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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wufoo

    Score9 out of 10
    N/AWufoo is a web application for creating online forms. The tool automatically builds the database, backend and scripts needed making it easy to collect and understand data. Wufoo was acquired by SurveyMonkey in 2011.

    $0

    Yotpo

    Score7 out of 10
    N/AYotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.

    $799

    per month

    Pricing
    WufooYotpo
    Editions & Modules
    Free
    $0
    Starter
    $14.08
    per month
    Professional
    $29.08
    per month
    Advanced
    $74.08
    per month
    Ultimate
    $183.25
    per month
    Premium
    $799
    per month
    Free
    Free
    Includes 50 Monthly Orders
    Offerings
    Pricing Offerings
    WufooYotpo
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    WufooYotpo
    Considered Both Products
    SurveyMonkey, Inc
    No answer on this topic
    Yotpo
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    90%
    Would buy again
    18 Answers
    Delivers good value for the price
    No answers on this topic
    89%
    Delivers good value for the price
    16 Answers
    Happy with the feature set
    No answers on this topic
    95%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    95%
    Lived up to sales and marketing promises
    18 Answers
    Implementation went as expected
    No answers on this topic
    89%
    Implementation went as expected
    16 Answers
    Features
    WufooYotpo
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Wufoo and Yotpo
    Feature
    Wufoo
    7.5
    34 Ratings
    7% below category average
    Yotpo
    -
    Ratings
    Survey templates8.028 Ratings00 Ratings
    Themes4.531 Ratings00 Ratings
    Custom logo/branding10.033 Ratings00 Ratings
    Survey Content
    Comparison of Survey Content features of Wufoo and Yotpo
    Feature
    Wufoo
    7.7
    32 Ratings
    10% below category average
    Yotpo
    -
    Ratings
    Changes to live survey7.527 Ratings00 Ratings
    Question design help7.028 Ratings00 Ratings
    Multiple question types8.532 Ratings00 Ratings
    Survey Logic
    Comparison of Survey Logic features of Wufoo and Yotpo
    Feature
    Wufoo
    8.0
    30 Ratings
    4% below category average
    Yotpo
    -
    Ratings
    Survey logic flexibility8.030 Ratings00 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Wufoo and Yotpo
    Feature
    Wufoo
    8.9
    34 Ratings
    9% above category average
    Yotpo
    -
    Ratings
    Response tracking9.030 Ratings00 Ratings
    Data export9.532 Ratings00 Ratings
    Standard reports9.027 Ratings00 Ratings
    Custom reports9.022 Ratings00 Ratings
    Analytics8.026 Ratings00 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Wufoo and Yotpo
    Feature
    Wufoo
    8.0
    27 Ratings
    8% below category average
    Yotpo
    -
    Ratings
    Access controls8.027 Ratings00 Ratings
    Compliance8.023 Ratings00 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Wufoo and Yotpo
    Feature
    Wufoo
    7.5
    18 Ratings
    7% below category average
    Yotpo
    -
    Ratings
    Vendor-offered crowdsourcing7.07 Ratings00 Ratings
    Respondent restrictions8.018 Ratings00 Ratings
    Best Alternatives
    WufooYotpo
    Small Businesses
    Jotform
    Score8.5 out of 10
    No answers on this topic
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    No answers on this topic
    Enterprises
    QuestionPro
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    WufooYotpo
    Likelihood to Recommend
    8.2
    (65 ratings)
    8.0
    (25 ratings)
    Likelihood to Renew
    10.0
    (32 ratings)
    5.0
    (1 ratings)
    Usability
    8.0
    (8 ratings)
    9.4
    (2 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (5 ratings)
    9.5
    (13 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    WufooYotpo
    Likelihood to Recommend
    SurveyMonkey, Inc
    Wufoo is well suited when someone needs to gather data from visitors. It's not so well suited when you need to have people send files over 25MB in size. That's the limit and it's pretty low. We use it for resumes and MS Word files, so the size is okay for us, but might not be the case for other needs.
    Incentivized
    Read full review
    Yotpo
    If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
    Incentivized
    Read full review
    Pros
    SurveyMonkey, Inc
    • Flexible, multiple entry forms: Wufoo allows users to create forms with multiple options or formats (radio, single choice, checkbox, text, paragraph text)
    • Conditional forms: Need to ask a question that only applies to a specific group? Then Wufoo is for you - it allows you to create conditional logic that allows you to reserve specific paths for specific entrants.
    • Integrations: Wufoo integrates with EVERYTHING via Zapier. You can sync it to Google sheets, email ESPs / CRMs, payment gateways... All kinds of applications for this software with its flexible uses & integrations, including embeddable HTML or direct integration to your website.
    Incentivized
    Read full review
    Yotpo
    • Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
    • With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
    • Even the free version has lots of useful features.
    Incentivized
    Read full review
    Cons
    SurveyMonkey, Inc
    • I think the monthly submissions should increase. As of now, you get 100 submissions per month. That's not a whole lot.
    • I would like it if the Submissions that are emailed out would come in HTML format instead of text format. Sometimes it can be a little confusing.
