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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LinkedIn Sales Navigator

    Score8.5 out of 10
    N/ALinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

    $79.99

    per month

    Oktopost

    Score9 out of 10
    N/AOktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing. Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost aims to enable marketers to better engage with customers and prospects, get actionable insights, and…

    $49

    per month

    Pricing
    LinkedIn Sales NavigatorOktopost
    Editions & Modules
    Professional
    $79.99
    per month
    Team
    $134.99
    per license
    Enterprise
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    LinkedIn Sales NavigatorOktopost
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    LinkedIn Sales NavigatorOktopost
    Considered Both Products
    LinkedIn
    No answer on this topic
    Oktopost
    Chose Oktopost
    Buffer - it's good but I would say ideal for smaller teams.
    HubSpot - is great as you have everything in one place - not as good as Oktopost for content curation though.
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    68 Answers
    No answers on this topic
    Delivers good value for the price
    89%
    Delivers good value for the price
    56 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    66 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    49 Answers
    No answers on this topic
    Implementation went as expected
    92%
    Implementation went as expected
    47 Answers
    No answers on this topic
    Features
    LinkedIn Sales NavigatorOktopost
    Prospecting
    Comparison of Prospecting features of LinkedIn Sales Navigator and Oktopost
    Feature
    LinkedIn Sales Navigator
    7.7
    182 Ratings
    0% below category average
    Oktopost
    -
    Ratings
    Advanced search9.6182 Ratings00 Ratings
    Identification of new leads9.5180 Ratings00 Ratings
    List quality8.2176 Ratings00 Ratings
    List upload/download4.3121 Ratings00 Ratings
    Ideal customer targeting8.2175 Ratings00 Ratings
    Load time/data access6.3162 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of LinkedIn Sales Navigator and Oktopost
    Feature
    LinkedIn Sales Navigator
    8.3
    180 Ratings
    7% above category average
    Oktopost
    -
    Ratings
    Contact information7.9159 Ratings00 Ratings
    Company information8.4180 Ratings00 Ratings
    Industry information8.6175 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of LinkedIn Sales Navigator and Oktopost
    Feature
    LinkedIn Sales Navigator
    8.2
    177 Ratings
    10% above category average
    Oktopost
    -
    Ratings
    Lead qualification process8.3136 Ratings00 Ratings
    Smart lists and recommendations7.6159 Ratings00 Ratings
    Salesforce integration8.3130 Ratings00 Ratings
    Company/business profiles8.6173 Ratings00 Ratings
    Alerts and reminders8.2154 Ratings00 Ratings
    Data hygiene7.9155 Ratings00 Ratings
    Automatic data refresh6.9135 Ratings00 Ratings
    Tags8.8129 Ratings00 Ratings
    Filters and segmentation9.0163 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of LinkedIn Sales Navigator and Oktopost
    Feature
    LinkedIn Sales Navigator
    6.6
    79 Ratings
    12% below category average
    Oktopost
    -
    Ratings
    Sales email templates6.972 Ratings00 Ratings
    Append emails to records6.467 Ratings00 Ratings
    Best Alternatives
    LinkedIn Sales NavigatorOktopost
    Small Businesses
    Owler
    Score9.7 out of 10
    PromoRepublic
    Score7.4 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    No answers on this topic
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LinkedIn Sales NavigatorOktopost
    Likelihood to Recommend
    7.0
    (184 ratings)
    8.7
    (16 ratings)
    Likelihood to Renew
    8.0
    (3 ratings)
    9.1
    (7 ratings)
    Usability
    5.6
    (12 ratings)
    8.7
    (2 ratings)
    Support Rating
    9.0
    (3 ratings)
    6.4
    (1 ratings)
    Online Training
    -
    (0 ratings)
    4.5
    (1 ratings)
    Implementation Rating
    8.0
    (2 ratings)
    7.3
    (1 ratings)
    User Testimonials
    LinkedIn Sales NavigatorOktopost
    Likelihood to Recommend
    LinkedIn
    LinkedIn Sales Navigator is hands down the best tool for identifying targeted contacts or leads. You can drill down on a company and look at its entire workforce, or search by the exact title that is your key target. The information is up to date, as people tend to keep their LinkedIn profiles current. In terms of other marketing functions LI Sales Navigator is extremely limited. BUT if you are looking to identify contacts for prospecting purposes, then this tool is what you need.
    Incentivized
    Read full review
    Oktopost
    Oktopost is great if you have several Social Media profiles you want to manage and want to schedule and post all your things in a simple interface. They have a great calendar view that shows everything that is coming up and you can easily move or change postings with a few clicks. It is also good for managing a single account. It has all the features I need for our single account markets, like campaigns, tracking, scheduling, etc. I think if you are trying to manage a very large number of social media profiles it might get a bit difficult. There are tools more suited for that than Oktopost that may be easier, but Oktopost would still work.
