Cvent Event Management vs. Splash Event Marketing Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cvent Event Management
Score 8.0 out of 10
N/A
Cvent is a cloud-based enterprise event management company with nearly 4,000 employees and over 300,000 users worldwide. Cvent offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, email marketing, and attendee engagement. Cvent's suite of products automate and simplify the planning process to maximize the impact of events. Cvent provides hoteliers with an integrated platform, enabling…N/A
Splash
Score 7.6 out of 10
N/A
Splash aims to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. Leverage accurate, visible data for seamless follow-ups and reporting. Empower teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting…
$0
Pricing
Cvent Event ManagementSplash Event Marketing Platform
Editions & Modules
No answers on this topic
Free: For Personal Use and Occasional Small Business Events
$0.00
Basic: For Individuals and Small Teams
$12,500.00
per year
Pro: For More Design and Access Control
$19,500.00
per year
Enterprise: For Solutions and Workflows at Scale
Let's Talk
Offerings
Pricing Offerings
Cvent Event ManagementSplash
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsTo understand more about what features are included in each Splash plan, head over to our website for a full breakdown.
More Pricing Information
Community Pulse
Cvent Event ManagementSplash Event Marketing Platform
Considered Both Products
Cvent Event Management
Chose Cvent Event Management
Cvent Management is an easier platform to use to communicate with the clients. It also does not require the client to pay any fees to promote or set up their events. I feel like Cvent Management is more interactive when it comes to scheduling, planning and getting the word out …
Splash
Chose Splash Event Marketing Platform
Splash was selected due to its user-friendly ease.
Chose Splash Event Marketing Platform
Splash is sleeker, easier to use and more modern looking than Cvent.

Cvent did however have round the clock customer service whenever anything went wrong. That kind of support is really great to have.
Chose Splash Event Marketing Platform
Eventbrite & Cvent are not design-first. They are heavy lifting and powerful platforms, but they fall so short on the actual aesthetic of the design. This is the most important aspect of organizing an event - creating a beautiful page that encourages visitors to buy a ticket. …
Top Pros
Top Cons
Features
Cvent Event ManagementSplash Event Marketing Platform
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Cvent Event Management
8.2
41 Ratings
1% below category average
Splash Event Marketing Platform
-
Ratings
Responsive Design for Web Access8.239 Ratings00 Ratings
Mobile Application8.239 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile8.137 Ratings00 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Cvent Event Management
8.2
38 Ratings
0% above category average
Splash Event Marketing Platform
-
Ratings
Calendar integration7.933 Ratings00 Ratings
Meeting initiation8.128 Ratings00 Ratings
Integrates with social media7.826 Ratings00 Ratings
Record meetings / events8.820 Ratings00 Ratings
Slideshows8.020 Ratings00 Ratings
Event registration8.738 Ratings00 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
Cvent Event Management
8.4
33 Ratings
5% above category average
Splash Event Marketing Platform
-
Ratings
Live chat8.427 Ratings00 Ratings
Audience polling8.232 Ratings00 Ratings
Q&A8.432 Ratings00 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
Cvent Event Management
8.0
40 Ratings
7% below category average
Splash Event Marketing Platform
-
Ratings
User authentication7.938 Ratings00 Ratings
Participant roles & permissions8.036 Ratings00 Ratings
Confidential attendee list8.234 Ratings00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Cvent Event Management
8.4
44 Ratings
1% above category average
Splash Event Marketing Platform
-
Ratings
Branding options8.339 Ratings00 Ratings
Integration to Marketing Automation8.327 Ratings00 Ratings
Attendee list export8.643 Ratings00 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Cvent Event Management
7.9
47 Ratings
2% below category average
Splash Event Marketing Platform
-
Ratings
Registration, RSVP, and ticketing8.643 Ratings00 Ratings
Email marketing7.945 Ratings00 Ratings
Livestreaming8.026 Ratings00 Ratings
Audience engagement7.836 Ratings00 Ratings
Event recording8.425 Ratings00 Ratings
Virtual booths7.223 Ratings00 Ratings
Networking7.529 Ratings00 Ratings
Event analytics8.244 Ratings00 Ratings
