Likelihood to Recommend If you want to create a more targeted ad approach to your marketing strategy, you need 6sense to do it well. If your team is not willing to look at things from an account based approach and are stuck in the old school way of thinking about MQLs, then this may be a tough sell to sales.
Read full review The application is one that I would highly recommend for your sales team as they are able to seek out information that they would not normally be able to obtain through something like
Salesforce or other applications. ZoomInfo for sure is the leader in my opinion in this area and I love the releases and additional features that they are always releasing.
Read full review Pros Product support: They are constantly adding new features and innovating. Customer success: Everyone who uses the platform internally is in a customer-facing role and there is a massive amount of self-service and regularly-scheduled live training available. Orchestration: We are able to orchestrate account and content acquisition with ease to add qualified accounts to our CRM and kick-start contact acquisition for sales. Advertising: The advertising capabilities continue to grow. You can retarget individuals as well as run several different types of banner ad campaigns. They also recently added in-platform support to create LinkedIn campaigns. Read full review EverString allows us to build account lists based off in-depth firmographic or technographic data. It's far more accurate than trying to build these lists any other way. EverString is fast. Where it might've previously taken us weeks to build lists of this quality, we now can build them in a matter of minutes (and have them ready to be published in a couple of hours). Read full review Cons Sales Alerts - could provide more information, allow for more orgs to be identified, creating them based on keywords is beyond challenging as I cannot use keyword groups and instead must add each keyword manually. Geographic areas - would love to be able to provide one zip code for a segment and ask for a radius of 20,50, etc miles around it, or even just ask for the geographic area relative to a specific city (DC Metro area, as an example) RevCity/User Community - it's good and a nice start but the system doesn't provide reminders regularly to go check it out. Most of the posters tend to be 6sensers, and several questions can go unanswered. Read full review Contacts underneath Companies can be outdated by 4+ years (left employer years prior). Customer support is not as engaged as a smaller software company might be. Delays in solving issues. Limits in sharing lists, queries, and tags between users under the same account. Read full review Likelihood to Renew We have several resources and, although 6sense is valuable, I do not believe it's being used widely enough by the sales team due to lack of training and its complexity. I wish there was a simplified guide for use and more 1-on-1 training.
Read full review Would love to keep everstring as part of our tech stack in the future. if we ever have to move from everstring it will be due to budget not the solution itself.
Read full review Usability The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
Read full review The rating is simply because the tutorials can be made a lot more interactive. The tutorials are of such a level that it gets boring to a point. Also, another suggestion would be to incorporate pop-up help menus which would I believe help out immensely as well in case of improvement of usage for beginners.
Read full review Reliability and Availability So far the one time we ran into issues they were right there to help
Read full review No problems
Read full review Performance Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
Read full review Had very good experience when using it
Read full review Support Rating Their Customer Success model is delivered as advertised. We're very satisfied with the availability of support. They care as much about our success as we do. We also had an issue where we believed there was an issue in a piece of functionality. They continued to dig until they found the problem and immediately put the fix into a patch.
Read full review I’ve had one support request that was addressed and resolved within 30 minutes
Phil Nugent Vice President, Business Development - Commercial Card at Capital One
Read full review Online Training It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
Read full review It was helpful
Read full review Implementation Rating dont implement it
Read full review Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
Read full review Alternatives Considered Bombora gives you the data raw, you then determine where you want to integrate it and pull it in. More control, but more work. Also, you need a strong understanding of what you want to do.
Demandbase seemed pretty much an Ads platform that uses intent. I love the website personalization that
Triblio ABM/ABX Platform offers, but it is a marketing tool. It doesn't offer the same prospecting benefits.
Read full review This has a similar issue to RingLead Capture, as it only returns the data that users themselves update, which is often outdated or incorrect. However, RingLead Route does allow lead assignment and tracking in more ways than
LinkedIn Sales Navigator does, which is helpful in visibility of what a full sales team is doing.
Read full review Scalability Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
Read full review Hasn’t experienced any issues to doubt reliability
Read full review Return on Investment 6sense has provided me with a more targeted list of clients to go after, thus allowing me to increase my pipeline. 6sense has made cold calling a much warmer experience by identifying keywords our potential clients are searching for. 6sense has enabled me to have a more targeted approach when it comes to going after potential clients resulting in a higher win rate for me and my team. Read full review I have just signed a $9M account with the help of this product. I've had to double-check information due to accuracy. More analysis is to be conducted about the team's ROI, as it is early in the process for my company. Read full review ScreenShots ZoomInfo Operations Screenshots