    Incentivized
    Read full review
    Pros
    LinkedIn
    • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
    • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
    • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
    Read full review
    Oktopost
    • Auto-poster feature that allows scheduling of posts to be made in relatively short time.
    • Calendar view has a great UI with easy to use drag and drop and editing features.
    • Message assets can be saved per campaign without having to re-draft them for repeated promotions.
    • Good reporting via excel export and dashboard overview
    • Great customer service and support! Including response rate and implementation of requested features
    Read full review
    Cons
    LinkedIn
    • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
    • Sorting - need a better, faster way to sort by for prospect lists and account lists
    • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
    Incentivized
    Read full review
    Oktopost
    • Sometimes there were bugs in the user experience, but they seemed to be quickly addressed.
    • They didn't seem to have experience dealing with large-scale company use when integrating with Eloqua information. We had a lot of issues with false data or form submits showing up.
    Incentivized
    Read full review
    Likelihood to Renew
    LinkedIn
    This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
    Incentivized
    Read full review
    Oktopost
    I give Oktopost a 9, as a 10 means NO improvement is needed, but all platforms must iterate and improve. Hands down Oktopost is the B2B marketing leader in the social and content marketing world. They are also very quick to work on things and make the experience better for users. I would say I was a very early adopter of Oktopost and have seen them grow into a very useful tool and also a great company! I am VERY excited to see what they will do next to make our B2B marketing jobs more efficient and results producing! Thanks for helping our business close 10 accounts from LinkedIn in the last year! And that is up from ZERO the year before NOT using Oktopost.
    Read full review
    Usability
    LinkedIn
    Overall, it's very user-friendly. It's hard for a tool to make sorting through loads of data easy, but Sales Nav does this very well. Its advanced search features enable us to be selective in finding the right people to talk to and connect with.
    Incentivized
    Read full review
    Oktopost
    Because in general is very good, the support team is always happy to help and you can ask them anything. They always have the solution. I also like the new functionalities that they are implementing; each month, we have something new. The end user platform is very easy to be used by the sales people.
    Read full review
    Support Rating
    LinkedIn
    I would recommend LinkedIn Sales Navigator entirely. It has been the most user-friendly tool to use starting off in a sales role. I genuinely enjoy the navigation of the tool and how easy it is to save lists and see job changes within those lists. Generating leads and finding the most up to date information on prospects is all housed within this tool.
    Incentivized
    Read full review
    Oktopost
    When I have sent in questions to support, I have received answers pretty quickly and they were helpful. However, I would like to see more information on the support page rather than having to contact them directly.
    Read full review
    Online Training
    LinkedIn
    No answers on this topic
    Oktopost
    There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
    Read full review
    Implementation Rating
    LinkedIn
    I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
    Incentivized
    Read full review
    Oktopost
    As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
    Read full review
    Alternatives Considered
    LinkedIn
    LinkedIn Sales Navigator is much more valuable than Dice or Cognism, as we do most of our prospecting on LinkedIn. Therefore, it means we can build lists of our prospects based on activity, connections, and buying intention. With Cognism and Dice, you cannot do this as they do not work alongside the LinkedIn platform and, therefore, lack the functionality that is essential to what we are using the platform for.
    Incentivized
    Read full review
    Oktopost
    The integration with SalesForce and Marketo was the number one reason we went with Oktopost. It wasn't until after I got inside and got my hands dirty that I saw how great Oktopost was. The analytics reporting is sensational. It allowed me to easily pull reports to organize for my marketing department.
    Incentivized
    Read full review
    Return on Investment
    LinkedIn
    • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
    • Allowed me to better identify the key stakeholders at companies I was targeting
    • Kept me up to date on what was happening with my prospects and their companies.
    Incentivized
    Read full review
    Oktopost
    • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
    • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
    • Ability to quickly post allows for immediate input during time sensitive social discussions.
    Read full review
    ScreenShots

    Oktopost Screenshots

    Screenshot of Social BIScreenshot of CalendarScreenshot of Post ConsoleScreenshot of Employee AdvocacyScreenshot of StreamsScreenshot of Inbox