.—
    More Pricing Information
    Features
    HootsuiteRecurly
    Listening/monitoring
    Comparison of Listening/monitoring features of Hootsuite and Recurly
    Feature
    Hootsuite
    7.0
    324 Ratings
    9% below category average
    Recurly
    -
    Ratings
    Boolean keyword searches7.0212 Ratings00 Ratings
    Filtering out noise/spam6.4224 Ratings00 Ratings
    Sentiment analysis6.7224 Ratings00 Ratings
    Broad channel coverage7.7298 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Hootsuite and Recurly
    Feature
    Hootsuite
    8.0
    447 Ratings
    2% below category average
    Recurly
    -
    Ratings
    Content planning and scheduling9.0447 Ratings00 Ratings
    Audience targeting7.2304 Ratings00 Ratings
    Content optimization7.7368 Ratings00 Ratings
    Workflow management8.3379 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Hootsuite and Recurly
    Feature
    Hootsuite
    7.5
    359 Ratings
    8% below category average
    Recurly
    -
    Ratings
    Automated routing and prioritization7.4260 Ratings00 Ratings
    Customer interaction histories7.3280 Ratings00 Ratings
    Bulk actions7.9311 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Hootsuite and Recurly
    Feature
    Hootsuite
    7.0
    338 Ratings
    10% below category average
    Recurly
    -
    Ratings
    Lead generation6.6208 Ratings00 Ratings
    Content marketing7.6305 Ratings00 Ratings
    Paid media management6.8206 Ratings00 Ratings
    Campaigns and promotions6.7256 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Hootsuite and Recurly
    Feature
    Hootsuite
    8.1
    438 Ratings
    3% below category average
    Recurly
    -
    Ratings
    Twitter7.6393 Ratings00 Ratings
    Facebook8.5421 Ratings00 Ratings
    LinkedIn8.0369 Ratings00 Ratings
    Google+8.960 Ratings00 Ratings
    Instagram8.6376 Ratings00 Ratings
    Pinterest7.2182 Ratings00 Ratings
    YouTube7.6175 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Hootsuite and Recurly
    Feature
    Hootsuite
    7.8
    360 Ratings
    1% above category average
    Recurly
    -
    Ratings
    Campaign success analytics8.2333 Ratings00 Ratings
    Real-time tracking7.7335 Ratings00 Ratings
    Competitor analysis7.6231 Ratings00 Ratings
    Account management
    Comparison of Account management features of Hootsuite and Recurly
    Feature
    Hootsuite
    7.9
    369 Ratings
    0% below category average
    Recurly
    -
    Ratings
    Role-based user permissions & privileges8.3317 Ratings00 Ratings
    Mobile access7.5336 Ratings00 Ratings
    Best Alternatives
    HootsuiteRecurly
    Small Businesses
    Sendible
    Score7.2 out of 10
    WooCommerce Subscriptions
    Score8.7 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Chargebee
    Score8.5 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Zuora
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HootsuiteRecurly
    Likelihood to Recommend
    8.4
    (510 ratings)
    8.4
    (25 ratings)
    Likelihood to Renew
    8.6
    (89 ratings)
    10.0
    (3 ratings)
    Usability
    8.3
    (149 ratings)
    9.3
    (11 ratings)
    Availability
    9.8
    (21 ratings)
    -
    (0 ratings)
    Performance
    9.8
    (19 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (263 ratings)
    10.0
    (1 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (17 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (39 ratings)
    -
    (0 ratings)
    Configurability
    7.2
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    7.6
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.9
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.3
    (18 ratings)
    -
    (0 ratings)
    User Testimonials
    HootsuiteRecurly
    Likelihood to Recommend
    Hootsuite
    Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
    Incentivized
    Read full review
    Recurly
    Recurly is great for tracking transactions and reviewing payment method declines. The platform is extremely helpful when dealing with scenarios where someone believes they have been fraudulently charged for the product. Recurly allows for transaction filtering, which is very helpful when trying to find possibly fraudulent charges very easy. If expecting precise, detailed information about a card decline, Recurly would not be very helpful.
    Incentivized
    Read full review
    Pros
    Hootsuite
    • Reporting. We are able to pull accurate and concise data points on our channels.
    • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
    • Creating content natively in the platform!
    Incentivized
    Read full review
    Recurly
    • It handles 1:1 and 1:many accounts to subscription set up.
    • It has a good billing customization option (cadence, pricing, etc.)
    • Can easily set up a customer account and invoice - billing link can be generated so no need to take credit card info over chat, phone, or email.