    Incentivized
    Read full review
    Yotpo
    • The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
    • Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
    Incentivized
    Read full review
    Likelihood to Renew
    SurveyMonkey, Inc
    I only give it this mid-range rating because, since the 2014 Super Bowl is history, our company will be closing in a couple months. I hope in my next employment opportunity that I will be able to use Wufoo again. I will probably use it to a limited extent in my personal life to communicate with friends and contacts in a unique manner. I am also working on a Certificate in Web Development and I definitely use Wufoo as embedded forms in websites I build.
    Read full review
    Yotpo
    Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
    Incentivized
    Read full review
    Usability
    SurveyMonkey, Inc
    Wufoo's usability from the user to the client is simple. The forms are simple to construct and they are easy for our clients to fill out. I have yet to really hit something that is difficult to do and even when I do get a little stumped their excellent support team helps me through it.
    Read full review
    Yotpo
    I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
    Incentivized
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    Reliability and Availability
    SurveyMonkey, Inc
    From all the time I've been using it (around 10 years) I've never seen an outage or application error.
    Incentivized
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    Yotpo
    No answers on this topic
    Performance
    SurveyMonkey, Inc
    Every time I try to use a different Form Builder - I constantly go back to Wufoo, especially compared to WordPress Plugin Form Builders. The biggest reason is the reliability of the form notifications getting sent and delivered are better than form builder that rely on the Wordpress Mail Send Feature. The only feature that I have found over the last 3 years that Wufoo is missing is the ability to customize the layout of the notification emails. But that is minor in the grand scope of its reliability.
    Read full review
    Yotpo
    No answers on this topic
    Support Rating
    SurveyMonkey, Inc
    I will be completely honest - I have never needed to contact any specific support for Wufoo. This is because we've never had any problems with Wufoo that I'm aware of! It has proved to be a reliable and easy to use product, and therefore, we have not needed to reach out for any kind of support or assistance. I suppose this would speak to the exceptional quality of the product!
    Incentivized
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    Yotpo
    Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
    Incentivized
    Read full review
    Online Training
    SurveyMonkey, Inc
    Good imbedded videos that visually demonstrate how to create an element within the form.
    Read full review
    Yotpo
    No answers on this topic
    Implementation Rating
    SurveyMonkey, Inc
    Implementing Wufoo was a seamless process. It was an instantaneous transition from the old pdf forms and webforms we were using to the easier to understand Wufoo forms. Employees learned it with ease and the clients response was instantaneously positive. Adding Wufoo to your workflow is not only easy it is necessary.
    Read full review
    Yotpo
    No answers on this topic
    Alternatives Considered
    SurveyMonkey, Inc
    In terms of building reports, Wufoo is very similar to Google Forms. Both have the capability to edit live forms and immediately share them. Wufoo offers a few more features than Google Forms does as well. Overall, our department has looked at both options and continues to use Wufoo because of the data management and ease of building forms.
    Incentivized
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    Yotpo
    I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
    Incentivized
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    Contract Terms and Pricing Model
    SurveyMonkey, Inc
    I didn't help purchase this product.
    Incentivized
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    Yotpo
    No answers on this topic
    Scalability
    SurveyMonkey, Inc
    I think it can be integrated with different software but not sure about its scalability.
    Incentivized
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    Yotpo
    No answers on this topic
    Return on Investment
    SurveyMonkey, Inc
    • Wufoo has had a positive impact on our marketing department by allowing us to create and deploy forms on our websites and landing pages with significantly increased efficiency and speed.
    • Wufoo has also had a huge impact in reducing our reliance on IT support to build and deploy forms to our websites.
    • Wufoo has also empowered our marketing team to be able to try and solve our business problems through tons of integrations between Wufoo and other 3rd party systems (such as Salesforce and Zapier).
    Incentivized
    Read full review
    Yotpo
    • We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
    • If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
    Incentivized
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    ScreenShots

    Yotpo Screenshots

    Screenshot of Mail After PurchaseScreenshot of Yotpo DashboardScreenshot of Showcase your best reviews & ratings on siteScreenshot of Use analytics to measure & improve performanceScreenshot of Turn every purchase into a reviewScreenshot of Moderate & comment with ease