6sense vs EverString

• Stores and organizes information by product, department, etc., to make it easier for our website to function.
• Help us track the buyer journey, making it a more enjoyable buying process for them on our website.
• Help us drive revenue against competitors such as Amazon and Wal-Mart.

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• Client support: Andreas, our account lead, is always available, positive, eager to help and engaged around our business, and moves action areas to others on his team.
• Competitive pricing.
• Intuitive User Interface.
• Speed-to-Implementation: we were up and running within a week of executing the agreement.

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• A bit difficult to navigate at times, so watch all the training videos and ask for help
• Not as intuitive but very powerful once you know how to use it
• Sometimes there are glitches but they have great support to help and fix it and never a repeat issue

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• EverString could/should expand to international markets, or at least the top 20-25 countries by GDP. That would significantly increase the value for global companies.
• One of the challenges with EverString is that, while the data set is impressive, it's fairly static. I think EverString could/should work to get my dynamic purchase intent and/or research data into the product and enable alerts whenever companies move in/out or up/down in fit score.
• We use EverString in combination with Discover.Org as the 'whole solution', as we need both the target accounts and the contacts in those accounts to enable our go-to-market. Would be great if that combo was all part of the same solution.

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• Revenue growth
• More productive employees

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• Opportunities created - we saw a notable uptick in opportunities created from LDRs.
• Deals Closed - we also saw great improvement in deals closed.
• Same number of leads sourced - the increases in opportunities created and deals closed were all on almost exactly the same number of MSLs compared to when we didn't use predictive. The gain in efficiency in lead management has been significant.

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