    • Great and responsive customer support.
    • Supports multi-language.
    Incentivized
    Read full review
    Cons
    Hootsuite
    • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
    • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
    • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
    Incentivized
    Read full review
    Recurly
    • I really can't think of any shortcomings on Recurly because they have tried to cover all bases well. However, I believe that pricing could be little competitive because Recurly can become quite expensive when you have acquired a good number of subscribers. So apart from price, there are no shortcomings I can think of on product side.
    Incentivized
    Read full review
    Likelihood to Renew
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
    Read full review
    Recurly
    I believe we would continue to use Recurly because they have shown that they are continually improving their software, and they listen to their customers
    Incentivized
    Read full review
    Usability
    Hootsuite
    I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
    Incentivized
    Read full review
    Recurly
    Recurly is very good at showing all the data we need to see on a day to day basis. Keeping track of invoices and subscriptions across many markets helps us see the overall map of our business operations. Our representatives that do not work in billing can easily understand from viewing the platform of our progress.
    Incentivized
    Read full review
    Reliability and Availability
    Hootsuite
    Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
    Read full review
    Recurly
    No answers on this topic
    Performance
    Hootsuite
    HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
    Read full review
    Recurly
    No answers on this topic
    Support Rating
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    Recurly
    They have always been quick to respond and help. I love their chat feature at the bottom right-hand corner of the platform.
    Incentivized
    Read full review
    In-Person Training
    Hootsuite
    Very easy to teach and learn
    Read full review
    Recurly
    No answers on this topic
    Online Training
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    Recurly
    No answers on this topic
    Implementation Rating
    Hootsuite
    Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
    Incentivized
    Read full review
    Recurly
    No answers on this topic
    Alternatives Considered
    Hootsuite
    Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
    Incentivized
    Read full review
    Recurly
    Recurly does a much better job at handling subscription payments than QuickBooks Online. We only use QuickBooks Online when we have a client who cannot pay via credit/debit card. In those cases, we send out automatic invoices via QuickBooks Online instead. 95% of our clients are processed through Recurly.
    Incentivized
    Read full review
    Scalability
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
    Read full review
    Recurly
    No answers on this topic
    Return on Investment
    Hootsuite
    • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
    • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
    Incentivized
    Read full review
    Recurly
    • Providing an interface for our subscribers to manage their own accounts has simplified our business tremendously. This alone has freed up hours of our staff's time each day.
    • Many customers receive new credit cards due to expiration or fraud. The time we spent in updating this information prior to using Recurly's Revenue Recovery feature versus now is significant.
    Incentivized
    Read full review
    ScreenShots

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.

    Recurly Screenshots

    Screenshot of Payments with smart routing to improve transaction success rates and conversions by offering a variety of payment methods, such as credit cards, PayPal, Amazon Pay, Apple Pay, Google Pay, and ACH.Screenshot of The flexible ways to configure subscription billings workflows, and automate recurring invoicing based on the subscription parameters.Screenshot of Automated dunning communications to increase collection effectiveness. Configurable across period and timing, if the payment is past due or declined, selected and personalized dunning campaign launch.Screenshot of The features to set up and test different products, plans, and pricing options, plus promotional tools like free trials, coupons, and gift subscriptions and cards to attract more customers.Screenshot of Recurly analytics, which provides a 360° view into the health of a subscription business's plan performance, churn trends, campaigns results, financial metrics. These inform decisions for business growth.