Apollo.io vs. LinkedIn Sales Navigator for Gmail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
LinkedIn Sales Navigator for Gmail
Score 8.6 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription to
$0
per month
Pricing
Apollo.ioLinkedIn Sales Navigator for Gmail
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioLinkedIn Sales Navigator for Gmail
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioLinkedIn Sales Navigator for Gmail
Considered Both Products
Apollo.io
Chose Apollo.io
Major differentiator is the cost and accuracy of data. While other tools solves the purpose too, Apollo.io in specific gives better data which is more accurate and cheaper. They also have a startup program which gives 50% discount to startup’s with less employees which supports …
LinkedIn Sales Navigator for Gmail

No answer on this topic

Features
Apollo.ioLinkedIn Sales Navigator for Gmail
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
142 Ratings
5% above category average
LinkedIn Sales Navigator for Gmail
8.3
21 Ratings
7% above category average
Advanced search8.3139 Ratings9.019 Ratings
Identification of new leads8.3141 Ratings7.521 Ratings
List quality8.0141 Ratings9.019 Ratings
List upload/download8.5132 Ratings8.017 Ratings
Ideal customer targeting7.9139 Ratings8.520 Ratings
Load time/data access8.4140 Ratings8.020 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
140 Ratings
5% above category average
LinkedIn Sales Navigator for Gmail
9.0
24 Ratings
15% above category average
Contact information8.2140 Ratings8.122 Ratings
Company information8.3140 Ratings9.024 Ratings
Industry information8.0138 Ratings10.023 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.9
138 Ratings
6% above category average
LinkedIn Sales Navigator for Gmail
6.9
22 Ratings
7% below category average
Lead qualification process7.7127 Ratings8.018 Ratings
Smart lists and recommendations7.7126 Ratings8.018 Ratings
Salesforce integration8.779 Ratings5.516 Ratings
Company/business profiles8.0133 Ratings7.522 Ratings
Alerts and reminders7.7116 Ratings8.015 Ratings
Data hygiene7.5133 Ratings4.120 Ratings
Automatic data refresh7.8128 Ratings7.520 Ratings
Tags7.7109 Ratings7.117 Ratings
Filters and segmentation8.3133 Ratings6.618 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.8
125 Ratings
4% above category average
LinkedIn Sales Navigator for Gmail
7.5
15 Ratings
0% above category average
Sales email templates7.6124 Ratings8.014 Ratings
Append emails to records7.9115 Ratings7.015 Ratings
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Apollo.ioLinkedIn Sales Navigator for Gmail
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Score 8.2 out of 10
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Score 8.2 out of 10
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User Ratings
Apollo.ioLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
8.7
(162 ratings)
9.0
(26 ratings)
Likelihood to Renew
8.2
(2 ratings)
10.0
(2 ratings)
Usability
8.3
(133 ratings)
8.5
(2 ratings)
Support Rating
7.0
(6 ratings)
8.0
(1 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
Apollo.io
Finding B2B leads is the best suited scenario for using Apollo.io it uses advanced AI & integration with LLM tools like ChatGPT, Claude etc. to set templates and find recurring matching data for the set parameters Apollo.io is the largest database for leads across the countries and not specific to a particular region.
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LinkedIn
The Sales Navigator has allowed us to increase our awareness of our potential lead pool and has allowed us to grow our customer base. The system is easy to use and allows us to have great control over the number of leads we can see and the number of leads that we can connect to. Using the system has also helped us in being able to manage the number of leads that we can send.
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Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
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LinkedIn
  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
Read full review
Cons
Apollo.io
  • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
  • Notifications when someone opens the marketing email and showing the interest.
  • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
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LinkedIn
  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
LinkedIn
Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
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Usability
Apollo.io
I gave it a higher rating of 9 because I am using it as an added benefit to make my work easier and faster. I like how user-friendly it is to navigate all the features. Results were provided on time, and I was given the necessary information to accomplish the task and achieve the company's goal.
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LinkedIn
The user interface is very user-friendly and easy to navigate. The workflow is an easy thing to incorporate into your day-to-day as a sales person. It’s very rare that I come across a glitch or website slowness. The collaborative Aspect is also a plus when I am working with others on my sales team
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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LinkedIn
I have never used Their support
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Alternatives Considered
Apollo.io
I link the interface of Apollo.io better than Zoominfo. Zoominfo only provides a company employees and rarely the specific people I was looking for in shipping and logistics. It generally recommended higher level executives like Presidents or COO's instead of the decision makers I need to work with. I also found much of the info Zoominfo provided to be outdated. In some cases the people were no longer employed with the company
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LinkedIn
LinkedIn Sales Navigators provides different services than most other products and has the unique ability to take advantage of LinkedIn's proprietary user data. That also comes with a drawback that the system is dependent on users to update their data in a timely and accurate manner in order to get the correct intel back to users. I'd recommend other products like Seamless.ai or MediaRadar for more accurate and updated contact information, but also to use LinkedIn Sales Navigator for Gmail for better market and company intel, timely pitching opportunities and seamless integration between Gmail and LinkedIn.
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Return on Investment
Apollo.io
  • I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
  • I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
  • Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
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LinkedIn
  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.