What users are saying about

Screaming Frog vs Semrush

Screaming Frog
171 Ratings
Semrush
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Top Rated
588 Ratings

Screaming Frog

171 Ratings
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Score 8.8 out of 100

Based on 171 reviews and ratings

Semrush

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Top Rated
588 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Based on 588 reviews and ratings

Feature Set Ratings

  • Screaming Frog SEO Spider ranks higher in 1 feature set: SEO Platform & Account Management
  • Semrush ranks higher in 2 feature sets: SEO, SEO Channels

SEO

7.4

Screaming Frog

74%
8.3

Semrush

83%
Semrush ranks higher in 6/8 features
Semrush ranks higher in 6/8 features

Keyword analysis

7.2
72%
19 Ratings
9.1
91%
146 Ratings

Backlink management

6.3
63%
22 Ratings
8.0
80%
139 Ratings

SERP ranking tracking

8.0
80%
8 Ratings
8.8
88%
142 Ratings

Page grader

6.9
69%
20 Ratings
7.9
79%
122 Ratings

Competitive analysis

6.1
61%
23 Ratings
8.8
88%
142 Ratings

Site audit / diagnostics

9.6
96%
48 Ratings
8.5
85%
142 Ratings

Site recommendations

7.2
72%
21 Ratings
8.0
80%
132 Ratings

Task management

7.8
78%
8 Ratings
7.0
70%
87 Ratings

SEO Channels

8.0

Screaming Frog

80%
8.1

Semrush

81%
Screaming Frog SEO Spider ranks higher in 3/4 features
Screaming Frog SEO Spider ranks higher in 3/4 features

Local SEO

8.0
80%
16 Ratings
7.9
79%
122 Ratings

Social SEO

6.4
64%
10 Ratings
7.6
76%
101 Ratings

Mobile SEO

8.3
83%
19 Ratings
8.1
81%
108 Ratings

Global SEO

9.2
92%
25 Ratings
8.9
89%
108 Ratings

SEO Platform & Account Management

9.1

Screaming Frog

91%
8.5

Semrush

85%
Screaming Frog SEO Spider ranks higher in 2/2 features
Screaming Frog SEO Spider ranks higher in 2/2 features

Multi-domain support

9.0
90%
26 Ratings
8.6
86%
109 Ratings

Integration with web analytics tools

9.2
92%
31 Ratings
8.5
85%
114 Ratings

Attribute Ratings

  • Screaming Frog SEO Spider is rated higher in 1 area: Likelihood to Renew
  • Semrush is rated higher in 4 areas: Likelihood to Recommend, Usability, Support Rating, Implementation Rating

Likelihood to Recommend

8.9

Screaming Frog

89%
51 Ratings
9.2

Semrush

92%
146 Ratings

Likelihood to Renew

10.0

Screaming Frog

100%
3 Ratings
9.1

Semrush

91%
3 Ratings

Usability

6.2

Screaming Frog

62%
2 Ratings
7.2

Semrush

72%
4 Ratings

Availability

Screaming Frog

N/A
0 Ratings
9.1

Semrush

91%
1 Rating

Performance

Screaming Frog

N/A
0 Ratings
7.3

Semrush

73%
1 Rating

Support Rating

7.9

Screaming Frog

79%
35 Ratings
9.6

Semrush

96%
30 Ratings

Implementation Rating

7.0

Screaming Frog

70%
2 Ratings
7.3

Semrush

73%
1 Rating

Product Scalability

Screaming Frog

N/A
0 Ratings
9.1

Semrush

91%
1 Rating

Likelihood to Recommend

Screaming Frog

Screaming Frog tracks the crawl level, internal links, outbound links, title tags, and meta descriptions of the pages it crawls. It also adds HTTP status codes, title tag length, meta description length, H1, H2 tags and lengths, and canonical tags. Many of these elements are also broken into their own tabs at the top so that you can easily focus in on problem areas. You can right-click on any URL for many more options. The program is definitely valuable to anyone who is looking to gauge factors regarding SEO. However, if you are not a web designer/admin, you're going to lack an understanding of the information it provides.

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Justin Roodman | TrustRadius Reviewer
Justin Roodman
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Semrush

This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.

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Anonymous | TrustRadius Reviewer
Verified User
View all 146 answers on this topic

Pros

Screaming Frog

  • Crawling client sites of up to thousands of pages. Gives you almost every tool that you need to do a proper SEO audit.
  • Custom extractions using CSSpath, Xpath, or Regex. I'm not even a techy, but their support section here is a huge help with the provided examples.
  • Customer service and support - Dan is ALWAYS very prompt to respond with helpful answers on Twitter if needed.

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Ari Roth | TrustRadius Reviewer
Ari Roth
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Semrush

  • Great visuals for keyword position tracking, love that you can see the page that is ranking
  • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
  • Shows many different and useful views for competitive research
  • Great templated keyword research tools for those who are not as hands-on with SEO
  • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords

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Katie Wojciechowski | TrustRadius Reviewer
Katie Wojciechowski
View all 146 answers on this topic

Cons

Screaming Frog

  • Exporting one report at time to CSV or XSLX can be cumbersome and time consuming.
  • Custom extraction requires pretty in-depth knowledge of RegEx or XPath.
  • Not a very visual tool.
  • Larges sites can take up a tremendous amount of resources (RAM, space, connection).