Best Alternatives
Cvent Event ManagementSplash Event Marketing Platform
Small Businesses
OneCause
OneCause
Score 9.3 out of 10
OneCause
OneCause
Score 9.3 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
OneCause
OneCause
Score 9.3 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Cvent Event ManagementSplash Event Marketing Platform
Likelihood to Recommend
8.6
(290 ratings)
9.0
(48 ratings)
Likelihood to Renew
9.9
(29 ratings)
-
(0 ratings)
Usability
8.0
(29 ratings)
-
(0 ratings)
Availability
5.5
(3 ratings)
-
(0 ratings)
Performance
7.3
(3 ratings)
-
(0 ratings)
Support Rating
5.1
(75 ratings)
9.1
(4 ratings)
In-Person Training
6.4
(2 ratings)
-
(0 ratings)
Online Training
8.2
(2 ratings)
-
(0 ratings)
Implementation Rating
7.5
(13 ratings)
-
(0 ratings)
Configurability
7.3
(1 ratings)
-
(0 ratings)
Ease of integration
5.5
(2 ratings)
-
(0 ratings)
Product Scalability
9.1
(3 ratings)
-
(0 ratings)
Vendor post-sale
7.3
(2 ratings)
-
(0 ratings)
Vendor pre-sale
7.3
(2 ratings)
-
(0 ratings)
User Testimonials
Cvent Event ManagementSplash Event Marketing Platform
Likelihood to Recommend
Cvent
Cvent Event Management has streamlined our processes, allowing a
small staff to manage our events effortlessly. From event set-up through
feedback, the software integrates all elements, reducing duplication of effort.
Our contact database tracks our membership, allowing us to charge the
appropriate registration cost and send event emails based on registration type.
Using the Attendee Hub App, we have eliminated the paper program and
communicate instantaneously with our attendees. Printing the badges onsite has
allowed us to keep registration open longer and gain more attendees.
Read full review
Splash
Compared to platforms like Eventbrite, I have a hard time recommending Splash to anyone and think if we weren't forced into using it because of our involvement with Hubspot User Groups, we would not be using it. I think if the usability and other bugs could be improved along with support, then Splash could be great for small to mid-sized businesses that occasionally run events that they need 1) hosted all in one place and 2) consistent, custom branding. Or if you're running small events where you simply need a custom designed sign-up page, a reminder email and a check-in app, Splash could work for you. While they're not transparent about their business pricing, I'd have to see that before deciding whether it is truly worth it for this purpose.
Read full review
Pros
Cvent
  • Registration platform can handle nearly any need.
  • Event websites are easy to build and support customization.
  • Support is available in multiple formats should you run into issues.
  • There is a large user community where you can reach out for ideas and help.
Read full review
Splash
  • Branded Templates: With the Pro account, Splash takes your brand guidelines, fonts, logos, colors and creates customized event templates for your most frequent types of events making it easy to create new events that align with the experience of your brand.
  • Customer Service: Any time I have a problem, my Account Manager (Matt!) always has a solution. Whether it be a glitch in the page, an integration problem, or suggesting new ways to use the system. I'm never left stranded, which when you work in eight time zones, matters.
  • Ease of Backend Use: I've used other start-up event management softwares which are painful to use on the back end, buggy, and not intuitive for a non-coder. Splash is extremely easy to use and customize, which makes working with the system enjoyable.
  • Low Ticketing Fees: One of the main reasons we decided to upgrade to the Pro account is because we were hosting more ticketed events. As a non-profit, ticketing fees make a difference to our donations. Not only did Splash provide the other benefits mentioned above, they were the most competitive on credit card fees and integrated into our donation software system.
Read full review
Cons
Cvent
  • Allowing more in depth paths for registration questions (i.e. drill-down questions as needed)
  • Hotel widget does not model in a user-friendly way, allowing for customer confusion and cumbersome work-arounds
  • Flex Email customization widgets need to integrate into the emails more smoothly and be able to customize to have the same look, feel, font of the written text. At this time it does not allow for the same level of customization.
Read full review
Splash
  • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
  • The formatting across the layout page is not always consistent, specifically text sizing.
  • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
Read full review
Likelihood to Renew
Cvent
We are very pleased with the features that Cvent gives us. The ease of use and the immediate support when something does stump us. Cvent provides us with everything that we need to run a successful event. The only reason I did not Rate Cvent as a 10 is the cost
Read full review
Splash
No answers on this topic
Usability
Cvent
Overall, Cvent Event Management is a highly usable platform, with a user-friendly interface and a wide range of features and tools to help plan, promote, and manage events. The platform is designed to be intuitive, allowing users to easily navigate and access the various features and functionalities. One of the key benefits of Cvent Event Management's usability is its high level of customization. The platform offers a range of customization options, allowing users to tailor the platform to their specific needs and branding. This can include custom registration forms, event websites, email communications, and more. Additionally, Cvent Event Management provides robust data analytics and reporting, enabling users to gain insights into attendee behavior, event performance, and ROI. The platform also offers real-time reporting, which can be particularly useful during an event, allowing organizers to monitor attendance and event progress. While there may be a learning curve for some of the more advanced features, overall, the platform is highly usable and intuitive and we have had positive experiences with the platform's usability, citing its ease of use, customization options, and comprehensive feature set as key benefits.
Read full review
Splash
No answers on this topic
Reliability and Availability
Cvent
Cvent does go down pretty frequently. And while it often doesn't impact day to day use usually, if it does go down at the wrong time, you may not be able to access very important event information when you need it. Usually outages do not last very long, but it could still be a very bad situation if this happens at the wrong moment
Read full review
Splash
No answers on this topic
Performance
Cvent
When pulling reports and it can sometimes lag a bit and that can be frustrating when you are trying to get things done on a timeline
Read full review
Splash
No answers on this topic
Support Rating
Cvent
I have very rarely needed support, but when I did, it seemed that there was an underlying push for a webinar, training session, or multiple phone calls. If I have a question or a need, that should be addressed nothing else.
Read full review
Splash
We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
Read full review
In-Person Training
Cvent
Our on-site trainer was very knowledgeable in the product and gave us very important pointers on best practices and how to perform tasks in the simplest manner
Read full review
Splash
No answers on this topic
Online Training
Cvent
I have used the webinars and cvent community a lot to gain more knowledge. I am usually always able to find the answers I need
Read full review
Splash
No answers on this topic
Implementation Rating
Cvent
It would have been nice during implementation if we had received more pointers on how to organize our parked report folders, libraries, etc. to avoid the mess we find ourselves in today. If we had known ahead of time the limitations we could have planned better.
Read full review
Splash
No answers on this topic
Alternatives Considered
Cvent
Eventbrite is not able to handle the complex registration forms that Cvent can. It does not collect as much information, cannot produce the save level of reports, and does not allow for multi-leveled and/or multiple registration types within one form. Being able to offer, and compare, those is vital to determining our ROI and event planning efforts. Additionally, Eventbrite does not provide as many customizable options or branding opportunities.
Read full review
Splash
[We selected Splash based on] Looks and functionality. It's the best of both worlds. Every other tool we found was good at one but not the other. I hope Splash stays on the path it's on as it really makes all the right improvements to be such a powerhouse tool.
Read full review
Scalability
Cvent
We use Cvent for many different clients and events. It's very easy to customize the experience for the event that you need
Read full review
Splash
No answers on this topic
Return on Investment
Cvent
  • Positive ROI: See which registrants [participated]
  • Positive ROI: See survey results from the feedback survey pushed at or after an event
  • Positive: Helps us lessen time spent setting up an event, emailing, or capturing data for event staff-- which in turn means MORE events!
Read full review
Splash
  • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
  • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
  • The support staff make this product super valuable as I am able to accomplish more with their help.
Read full review
ScreenShots

Splash Screenshots

Screenshot of Fully customized, beautiful, and on-brand event websites and emails (plus automatic event invites, reminders, and follow up email sequences).Screenshot of Use Splash's free app to run the door like a pro. Fast search and one-click check-in keeps the traffic flowing, which frees you up to quickly capture info from walk-ins all while syncing your list across devices and to your CRM in real-time.Screenshot of Send smarter, more targeted invites with advanced tag management & list building and bi-directional sync with Salesforce.Screenshot of Close the loop on your in-person programs and automate your workflow with Oracle Eloqua, Salesforce, Slack, Marketo, Hubspot, Mailchimp, Greenhouse, Zapier, and more.Screenshot of Real-time data visualizations let you quickly assess event performance and evaluate progress toward your goals.