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Google Universal Analytics (discontinued) vs. SAP Concur

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Universal Analytics (discontinued)

    Score7.6 out of 10
    N/AGoogle Universal Analytics was an enterprise-level analytics solution that was sunset in July of 2024.

    $150,000

    Up to 1 Billion hits/month

    SAP Concur

    Score8.3 out of 10
    N/ASAP Concur is a SaaS expense report management product, and handles corporate travel booking, expense report automation, reimbursement, audit, and business intelligence, and corporate card integration.

    $7

    per month

    Pricing
    Google Universal Analytics (discontinued)SAP Concur
    Editions & Modules
    Google Analytics Premium
    $150,000
    Up to 1 Billion hits/month
    Google Analytics
    Free
    Base
    $7.00
    per report (average price)
    Plus
    $11.00
    Offerings
    Pricing Offerings
    Google Universal Analytics (discontinued)SAP Concur
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google Universal Analytics (discontinued)SAP Concur
    Considered Both Products
    Discontinued Products
    No answer on this topic
    SAP Concur
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    34 Answers
    94%
    Would buy again
    732 Answers
    Delivers good value for the price
    90%
    Delivers good value for the price
    26 Answers
    95%
    Delivers good value for the price
    586 Answers
    Happy with the feature set
    91%
    Happy with the feature set
    32 Answers
    95%
    Happy with the feature set
    738 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    27 Answers
    93%
    Lived up to sales and marketing promises
    385 Answers
    Implementation went as expected
    89%
    Implementation went as expected
    24 Answers
    94%
    Implementation went as expected
    419 Answers
    Features
    Google Universal Analytics (discontinued)SAP Concur
    Web Analytics
    Comparison of Web Analytics features of Google Universal Analytics (discontinued) and SAP Concur
    Feature
    Google Universal Analytics (discontinued)
    6.9
    1 Ratings
    16% below category average
    SAP Concur
    -
    Ratings
    Lead Conversion Tracking7.01 Ratings00 Ratings
    Device and Browser Reporting1.01 Ratings00 Ratings
    Pageview Tracking7.01 Ratings00 Ratings
    Event Tracking8.01 Ratings00 Ratings
    Reporting in real-time10.01 Ratings00 Ratings
    Referral Source Tracking10.01 Ratings00 Ratings
    Customizable Dashboards5.01 Ratings00 Ratings
    Expense Management
    Comparison of Expense Management features of Google Universal Analytics (discontinued) and SAP Concur
    Feature
    Google Universal Analytics (discontinued)
    -
    Ratings
    SAP Concur
    8.4
    564 Ratings
    1% above category average
    Employee Expense Reporting00 Ratings8.4556 Ratings
    Corporate Card Reconciliation00 Ratings8.3420 Ratings
    Payment Management
    Comparison of Payment Management features of Google Universal Analytics (discontinued) and SAP Concur
    Feature
    Google Universal Analytics (discontinued)
    -
    Ratings
    SAP Concur
    8.2
    495 Ratings
    2% above category average
    Customizable Approval Policies00 Ratings8.2434 Ratings
    Financial Document Management00 Ratings8.5369 Ratings
    Payment Status Tracking00 Ratings8.6429 Ratings
    Payment Audit Trail00 Ratings8.3400 Ratings
    Duplicate Bill Detection00 Ratings7.6358 Ratings
    Advanced OCR00 Ratings8.2313 Ratings
    Electronic Funds Transfer00 Ratings8.4287 Ratings
    Best Alternatives
    Google Universal Analytics (discontinued)SAP Concur
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Brex
    Score9 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Expensify
    Score9 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Emburse Expense Enterprise (formerly Chrome River)
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Universal Analytics (discontinued)SAP Concur
    Likelihood to Recommend
    8.0
    (55 ratings)
    8.3
    (1014 ratings)
    Likelihood to Renew
    10.0
    (11 ratings)
    8.4
    (48 ratings)
    Usability
    9.0
    (5 ratings)
    8.2
    (244 ratings)
    Availability
    -
    (0 ratings)
    8.3
    (16 ratings)
    Performance
    10.0
    (1 ratings)
    6.8
    (13 ratings)
    Support Rating
    10.0
    (23 ratings)
    7.8
    (45 ratings)
    In-Person Training
    9.0
    (1 ratings)
    5.9
    (7 ratings)
    Online Training
    7.0
    (1 ratings)
    8.2
    (6 ratings)
    Implementation Rating
    10.0
    (3 ratings)
    7.9
    (16 ratings)
    Configurability
    -
    (0 ratings)
    8.1
    (10 ratings)
    Ease of integration
    -
    (0 ratings)
    8.1
    (63 ratings)
    Product Scalability
    -
    (0 ratings)
    8.9
    (62 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.0
    (9 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.6
    (10 ratings)
    User Testimonials
    Google Universal Analytics (discontinued)SAP Concur
    Likelihood to Recommend
    Discontinued Products
    As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.
    Read full review
    SAP Concur
    Most other products don't offer solutions for US statutory compliance. Concur handles it natively by localizing legal requirements and VAT reclamation. Another key benefit is that it enforces formal authorizations before an employee can even book a ticket. It can also enforce strict spending caps and mandatory justification for specific fields.
    Incentivized
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    Pros
    Discontinued Products
    • It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
    • It is an entirely online tool; it does not take up hard disk space like other desktop tools.
    • Since this tool is draggable, Google is constantly adding more features.
    • Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.
    Incentivized
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    SAP Concur
    • Self service and easy to navigate
    • Available on all mobile devices
    • Provides travel options such as airlines for the destination with several options
    • Automatically define check in and check out dates and time for hotels
    • Reminds users to book other travel related activities
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
    • There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are
    Read full review
    SAP Concur
    • It is not very straightforward on how to add in loyalty programs. I've had several instances where my loyalty programs don't carry through with my booking
    • Expense reports are tedious to build, especially when you have several expenses to enter from a company trip
    • The new AI functions for reading uploaded receipts has never worked for me, requiring me to do it manually anyways
    Incentivized
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    Likelihood to Renew
    Discontinued Products
    Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.
    Incentivized
    Read full review
    SAP Concur
    Now that we are fully on Concur, switching is not an option. Concur has become ingrained in our expense reporting process. Furthermore, Concur continues to improve its offering. Each month, they release updates and changes, many of which were client requested. Concur's constant evolution means it is adapting with my business
    Incentivized
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    Usability
    Discontinued Products
    The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.
    Read full review
    SAP Concur
    I think it is very easy to use, especially once you are acquainted with it. I think the UX could be improved so some things, like accessing old reports, are more intuitive once you learn it though it is not difficult to replicate.
    Incentivized
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    Reliability and Availability
    Discontinued Products
    No answers on this topic
    SAP Concur
    In prior years I would have given them a 9.5 for availability. Unfortunately in 2015 so far this rating has dropped to a 7 overall.
    We have experienced far too many interruptions - from admins to employees who rely on it for day to day booking of travel and submission of expense reports. Server errors, slow system response time and spinning wheels are too common place. Those things should be a rare occurrence, not a daily interruption.

