Google Analytics 360 (formerly Google Analytics Premium) was an enterprise-level analytics solution that was sunset in July of 2024.
$150,000
Up to 1 Billion hits/month
New Relic
Score 8.0 out of 10
N/A
New Relic is a SaaS-based web and mobile application performance management provider for the cloud and the datacenter. They provide code-level diagnostics for dedicated infrastructures, the cloud, or hybrid environments and real time monitoring.
$0
No credit card required; 100 GB free ingest per month, 1 free full user + unlimited basic users, 8 days retention, 100 Synthetics Checks
Pricing
Google Analytics 360 (discontinued)
New Relic
Editions & Modules
Google Analytics Premium
$150,000
Up to 1 Billion hits/month
Google Analytics
Free
Free (Forever)
$0
No credit card required; 100 GB free ingest per month, 1 free full user + unlimited basic users, 8 days retention, 100 Synthetics Checks
Telemetry Data Platform
$0.25
per month per extra GB data ingest (after first free 100GB per month)
Incident Intelligence
$0.50
per month per event (after first 1000 free events per month)
Standard
$99
per month per full user (after first free full user - unlimited free basic users)
As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.
I have used New Relic in different scenarios like monitoring my production infrastructure and applications which helps us to reduce the downtime of my applications and websites and also I have used the synthetic monitoring feature which helps to proactively monitor our websites availability. Along with this I have also used New Relic for cloud resources cost monitoring which helps to reduce my cloud cost. Also I have used mobile application monitoring which helps me to trace the sessions easily and I can easily reduce my RCA through the help of that.
It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
It is an entirely online tool; it does not take up hard disk space like other desktop tools.
Since this tool is draggable, Google is constantly adding more features.
Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.
New Relic APM allows us to follow up transactions across services and trace performance bottlenecks in real-time, crucial when monitoring the processing of energy loads or predictive maintenance algorithms.
It gives us deep visibility into our cloud servers, containers and IOT gateways, so we can catch CPU spikes or memory leaks which can impact the data we ingest from the field devices.
We develop custom dashboards for monitoring trends of power consumption, abnormality in sensors and API health. In conjunction with alerting, it makes sure we are fixing issues before customers even see them.
Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are
Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.
The only issue that we have had with New Relic is that the price might be a little expensive for smaller companies. The amount of data you store in New Relic impacts the cost, and can get away from you if you don't work closely with the vendor. Overall though the application is top notch.
The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.
I have given this much rating as I am used New Relic in different sectors and for different use cases like its K8s monitoring, infra monitoring, full stack monitoring as compare to other tools New Relic gives data in a formatted and connected way, and also it is giving us value for money. It also launches new features day by day which helps users to track the issue very quickly. It also supports OTel integrations which is the latest trend of observability tools. thats why I had given this much rating to New Relic.
If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.
The support team has been really helpful and resolved most of the issues on time. However, for a couple of issues, several follow-ups were needed to elicit a reasonable response. The issue was deeply technical and could have been investigated only by their Architects, and bringing them into the ticket took longer than needed
There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.
If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help
It's better to start by implementing New Relic in one project and test everything. Try to follow best recommended practices and read all the official documentation. Everything seems well tested. Then, start by installing agents to the rest of your projects and keep a close look to all logs and metrics New Relic gives you.
Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.
New Relic has full stack visibility and gives us all options for observability like one stop shop. It gives you front end, backend as well synthetic monitoring capabilities. Every other feature built into one cost model (usually) which ties to data that you send, it helps you leverage all features without having to pay additional charge for feature
