Mailchimp vs. Microsoft 365

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mailchimp
Score 7.9 out of 10
N/A
Mailchimp is the email marketing and marketing automation platform. Most email marketing platforms tell you how your campaigns perform, but Mailchimp goes a step beyond and tells you why by analyzing the data from half a billion emails sent through the platform every day to offer personalized recommendations for improving content, targeting, automations, and driving revenue using emails
$0
per month
Microsoft 365
Score 8.7 out of 10
N/A
Microsoft 365 (formerly Office 365) is a Microsoft Cloud subscription service that includes Microsoft Office products (Word, Excel, PowerPoint, OneNote, Outlook, Publisher, and Access). The software can be installed across multiple devices and ensures that users always have the most up-to-date version of the included Office applications.
$5
Per User Per Month
Pricing
MailchimpMicrosoft 365
Editions & Modules
No answers on this topic
Business Basic
$5.00
Per User Per Month
Individual
$5.84
*Per Month
Business - Apps
$8.25
Per User Per Month
Enterprise - F3
$10.00
Per User Per Month
Business Standard
$12.50
Per User Per Month
Business Premium
$20.00
Per User Per Month
Enterprise - E3
$32.00
Per User Per Month
Enterprise - E5
$57.00
Per User Per Month
Offerings
Pricing Offerings
MailchimpMicrosoft 365
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*When billed annually.
More Pricing Information
Community Pulse
MailchimpMicrosoft 365
Considered Both Products
Mailchimp
Chose Mailchimp
Price seemed reasonable. Scheduling option seemed very useful. No. of subscribers was high, and do not want to give subscribers option to reply all or see others email addresses, can select entire list and not visible to subscribers. Predefined or any custom templates can be …
Microsoft 365
Chose Microsoft 365
We looked at the Zoho suite of apps as a possible contender, because it has an extensive number of apps that compare to those in the Microsoft Office 365. The functionality of the Zoho apps was good, but compared to Microsoft Office 365, they didn't truly compare. While Zoho …
Top Pros
Top Cons
Features
MailchimpMicrosoft 365
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mailchimp
8.0
472 Ratings
3% above category average
Microsoft 365
-
Ratings
WYSIWYG email editor8.1437 Ratings00 Ratings
Dynamic content7.8420 Ratings00 Ratings
Ability to test dynamic content7.9401 Ratings00 Ratings
Landing pages7.5325 Ratings00 Ratings
A/B testing8.0356 Ratings00 Ratings
Mobile optimization8.1431 Ratings00 Ratings
Email deliverability reporting8.5459 Ratings00 Ratings
List management8.1459 Ratings00 Ratings
Triggered drip sequences7.7317 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mailchimp
9.1
2 Ratings
17% above category average
Microsoft 365
-
Ratings
Lead nurturing automation6.22 Ratings00 Ratings
Lead scoring and grading10.01 Ratings00 Ratings
Data quality management10.01 Ratings00 Ratings
Automated sales alerts and tasks10.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mailchimp
8.1
48 Ratings
6% above category average
Microsoft 365
-
Ratings
Calendaring8.443 Ratings00 Ratings
Event/webinar marketing7.734 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mailchimp
8.2
42 Ratings
9% above category average
Microsoft 365
-
Ratings
Social sharing and campaigns8.340 Ratings00 Ratings
Social profile integration8.134 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mailchimp
7.5
457 Ratings
0% above category average
Microsoft 365
-
Ratings
Dashboards7.7120 Ratings00 Ratings
Standard reports8.0455 Ratings00 Ratings
Custom reports6.948 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mailchimp
7.3
41 Ratings
4% below category average
Microsoft 365
-
Ratings
API7.831 Ratings00 Ratings
Role-based workflow & approvals6.26 Ratings00 Ratings
Customizability5.62 Ratings00 Ratings
Integration with Salesforce.com8.320 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.517 Ratings00 Ratings
Integration with SugarCRM8.12 Ratings00 Ratings
Third-party software integrations7.636 Ratings00 Ratings
Best Alternatives
MailchimpMicrosoft 365
Small Businesses
Vbout
Vbout
Score 9.4 out of 10
Google Workspace
Google Workspace
Score 9.1 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Google Workspace
Google Workspace
Score 9.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Microsoft 365 Business Premium
Microsoft 365 Business Premium
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MailchimpMicrosoft 365
Likelihood to Recommend
8.1
(496 ratings)
8.8
(237 ratings)
Likelihood to Renew
8.5
(51 ratings)
9.5
(6 ratings)
Usability
8.4
(373 ratings)
8.4
(6 ratings)
Availability
9.5
(6 ratings)
-
(0 ratings)
Performance
9.0
(7 ratings)
-
(0 ratings)
Support Rating
7.8
(14 ratings)
8.9
(54 ratings)
Implementation Rating
7.5
(22 ratings)
9.0
(2 ratings)
Configurability
10.0
(2 ratings)
-
(0 ratings)
Ease of integration
8.0
(4 ratings)
-
(0 ratings)
Product Scalability
9.5
(6 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(2 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
MailchimpMicrosoft 365
Likelihood to Recommend
Mailchimp
With Mailchimp we are able to revive and enhance our personal connect with the customers. The easy-to-use tools allows us to personalize the email content, segregate and target important leads & send relevant messages. Also, it offers interactive analysis on the performance of a particular campaign. We can judge the effectiveness of our mailers in real time.