    While Conur still has great product offerings overall, they are currently not offering world class or best in class product (and customer service) availability. Remaining hopeful they step up and get their A game going again soon.
    Incentivized
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    Performance
    Discontinued Products
    No answers on this topic
    SAP Concur
    Performance-wise, it's good, loads pages quickly, and reports are highly accurate and easy to understand. Also, we can generate custom reports as needed, and we have integrated with a few other apps, and we have not seen any downgrade in performance.
    Incentivized
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    Support Rating
    Discontinued Products
    If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.
    Read full review
    SAP Concur
    I have never had to use customer support when using Concur Expense - the UX could be a bit nicer on the eyes or easier to understand, but there have never been any problems when using Concur Expense that I have had to ask or reach out to customer support to help me with anything.
    Incentivized
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    In-Person Training
    Discontinued Products
    No answers on this topic
    SAP Concur
    My Seniors were the ones who taught me about Concur. Concur Support team has sent me training links and answered me in their tickets too. Usually they are helpful and knows their stuff. There are times when webex meetings is conducted for reporting training. They were very patient and took down all the details from me.
    Incentivized
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    Online Training
    Discontinued Products
    There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.
    Read full review
    SAP Concur
    The person on the online training was very through and helped us with all questions. The trainer was excellent—very knowledgeable, engaging, and easy to understand. If you'd like, I can tailor it for a formal evaluation or add specific strengths
    Incentivized
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    Implementation Rating
    Discontinued Products
    If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help
    Read full review
    SAP Concur
    There are different implementation teams for each module of the product you purchase, so implementation is not a 'one size fits all' environment. Also, the different implementation teams have different ways of doing things, so Concur could stand some standardization and streamlining in this area. A Project Manager can make or break an implementation so don't be scared to ask for a new one if things are rocky.
    Incentivized
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    Alternatives Considered
    Discontinued Products
    Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.
    Incentivized
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    SAP Concur
    Expensify and Zoho Expense work for small and mid-size businesses. Big multinationals do not receive benefits from the apps. Coupa is good as a solution for organizations with non-SAP leading systems. If you plan to use SAP ERP as the main/lending system then SAP Concur is the best solution, mainly for its native integration with SAP ecosystem.
    Incentivized
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    Scalability
    Discontinued Products
    No answers on this topic
    SAP Concur
    This program has been very helpful, user friendly and has been a great asset to use to assist with time management. Not only are leadership involved with using this program but all staff as well. This is also a great way to hold each accountable. Easy startup with not many means for hands on training
    Incentivized
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    Return on Investment
    Discontinued Products
    • It helps me understand which social media platforms are most successful for me - which I should focus on and which I might want to focus less on.
    • I can also see which blog posts people are reading - so I know which topics resonate most. I can write more of those, hopefully gaining more visitors.
    Incentivized
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    SAP Concur
    • It makes the entire process of expense management crystal clear and thus helps in maintaining the trust of the employees, and thereby having good rapport of the company among the employees.
    • It helps in detecting the duplicate bills, thereby saving lots of money of the company.
    • It also helps in payment audits and thereby it helps in improving the overall process.
    Incentivized
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    ScreenShots

    SAP Concur Screenshots

    Screenshot of a picture of a receipt snapped from a smartphoneScreenshot of analytics from SAP ConcurScreenshot of the integrated travel and expense applicationScreenshot of the SAP Concur mobile app