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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ON24

    Score7.5 out of 10
    N/AON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.N/A

    UserTesting

    Score8.1 out of 10
    N/AUserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.N/A
    Pricing
    ON24UserTesting
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ON24UserTesting
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    ON24UserTesting
    Mobile Capabilities
    Comparison of Mobile Capabilities features of ON24 and UserTesting
    Feature
    ON24
    9.7
    1 Ratings
    12% above category average
    UserTesting
    -
    Ratings
    Responsive Design for Web Access10.01 Ratings00 Ratings
    Mobile Application9.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile10.01 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of ON24 and UserTesting
    Feature
    ON24
    8.3
    413 Ratings
    1% below category average
    UserTesting
    -
    Ratings
    Calendar integration8.1356 Ratings00 Ratings
    Meeting initiation10.04 Ratings00 Ratings
    Integrates with social media10.03 Ratings00 Ratings
    Record meetings / events7.1395 Ratings00 Ratings
    Slideshows7.2392 Ratings00 Ratings
    Event registration7.4389 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of ON24 and UserTesting
    Feature
    ON24
    8.3
    416 Ratings
    1% below category average
    UserTesting
    -
    Ratings
    Live chat10.04 Ratings00 Ratings
    Audience polling6.8377 Ratings00 Ratings
    Q&A8.1413 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of ON24 and UserTesting
    Feature
    ON24
    9.0
    384 Ratings
    5% above category average
    UserTesting
    -
    Ratings
    User authentication10.03 Ratings00 Ratings
    Participant roles & permissions8.9374 Ratings00 Ratings
    Confidential attendee list8.0357 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of ON24 and UserTesting
    Feature
    ON24
    8.0
    390 Ratings
    6% below category average
    UserTesting
    -
    Ratings
    Branding options8.5382 Ratings00 Ratings
    Integration to Marketing Automation7.9335 Ratings00 Ratings
    Attendee list export7.638 Ratings00 Ratings
    Virtual Event
    Comparison of Virtual Event features of ON24 and UserTesting
    Feature
    ON24
    8.8
    42 Ratings
    9% above category average
    UserTesting
    -
    Ratings
    Registration, RSVP, and ticketing10.01 Ratings00 Ratings
    Email marketing6.538 Ratings00 Ratings
    Livestreaming10.01 Ratings00 Ratings
    Audience engagement8.042 Ratings00 Ratings
    Event recording10.01 Ratings00 Ratings
    Virtual booths10.01 Ratings00 Ratings
    Networking9.01 Ratings00 Ratings
    Event analytics7.242 Ratings00 Ratings
    Best Alternatives
    ON24UserTesting
    Small Businesses
    Whova
    Score9.6 out of 10
    No answers on this topic
    Medium-sized Companies
    Splash
    Score7.7 out of 10
    Dovetail
    Score8.6 out of 10
    Enterprises
    Webex Events (formerly Socio)
    Score8.9 out of 10
    Optimal
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ON24UserTesting
    Likelihood to Recommend
    6.8
    (461 ratings)
    8.5
    (196 ratings)
    Likelihood to Renew
    9.9
    (44 ratings)
    8.4
    (8 ratings)
    Usability
    9.0
    (28 ratings)
    8.6
    (174 ratings)
    Availability
    9.0
    (210 ratings)
    9.1
    (1 ratings)
    Performance
    7.7
    (8 ratings)
    9.1
    (1 ratings)
    Support Rating
    9.9
    (33 ratings)
    8.3
    (173 ratings)
    In-Person Training
    9.0
    (4 ratings)
    -
    (0 ratings)
    Online Training
    3.7
    (5 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.5
    (12 ratings)
    4.6
    (4 ratings)
    Configurability
    8.0
    (6 ratings)
    7.3
    (1 ratings)
    Ease of integration
    7.7
    (5 ratings)
    -
    (0 ratings)
    Product Scalability
    6.4
    (231 ratings)
    7.3
    (1 ratings)
    Vendor post-sale
    9.0
    (6 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    7.7
    (7 ratings)
    9.1
    (1 ratings)
    User Testimonials
    ON24UserTesting
    Likelihood to Recommend
    Cvent
    I find that ON24 caters for all types of organisations, having it allows for more choice/options. The experience around virtual events if fantastic and the ON24 team is constantly improving the platform. If you want to run a virtual events programme where you want to generate leads and track engagement, then ON24 is the platform for you
    Incentivized
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    UserTesting
    UserTesting has been great for moderated customer interviews/usability testing as well as for unmoderated testing of messaging, imagery, prototypes and live experiences. I would say that the scope of what you want needs to be limited, as the participants are only paid so much and tests are supposed to not exceed a certain amount of time. For customer interviews, I think it can be difficult to onboard customers to UserTesting if they have never used it before. If I set up interviews, I don't even have them use the UserTesting scheduling tool, I actually set up all the interviews with the customers myself through the tool (being mindful of time zones!). When we run the meeting, they really don't even know UserTesting is involved. Might be nice for UserTesting to allow the upload/connecting to of a Zoom interview and let it do the transcription/analysis from there.
    Incentivized
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    Pros
    Cvent
    • Registration pages are easy to build and look clean
    • Console (audience view) offers many tools to use for presentations and to engage the audience
    • Reporting and analytics are robust and provide detailed reports that help us process attendees in our marketing database
    • Support team and responsive and helpful
    Incentivized
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    UserTesting
    • Product Manager who follows up on your UserTesting usage and gives advice/support when you need it.
    • UserTesting University is a great platform to learn how to use UT and general information about research.
    • UserTesting can find participants quickly, so you won't need to wait long before you can start the analysis.
    Incentivized
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    Cons
    Cvent
    • There was a recent update within the past year where the UX designer or developer thought it would be best to wide all titles from the audience view until they placed their mouse on top of the window. That was the worst mistake, as we have a moderator script where we tell the audience what each of the tool bars are and they can’t grasp what the tool is without putting their mouse there. From an accessibility standpoint point, it’s back to 1999 when there was no laws about accessibility.
    • Number one above is a major pain point.
    • ON24 needs to do a better job of introducing features and soliciting feedback from their customers vs making a high impactful change like #1 described above.
