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Compendium (discontinued) vs. CoSchedule Marketing Suite vs. Hootsuite

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Compendium (discontinued)

    Score9.9 out of 10
    N/AFormerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle. Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.N/A

    CoSchedule Marketing Suite

    Score10 out of 10
    N/ACoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A

    Hootsuite

    Score8.3 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $249

    per month per user

    Pricing
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Standard
    $199
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $399
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Offerings
    Pricing Offerings
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeOptional
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.
    More Pricing Information
    Community Pulse
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Considered Multiple Products
    Discontinued Products
    No answer on this topic
    CoSchedule
    Chose CoSchedule Marketing Suite
    Hootsuite has gotten soooooo expensive in relation to the functionality it provides. The value is just not there compared to when prices were lower for SMBs.

    In contrast, CoSchedule Marketing Suite provides huge value for the price and the tiered pricing based on users, number …
    Incentivized
    Chose CoSchedule Marketing Suite
    CoSchedule offers a lot more than some of its competitors, but you have to evaluate what your organization needs and doesn't need. For some organizations, they only need a content planner for social media, and CoSchedule might not be the best fit due to price compared to some …
    Incentivized
    Chose CoSchedule Marketing Suite
    CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also …
    Incentivized
    Chose CoSchedule Marketing Suite
    After trying other social media scheduling tools, CoSchedule is my favorite. Like I said previously, it fills the gaps I've found in other tools. I feel more organized with CoSchedule and prefer their mobile app as well.
    Incentivized
    Hootsuite
    Chose Hootsuite
    Our team had a budget of $1000 annually for a social media management tool. We wanted functionality like Sprout Social but we couldn't afford the price tag. Hootsuite was our next best because we got almost all or similar functions of Sprout Social within our budget and more! …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    93%
    Would buy again
    328 Answers
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    92%
    Delivers good value for the price
    283 Answers
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    94%
    Happy with the feature set
    333 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    93%
    Lived up to sales and marketing promises
    280 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    98%
    Implementation went as expected
    316 Answers
    Features
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Content Creation
    Comparison of Content Creation features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    7.2
    6 Ratings
    8% below category average
    CoSchedule Marketing Suite
    7.3
    1 Ratings
    7% below category average
    Hootsuite
    -
    Ratings
    Ideation6.36 Ratings5.01 Ratings00 Ratings
    Approval workflows9.16 Ratings00 Ratings00 Ratings
    Content collaboration7.66 Ratings7.01 Ratings00 Ratings
    Content calendar7.56 Ratings10.01 Ratings00 Ratings
    Network for content licensing/production5.54 Ratings00 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    6.6
    6 Ratings
    17% below category average
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    25% above category average
    Hootsuite
    -
    Ratings
    Content hub6.56 Ratings00 Ratings00 Ratings
    Forms / Gated content6.14 Ratings00 Ratings00 Ratings
    Embedded CTAs7.15 Ratings00 Ratings00 Ratings
    Content distribution7.25 Ratings10.01 Ratings00 Ratings
    Content promotion6.14 Ratings10.01 Ratings00 Ratings
    Content automation6.75 Ratings10.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    6.6
    6 Ratings
    11% below category average
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    30% above category average
    Hootsuite
    -
    Ratings
    Audience profiling and targeting6.15 Ratings00 Ratings00 Ratings
    Closed-loop tracking and reporting6.14 Ratings10.01 Ratings00 Ratings
    Content performance analytics8.26 Ratings10.01 Ratings00 Ratings
    Campaign optimization dashboard6.45 Ratings00 Ratings00 Ratings
    Competitive analytics6.35 Ratings00 Ratings00 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    7.0
    325 Ratings
    9% below category average
    Boolean keyword searches00 Ratings00 Ratings7.1213 Ratings
    Filtering out noise/spam00 Ratings00 Ratings6.4225 Ratings
    Sentiment analysis00 Ratings00 Ratings6.8225 Ratings
    Broad channel coverage00 Ratings00 Ratings7.8299 Ratings
    Publishing
    Comparison of Publishing features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    8.1
    448 Ratings
    1% below category average
    Content planning and scheduling00 Ratings00 Ratings9.0448 Ratings
    Audience targeting00 Ratings00 Ratings7.2305 Ratings
    Content optimization00 Ratings00 Ratings7.7369 Ratings
    Workflow management00 Ratings00 Ratings8.4380 Ratings
    Engagement
    Comparison of Engagement features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    7.6
    360 Ratings
    7% below category average
    Automated routing and prioritization00 Ratings00 Ratings7.5261 Ratings
    Customer interaction histories00 Ratings00 Ratings7.3281 Ratings
    Bulk actions00 Ratings00 Ratings7.8312 Ratings
    Marketing
    Comparison of Marketing features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    7.0
    339 Ratings
    10% below category average
    Lead generation00 Ratings00 Ratings6.6209 Ratings
    Content marketing00 Ratings00 Ratings7.6306 Ratings
    Paid media management00 Ratings00 Ratings6.8207 Ratings
    Campaigns and promotions00 Ratings00 Ratings6.8257 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    8.1
    439 Ratings
    3% below category average
    Twitter00 Ratings00 Ratings7.7394 Ratings
    Facebook00 Ratings00 Ratings8.6422 Ratings
    LinkedIn00 Ratings00 Ratings8.0370 Ratings
    Google+00 Ratings00 Ratings8.960 Ratings
    Instagram00 Ratings00 Ratings8.6377 Ratings
    Pinterest00 Ratings00 Ratings7.2183 Ratings
    YouTube00 Ratings00 Ratings7.6176 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    7.9
    361 Ratings
    2% above category average
    Campaign success analytics00 Ratings00 Ratings8.2334 Ratings
    Real-time tracking00 Ratings00 Ratings7.7336 Ratings
    Competitor analysis00 Ratings00 Ratings7.7232 Ratings
    Account management
    Comparison of Account management features of Compendium (discontinued) and CoSchedule Marketing Suite and Hootsuite
    Feature
    Compendium (discontinued)
    -
    Ratings
    CoSchedule Marketing Suite
    -
    Ratings
    Hootsuite
    7.9
    370 Ratings
    0% above category average
    Role-based user permissions & privileges00 Ratings00 Ratings8.3318 Ratings
    Mobile access00 Ratings00 Ratings7.5337 Ratings
    Best Alternatives