Read full review
Microsoft
Microsoft 365 is well-suited for:Small and Medium-sized Businesses (SMBs): Microsoft 365 offers a cost-effective solution for SMBs to access a suite of essential productivity tools without the need for extensive IT infrastructure. It provides a wide range of applications, allowing teams to collaborate, communicate, and manage documents efficiently.Remote Work and Collaboration: Microsoft 365's cloud-based nature makes it ideal for remote work scenarios. With tools like Microsoft Teams, employees can easily communicate, hold video conferences, and collaborate on projects in real-time, regardless of their location.Microsoft 365 may be less appropriate for:Organizations with Specific Software Requirements: Some organizations may have specialized software needs that are not met by Microsoft 365. In such cases, they may require industry-specific software or custom solutions.Limited Internet Connectivity: Microsoft 365 is a cloud-based platform, which means a stable internet connection is essential for optimal functionality. Organizations with poor internet connectivity might face challenges using the cloud-based applications effectively.
Read full review
Pros
Mailchimp
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Read full review
Microsoft
  • keeps me extremely organized. It is so easy to link calendars, emails, and documents.
  • keeps me well connected. It is so easy to send a quick message on teams or send an email to a group (for example, my particular team within the company).
  • easy to use. Everything is straightforward, making it easy to find an answer to a question. There is even a search option to figure out how to do something within Microsoft.
Read full review
Cons
Mailchimp
  • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
  • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
  • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
  • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
Read full review
Microsoft
  • Microsoft 365 really needs to work on protection part. In complex environment it is not reliable as compared to its competitors like Proofpoint. There are many instances where it fails to perform effectively.
  • In SharePoint Online the versioning feature of the document needs to be improved by Microsoft. Sometimes when we have to roll back to the previous version it does not work as expected.
  • In Teams messaging and app permission policies can be improved. There are some settings where we have to add a lot of things manually.
Read full review
Likelihood to Renew
Mailchimp
We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
Read full review
Microsoft
There are many features of Office that we cannot replicate in any other tool. Plus people know it already. It's not going away anytime soon.
Read full review
Usability
Mailchimp
Our team use Mailchimp almost every week. Overall UI is simple for anyone to get started with it. The resource library around using particular features is also there, so we don't have to train our team on this product. We also used a lot of other features as well.
Read full review
Microsoft
The interface of the different tools (this suite has MANY different tools) is usually simple to use and intuitive, and you can always re-arrange and add or remove the task you use most frequently from the menus and task bars.
Each tool / product includes a lot of features that may require a more intensive learning, but usually Office 365 tools are simple to learn from scratch, adding more knowledge as you required more advanced features
Read full review
Reliability and Availability
Mailchimp
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Read full review
Microsoft
No answers on this topic
Performance
Mailchimp
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Read full review
Microsoft
No answers on this topic
Support Rating
Mailchimp
Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
Read full review
Microsoft
Over the past 8 years of using Microsoft 365, I have noticed that they change vendors often. This always leads to a poor experience in the beginning, then levels out after some time for the company to get things worked out. As a customer, it is really frustrating because I don't have time when something isn't working to have them "look into my issue" and get back with me. They have even closed a ticket I specifically told them to keep open. Your applications are only as good as the support.
Read full review
Implementation Rating
Mailchimp
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Read full review
Microsoft
Everything works and I use it all the time.
Read full review
Alternatives Considered
Mailchimp
Mailchimp is a means to an end and a way to stay within GDPR laws. We may not use it if this wasn't a requirement. Other platforms are better for design or management of contacts, but Mailchimp offers that secure storage of data that is required. I have not tried other bulk mail applications, so am unable to compare these.
Read full review
Microsoft
Google Sheets is better for sharing and collaborative editing. Versioning of the same file is also one of Google Sheets strong points.
Microsoft 365 is better for working with local files. It is much easier to store the file in multiple places and backup multiple versions in multiple places.
LibreOffice is free but the usage is much counter intuitive than Microsoft Office. OpenOffice is worse when it comes to UI.
Microsoft Excel's performance with larger files is much better. When opening huge files, excel loads it asynchronously and I can start working right away.
Read full review
Scalability
Mailchimp
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Read full review
Microsoft
No answers on this topic
Return on Investment
Mailchimp
  • Mailchimp has allowed us to communicate effectively with thousands of customers with ease.
  • Mailchimp's use during our second year of business helped us expand our list of brands considerably (almost 30% YTD) because of regular interactions that we've launched.
  • Mailchimp ramp-up time is minimal for new users so I can turn things over to junior staff - saving me time and money.
Read full review
Microsoft
  • Positively, it has increased productivity and efficiency in creating templates and being able to systemize some of the protocols we are working on putting into place.
  • It has been a positive as well as most individuals and companies that we associate with also use MicroSoft 365 and therefore there is no need to have formats change in our documents when they open them up using another type of program.
  • Getting work done quickly.... One and Done!!!
Read full review
ScreenShots

Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.