    Incentivized
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    UserTesting
    • Sometimes there are restrictions around types of research that can be used for moderated user-testing with our own users.
    • For tests on relatively small areas of a website or app, the AI analysis seems rather overblown, like it's trying too hard to come up with something insightful when the test is actually about something quite small (e.g. structure of a mobile app menu).
    • It's difficult to invite our own users to unmoderated user-testing because they wouldn't know how the UserTesting interface works - this is particularly an issue for mobile research.
    Incentivized
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    Likelihood to Renew
    Cvent
    ON24 is everything we expected and everything we needed. It's simple to use, extremely customizable, and scales very easily. The integration to our CRM makes ON24 major lead generator for our sales team from our established webinars series. We can automate lead delivery to our sales team as well. If anything, we will look to expand our partnership in the future.
    Incentivized
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    UserTesting
    I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
    Incentivized
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    Usability
    Cvent
    97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events
    Incentivized
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    UserTesting
    It's very good, I have used other tools in the past and this is by far the most intuitive and user friendly. Testament to this is the ease with which other non researchers who have been onboarded to the tool with our additional seat have found it easy to use
    Incentivized
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    Reliability and Availability
    Cvent
    ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.
    Incentivized
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    UserTesting
    Never encountered any problems
    Incentivized
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    Performance
    Cvent
    Sometimes (it may be my computer) i cant login to ON24. I create a new PW and then i still cant get in. I clear cache/try new browser etc. and nothing works. I come back in a few hours and its like the problem never existed, its the strangest thing. Outside of that everything works pretty seamless. We've ran into a few bumps with Marketo talking to ON24 and passing reg through but have that figured out now. Not being able to be on a VPN when connecting to webcam on the presenter side does cause issues for our government speakers.
    Incentivized
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    UserTesting
    Perfectly fine. Never had any problems.
    Incentivized
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    Support Rating
    Cvent
    ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.
    Incentivized
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    UserTesting
    I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
    Incentivized
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    In-Person Training
    Cvent
    Great communication and clarity
    Read full review
    UserTesting
    No answers on this topic
    Online Training
    Cvent
    On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information
    Incentivized
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    UserTesting
    No answers on this topic
    Implementation Rating
    Cvent
    We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars
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    UserTesting
    From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
    Incentivized
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    Alternatives Considered
    Cvent
    From what I've seen, ON24 is built specifically to meet the needs of event marketing (or marketing generally), versus the other platforms which are more about simply providing a mechanism to hold virtual meetings. The integration with sales and marketing systems is really valuable. I don't know about pricing differences, but if the competitors were comparable, I would still select ON24.
    Incentivized
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    UserTesting
    The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
    Incentivized
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    Scalability
    Cvent
    The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.
    Read full review
    UserTesting
    The package we have limits the number of people who can set up tests. This prevents us from scaling the use of the platform.
    Incentivized
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    Return on Investment
    Cvent
    • We get a lot of MQLs from our webinars. The integration with SFDC is a game changer over platforms that don't offer that integration.
    • The addition of emojis and chat to our event consoles has greatly increased our engagement.
    • We love marketing the fact that on-demand viewers can still submit questions and we'll answer them by email. Who else can say that?
    • We would like to be able to make changes to all console elements after events have taken place. Sometimes stuff just needs to be updated.
    • As we improve our audience segmentation, we are looking forward to the segment customization options that are now available on the console.
    • The webinars ON24 sponsors provide us with some great ideas for improving our overall strategic marketing.
    Incentivized
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    UserTesting
    • Content is key to the sign up journey and UserTesting helps me improve that.
    • UserTesting has helped me improve the Cashier on our site, making it easier for users to deposit money.
    • UserTesting is helping me iterate all our content decisions, helping us improve the UX across all platforms.
    Incentivized
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    ScreenShots

    ON24 Screenshots

    Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

    UserTesting Screenshots

    Screenshot of UserTesting's several solutions for gathering rich customer experience narratives.Screenshot of Interactive Path Flows
Built on recent research in data mining, the Interactive Path Flow aggregates interaction data across multiple participant sessions to visualize the customer journey, surface unexpected behaviors, and locate key moments in the customer journey.Screenshot of Keyword Mapping
Similar keywords are automatically grouped based on overall sentiment (positive, negative, or neutral) to identify themes. Highlight reels associated with each keyword are grouped together, to discover the why behind each sentiment.Screenshot of Video capture and live streaming
Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.Screenshot of Audience targeting
Audiences are specified by screening contributors from UserTesting’s global network of contributors or connecting to any preferred network.