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Anthony Daronzio | TrustRadius Reviewer
Anthony Daronzio
View all 51 answers on this topic

Semrush

  • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
  • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
  • Tracking multiple keywords, across multiple clients can be costly

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Daniel Drummond | TrustRadius Reviewer
Daniel Drummond
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Pricing Details

Screaming Frog

General

Free Trial
—
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$149 per year

Screaming Frog Editions & Modules

Edition
Paid Version$149.001
  1. per year
Additional Pricing Details
—

Semrush

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—
Entry-level set up fee?
Optional

Starting Price

$11,995 per month

Semrush Editions & Modules

Edition
Pro119.951
Guru229.951
Business449.951
  1. per month
Additional Pricing Details
—

Likelihood to Renew

Screaming Frog

Screaming Frog 10.0
Based on 3 answers
The tool has become integrated into our teams daily workings and I have yet to find a tool other than scremaing frog to replicate all of our use cases for it. It's a great tool and we're sticking with it

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Anthony Daronzio | TrustRadius Reviewer
Anthony Daronzio
View all 3 answers on this topic

Semrush

Semrush 9.1
Based on 3 answers
I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.

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Perrine Bettinelli | TrustRadius Reviewer
Perrine Bettinelli
View all 3 answers on this topic

Usability

Screaming Frog

Screaming Frog 6.2
Based on 2 answers
Easy for me to use because I have using the product for a long time and understand the ins and outs of it. If I was a newbie, I would be completely lost. It does take some prior knowledge to operate this software and understanding of what a crawl means

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Anthony Daronzio | TrustRadius Reviewer
Anthony Daronzio
View all 2 answers on this topic

Semrush

Semrush 7.2
Based on 4 answers
SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.

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Tim Sleeper | TrustRadius Reviewer
Tim Sleeper
View all 4 answers on this topic

Reliability and Availability

Screaming Frog

No score
No answers yet
No answers on this topic

Semrush

Semrush 9.1
Based on 1 answer
Semrush available when you need it!

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Keith Jones | TrustRadius Reviewer
Keith Jones
View all 1 answers on this topic

Performance

Screaming Frog

No score
No answers yet
No answers on this topic

Semrush

Semrush 7.3
Based on 1 answer
SemRush performs well with few errors!

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Keith Jones | TrustRadius Reviewer
Keith Jones
View all 1 answers on this topic

Support Rating

Screaming Frog

Screaming Frog 7.9
Based on 35 answers
Screaming Frog is a relatively primitive system, and doesn't need to be supported by devs or other software. Screaming Frog does interface directly with some programs that are most needed (Google Analytics, Search Console, Page Speed Insights), so that's convenient. It isn't widely supported by other programs, but it also doesn't need to be.

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Scott Walker | TrustRadius Reviewer
Scott Walker
View all 35 answers on this topic

Semrush

Semrush 9.6
Based on 30 answers
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!

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Anonymous | TrustRadius Reviewer
Verified User
View all 30 answers on this topic

Implementation Rating

Screaming Frog

Screaming Frog 7.0
Based on 2 answers
If the software was a little easier to use for beginners, there really wouldn't be an issue

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Anthony Daronzio | TrustRadius Reviewer
Anthony Daronzio
View all 2 answers on this topic

Semrush

Semrush 7.3
Based on 1 answer
I did it by myself and do not have a comment!

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Keith Jones | TrustRadius Reviewer
Keith Jones
View all 1 answers on this topic

Alternatives Considered

Screaming Frog

Screaming Frog SEO Spider is probably the best non-client facing SEO audit tool in terms of technical SEO. There are other tools on the market that do a more complete job of keyword tracking, competitive analysis, and backlink profiles...however, for analyzing the technical SEO health of any website, Screaming Frog is the best

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Scott Richardson | TrustRadius Reviewer
Scott Richardson
View all 51 answers on this topic

Semrush

We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.

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Joshua Poole | TrustRadius Reviewer
Joshua Poole
View all 146 answers on this topic

Scalability

Screaming Frog

No score
No answers yet
No answers on this topic

Semrush

Semrush 9.1
Based on 1 answer
Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.

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Keith Jones | TrustRadius Reviewer
Keith Jones
View all 1 answers on this topic

Return on Investment

Screaming Frog

  • Increased employee efficiency - We spend many less hours tracking down and reporting simple meta tags.
  • Better Client Servicing - We are able to ensure we have a total look at a client's site before we recommend anything.
  • True Pricing Structure - We are able to more accurately predict how much help a client may need based on factors such as size of site, number of redirects, proper use of meta tags, etc.

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Brynna Baldauf | TrustRadius Reviewer
Brynna Baldauf
View all 51 answers on this topic

Semrush

  • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
  • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.

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Sacha Crowther | TrustRadius Reviewer
Sacha Crowther
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