Highspot vs. Lead411

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Highspot
Score 8.4 out of 10
N/A
Highspot is a sales content management software solution offered by Highspot.N/A
Lead411
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.
$900
per year
Pricing
HighspotLead411
Editions & Modules
No answers on this topic
Basic
$900
per year
Pro
$3,500
per year
Enterprise Unlimited per Year
Contact Us
per year
Offerings
Pricing Offerings
HighspotLead411
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPricing reflected may not include certain add-ons like Bombora Intent Data, or Reach Sales Enablement etc, Contact Sales for customization of the service.
More Pricing Information
Features
HighspotLead411
Prospecting
Comparison of Prospecting features of Product A and Product B
Highspot
-
Ratings
Lead411
9.4
43 Ratings
22% above category average
Advanced search00 Ratings9.742 Ratings
Identification of new leads00 Ratings9.737 Ratings
List quality00 Ratings8.942 Ratings
List upload/download00 Ratings9.339 Ratings
Ideal customer targeting00 Ratings9.338 Ratings
Load time/data access00 Ratings9.340 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Highspot
-
Ratings
Lead411
9.4
43 Ratings
22% above category average
Contact information00 Ratings9.143 Ratings
Company information00 Ratings9.343 Ratings
Industry information00 Ratings9.743 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Highspot
-
Ratings
Lead411
9.2
39 Ratings
22% above category average
Lead qualification process00 Ratings8.931 Ratings
Smart lists and recommendations00 Ratings9.125 Ratings
Salesforce integration00 Ratings9.616 Ratings
Company/business profiles00 Ratings9.133 Ratings
Alerts and reminders00 Ratings9.223 Ratings
Data hygiene00 Ratings9.57 Ratings
Automatic data refresh00 Ratings8.727 Ratings
Tags00 Ratings9.34 Ratings
Filters and segmentation00 Ratings9.534 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Highspot
-
Ratings
Lead411
8.5
11 Ratings
12% above category average
Sales email templates00 Ratings8.011 Ratings
Append emails to records00 Ratings9.01 Ratings
Best Alternatives
HighspotLead411
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
Medium-sized Companies
Paperflite
Paperflite
Score 9.7 out of 10
Crunchbase
Crunchbase
Score 7.9 out of 10
Enterprises
Paperflite
Paperflite
Score 9.7 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HighspotLead411
Likelihood to Recommend
9.8
(50 ratings)
9.7
(49 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.0
(7 ratings)
Usability
9.9
(5 ratings)
9.1
(3 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
10.0
(13 ratings)
9.1
(4 ratings)
User Testimonials
HighspotLead411
Likelihood to Recommend
Highspot
Great for delivering insight on which personas are engaging with the material shared. If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.
Read full review
Lead411
It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
Read full review
Pros
Highspot
  • From an admin perspective, the platform is very easy to navigate, build and launch new content and informational pages for our team.
  • The search feature within the platform is very accurate and does a great job of curating the top content based off of what our reps are looking for.
  • The ability for our reps to hit 'edit in word online' or 'edit in Excel online' is great because our reps don't have to download a doc, edit it and then re-upload into the system. Any changes they make are auto-saved and stored right in Highspot. They can then present straight from the platform.
Read full review
Lead411
  • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
  • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
Read full review
Cons
Highspot
  • The mobile platform is not as user-friendly, missing some of the ease of use from a mobile device.
  • The Help section is not as comprehensive or accurate. Often a search yields answers that are not relevant to the issue trying to be resolved.
  • Content can only be sorted alphabetically or by date, it would be useful to be able to sort by author or department as well.
Read full review
Lead411
  • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
Read full review
Likelihood to Renew
Highspot
I love Highspot, it saves me a ton of time every single day. I like how my correspondence looks professional and I know what I'm sending is accurate and company approved. I'm able to add it to an email template in seconds and choose multiple brochures if it fits the information the student wants or requested. I can also customize templates to make them company specific when appropriate
Read full review
Lead411
Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
Read full review
Usability
Highspot
I use Highspot every day. It is basically my go-to spot to find anything I need to know about the product, like pricing and internal processes. It also helps me provide value-added emails to my prospects with extreme ease. Without Highspot I would not have the current success that I have right now in sales.
Read full review
Lead411
Very easy to use. It's not as robust as other software, but other software costs thousands. They are right at the target price, maybe a little high for newer businesses or small companies, but they deliver
Read full review
Support Rating
Highspot
I have not needed any customer support until now, I guess this is because they work on a proactive maintenance of the platform. We have an internal team working with Highspot so if I need help I go to my internal team not directly to Highspot. I have never heard any complaints.
Read full review
Lead411
They are very good at responding to my questions.
Read full review
Alternatives Considered
Highspot
Dropbox was sufficient for storing content in an easy to access space but, provided us no value beyond that. SharePoint actually made us less productive due to the amount of time our sales team had to spend searching for the right piece of content. Neither solution provided us any analytics as to what content was being used/engaged with.

Highspot provided us with intuitive content search and organization with the ability to tag keywords, search queries, and fine-tune categorization of all of our content. Highspot also provided us with direct feedback when our customer or prospective customers were viewing content which enabled us to follow-up at the perfect time and was directly attributed to several closed won opportunities. Their Outlook integration is the icing on the top as it allows our sales team to share content, access email templates, and link communication back to Salesforce without ever having to leave the email client. With these features combined Highspot has made me drastically more productive and efficient in my work.
Read full review
Lead411
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
Read full review
Return on Investment
Highspot
  • Highspot has created more efficiency within our Sales team as reps no longer have to "hunt" for up-to-date collateral
  • Highspot helps us understand what collateral gets deals in pipeline
  • Highspot aids in new employees getting ramped easier and faster with one location to review training content
Read full review
Lead411
  • I've been able to receive some great contact info that has led to me booking new speakers.
  • I've wasted a lot of time and credits on data that says it was verified and is not correct.
  • It is very labor intensive to keep cost down.
Read full review
ScreenShots

Highspot Screenshots

Screenshot of Content usage analytics

Lead411 Screenshots

Screenshot of Google Chrome Extension available to find prospect data while researching and browsing for prospectsScreenshot of Sales triggers to find prospects, including new hires, promotions, hiring plans, funding, new locations, and executive changesScreenshot of Advanced search and flexible search criteriaScreenshot of Pricing and what is includedScreenshot of Reach Email/SMS Automation Engagement - Adds the ability to reach out to prospects directly from the Lead411 platform. Includes automated email/SMS cadences and respond to prospects that are qualified and interested.