Sugar Market (Salesfusion) Reviews

19 Ratings
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Score 4.1 out of 100

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Reviews (1-7 of 7)

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June 24, 2015
Lindsey Wilson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
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Return on Investment

  • This has been great for ROI. In 2013 our Marketing Department turned over more leads than ever!
  • This also helped us reach out to all of our customers from all of our departments. We were able to not only send out but also see all results from over 260,000 emails.
Read Lindsey Wilson's full review
April 08, 2015
Amy Bailey | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
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Return on Investment

  • We have been able to spread the word about our products through the partner channel because we can brand emails and send them from the partner's email address. We can control the message and flow better and even incorporate some of their other products to help them in their marketing efforts.
  • Our webinars are better attended because we can send follow-up emails to people who opened an email but did not click through. We can copy the email and then make some tweaks so it speaks to the fact that they clicked but did not register. Simultaneously we can send the same email to a group who did not open with a subject swap. We get a much higher attendance because of this.
Read Amy Bailey's full review
September 13, 2017
Anonymous | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
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Return on Investment

  • We lost a lot of time building the email campaigns
  • We had to pay extra money to build the landing pages
  • The distribution list tool is very limited. We had to use our CRM to build the more specific distributions lists.
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February 08, 2016
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
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Return on Investment

  • Definitely employee efficiency because I wasn't searching for lists of people to call.
  • Better customer service because I had all of the notes I needed in front of me to better describe my last contact with a client/potential client.
  • Faster lead conversion since it allowed me to quickly conduct follow-up (emails, website links, white papers, etc.).
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January 29, 2016
Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
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Return on Investment

  • Web activity tracking has been helpful in creating higher conversion rates on landing pages.
  • Simple distribution list segmentation has improved efficiency in creating highly customized content.
  • Time investment to learn how to use the software initially was much higher than expected.
  • Initial implementation with the team was complicated and the process was not clearly defined, resulted in several unnecessary steps and multiple points of contact with Salesfusion team that could have been eliminated with a better outlined onboarding process.
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December 04, 2014
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
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Return on Investment

  • Increased employee efficiency
  • Better customer service
  • The ability to send email campaigns from a specific user and not "from" the organization title. We use this funcationality a lot and it was not available with other software so this is huge.
Read this authenticated review

Feature Scorecard Summary

WYSIWYG email editor (3)
3.0
Dynamic content (3)
5.0
Ability to test dynamic content (2)
4.0
Landing pages (3)
6.0
A/B testing (3)
4.0
Mobile optimization (3)
1.0
Email deliverability reporting (6)
7.0
List management (4)
4.0
Triggered drip sequences (3)
6.0
Lead nurturing (4)
6.0
Lead scoring and grading (4)
4.0
Data quality management (4)
5.0
Automated sales alerts and tasks (3)
6.0
Calendaring (3)
6.0
Event/webinar marketing (2)
7.0
Social sharing and campaigns (1)
8.2
Dashboards (4)
5.0
Standard reports (4)
1.0
Custom reports (4)
1.0
API (2)
5.0
Role-based workflow & approvals (2)
6.0
Customizability (2)
3.0
Integration with Salesforce.com (2)
9.2
Integration with Microsoft Dynamics CRM (1)
1

What is Sugar Market (Salesfusion)?

Sugar Market (formerly Salesfusion) is a marketing automation solution built to work for the user. With a curated toolset that includes intuitive campaign builders, automations and reporting, the vendor says they focus on what matters most to marketers -- streamlining campaign creation, understanding engagement, improving conversion, and driving more revenue.

Salesfusion was acquired by SugarCRM May 2019.
Categories:  Marketing Automation

Sugar Market (Salesfusion) Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Lead Management Features

Has featureLead nurturing
Has featureLead scoring and grading
Has featureData quality management
Has featureAutomated sales alerts and tasks

Campaign Management Features

Has featureCalendaring
Has featureEvent/webinar marketing

Social Media Marketing Features

Has featureSocial sharing and campaigns
Has featureSocial profile integration

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Platform & Infrastructure Features

Has featureAPI
Has featureRole-based workflow & approvals
Has featureCustomizability
Has featureIntegration with Salesforce.com
Has featureIntegration with Microsoft Dynamics CRM
Has featureIntegration with SugarCRM
Additional Features
Has featureMarketing Lead Database
Has featureLead Segmentation
Has featureLead Lifecycle Workflows
Has featureSales Intelligence
Has featureSales Campaigns
Has featureBudgeting
Has featureProgram Management
Has featureSocial Listening and Tracking
Has featureSocial Engagement and Promotion
Has featureSocial Analytics
Has featureSandbox / Test Environment
Has featureSecure Partitions / Workspaces
Has featureUser Roles and Permissions
Has featureContent Management System
Has featureReverse IP Lookup
Has featureSEO Optimization
Has featureWebsite Tracking & Analytics
Has featurePPC & Adwords Integration
Has featureMulti-channel Campaign Management
Has featureSurveys

Sugar Market (Salesfusion) Integrations

Google Analytics, Multiple CRMs: e.g. Microsoft Dynamics and InforCRM, Event Management: e.g. Webex and GoToWebinar, Lead Enrichment: InsideView, Social Media: Oktopost, Email Testing: e.g. Litmus and SpamAssassin

Sugar Market (Salesfusion) Competitors

Sugar Market (Salesfusion) Pricing

Starting Price: $750

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Required
EditionPricing DetailsTerms
Core$1,000Database size

Prices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.

Sugar Market (Salesfusion) Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
20%
Mid-Size Companies (51-500 employees)
70%
Enterprises (> 500 employees)
10%

Sugar Market (Salesfusion) Support Options

 Paid Version
Phone
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar
Dedicated Customer Success Manager
Dedicated Onboarding Coach

Sugar Market (Salesfusion) Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:All
Supported Languages: English, French