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Small Businesses
    Contently
    Score9.9 out of 10
    Contently
    Score9.9 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Optimizely Content Marketing Platform
    Score6.8 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Likelihood to Recommend
    6.3
    (6 ratings)
    10.0
    (11 ratings)
    8.4
    (511 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    -
    (0 ratings)
    8.6
    (89 ratings)
    Usability
    10.0
    (1 ratings)
    10.0
    (1 ratings)
    8.3
    (150 ratings)
    Availability
    -
    (0 ratings)
    -
    (0 ratings)
    9.8
    (21 ratings)
    Performance
    -
    (0 ratings)
    -
    (0 ratings)
    9.8
    (19 ratings)
    Support Rating
    10.0
    (1 ratings)
    9.0
    (2 ratings)
    7.0
    (263 ratings)
    In-Person Training
    -
    (0 ratings)
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (17 ratings)
    Implementation Rating
    6.0
    (1 ratings)
    -
    (0 ratings)
    8.0
    (39 ratings)
    Configurability
    -
    (0 ratings)
    -
    (0 ratings)
    7.2
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    -
    (0 ratings)
    7.6
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    -
    (0 ratings)
    8.1
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    -
    (0 ratings)
    8.9
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    -
    (0 ratings)
    8.3
    (18 ratings)
    User Testimonials
    Compendium (discontinued)CoSchedule Marketing SuiteHootsuite
    Likelihood to Recommend
    Discontinued Products
    Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
    Incentivized
    Read full review
    CoSchedule
    CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
    Incentivized
    Read full review
    Hootsuite
    Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Permission levels are also nice so a random user cannot just post without a certain level of access.
    • I also like being able to update the code if necessary.
    • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
    Incentivized
    Read full review
    CoSchedule
    • Best time to post is great at updating to when we get the most engagement by platform
    • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
    • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
    Incentivized
    Read full review
    Hootsuite
    • Reporting. We are able to pull accurate and concise data points on our channels.
    • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
    • Creating content natively in the platform!
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
    • While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
    Incentivized
    Read full review
    CoSchedule
    • The platform seems sluggish as of late, likely as a result of the robust amount of data we are entering and the number of filters we're creating.
    • Social media scheduling exists, but we do run into publishing errors more often then we'd like.
    • Task templates when updated are not retroactive, so when you create projects for an entire year and then change a template, you need to go back and change them manually.
    Incentivized
    Read full review
    Hootsuite
    • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
    • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
    • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
    Incentivized
    Read full review
    CoSchedule
    No answers on this topic
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
    Read full review
    Usability
    Discontinued Products
    It has never been down since we have used this software.
    Incentivized
    Read full review
    CoSchedule
    The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
    Incentivized
    Read full review
    Hootsuite
    I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    No answers on this topic
    CoSchedule
    No answers on this topic
    Hootsuite
    Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
    Read full review
    Performance
    Discontinued Products
    No answers on this topic
    CoSchedule
    No answers on this topic
    Hootsuite
    HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
    Read full review
    Support Rating
    Discontinued Products
    To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
    Incentivized
    Read full review
    CoSchedule
    I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
    Incentivized
    Read full review
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    In-Person Training
    Discontinued Products
    No answers on this topic
    CoSchedule
    No answers on this topic
    Hootsuite
    Very easy to teach and learn
    Read full review
    Online Training
    Discontinued Products
    No answers on this topic
    CoSchedule
    No answers on this topic
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    Implementation Rating
    Discontinued Products
    Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
    Incentivized
    Read full review
    CoSchedule
    No answers on this topic
    Hootsuite
    Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
    Incentivized
    Read full review
    CoSchedule
    CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
    Incentivized
    Read full review
    Hootsuite
    Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
    Incentivized
    Read full review
    Scalability
    Discontinued Products
    No answers on this topic
    CoSchedule
    No answers on this topic
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Everyone had their own plan and executed them without taking into consideration the impact of another ongoing project. Compendium has created communication between teams that were not communicating before.
    Incentivized
    Read full review
    CoSchedule
    • It has saved me about 1 hour per day to keep things organized from Asana to WordPress.
    • By not having a functioning Google Doc import feature, it costs me about 30 minutes for each blog post to copy paste all the content, images, etc.
    • By bundling too many features into their plans, many of which we don't use (e.g. social media scheduling), we lose a little ROI because we are not using the full feature set. We use and prefer Buffer for social media, so when CoSchedule raised their price $40+ per month on features we would not be using, that hurt.
    Incentivized
    Read full review
    Hootsuite
    • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
    • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
    Incentivized
    Read full review
    ScreenShots

    Compendium (discontinued) Screenshots

    Screenshot of Content marketers can see every aspect of their content production process at a glance, which is essential for a successful content marketing strategy.Screenshot of Leveraging Oracle Content Marketing’s Business Units feature results in improved marketing alignment by empowering marketing leaders to view one unified content calendar, content repository, and analytics dashboard across the entire organization. Corporate executives can drill down on content creation, distribution, and impact for individual business units in order to make necessary changes to drive success at the divisional level.

    CoSchedule Marketing Suite Screenshots

    Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.